More than just a newspaper.
|
|
- Ralph Gilmore
- 8 years ago
- Views:
Transcription
1 More than just a newspaper.
2 A One-Stop Shop Star-Telegram is the preferred local source of ad information. We connect you with consumers The Leading Daily Paper Community Weeklies Spanish Language Niche Weeklies Monthly Luxury Magazine Sunday Select Leading Digital Network Professional Services More than just a newspaper.
3 Star-Telegram is a must-buy to reach all of Dallas/Fort Worth DALLAS-FORT WORTH-ARLINGTON (DFW) IT S ONE MAJOR MARKET Nation s 4th largest consumer market. DALLAS-FORT WORTH-ARLINGTON (DFW) Only the Fort Worth Star-Telegram effectively reaches all of the western side of the DFW (Fort Worth, Arlington, Alliance, Mansfield, Weatherford & other valuable communities) SIMILAR DEMOGRApHIcS AcROSS DFW Fort Worth/Arlington Dallas U.S.A. Median Age 34.5 years 34.1 years 37.5 years Any College 58% 61% 57% Married 61% 60% 58% Child(ren) In Home 52% 54% 46% Home Owners 65% 60% 65% HH Income $50, % 55% 49% Cost Of Living Index DFW Airport 2. Texas Rangers / Dallas Cowboys 3. Dallas Mavericks / Dallas Stars BuT, DIFFERENT NEWSpApER LOyALTIES AcROSS DFW AvERAGE-ISSuE REAcH Fort Worth/Arlington MD Dallas MD 36% 32% 25% 22% Fort Worth Star-Telegram The Dallas Morning News Each and every day of the week, 9 of 10 newspaper readers in western DFW choose the Star-Telegram 5% 2% 1% 2% Daily Sunday Daily Sunday
4 Power of Star-Telegram products! 1.1 MILLION READERS 1,087,700 DFW adults read Star-Telegram content in print, digital, or both during the course of a typical week. Multiple exposures per reader generates 3.5 million gross impressions. 635,300 READERS SuNDAy 401,900 READERS DAILy Don t miss the 616,000 DFW adults who read FWST, not TDMN. IT S THE LOcAL paper Each and every day, 9 of 10 Fort Worth/Arlington metro area newspaper readers choose the Star-Telegram as their paper. Tv and RADIO comparisons What TV buy you must make to reach a similar audience? 70 spots through 14 separate TV stations buy reach 552,200. Buy would have 5 spots on each local TV stations. If you buy only TDMN 84% of your coverage is on the D side - you ignore the important western side covered by FWST. DFW One major market. Two must buys. What Radio buy you must make to reach a similar audience? 282 spots in 47 separate radio station buys to reach 534,000. Buy would have 6 spots on each of the local stations.
5 Tops for Local News FWST Primary Source Local News 49% In a crowded field, the Star-Telegram (print or digital) is named most often as primary local news source. Tv 34% Digital 11% Radio 5% Magazines 1% Follow 74 Leads in Reliability Cited as always or usually reliable by 74% of area adults, the Star-Telegram has the highest reliability ratings of area news and information sources S-T Radio Magazines Tv Digital Friends Time Well Spent 42 mins. Sunday 27 mins. SATURDAY Saturday DAILY Daily 23 mins. Readers are actively engaged. Median time spent with Star-Telegram Content of Interest REGuLARLy READ By 50%+ OF READERS: Local News Life & Arts, National & World News Business Sports Local News Sports Business National/International Life & Arts Local News Life & Arts Health coupons & Ad Inserts Magazine (parade) Special Sections Coupons & Advertising Inserts
6 Leading Star-Telegram Weeklies STAR-TELEGRAM publishes LEADING publications TO HELp you REAcH consumers TARGETED LIFESTyLE AND GEOGRApHy Weeklies 8 Areas plus STxpress Intensely Local Editorial & Ads Wednesdays 400,000 Copies
7 Leading Star-Telegram Publication THE STAR-TELEGRAM ALSO publishes OTHER LEADING publications TO HELp you REAcH consumers TARGETED By LIFESTyLE AND GEOGRApHy La Estrella En casa Spanish Language Home Delivered, plus apartments and racks 125,000 weekly broadcast copies Multiple ROP/PP zones across DFW (5th largest Hispanic Market)
