13 SECRETS OF MARKETING
|
|
- Gerald Goodwin
- 8 years ago
- Views:
Transcription
1 13 SECRETS OF MARKETING
2 It s Highly Profitable Is profitable you bet it is!
3 You Need To Know The Secrets Most businesses don t know how to create truly effective campaigns that s why you constantly hear the cry marketing does not work It does work & this presentation will show you how to maximise sales
4 Secret No 1 Keep It Simple Don t have s that look like you are selling something Create s that look like messages you would receive from a friend. So Remove logos, graphics & images Avoid fancy designs In other words, don t make them look like spam
5 How Not To Do It
6 What s Wrong With This? It s obviously an that s selling something Most of us will immediately delete it unless we are really interested in the subject matter
7 Make It Look Like This
8 Why Does This Work? Word-only s will more than double your success rate. They are more likely to be read because They don t look like you are selling something They are more personal They get past the spam filters more easily They appear in the recipient s inbox & they don t have to be downloaded
9 Secret No 2 Killer Headlines Create a killer headline for every When you open a newspaper, what attracts you to read a story the headline! If you want people to read your s, include an attentiongrabbing subject line Subject lines are what people read first. If they are not compelling they will not read the rest of your message Great headlines can increase your success rate by up to 500%
10 What Makes A Great Subject Line? A great subject line is short, punchy & to the point no more than 30 letters Ensure it summarises your offer Ensure it includes a compelling benefit
11 Killer Words For Subject Lines Do not include words which are traditionally found in spam Do include motivational words like Free (with no exclamation mark) Secret Such words can increase your success rate by up to 300%
12 Spam Words The following phrases will trigger the spam filters Money back Credit cards accepted Order today Order now! Free! 100% satisfied 100% guaranteed Special promotion
13 Secret No 3 Personalise Less than 10% of businesses personalise their s Personalise your s & you will increase your success rate by up to 500%
14 How To Personalise The most important tactic is to start your with the recipient s first name. If appropriate you can then include Their company name Something from their purchase history A reference to where they are based
15 Secret No 4 Keep s Short Keep your s short Most people are pushed for time so make your s quick & easy to read That means keeping paragraphs short as well about 30 words or a maximum of 4 lines Keep your s to less than half a page
16 Secret No 5 Do Not Sell Your should not sell it should only market Your has only one purpose to direct people to your website Why? You do not have enough space in a short for long descriptions or visual images But You can have multiple pages on your website in which to sell the benefits of your product or service using text, illustrations & videos
17 Secret No 6 Never Mention Price Your should never mention the price of your product or service Keep price for your website Remember, your has only one purpose to direct people to your website
18 Secret No 7 Provide A Solution Don t tell people you are selling a product or service Instead present your offer as providing a solution You must come to our website because We have a solution to We have vital information for you We are going to show you how to You are going to discover how to
19 Secret No 8 Create Urgency You want recipients of your to act immediately You don t want them to think I ll do it later because people never do You need to get them to click right now on the link to your website by giving them a time-limited proposition This offer is only available for 24 hours This is a once in a live time offer We have limited supplies
20 Secret No 9 One Call To Action Your should have only one call to action the opportunity to click on a link to your website The more options you give people the fewer responses you will receive Don t include a telephone number or a mailing address. A direct link to your website is all that is required
