C a r l G o e t h a l s T e r r e m a r k E u r o p e. C a r l. g o e t h a l t e r r e m a r k. c o m

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1 Cloud Computing for Government & Enterprise C a r l G o e t h a l s T e r r e m a r k E u r o p e C a r l. g o e t h a l t e r r e m a r k. c o m

2 Agenda Some history on Terremark State of Cloud Public vs. Private vs. Internal vs. Hybrid Cloud Issues and Features Usage of Cloud Computing Future developments in Cloud Computing Q&A

3 Terremark (NASDAQ:TMRK) VMware invest $ 20 million in Terremark NAP Culpeper 2008 Multi Data Center Solutions 2002 Infinistructure NAP of the Americas 2004 Introduction of VMware 2008 The Enterprise Cloud

4 Where we are today Istanbul Bogotá

5 Magic Quadrant for Web Hosting and Hosted Cloud System Infrastructure Services (On Demand) The Magic Quadrant is copyrighted 2 July 2009 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

6 Cloud Computing for Government & Enterprise S T A T E OF C L O U D ( I A A S )

7 State of Cloud (IaaS) Kundra (Federal CIO US Government) USA.gov is saving $1.7 million a year by hosting the federal information portal web site on Enterprise Cloud Jeanne Harris (Senior Executive at the Accenture Institute for High Performance) Eli Lilly paid Amazon Web Services only $89 to analyze data on a drug under development. To do the job themselves, its researchers would have had to buy 25 servers. Sources

8 Cloud Landscape

9 Scalable Elastic Economical Standards

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11 Public vs Private Cloud

12 Public Cloud Single shared network No minimum commitment Public network only Single security context Shared computing pool Random location (Patriot Act!) Non auditable Limited/no SLA No Support No predictable invoice Test/Development

13 Enterprise Cloud = Enterprise Class Hardware & Networking Top-tier datacenters Full Support by mail and phone Connectivity to 160 networks Enterprise-class servers High-performance FC SAN Fully clustered architecture vlan segmentation Private compute pools Compliance ready Backed by resilient SLA s Hybrid Cloud capable

14 Hybrid Cloud Mix n Match your datacenter with provider datacenter E.g. web servers in the cloud, database server on premise/colocation VMware Based. Easy to import/export VM s to virtually any hardware New version of VMware to support internal as well as external resources form the same interface?

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16 What happened with Security? Scalability? Performance? Licensing? Availability?

17 Facilities Architecture Authentication Compliance

18 Security & Compliance Meet compliance standards If your company is certified, you need to review your suppliers Ability to do site survey Ability to review security procedures Secure architecture Integrated firewalls Private VLANs SSL Infinicenter VPN console access Two way authentication Intrusion Detection Services

19 Security in the Enterprise Cloud GUI <> physical datacenter access SSL protected GUI to operate your private cloud 2-factor authentication to login is possible Different user roles within the application (Admin, user, read-only, ) Full auditing on all actions

20 Security in the Enterprise Cloud Cloud Network <> Local datacenter network Private Cloud, Private VLAN Architecture Servers always deployed in private IP-space (by design) 2-Tier network model: DMZ and internal network Dedicated virtual firewall per environment Firewall syslogs can be collected for auditing VPN connection must be established and functioning properly in order to access any virtual servers.

21 What happened with Scalability & Performance

22 Issues? Scalability & Performance Shared Platform Other customer can take all available resources Most Cloud services are using massively oversubscription Virtual servers don t perform the same way as physicals Most of the servers are using way less resource then provisioned in normal operation mode Can we really Scale In and Scale Out?

23 Enterprise Cloud: Performance & Scalability Load balancing and Offloading on the network level Enterprise Level storage (FibreChannel SAN) Mixed Physical & Virtual device support Fixed Resource Pools Isolation of resources due to virtualization Oversubscription is a customer decision Burst capacity in a mouse click Number of machines depends on utilization

24 Architecture

25 What happened with Licensing & Availability?

26 Issues? Availability & Licensing Massive bad publicity when Google, Amazon, go down No visibility in which DC your environment is running Not possible to use your own network/carrier Real time Billing possibilities? Not easy to migrate to other provider/internal cloud Own licenses vs. SPLA licenses Machine readable and negotiable SLA s?

27 Cloud: Availability & Licensing features Easy to import/export VM s to internal/cloud provider VSphere5 migration integrated in next portal version? 99,9% SLA in entire environment Not credits, but real penalties Upgrade to 99,99% SLA towards Infinistructure (managed cloud) Manage multiple clouds from 1 interface Select your preferred DC to deploy your resource pool Manage multiple environments on different continents from same GUI You can build your own redundancy in the cloud Log shipping and application replication is supported Automatic DC failover currently not supported by Enterprise Cloud Self healing architecture Non-impacting maintenance For Storage, Hypervisor, Physical servers, Network,

28 Cloud: Availability & Licensing features Free choice of Network/Carrier VPN or leased line to sync your critical data Both own licenses as well as SPLA Use of license keys purchased from Microsoft is possible when installing a Windows OS to a blank device. Microsoft Windows Server License Mobility Pilot of Amazon Monthly billing view, Predictable Invoices Real Time Billing and XML export of invoice Real time billing by purchasing small bundle and use bursting for peaks XML not ready, but printable data

29 Cloud: API features API/vCloud Support Available in vcloud Express Beta testing in Enterprise Cloud to ensure load balancers, firewalls etc. are supported Supports Lib cloud ( ) Supports Delta cloud ( ) New features of VMware will be incorporated in cloud offerings

30 Cloud Computing for Government & Enterprise S T A T E OF C L O U D, S O M E C U S T O M E R S

31 Data center consolidation Back office applications Disaster recovery solution Eliminated $210,000 CapEx

32 Traffic-heavy consumer sites Unpredictable growth High-profile product launches Bring down time to - market

33 Run SAP in the Cloud Over 20 offices worldwide Pay per SAP model Eliminated 50,000 CapEx

34 Needed resilient Security Unpredictable loads High-profile Save $ 1.7 million in year 1

35 Reasons for NOT using Cloud today History Legacy systems normally would not fit the cloud You will need sufficient (redundant) internet access for all employees High Performance Heavy weight databases and ERP systems will not fit yet Some applications are still not ready to virtualise Large User Base Applications with over 3,000 users probably will need better performance Scalability and Flexibility is not a real issue for Philosophy Your company should be ready to obtain Infrastructure as a Service Finance, Provisioning, SLA Management

36 Reasons for using Cloud today Changing Business Models Organisations need savings in out of pockets costs (CAPEX) Organisations demand alignment and accountability of IT Fast growing organisations need flexible IT Cost efficient Pay as you Go Only for what you use Green option is more and more a demand in RFP s Easy to manage Simple and secure web interface Available anywhere (when internet connected) Virtualisation developments The old version of VMware allowed 100,000 IOPS The new one can handle 350,000 IOPS API

37 Terremark Developments in the cloud Public/Private Cloud integration Further support of physical devices Hybrid Cloud 2.0 Import and Export complete applications between hosting provider and internal cloud Automated sizing based on application needs E.g. automatically add server when CPU usage exceeds 50% New features of VMware will be incorporated in our future cloud releases (Chargeback, VDI etc.) Terremark will continue to support Open Source Community E.g. Ruby on Rails, Linux etc.

38 Questions?