Super-Accelerated, Simultaneous Transport & Transcoding

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1 Super-Accelerated, Simultaneous Transport & Transcoding Solution Overview Solution Comparisons Hardware Requirements On-Boarding Process (800)

2 Solution Breakthrough Solution for Media Workflows Brevity combines super-accelerated file transfer and transcoding into a single process to deliver digital video files in any format, to multiple destinations in a single and seamless step. This workflow simplification has delivered unmatched time and cost savings to leading network broadcasters, post production facilities, and a growing number of customers, including supporting high profile events such as the 2012 Olympics, NFL Game content, the Superbowl, and March Madness. These workflows demanded the highest level of bandwidth optimization, workflow automation, and multiple location orchestration. Multi-Point Transport & Simultaneous Transcoding Brevity s patented pipelined multi-point transport protocol allows you to send files to multiple locations without slowing down the transmission, while transcoding simultaneously to multiple formats at each destination. Because no time is spent separately transcoding files, Brevity can deliver increased efficiency in media workflows for unmatched return on investment. Chicago 60:00 Min 480p 30fps Letterbox H :00 Min 720P 25 fps H.264 Proxy Los Angeles EVS 60:00 Min 1080p 60fps New York 60:00 Min 480i 29.97fps MPEG 2 60:00 Min 1080p 50 fps ProRes 4:2:2 60:00 Min 720P 50fps DNX 220 London

3 Super-Accelerated Transport Brevity's specialized video and data compression algorithms reduces the transport payload, while maintaining the highest video quality. With lossless and visually lossless options, it is possible to transfer more files during a specific time period, reduce the bandwidth needed, and superaccelerate the transfers of files over the network beyond what is possible with traditional file acceleration solutions. Brevity Platform Accelerate and Automate Your Media Workflow Integrating web-based collaboration and workflow orchestration tools into a single product, the Brevity Platform provides an unparalleled user experience for automating workflows, and managing the distribution of digital media assets from any desktop or mobile device. Design workflows in minutes for single or multiple-destination content production, post-production, and distribution, without the complexity inherent in combining point solutions, and benefit from the efficiencies resulting from a faster, simpler, and friendlier solution. The Brevity Platform can be accessed from any modern browser on any device, and applies the latest developments in user interaction design. It borrows from social models and networks to deliver a rich online platform that supports complex workflows in a manner that is friendlier and beautiful to work with. A powerful project paradigm with associated rules enable users to automate the accelerated delivery of video files and simultaneous transcode to multiple formats. The video files move with speed to all locations, arriving at the destination already in one or more requested formats based on pre-set profiles.

4 Brevity Engine The Brevity engine is the software application that runs sophisticated and compression transport algorithms and simultaneous transcoding. Brevity engines enable the best file acceleration and compression results in the market today. You can install the software on server-grade hardware with GPUs, at your location or in the cloud. Brevity Desktop Brevity Desktops are an easy to download application that allow you to quickly receive and send video assets to and from any desktop or laptop using file transport acceleration. Customer Solution Examples CBS Sports- NFL Season, Super Bowl, & March Madness Transported & Transcoded all game highlights from stadiums to the CBS Broadcast Center, and Post Production Facilities for the 2012 NFL season, Super Bowl, and 2013 NCAA March Madness Transported & Transcoded promos and graphics from post production facilities to Superbowl game trucks NBC- NFL, NHL, & NCAA Transported and Transcoded in game Chyron and After Effects graphics from NYC to EVS systems on game trucks for the NFL, NHL and NCAA Deluxe Transporting & Transcoding stock footage between leading broadcasters and multiple Deluxe facilities Transported & Transcoded promos and graphics from post production facilities to Superbowl game trucks Turner Transported highlights between Turner in Atlanta and CBS Broadcast center in New York City for March Madness NBC Olympics Transported & Transcoded multiple Terabytes of graphics supporting over 5,000 hours of Olympic broadcast content

5 Solution Comparison We understand you have choices for transporting and transcoding your content. We ve re-imagined the media workflow to address growing file sizes, image quality challenges, and bandwidth utilization issues. Brevity reduces transport costs, eliminates transcoding costs, and allows you to optimize your bandwidth, while retaining the highest level of file quality. No other solution can make that claim and we want you to benefit from that! Brevity Aspera Signiant Rhozet Telestream Elemental Transcoding During File Transfer Multi-Point File Delivery (Sending files to multiple destinations simultaneously) Optimized Transport Compression (For faster transport) Local Transcoding Accelerated File Transfers Production Formats Support (ProRES, AVID DNX, EVS Etc...) Broadcast Formats Support Watch folder automation Off-the-shelf Server Hardware Persistent Storage integration on Private or Public Clouds Collaboration and Project-Based User Interface OPEN API s

6 Performance Comparisons 1 Hour of content sent on a 50Mb/s line and transcoded into DNxHD 145 Brevity Transport & Transcode into DNxHD 145 Transcode into DNxHD 145 Accelerated Transport 25 Min 2 Hours 18 Min 2 Hours 19 Min 4 Hours 24 Min 4 Hours Brevity 1 Hour 25 Min Brevity 63 Min 1 Hour 55 Min Brevity 84 Min 1 Hour of Canon 7D 1 Hour of DNxHD Hour of ProRes 422HQ