21 Secret No 10 Include a PS Include a PS The way many people read s is First the heading Second the first paragraph Third the PS Fourth the body of the text In the PS Restate the benefits Remind them to act now
22 Secret No 11 Test Your Campaigns Always test your campaigns to see if they work with a small sample before sending them out to your full client list Check that they get through the spam filters Check that they are driving prospects to your website If you have a big list of prospects, trial one version against another When you know which works best, you should your entire list
23 Secret No 12 Plan Your Campaigns When launching a new product or service, don t simply rely on one Plan a series of s Your first may introduce the new service or product The second may answer frequently asked questions The third may point out that time for the introductory offer is running out only two days to go
24 Secret No 13 Plan Your After Sales When you have made a sale follow the customer up Thank them for their purchase but stay in touch with follow-up s that sell other products or services The best time to sell other products is within 10 days of them making their initial purchase Stay in regular contact with your customer base & they could buy from you for years to come
25 Summary Of The 13 Secrets 1. Keep them simple & use text only 2. Write killer subject lines 3. Personalise each 4. Keep them short 5. Never sell on an 6. Never mention price on an 7. Don t sell - provide a solution 8. Create urgency 9. Give them only one action to take 10. Always include a PS 11. Test your campaigns 12. Plan your campaigns 13. Plan your after sales
26 A Bit About US We are PR, digital marketing and social media specialists We have eight offices across the UK including London, Leeds, Manchester and Glasgow We have two headline brands Beattie Communications & Only Marketing Our specialist boutiques include Only Retail, Only Kids, Only Health, Only Property, Only Food & Only Travel We guarantee client delight
27 Contact Details Gordon Beattie Tel UK Tel US
Email Deliverability:
Email Deliverability: A guide to reaching your audience Email deliverability is a key factor in email campaign performance. Understanding how email deliverability is calculated and how it affects your
More informationHow To Activate Your Email Newsletter
How To Activate Your Email Newsletter Your Email Newsletter feature which is built into every one of your Evergreen Websites is a very important and valuable selling tool. Email is the #1 online marketing
More informationNewZapp Managed Service
NewZapp Managed Service Email Marketing performs at its best when part of a complete digital strategy. Outsourcing your email campaigns to NewZapp gives you the power to focus on other business goals whilst
More informationHow to write great email subject lines
Small Business Learning Suite How to write great email subject lines Welcome to Marin Media Suite. We re glad you found us. We help small and enterprise size businesses market themselves locally through
More informationTop 10 Tips to Improve Your Email Permission
BES T PR AC TICES GUIDE EMAIL MARKE TING Learn How to Get (and Keep) Email Permission INSIGHT PROVIDED BY www.constantcontact.com 1-866-876-8464 2011 Constant Contact, Inc. 10-1720 BEST PRACTICES GUIDE
More informationTOP TIPS TO A TIP TOP EMAIL
TOP TIPS TO A TIP TOP EMAIL EMAIL MOBILE SOCIAL WEB CONTENTS PAGE Introduction... 3 My Top 10 Tips... 4 Tip 1 - Super, Super Subject Lines... 4 Tip 2 - Make Your Call To Action Count... 5 Tip 3 - The Power
More informationWhite Paper. Cole. Standing out in the inbox: Best Email Marketing Practices
White Paper Standing Out in the Inbox: Best Email Marketing Practices 1 Standing Out in the Inbox: Best Email Marketing Practices Contents Introduction 2 Email Best Practices Basics 2 Subject Lines That
More information10 THINGS TO AVOID WHEN BUILDING YOUR EMAIL LIST
10 10 THINGS TO AVOID WHEN BUILDING YOUR EMAIL LIST 10 THINGS TO AVOID WHEN BUILDING YOUR EMAIL LIST 1. Having your opt-in form in only one place Your sign up form is on your website for the purpose of
More information10 Step Campaign Planner
connect inform engage Email Marketing 10 Step Campaign Planner what is in this guide The Basics & Benefits 10 Step Campaign Planner 10 Step Summary Trends & Statistics About Heart New Media THE BASICS