8 Star-Telegram DFW.com STAR-TELEGRAM IS THE preferred LOcAL SOuRcE OF AD INFORMATION DFW.com Online Entertainment Portal for DFW Age Target Frequent Updates Party Pics
9 Monthly Indulge Luxury Magazine THE LuxuRy MAGAzINE WITH NEWS AND ADvERTISING DESIGNED ExcLuSIvELy FOR THE upscale READER Indulge Luxury Magazine Monthly Luxury Magazine Top-Tier Affluence Glossy, Oversized 50,000 Copies
10 Sunday Select & Special Sections yes! Sunday Select Opt-In, Non-Sub HHs 90,000 HHs In High-Value ZIPs ROP or Insert Options Special Sections Topical Pages or Sections Engaged Audience Healthcare Connections
11 Digital Dominance INTRODucING DFW ONLINE NETWORK Leading News Sites Star-Telegram.com and Yahoo.com are the top 2 news sites visited by local adults. Want to reach consumers on both sites? We can place those ads for you. The Star-Telegram Online Network is the dominant DFW network. Our online network serves more unique visitors in a typical month and serves an audience that is better balanced across DFW. Most unique visitors Omniture data in recent ABC Fas-Fax report shows 2.25 million unique visitors for our DFW Online Network. Better Balance Across DFW Scarborough s DFW Study: Our DFW Online Network audience is distributed 65% Fort Worth side + 35% Dallas side. Digital Options Local + National Sites Desktop + Mobile Impress Local Geo-Targeting DFW OT Sports App Behavioral Targets Jobs/Home/Auto Search & SEO Digital Options beyond traditional display ads and targeted ads. ADS WITH IMpAcT: Sponsorships Takeovers Expanding Floorboards Sliding Billboards DFW OT: DFW s first and only Monthly Sports Magazine ipad App. Interactivity encouraged.
12 STAR-TELEGRAM print MEDIA SERvIcES & DIGITAL counterparts FRONT PAge IMPACTS Star Tabs & Strip Ads Front Page Exposure Variety of Options Extended Shelf Life gatefolds/spadeas Front Page Impact Portable Wrap to Section Back Full-Color Available INNOVATIVe ADS AND AD ShAPeS Eye-Catching Page Dominance Creative Freedom ExTEND your REAcH across our DFW Online Network Rectangle positions compliment the impact of Star Tabs. ExTEND your REAcH across our DFW Online Network Corner Peel positions compliment Gatefolds/Spadeas ExTEND your REAcH across our DFW Online Network Floating Ads or Interstitials expand the impact of Innovative Ads.
13 More than just a newspaper. The Star-Telegram family of products and services include many options that help you to reach consumers in a manner that is consistent with your marketing goals. a one-stop shop Star-Telegram is the preferred local source of ad information. We connect you with consumers through the leading daily paper, community weeklies, Spanish-language & niche weeklies, monthly luxury magazine, Sunday Select Yes!, leading digital network and professional services. Products and Services The daily Star-Telegram in print Weekly and monthly special sections TMC products Sunday Select Product (Yes!) The Spanish publication La Estrella En Casa Weekly, community newspapers Star-Tabs, Polybags and Co-Op advertising programs Indulge Luxury Magazine DFW.com INKedition Behavioral targeting based on working for you The Star-Telegram continues to be sought after by consumers as a valued and preferred source of advertising information. Just like consumers, we have evolved and are well positioned to provide you with multi-platform options to effectively and efficiently communicate with consumers. Yahoo s Industry leading-platform Marketing services offering sophisticated research and analysis Knowledgeable, local and professional sales staff
DIGITAL ADVERTISING 2015
DIGITAL ADVERTISING 15 Local Targeted Powerful Strategic The Star-Telegram s DFW Online Network dominates! Our online network serves more unique visitors in a typical month and serves an audience that