7 Pricing Pay Per Use: Brevity Engines & Desktops Pay only for what you use. No platform fees, no yearly licenses and no minimums Deploy the Brevity Engine and Brevity Desktop in as many locations as you need and cluster multiple engines for increased performance at no cost. Pay by hour of content transported, and transcode into as many file formats as you need at no charge. Usage is billed per hour of content sent with a minimum of 10 minutes per clip. For example, when you send a clip with 30 minutes of content you pay for 1/2 hour. If you send a clip that is less than 10 minutes in duration, you will be charged for 10 minutes. You only pay for content delivered; we don't charge for the number of transcodes you deliver from the same content. With Brevity, you transcode for free. Pricing is tiered, when your usage increases the cost per hour is automatically discounted. You pay only for what you have used. You may also pre-purchase hours to receive the discounted rate and use those hours at any time. Hours of content sent per month ,000 2,000 3,000 4,000 5,000 10,000 Price Per Hour $80.00 $45.00 $30.00 $22.00 $18.00 $15.00 $11.00 $9.00 Unlimited-use: Brevity Engines *July 1, 2013 pricing, subject to change at Brevity's discretion. If you prefer a capital purchase or if you have locations with constant high-volume needs, Unlimited-use Brevity Engines are also available for $45,000 each, plus a 20% annual maintenance fee. You ll pay no additional costs to move content between any other Unlimited-use Brevity Engines- whether your own or those purchased by others. Combine and Get the Best of Both! We want to make sharing content easy and affordable for you. If you have high-volume needs for certain locations or projects, but then lower usage needs for others, use both pricing models to drive the best ROI. If your situation changes, no worries, you can change your arrangement. We know you need flexibility and we re here to help!

8 Specifications Requirements for Running Brevity Engine Software To get the best performance, we have some recommendations Brevity Engine software requires a dedicated server with at least one GPU. Additional GPUs can increase the number of simultaneous ingests (one GPU per simultaneous ingest). Brevity can be installed on a compatible system in a few minutes, and clustered for increased capacity and fail-safe operation with other Brevity Engines on a LAN. Recommended Brevity Engine Specifications Operating System: Ubuntu Server 12.x LTS 8-core Intel Xeon Processor E GB DDR3 RAM 2 RJ45 Gigabit Ethernet LAN Ports 4 (x16) PCI-E slots 80 GB SSD SATA III (OS Drive) 4 TB SATA III RAID (Working Array) 2 NVIDIA GPU GTX 690s Minimum Brevity Engine Specifications Operating System: Ubuntu Server 12.x LTS Intel CoreTM2 Quad Processor 16 GB DDR3 RAM 1 RJ45 Gigabit Ethernet LAN Port 2 (x16) PCI-E slots 80 GB SSD SATA II OS Drive 2 x 1 TB SATA II 2 (Working Drives) 1 NVIDIA GPU GTX 580 Note: Additional GPUs can be added to increase the number of simultaneous ingests. Brevity Engines can be clustered for increased capacity and fail safe operation.

9 Welcome to Brevity! On-Boarding Process Process Share Your Requirements We look forward to learning even more about your business to help you drive results. To get started with Brevity you just need to answer 10 simple questions. Your sales representative has probably already gathered a bunch of these answers, so you re already on the your way! Deliverable We will capture your requirements and then configure your Brevity account. Receive Your Test Report We want to make sure your deployment is flawless. Therefore, we always like to run a quick test for your specific workflow. While we re finalizing the contract, we ll assign a Technical Operations lead who will request sample files for testing. There are thousands of transcoding possibilities, so we ll run tests to optimize your account and then share the results with you to ensure top performance. Deliverable We will provide you with a custom report that shows the results for your specific workflow. Deploy Your Brevity Solution We ll work closely with your team to gather remaining deployment requirements, install Brevity Engine software, and train your team so you can begin benefiting from our solution as quickly as possible. If you re working with another Brevity customer or partner, we will help you coordinate with them as well. You re in great hands and your satisfaction is our primary goal. Deliverable We will set-up your Brevity account and provide your team with hands-on training. Your Role All we need is access to those with the answers to a few simple questions. Your Role You will need to procure hardware (ask for our Recommended Specifications) and provide access to at least one location so we can begin testing. Once that s ready, we will just need a few sample files. Your Role You ll need to coordinate the appropriate people on your side, install your hardware, and provide us with access to install the Brevity Engine software. We ll need a technical resource on your side to help set-up the location(s). Then we ll just need to know who will be attending training..

10 About Brevity Founded in 2010, Brevity transforms media production and distribution workflows and redefines the time, cost, and efficiency required to support M&E operations. With offices in New York City and Los Angeles, Brevity is working with leading networks, studios, content providers, sports teams, and production houses to redefine workflows for media production, post-production, and distribution. Contact Us p: e: New York Broadway, 30th Floor New York, NY Los Angeles West Olive Avenue, Suite 300 Burbank, CA 91505

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