More informationConduct Initial Meeting And Take Brief
1. UKBA Campaign Process Conduct Initial Meeting And Take Brief 1 Book And Plan Follow On Campaign Design And Agree Campaign Creatives Stats And Reporting Schedule And Despatch Campaign 1. Conduct Initial
More informationWriting Subject Lines in a Mobile Age. Best Practices
Writing Subject Lines in a Mobile Age Best Practices Introduction Subject lines are a critical component to email marketing. They encourage recipients to open your email to read your email content. A good
More informationThink about how often you check your own email and find tons of messages with subject lines like this:
Writing Effective Subject Lines By now you are probably getting pretty anxious to get out there and send your first email promotion. You might even have a great idea all ready for a campaign that you re
More informationsuccessful email marketing design
successful email marketing design At Bigfork we are saddened to see so many marketing emails with poor content and design. These things ruin click-through rates and bore most folk into unsubscribing. This
More information6 TOP TIPS FOR IMPROVING YOUR DELIVERABILITY BROUGHT TO YOU BY
6 TOP TIPS FOR IMPROVING YOUR DELIVERABILITY BROUGHT TO YOU BY INTRODUCTION What s the point in sending awesome email campaigns if they don t reach your recipients? Answer? None whatsoever! That s why
More informationHow Airlines Can Use Email To Promote New Routes and Services Case studies and notes for airlines
How Airlines Can Use Email To Promote New Routes and Services Case studies and notes for airlines Helping travel companies generate quality leads online. How Airlines Can Use Email To Promote New Routes
More informationEMAIL MARKETING. How to make the most of Email Marketing for your business
EMAIL MARKETING How to make the most of Email Marketing for your business A How-To Guide to Email Marketing About Email Marketing Email is an important marketing platform for any ecommerce business. It
More informationHow To: Engineer A Direct Mail Campaign, One That Really Works! Developing Your Mailing List
How To: Engineer A Direct Mail Campaign, One That Really Works! When it comes to generating new leads and sales for your business, direct mail remains one of the best and most successful options. According
More informationEmail Marketing For Small Business. How Email Marketing Can Bring In More Customers And Boost Your Profits
Email Marketing For Small Business How Email Marketing Can Bring In More Customers And Boost Your Profits Introduction If you are a small business owner then you will already know that competition for
More informationAbandoned online baskets can be a rich source of revenue.
Abandoned online baskets can be a rich source of revenue. The ebook explains how you can use retargeting to reengage customers and reduce shopping cart abandonment. www.brightpearl.com/ca0 Welcome to abandoned
More informationHow to create a killer e mail campaign
How to create a killer e mail campaign How to create a killer email campaign When you start your very first outbound campaign (or even when you have already sent hundreds of messages), you need to keep
More informationCREATING EFFECTIVE EMAIL MARKETING CAMPAIGNS TO GROW YOUR BUSINESS.
How to guide CREATING EFFECTIVE EMAIL MARKETING CAMPAIGNS TO GROW YOUR BUSINESS. So, by the time you re reading this handy how to guide on creating effective email campaigns to grow your business you will
More informationGrow Your Business with Email and Social Media
Grow Your Business with Email and Social Media Simple Marketing Strategies for Small Businesses and Nonprofits Constant Contact 2015 Welcome Rebecca Esparza, MBA Authorized Local Expert, Constant Contact
More information10 top tips on how to write effective subject lines
10 top tips on how to write effective subject lines Getting your emails opened is now one of the most difficult challenges in contemporary communication. In the UK, for example, average opening rates for
More informationBest practices for effective email marketing. Inboxes are crowded places. Here are some proven tips to help your message rise to the top.
