Research Research and and Development Vice-Presidency

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1 Research Research and and Development Vice-Presidency Social Social Programs Programs Division Division Social Sustainable Development Mission 2015

2 The Tecnologico de Monterrey, aware of its social responsibility and the impact it generates in the community, offers through the Social Programs Division, educational alternatives and impel in them social inclusion. This is achieved by the use of communications technology and distance learning education. Through this union a model is created to facilitate the capacity buildings for development.

3 Objectives Strengthen the social actors, developing their capacities to generate human capital. Create solid interaction mechanisms for the social actors searching social capital. Create paths and participation mechanisms for the social actors participation in the decision making on development priority actions. Reduce the gap between the different social actors. Create a cultural change that allows innovation and changing of old traditional learning and development systems.

4 Human Resource Development: Social Programs Division s Tasks Government Sector National Governments Public officials Educators Education system officers Rural Communities CLC s REDES Social Sector Non Government Organizations NGOs Journalists and Communicators Private Sector Corporate initiatives Socially Responsible Enterprises Citizens Family

5 RESEARCH AND DEVELOPMENT VICE-PRESIDENCY Social Programs Division Initiatives developed for the formation of: Social responsible business leaders and for the strengthen of the Non governmental Organizations.

6 Social Programs Division Initiatives developed for the formation of: Social responsible business leaders and for the strengthen of the Non governmental Organizations. Non Governmental Organizations Social responsible business leaders (CSR)

7 Social Responsible Business Leaders (CSR) Objectives To give tools for the design and implementation of an action plan to improve the business environment and the practice of Corporate Social Responsibility Strengthen the social responsibility s conscience in entrepreneurs and executives. Promote a new organizational culture and humanize the organization s management To give elements to achieve a sustainable growth To spread the best practices and experience of academics and experts in the area.

8 Social Responsible Business Leaders (CSR) Corporate Social Responsibility Educational offer available Curriculum Academic content Academic equivalency Participant Institutions IV Specialization Educational program + Seminar + EGADE s course Specialization field in the MBA program. EGADE Virtual University III Academic Training Corporate Social Responsibility Program Five subjects in a masters degree EGADE Virtual University CEMEFI II Basic Training Business Seminar: Corporate Citizenship One subject in a masters degree EGADE Virtual University CEMEX I Introduction Corporate Social Responsibility and Sustainable Competitiveness Course Participation diploma World Bank Institute Virtual University CEMEX

9 Social Responsible Business Leaders (CSR) Educational Program Introduction Corporate Social Responsibility and Sustainable Competitiveness Course Initiative generated by the World Bank Institute Objective The general goal of this course is to help the participants to achieve a basic knowledge of the corporate social responsibility and to explain the link with the sustainable competitiveness and good management.

10 Social Responsible Business Leaders (CSR) Educational Program Corporate Social Responsibility and Sustainable Competitiveness Course Development Areas 1: CSR- Basic Concepts 2: Decision making framework 3: Diamond of Corporate Social Responsibility 4: Building sustainable competitiveness through CSR 5: CSR and the poverty 6: Creation of alliances and action plan. Study case Sea Star

11 Social Responsible Business Leaders (CSR) Educational Program Results Corporate Social Responsibility and Sustainable Competitiveness Course Participants by sector Argentina Brasil Bolivia Chile Colombia Costa Rica Ecuador España El Salvador Estados Unidos Guatemala Honduras México Paraguay Perú Panamá República Dominicana Uruguay Venezuela Coverage 1,684 participants from 19 countries 1,684 participantes en 16 países Not specified 5% 15% 2% 9% 8% 3% International Organizations Program of the United Nations for the Development Chemonic International Inc. Stern Stewart & Co. 58% Government Secretaria de Gobernacion de Mexico Secretaria de Relaciones Exteriores de Mexico Media Magazine Tercer sector Group FM news Private Initiative Cemex Axtel BBVA Bancomer Vitro BAT Carrier Axtel Universities ITESM U. de Carabobo U. Católica Andrés Bello Colegio Universitario de Caracas Harvard BS Pontificia U. Javeriana NGOs FECHAC Fundación AVINA FVM Fundación Colombia PACT Perú Revista Tercer Sector

12 Social Responsible Business Leaders (CSR) Educational Program Basic program Business Seminar: Corporate Citizenship Objective To create a space for analyzing and exchange about the roll of the enterprise in Corporate Citizenship activities, with the purpose of strengthening the knowledge, education and management of the businesses, conscious of the positive impact that this might generate in their community.

