RESEARCH & MARKETING ANALYST CANDIDATE INFORMATION

Transcription

1 RESEARCH & MARKETING ANALYST CANDIDATE INFORMATION Contents: Advert text Job Description Candidate Profile Employee Benefits How to apply Page 1 of 7

2 RESEARCH AND MARKETING ANALYST A full time permanent opportunity has arisen within the Marketing team for a Research & Marketing Analyst. Working with the Analysis team you will help to understand our members (customers) and support decision making through providing market research and marketing analysis to the business. Key responsibilities include: Develop, implement and manage a rolling plan of qualitative and quantitative member/competitor research. Manage ad hoc research requests from the business. Compile and communicate the How Did We Do? and Brand perception survey reports throughout the business. Be responsible for the timely compilation and distribution of feedback from members to key stakeholders (collected from research and monitoring activities). Responsible for preparing the data for marketing communications (mailings and s). Plan the data strategy to maximise response from the members for the range of offers within the communication. Analyse the success of offers and campaigns and improvements for future campaigns. Produce and document ad hoc reporting relating to marketing activities and members as required by the business. The successful applicant will have: - Sound grounding in consumer research with a broad understanding of quantitative and qualitative research methods. - Relevant sector experience market research company, retail or service sector background. - The ability to interpret and manipulate data to provide meaningful insight for the business. - Highly developed written and verbal communication skills. If you are interested in applying, please send an up-to-date CV with a covering letter to highlight your relevant experience to Andrea Harkness at: harknessa@thewinesociety.com. Page 2 of 7

3 RESEARCH AND MARKETING ANALYST Department: Responsible to: Analysis Team, Marketing Member Targeting, Research and Analysis Manager JOB PURPOSE: To work with the Analysis team to understand our members (customers) and support decision making through providing market research and marketing analysis to the business. To define, execute and analyse market research using appropriate methodologies to answer business questions To provide relevant member selections for marketing activities, and ascertain their success. MAIN DUTIES: Develop, implement and manage a rolling plan of qualitative and quantitative member/competitor research. Manage ad hoc research requests from the business. Compile and communicate the How Did We Do? and Brand perception survey reports throughout the business. To suggest and make improvements to ensure that these stay relevant with useable results. Be responsible for the timely compilation and distribution of feedback from members to key stakeholders (collected from research and monitoring activities). Responsible for preparing the data for marketing communications (mailings and s). Plan the data strategy to maximise response from the members for the range of offers within the communication. Analyse the success of offers and campaigns and improvements for future campaigns. Produce and document ad hoc reporting relating to marketing activities and members as required by the business. KEY SKILLS Sound grounding in consumer research with a broad understanding of quantitative and qualitative research methods. Relevant sector experience market research company, retail or service sector background. Ability to interpret and manipulate data to provide meaningful insight for the business. Highly developed written and verbal communication skills. Self starter Ability to manage multiple projects and work to tight deadlines. Team player Page 3 of 7

4 All staff have a responsibility for carrying out their work in a safe manner, reporting any incidents or problems to the Team Leader and taking all reasonable steps to minimise risk to both self and others. Prepared by LB Date May 2013 The Society reserves the right to vary or amend the duties and responsibilities of the post holder at any time according to the needs of the Society s business. Page 4 of 7

5 EMPLOYEE BENEFITS At The Wine Society we are proud of our benefits package; here are some of the benefits you could enjoy as an employee: Holiday Holiday entitlement varies according to length of continuous service as shown below: Complete years of service as of 1st April Holiday entitlement (per annum) 0 23 days days days days days days 20 plus 30 days You are also entitled to paid leave for Bank and Public Holidays. The leave period runs from 1 st April to 31 st March each year. Employees starting or leaving employment during the year are entitled to leave proportionate to the number of completed calendar month s service during the year. Pension Plan The Society offers a Pension Plan to which both employee and The Society contribute. These contributions are invested by external investment managers to create a fund for retirement. Contribution Table: Member Contribution Society contribution for employees with less than 5 years service Society contribution for employees with more than 5 years service 3% 6% 8% 4% 7% 9% 5% 8% 10% 6%+ 8% 11% Life Assurance Life assurance is effective from the start of employment at the rate of four times salary. Private Medical Insurance Scheme The Society offers all its employees the protection of a private health insurance scheme currently operated by BUPA. It is free to employees (although it is a taxable benefit) and you are able to include your partner and/or children at a discounted rate. Permanent Health Insurance The scheme, a discretionary benefit since 1st April 1986, is designed to provide the security of continuing income if sickness or injury results in long-term absence. If an employee becomes unable to perform their usual job through sickness or accident, subject to qualification, you will be paid an annual benefit equal to 65% of your predisablement earnings, less the state Single Person's Incapacity Benefit at the current rate. Page 5 of 7

6 Staff Discount Employees are eligible to enjoy staff discount immediately upon joining! The discount rate is: 20% for table wines 10% for spirits, champagne, sparkling wine, fortified wine, accessories and bin ends and all wines bought in Montreuil 50% for storage charges (for which staff must also be members) Simply Health (formerly HSA) The Society operates an alternative Health Insurance Scheme through Simply Health. On joining Simply Health, employees may contribute weekly or monthly to buy health benefits (e.g. optical, dental and maternity treatment) Company Sick Pay Sick pay is dependent on length of service. The table below gives details and is based on a full time contract. The amount of sick pay is your normal salary less any state or similar benefits you are entitled to claim. Length of service Maximum sick pay during any 12 month period up to 6 months First three days no pay - statutory sick pay is applicable from day 4 of absence over 6 months up to 1 year 10 days over 1 year up to 2 years 20 days plus any not taken in year 1 over 2 years up to 3 years 30 days plus any not taken in year 2 over 3 years 10 days for each completed year of service plus any not taken in the previous year to a total maximum of 26 weeks Staff Interest Free Loan Scheme The loan scheme is intended to allow staff to borrow money for a specific purpose and for expenditure that would not be classified as part of a regular household budget. Eligible staff can borrow up to a maximum of 20% or 5,000 which is the greatest. Sports & Social Club The Social Club is run on a voluntary basis by employees for employees. A Committee is elected each year. Those wishing to join are required to fill in an application form agreeing to a monthly subscription being deducted direct from pay Childcare Scheme The Society has a childcare voucher scheme in conjunction with Computershare Voucher Services. This is to offer employees a scheme whereby part of your total remuneration can be taken in childcare vouchers. Typically, on a salary of 20,000 per annum, these benefits would be worth 1,850 per annum. Further details on all of the above benefits can be obtained from Human Resources upon joining The Society. Page 6 of 7

7 HOW TO APPLY Please submit a comprehensive CV, detailing your most significant achievements, together with a covering letter that addresses the criteria in the candidate profile. You should also include details of your current salary package and notice period. Applications may either be ed to harknessa@thewinesociety.com or posted to the address below: Andrea Harkness Human Resources Advisor The Wine Society Gunnels Wood Road Stevenage Hertfordshire SG1 2BT Should you have any questions or wish to discuss any aspect of our recruitment process please contact Andrea Harkness, Human Resources, on KEY DATES Please do let us know in your application of any specific dates that you will be unavailable. Page 7 of 7