Best practices for effective email marketing Inboxes are crowded places. Here are some proven tips to help your message rise to the top. BEST PRACTICES FOR EFFECTIVE EMAIL MARKETING Email marketing is
More informationSix steps to email marketing success
Six steps to email marketing success 01 Executive Summary Email is proven to be one of the most cost effective ways to reach out to customers and prospects. A well thought out and executed email campaign
More informationSecrets to Email Marketing Success 9 tips for measuring performance
internet made easy Secrets to Email Marketing Success 9 tips for measuring performance There s more to bouncing than what the rubber balls do. Conversion: it s not just for churches anymore. OCTOBER 2012
More informationThe Power of Email Marketing - 10 Ways It Can Help Your Business
The Power of Email Marketing - 10 Ways It Can Help Your Business Presented by: Janniece Leonard Company: eclick2business, Inc. www.eclick2business.com Content prepared and copyrighted by eclick2business,
More informationHow to Write an Effective News Release. A Guide for Industrial Marketers
How to Write an Effective News Release A Guide for Industrial Marketers How to Write an Effective News Release News releases can play an important role in your company s marketing and branding efforts
More informationThe 17 Costly Marketing Mistakes made by Restaurant Operators that Destroy their Advertising Profits
The 17 Costly Marketing Mistakes made by Restaurant Operators that Destroy their Advertising Profits Ross Murphy Managing Director Fresh Restaurant Marketing Discovering what your competition doesn t want
More informationProductivity@Work Series 6 SECRETS TO EMAIL MARKETING
Productivity@Work Series 6 SECRETS TO EMAIL MARKETING IT WORKS! Everyone is excited about social media using Facebook, Twitter and other tools to reach your customers and prospects and it s making them
More informationA Rough Guide to E-newsletter Marketing
A Rough Guide to E-newsletter Marketing Content 1 2 3 4 5 6 7 8 Why use email marketing What email marketing can deliver It all starts with data How to design effective email Writing great email Wait!
More informationEmail Marketing Success
Email Marketing Success Please Consider the following related offers. Thank you. Boost You Email List Sign-Up by 1000% FOR FREE!!! Watch this free video and find out how you can EASILY boost your email
More informationAppShore Premium Edition Campaigns How to Guide. Release 2.1
AppShore Premium Edition Campaigns How to Guide Release 2.1 Table of Contents Campaigns Overview...3 How to create a Campaign Message...3 How to create a List...5 How to relate a Message to a List...6
More information1100 Tips for Better Direct-Mail Marketing
1 100Tips for Better Direct-Mail Marketing Introduction Direct mail is one of the most important pieces of your marketing plan. Developing and executing the campaign can many times be a thankless job.
More informationLEAD GENERATION STRATEGY
LEAD GENERATION STRATEGY Steps: 1. Create your free guide 2. Upload it to your website and grab the URL 2. Create a separate page on your website 3. Create a webform in your list manager and upload to
More informationLEAD GENERATION. A prospect who is ready to engage in dialogue, who needs what you offer, who has adequate budget and an impetus to act.
LEAD GENERATION LEAD GENERATION A prospect who is ready to engage in dialogue, who needs what you offer, who has adequate budget and an impetus to act. When most professional services executives think
More informationSIX SECRETS TO EMAIL MARKETING. Productivity@Work series
SIX SECRETS TO EMAIL MARKETING Productivity@Work series It works! Everyone is excited about social media using Facebook, Twitter and other tools to reach your customers and prospects and it s making them
More informationSIX SECRETS TO EMAIL MARKETING. Productivity@Work series
SIX SECRETS TO EMAIL MARKETING Productivity@Work series IT WORKS! Everyone is excited about social media using Facebook, Twitter and other tools to reach your customers and prospects and it s making them
More informationB2B Lead Generation 3 ways to create a secure pipeline of new opportunities
B2B Lead Generation 3 ways to create a secure pipeline of new opportunities our clients told us their biggest lead gen frustrations, and we got to work credibility. Telemarketing agencies promise the earth
More informationEmail testing EFFECTIVE TESTS FOR EVERY METRIC OF AN EMAIL CAMPAIGN
Email testing guide EFFECTIVE TESTS FOR EVERY METRIC OF AN EMAIL CAMPAIGN GUIDE TO TESTING YOUR EMAIL MARKETING CAMPAIGNS The savvy email marketer knows that to maximize email marketing ROI, testing is
More informationVirtual Relationship Marketing Best Practices
I want to see our emarketing results measured in terms of sales growth, not open rates and page views. Virtual Relationship Marketing Best Practices Building highly-personalized virtual relationships with
More informationWeb Banner Design Tips
Web Banner Design Tips Best ways get readers to click to your site by Terrie Goldstein, publisher hvparent.com Getting Results When I first began my marketing firm, I remember reading an article about
More informationEmail Marketing Best Practices - Top 10 tips
Email Marketing Best Practices - Top 10 tips Contents 1. Make a good first impression... 2 2. Above the fold... 3 3. Keep it short and to the point.... 3 4. Send what your customer wants not what you want
More informationReducing shopping cart abandonment.
