Toronto Humane Society promotional booth

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1 Toronto Humane Society promotional booth professor douglas whitton Amanpreet Singh april 21st 2015

2 The Organization The toronto humane society goal is to rescue pets, and have them placed in loving homes. there are multiple ways to help the organization, whether it s through donating, volunteering, or housing animals while suitable homes are found for placement. each of these methods helps the organization immensly and helps with preserving resources which can then be used elsewhere. The toronto humane society has held events previously such as the mega pet adoption event which they held from july 4th - 6th and were able to find many homes for the pets they had put up for adoption. services offered Adopt a Pet Animal Intake Lost & Found Strays Spay/Neuter Services Vaccination Services Dog Training Classes

3 Problem Statement many potiental pet owners that are looking for a pet suitable for them tend to go through breeders as they feel that by adopting a pet it is considered used or old. This is really big issue as these Preconceived notions that a perfectly healthy and suitable pet isn t an ideal compnanion for the individual just because its in an adoption agency. if an individual is looking to potientally get a pet it would be crucial to show to them that although a pet from the toronto humane society may be older, it would still make an ideal companion for the individual. this could be shown by highlighting key aspects that every pet owner would run into. by creating a space for potiental owners to interact with pets that are available for adoption, it will allow for the individual to see that the pets aren t what they may have previously perceived them to be. adopted pet potty trained vaccinations done older dogs are less destructive save money V.S. breeded pet needs more vaccinations needs to be trained costs more money potential health issues

4 inspiration/benchmark studies Before starting on a design, I researched about different booths that other organizations had setup for pet related promotions. Many booths had little stations setup where you could learn more about the organizations goals, and the intended purpose of their booth. However I felt they focused a little too much on the organization rather than the pets/animals. Procter & Gamble Pet Care is one organization that had a very good balance between the organization and the pets for the pet care focused booth. THis allowed for the individual to get the most out of visiting the booth rather than having the individual only be educated by one topic. Based off of these studies I focused on the aspect of getting the pets adopted rather than promoting the organizations goals in a variety of areas (Housing, Donating, etc). I felt by doing so I would be able to educate the user about the key aspect of the booth and the organization which was finding a home for these pets.

5 Technology LED Monitor An LED Monitor would be installed into the space to show the Videos, Pictures, and information about the pet that the user wanted to know about. The card reader would be hooked up to an operating system so that when a character card is detected for a certain reader it ll begin to display the information about the pet on the screen. character cards Every individual is given character cards when they enter with a character version of the pets face on it with a little slogan such as; I m a great source of outside. This is to give the individual a small glimpse of what the pet can give them and try to bring them to go to the station of that pet. card reader The card reader is there to simply detect if the character card is the correct one for the station, and if it does detect the right card it will display the information of the pet. This would occur through the use of RFID (Radio-frequency identification) which would notify the card reader to display information.

6 Modular Design 0.5 inches = 1 foot top view 12 Side view

7 System map

8 Interactive elements The user would interact by putting the card up to the card reader which would then trigger the information if the card is at the correct station The information would range from pictures, personality, and videos of the pet display info 8 if correct card detected display information 6 tap card

9 3d model/mockup Front VIew Top View Side View Side View

10 Process sketches

11 Process sketches

12 Process sketches

13 Work cited Gamble_wins_magazine_Sizzle_Award_with_GES_design_promotion.html

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