13 Social Responsible Business Leaders (CSR) Educational Program Business Seminar: Corporate Citizenship Development Areas 1. Strategic vision of the corporate citizenship 2. Establishing alliances between sectors 3. Integration of the Corporate Citizenship in the value chain 4. Opportunities of business in new markets 5. Sustainability and organizational strategies of sustainable development

14 Social Responsible Business Leaders (CSR) Educational Program Business Seminar: Corporate Citizenship Results Coverage Argentina Colombia Ecuador El Salvador Honduras México Perú Panamá 2,068 participants in 8 countries

15 Programs for Non Governmental Organizations

16 Non Governmental Organizations Antecedents The program for NGOs, Social Leaders started in 2001 with the objective of building capacities for NGOs, working with 4 areas: communications and marketing, management, sustainability and human resources and leadership. Different organizations like The World Bank Institute (WBI), The Nature Conservancy (TNC), CEMEX, Centro Mexicano para la Filantropía (CEMEFI) have participated in the program by sharing contents, giving scholarships to participants and developing different activities. By 2004 we had a total of 4 courses of managerial skills: Organizational Development, Management, Finances and Direction of Projects and Marketing and Fund Rising This program was only produced via Satellite and we are now working on its online mode to incorporate it into a multisectorial partnership

17 Non Governmental Organizations Introduction Through the experience of several years of giving the Social Leaders Program in 32 states and 22 countries of Latin America, it s been identified the interest from the private and public sector to build capacitites for NGOs and be part of the efforts to help the third sector, this originated a new paradigm for the Social Programs Division: to promote the social leadership in the different sectors.

18 Non Governmental Organizations Objective To build capacities to strengthen the third sector and the compromise to act as an agent of change, generating proposals of solutions to problems that affect the society.

19 Non Governmental Organizations Specialization III IV Social Development CESI social entrepreneur Planning and strategies for the conservation of the environment Fundraising Certificate Specialization Basic II Administration and strategic planning Marketing and Communication Human resources and leadership Project Development Fundraising course Introduction I Introductory course: social, cultural and ethical environment for NGOs Operational law fundament Technology, Basic abilities

20 Non Governmental Organizations Results Argentina Brasil Bolivia Chile Colombia Costa Rica Ecuador España Estados Unidos Guatemala Honduras Inglaterra México Nicaragua Panamá Paraguay Perú Puerto Rico República Dominicana El Salvador Uruguay Venezuela Coverage 12,350 participants in 22 countries

21 Relevant Assets Educational model Caracteristics: It s a constructive model supported on the information technology and communication. The teacher stops being the source of knowledge, now he helps to adquire it. The learning process is concentrated in the student The learning process in completed because of the access to experts and sources of specialized knowledge. The system approaches the student to technological and knowledge innovations. Alouds the ilimited personal growth. Promotes systematically the knowledgeable conflict. The students are sources of information between themselves, apart from the teacher. The Knowledge and abilities are directed to transform a specific reality The model is flexibe in space and time. The model is accesible from any place with an Internet conection

22 Relevant Assets Learning Platform Webtec is the platform that we use, is designed by and for Tecnológico de Monterrey, it s based in distance learning and educational models. It helps to bring an educational strategy of investigation, evaluation and control which is adapted to the institution s needs. A detailed presentation will be given this afternoon

23 Fit with Tecnologico de Monterrey strategic Vision and Plan VISION 2015 In the year 2015, Tecnológico de Monterrey will be the most widely recognized educational institution in Latin America due to the leadership exercised by alumni in the private, public, and social sectors, and for the research and technological development it carries out to promote a knowledge-based economy, generate management and business incubators models, improve public administration and public policies, and create innovative models and systems for the sustainable development of the community. This proyect goes toghether with Tecnologico de Monterrey s vision because we are looking to be present in Latin America and because with this proyect we ll have a technological development and innovatig systems for the community s sustainable development.

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