Reducing shopping cart abandonment. Whats inside 7 out of 10 shoppers abandon their carts with products in them. The reasons for abandoning shopping carts are multiple and e-commerce merchants are trying
More informationGuide to B2B email marketing. Part Four: Effective Email Reporting
Guide to B2B email marketing Part Four: Effective Email Reporting Introduction Effective email reporting One of the key benefits of using email for marketing campaigns is the speed of getting the right
More informationImplementing An Email Marketing Strategy That Works
We tried it once and it was a failure is the epitaph of many email campaigns. The reason for the failure is right there, as clear as a bell. They only tried it ONCE! So there wasn t any long-term expectation
More informationCreating Effective Landing Page LeadFormix Best Practices
The rapid growth of the Internet has made today s buyers more informed than ever. In order to attract such informed buyers, and meet marketing goals, you need to strategically plan your marketing strategy.
More informationEMAIL MARKETING TIPS. From Our InfoUSA Email Experts
EMAIL MARKETING TIPS From Our InfoUSA Email Experts In order to assist you every step of the way while creating an Email Marketing Campaign, our InfoUSA Email Experts have compiled lists of their best
More informationSavvy Email Marketing:
Halfmoon Yoga B B Q Savvy Email Marketing: Writing Subject Lines that Get Emails Opened plus BONUS: Creating Emails for Action Tech Problems? Call 1-800-263-6317 2014 2 Framework for an Effective Nonprofit
More informationEmail Marketing. Agenda. Leveraging the Inbox Privilege. 1. Why use email marketing? 8. Build your business. 9. Group to recoup
COPYING OR SHARING THIS CONTENT IS AN INFRINGEMENT OF COPYRIGHT Email Marketing Leveraging the Inbox Privilege Hokitika 19 June 2014! Debbie Roberts Indigo Marketing Agenda 1. Why use email marketing?
More informationThis book does not contain affiliate links. Copyright 2009 Jodi Kaplan
You may email, print, or post this report freely. Just leave it intact, don t change it, and keep it as a PDF file. You may republish excerpts as long as you attribute them to this e-book and link back
More informationMaking Co-Registration Convert A Guide to Getting Started
Making Co-Registration Convert A Guide to Getting Started Making Co-Reg Convert: Page 1 Making Co-Registration Convert: A Guide to Getting Started Part 1: Is Co-Registration for You? Online media is back
More informationUNDERSTANDING EFFECTIVE LEAD GENERATION TICK #THINKGROWTH
UNDERSTANDING EFFECTIVE LEAD GENERATION TICK #THINKGROWTH CONTENTS 1 INTRODUCTION Page 3 2 COMPETITIVE PROPOSITION Page 4 3 USER PROFILING/AUDIENCE DNA Page 9 ENSURE YOUR BRAND HAS A CLEAR, COMPELLING
More informationWords By Wendy. Small Business Marketing Tips How to make your promotional dollars work harder
Small Business Marketing Tips How to make your promotional dollars work harder As a long-time marketing consultant, and a small business owner myself, I know that marketing can seem like a necessary evil
More informationThe Guide to: Email Marketing Analytics"
The Guide to: Email Marketing Analytics" This guide has been lovingly created by Sign-Up.to we provide email marketing, mobile marketing and social media tools and services to organisations of all shapes
More informationCreating Measurable Success Business-to-Business E-Marketing
Creating Measurable Success Business-to-Business E-Marketing When determining the most effective marketing mix, e-mail marketing as an inexpensive yet highly powerful vehicle is a critical part of a strategic
More informationMarketing Analytics What needs to Be Measured
Marketing Analytics What needs to Be Measured A Xander Marketing Guide T: 03302232770 E: hello@xandermarketing.com W: www.xandermarketing.com Marketing Analytics What Needs to Be Measured Introduction
More information30-Day Starter Guide to Email Marketing
{ 30-Day Starter Guide to Email Marketing { Introduction If you are new to email marketing or to using an email marketing service, we created this 30-day starter guide with you in mind. This guide will
