marketing made easy, powerful and affordable.
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1 marketing made easy, powerful and affordable. Discover why every business should be using Virtu er! Create Send Analyse You ve survived the tough times. Are you ready to grow? FREEPHONE 0508 HART DESIGN
2 by Hart Design M 1 Create 2 Send Create your own great looking marketing campaigns in minutes using our simple, highly intuitive editor. Virtu er s lowstructure makes it & offers amazing the easy to use editor your great looking template WANT LIFE EVEN EASIER? Managed Service Use Virtu er for: LOW COST IT S EASY AND COST EFFECTIVE there are absolutely NO monthly or fixed costs PLUS... FREE Tel: » Cell: » Skype: markthart» graphics@hartdesign.co.nz» 2
3 rketing Made Easy. 3 Analyse cost, pay-as-you-go fee deal for every business type, value for money. Live reports show who s viewed & what links they ve clicked on so you can identify hot leads. $ 20 6 PER CAMPAIGN PER RECIPIENT COST BREAKDOWN... One-time setup cost: $375 1 x great looking layout Cost per campaign sent: $20 Cost per recipient:only 6 cents FOR EXAMPLE... $20 + (250 x $0.06) = only $35.00! Advanced Subscriber Management: Integrate Your Marketing: Tel: » Cell: » Skype: markthart» graphics@hartdesign.co.nz» 3
4 2 Hint: You can Edit and Resend a previously sent campaign look for the Edit and resend button under the Create/Send tab Choose Em Enter Campaign Details FAQ: ind answers to common questions on page 6 of this booklet or view more online at Stuck? We ll provide you with a tutorial of the system and offer hints for better marketing campaigns. We re sure you ll ind it as easy as we do, plus you ll be an marketing whiz in no time! 7 1 The How-to & to Virtu 6 Follow Up View Reports As They Happen!
5 ail Format Hint: keep your articles short and sweet. Offer a compelling introduction, then provide a link to Read More on your website see WHY in Step 6! Create Your Campaign 3 Note: your campaign is automatically saved as a draft from the moment you begin. You can edit any part of the campaign at any stage before it is sent Why Guide er 4 5 Hint: it s easy to set up your Subscriber Lists either type them in manually, or simply create an Excel spreadsheet with 2 columns one for the person s name and another for their address. Save this as a.csv ile and import into a new Subscriber List. Define Recipients Send Now or Later Note: Once you ve Defined Your Recipients, on the next screen you ll be able to Send A Test , so you can review before sending your campaign.
6 Frequently Asked Questions How do I get a database together? Start with your existing client database, then take the time to build that up by actively seeking new prospects and adding a Subscribe form to your website (we can do this for you). We have had an increase of orders this week which is a great result considering last week we were absolutely quiet. Frank Brough Operations Manager, Catering Solutions Group Can I create separate subscriber lists? Yes you can create as many subscribers lists as you need. You can have separate sign up forms for each one or a single form that subscribes you to multiple lists. YES! If you would like us to create and send your marketing campaigns Virtu er offers a Managed Service for only $65 per month. What are Virtu er s permission guidelines? In a nutshell, if a recipient is not a current customer you need the people on your database to actively opt-in (not simply be given the opportunity to opt-out) and they need to be aware that you will be contacting them via . (See for more info). How do I get a subscribe form on my website? We can either provide you with a subscribe form on your website, or the code directly to your web designer. Can I display my newsletters online? Yes we can add code that will automatically display a list of your sent campaigns on your website. We use Virtu er to alert our entire database quickly and affordably. For savings in time and money, Virtu er is the ideal tool for the job. Dean Ruscoe CEO, Bullet Freight Can I have more than one template? Absolutely. You can have as many different templates as you like. Use different layouts for press releases, newsletters etc. What about Spam? To protect our system and our clients from being labelled as spam you will adhere to a set of permission guidelines for how you obtain addresses on your database. We can not supply lists or databases to you. What about unsubscribes & bounces? Virtu er handles bounces and unsubscribe requests automatically. If you import a new subscriber database, it remembers who has bounced/unsubscribed previously. Because Virtu er is web-based, you can Create, Send and Analyse from anywhere, anytime! Tel: » Cell: » Skype: markthart» graphics@hartdesign.co.nz» 6
7 Sign Up Today! Account Set-up FREE! Template Design (optional) $ Managed Service (optional) $65.00 / month Terms & Conditions» All prices shown in this booklet exclude G.S.T.» Subject to standard Hart Design terms and conditions, available on request» By signing this you agree that you are an employee or representative of the Company stated below, and are appropriately authorised to submit this Form on behalf of the Company» By signing this form you agree to adhear to our Anti-Spam policy (see Terms & Conditions Managed Service» The Managed Service option is subject to a minimum 12 month term. Payments are to be made 1 month in advance by Automatic Payment. Failure to complete a current payment in full may result in your Virtu er Managed Service going on immediate stop. Payment(s) in arrears may result in your Virtu er account being suspended Signed: Your Name: Date: / / Company: Contact Number: Address: Automatic Payment Application Form Payer Details Name of Bank: Branch: Name of Account: Account Details Bank Account: Particulars (12 characters max): Code (12 characters max): Reference (12 characters max): Frequency and Amount Fist Payment Date: / / Last Payment Date: / / Or Until Further Notice (tick) Frequency: Fixed Amount: $ Payee Details Name of Bank: National Bank Branch: East Tamaki Name of Account: Hart Design Bank Account: Particulars: Code: Reference: 0525 Authorisation Name of Account: Signature: Date: / / Tel: » Cell: » Skype: markthart» graphics@hartdesign.co.nz» 7
8 Want to know more? Ask for our Web Add-on Brochure! Have You Seen Our Complete Range of Social Media & Web Add-ons? INCREASE AWARENESS, IMPROVE SEARCH ENGINE VISIBILITY & HELP GENERATE MORE SALES BLOG Grow Your Brand» Inspire Growth In Business Marketing by Hart Design virtu er.com Tel: » graphics@hartdesign.co.nz» hartdesign.co.nz
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