More informationWelcome 10/16/2015. Connect With Your Customers And Grow Your Practice Simple Marketing Strategies for Audiologists and Speech Language Pathologists
Welcome Constant Contact 2015 Connect With Your Customers And Grow Your Practice Simple Marketing Strategies for Audiologists and Speech Language Pathologists Constant Contact 2015 Ken Fehner Owner- The
More informationEmail Marketing in a Down Economy
Email Marketing in a Down Economy Connect. Inform. Grow. Copyright 2011 Constant Contact Inc. Email Marketing Is Delivering professional email communications to an interested audience containing information
More informationWhat is Marketing Automation? What is Marketing Automation?
What is Marketing Automation? Table of Contents What is Marketing Automation?...2 Deficiencies in the Manual Marketing Process...2 Marketing for the Modern World...2 How Marketing Automation Works...................3
More information10 STEPS TO EMAIL MARKETING SUCCESS. Expert Tips to Share with Your Clients that Utilize Email Marketing
10 STEPS TO EMAIL MARKETING SUCCESS Expert Tips to Share with Your Clients that Utilize Email Marketing Email marketing provides a cost effective, quick-todeploy marketing solution that can have an immediate
More informationTop tips for online campaign optimisation
Contents 1. The best laid plans... 3 2. Playing to the right audience... 3 3. Quality not quantity... 4 4. You only get out what you put in.. 4 5. Less is more... 5 6. Did you get my message?... 6 7. If
More informationWhite paper. 7 key steps to a great sales pipeline. your technology, expertly marketed
White paper 7 key steps to a great sales pipeline The efficiency of your sales pipeline is the key to your delivery of new business. Take these 7 steps and you are guaranteed to be on the right path to
More informationLead nurturing is the process of sending automated, scheduled emails to a lead to help move them along through the buying cycle.
Lead nurturing is the process of sending automated, scheduled emails to a lead to help move them along through the buying cycle. Lead nurturing touches the lead after they have left your website. You can
More information6 Ways to Close Leads Faster (and Easier) than Your Competition. Discover the Secrets of Closing Internet Insurance Leads
Discover the Secrets of Closing Internet Insurance Leads Introduction You know your sales are out there. You ve been using the internet to generate insurance leads, and your inbox has been filling up with
More information20 tried and tested tips to help you generate more leads
e-book Series: Business growth 20 tried and tested tips to help you generate more leads page 1 Introduction 1 2 3 4 5 How to make your offers irresistible How to use your CTAs to grab people s attention
More informationCOMMUNICATING B2B SERIES. Bb 2 I N S I G H T ISSUE 3. What are the best lead generation techniques? www.kompass.co.uk
Bb 2 ISSUE 3 What are the best lead generation techniques? The number of lead generation techniques available in the B2B marketers toolbox is continually increasing, but which methods are still generating
More informationBuild More Loyal Customers with Email Marketing. Email Marketing from Constant Contact
Email Marketing from Constant Contact Build More Loyal Customers with Email Marketing Constant Contact, Inc. 1601 Trapelo Road, Suite 329 Waltham, MA 02451 www.constantcontact.com Experts agree and evidence
More informationGood Fast or Low cost marketing
Email Marketing 101 Good Fast or Low cost marketing We ve all heard the old adage about how, when it comes to marketing, you can get what you need done well, delivered quickly or produced inexpensively;
More informationSecrets of Successful Email Marketing
1 Secrets of Successful Email Marketing Presented by: Don Mennig dmennig@asicentral.com 800-546-1350 ext. 3866 ASI Education 2 Goal & Overview To make you comfortable with the basics of email marketing.
More informationPay per Click Success 5 Easy Ways to Grow Sales and Lower Costs
Pay per Click Success 5 Easy Ways to Grow Sales and Lower Costs Go Long! The Benefits of Using Long Tail Keywords clogged sewage line, I ll see a higher conversion How many keywords are in your pay-per-click
More informationSuccessful Steps and Simple Ideas to Maximise your Direct Marketing Return On Investment
Successful Steps and Simple Ideas to Maximise your Direct Marketing Return On Investment By German Sacristan, X1 Head of Marketing and Customer Experience, UK and author of The Digital & Direct Marketing
More informationWHAT IS DOUBLE OPT-IN EMAIL VERIFICATION?
Direct Marketing via email, or Email Marketing, can be a powerful and profitable channel for any business. According to the Direct Marketing Association, every single dollar spent on Email Marketing can
More informationOxford Learning Institute University of Oxford
Oxford Learning Institute University of Oxford Writing Effective Emails Making sure your messages get read and acted upon Do people respond to your emails in the way you intend? Or do they seem to ignore
More informationA free guide for readers of Double Your Business. By Lee Duncan www.double Your Business.com
7 Factors to increase the leads you generate from Pay Per Click advertising with Google Adwords. Exclusively for readers of Double Your Business. A free guide for readers of Double Your Business By Lee
More informationMailing List Growth Strategies. A guide to increasing the size of your mailing list. November 2012 Version 0.2
Mailing List Growth Strategies A guide to increasing the size of your mailing list November 2012 Version 0.2 Contents Introduction... 3 Lightboxes... 4 Implementation advice... 6 Social Media... 8 Implementation
More informationFWM June 2014 Webinar. Email Follow-up Campaigns that WORK
FWM June 2014 Webinar Email Follow-up Campaigns that WORK What will you learn today? 1. How to get real contact info 2. The first step: delivering your offer 3. Essential steps in your email campaign 4.
More informationHow to Create a Campaign Using Quick Guides and Web Parler
Quick Guide to: Creating a Campaign About this Guide Web Parler is email marketing made easy developed as the antithesis to all of the unnecessarily complicated and confusing alternatives out there. We
More informationAdjust Webmail Spam Settings
Adjust Webmail Spam Settings An unsolicited bulk email message is known as "spam." Spam, which usually contains some sort of commercial advertising or proposition, is sent to a large number of recipients
More informationMagento Extension for Integrated Email Marketing
Magento Extension for Integrated Email Marketing The Jarrang email marketing extension for Magento: Make your email marketing go further and deliver more Communicating effectively with your customers is
More informationEmail Guidelines. The following guidelines are for companies who develop email HTML design/creative and copy.
The following guidelines are for companies who develop email HTML design/creative and copy. In today s email environment it is imperative that mailers consider the limitations presented by email readers
More informationEMAIL NEWSLETTERS FOR LEAD NURTURING LEADFORMIX BEST PRACTICES
EMAIL NEWSLETTERS FOR LEAD NURTURING LEADFORMIX BEST PRACTICES An Effective Touch Point for Long-Term Marketing Relationships Introduction Email newsletters are no longer optional when it comes to B2B
More informationDefinitive Guide to Telemarketing helping you get maximum value from this business development resource
Definitive Guide to Telemarketing helping you get maximum value from this business development resource Introduction: Telemarketing/telesales (noun); the practice of marketing products and services by
More informationDoubleClick Email Solutions Analysis of Open Rate Trend Data
White Paper Analysis of Open Rate Trend Data October 2005 Name of author Detailed Analysis of Open Rate Trend Data Over the past three years, DoubleClick has seen steady improvements in list hygiene and
More informationInternet Direct Mail Campaign From Development To Results Analysis
Internet Direct Mail Campaign From Development To Results Analysis A recent study reported that 40% of the Internet users change their opinion due to the information they gathered online. In this terms
More informationWriting Persuasive Subject Lines
Writing Persuasive Subject Lines Adopted from The Insider Secrets To Email Marketing Version 2006 by Derek Gehl & The Internet Marketing Center Subject lines for email promotions... 3 Snag your readers
More informationDRIP MARKETING CAMPAIGNS 2012
DRIP MARKETING CAMPAIGNS 2012 THE DRIP MARKETING CONSOLE EXPLAINED From ACT! select the Sage Emarketing for ACT! icon and choose the Drip Marketing Tab. 1. Drip Marketing Campaigns This window lists all
More informationAdwords & Online Marketing
Adwords & Online Marketing #LexisSeminar Join in the discussion LexisClick s vision The digital marketing experts for ambitious SMEs on their journey to becoming market leaders Introduction to LexisClick
More informationGet your businesses going in the right direction with a targeted list of permission based emails. Don t get into spam. Get into their hearts.
EMAIL MARKETING Get your businesses going in the right direction with a targeted list of permission based emails. Don t get into spam. Get into their hearts. PERMISSION SEGMENTATION SUCCESS We all are
More informationITP 140 Mobile Technologies. Marketing
ITP 140 Mobile Technologies Marketing 2 Outbound Marketing Buying attention, cold-calling, direct paper mail, radio, TV advertisements, sales flyers, spam, Email marketing, telemarketing, and traditional
More informationBetter Email Marketing: Making Sure Your Messages Get Read & Acted On
Better Email Marketing: Making Sure Your Messages Get Read & Acted On Better Email Marketing What to Know Where to Start What to Watch Out For Information You Need to Gather About Your Audience How to
More informationCrossing the Internet Communication Bridge. Your guide to getting started with email marketing
Introduction It is likely that you are losing out on additional profits by not crossing the internet communication bridge and reaching the leading edge of internet and email marketing before your competitors
More informationTips For A Profitable Real Estate Email Marketing Campaign
Tips For A Profitable Real Estate Email Marketing Campaign What is Email Marketing? As usual, we like to define the main term that we will be referencing throughout the article to ensure that we re all
More informationMAILING LIST LIFECYCLE YOUR HOW TO GUIDE
MAILING LIST LIFECYCLE YOUR HOW TO GUIDE BACKGROUND The Communicator Mailing List Lifecycle Guide discusses the following topics; Using mailing list filters to perform welcome campaigns Identifying and
More informationCase study: Driving quotes for Aviva through email frequency testing
Case study: Driving quotes for Aviva through email frequency testing Case study: Aviva email frequency testing 2 Alchemy Worx uses increased email frequency to give a 48% rise in the number of quotes and
More informationC G. Got a Plan? MARKETING. How to Build Your Marketing Plan & Budget. PCGMarketing.com. P.O. Box 4633 Des Moines, Iowa 50305 515.360.
Got a Plan? How to Build Your Marketing Plan & Budget P.O. Box 4633 Des Moines, Iowa 50305 515.360.9176 An Introduction We are a full-service marketing company that uses creative strategies to develop
More informationGREATEST LEAD GENERATION TIPS, TRICKS & IDEAS PART 2
THE GREATEST LEAD GENERATION TIPS, TRICKS AND IDEAS 1 THE GREATEST LEAD GENERATION TIPS, TRICKS & IDEAS PART 2 A Publication of THE GREATEST LEAD GENERATION TIPS, TRICKS AND IDEAS 2 CALLS-TO-ACTION THAT
More informationEmail Marketing System Options
System Options Different Systems for Different Users We run various different types of systems for different users based on their email marketing requirements. If you have your own email marketing system
More information