More informationBeacon News Courier News Lake County News Sun
MASS Chicago Tribune Inside Shopper SUBURBAN Beacon News Courier News Lake County News Sun Naperville Magazine Naperville Sun Pioneer Local Post Tribune Southtown TribLocal NICHE Chicago Magazine Chicago
More informationTHREATS. Deeper consumer connections:
Media Comparisons Ad- Supported Wired Cable Cable Television Television Deeper consumer connections: Geographic, Demographic, Psychographic, etc. Viewer migration from Broadcast to Cable High social buzz
More informationDigital Marketing Solutions Guide
Digital Marketing Solutions Guide NOLA Media Group 2013 For More Information: Visit our media kit here, call (866) 802-8108 Table of Contents 3 4 5 6 7 8 9 Audience Targeting Solutions Online Display Advertising
More informationSnapshot. Of a spectacular Market
Snapshot Of a spectacular Market Digital First Media is the #2 Local News Company in America. Operated from its primary office in New York City, it has publications across the country. Digital First Media
More informationPRINT DIGITAL EVENTS. Quick Read: RedEye Mon-Tues: 150,000 Wed-Fri: 200,000
Chicago, IL #3 DMA Reach 3.1 million consumers with Chicago Tribune The Chicago Tribune is the #1 newspaper and #1 news & information website in market RedEye is the #1 daily commuter paper in market PRINT
More informationWELCOME TO ENQUIRER MEDIA
WELCOME TO ENQUIRER MEDIA Visit us at 513.768.8404 enquirermediaadvertising@enquirer.com ENQUIRER MEDIA WELCOME TO ENQUIRER MEDIA. ENQUIRER MEDIA. As the region s most trusted source for local news and
More informationDELIVERING CUSTOMERS DRIVING RESULTS
DELIVERING CUSTOMERS DRIVING RESULTS FOR MORE INFORMATION ON A CUSTOMIZED MULTIMEDIA SOLUTION CONTACT STATESMAN JOURNAL MEDIA: MARKET INTELLIGENCE OUR UNIQUE LOCAL MARKET Located midway between Portland
More informationRENAISSANCE COLLEGE OF COMMERCE & MANAGEMENT, INDORE Subject- Advertising
Objectives Type Questions 1.Newspapers, magazines, packaging, out-of-home media, and directories are known as media. a. broadcast c. print e. interactive b. narrowcast d. directional 2. The way various
More informationAdvertising PowerSource Growing Your Business Through the Power of Advertising
Advertising PowerSource Growing Your Business Through the Power of Advertising A dvertising is everywhere, and for good reason. At its core, advertising is about grabbing attention and conveying information.
More informationOUR PROPOSITION ENGAGED AUDIENCES SOPHISTICATED TOOLBOX INTEGRATED MARKETING EXPERTISE RESULTS INSIGHTS CUSTOM SOLUTIONS STRATEGY LEADERSHIP
2015 MEDIA KIT WHY US? As the leading media company in Northern Vermont, we help you solve your toughest challenges and grow your business, thanks to our unmatched combination of local media assets and
More informationFor 6 months ended September 30, 2010 ATLANTA GROUP
For 6 months ended September 30, 2010 ATLANTA GROUP Atlanta (Fulton County), Georgia www.ajc.com Sun Mon Tue Wed Thu Fri Sat TOTAL COMBINED AVERAGE CIRCULATION 384,110 1,734,491 168,246 169,459 634,638
More information*SCARBOROUGH 2014, RELEASE 2, NY MARKET, BERGEN AND PASSAIC, WEBSITES VISITED LAST 30 DAYS
M E D I A K I T 2015 OVERVIEW 12 million PAGE VIEWS/MONTH More adults in Northern NJ visit NorthJersey.com than any other news site. Continuous news 24/7 Powered by North Jersey Media Group, the area s
More informationPARTNERS IN SUCCESS: Finding, reaching and winning your best customers
PARTNERS IN SUCCESS: Finding, reaching and winning your best customers Index: Click to Learn More! Who We Are Engaging Audiences Digital Solutions GreenvilleOnline.com, Mobile eedition, Newsletter Rich
More informationA PRESENTATION OF THE
A PRESENTATION OF THE Market Overview The L.A. DMA is the nation s second largest metro area. The LANG Market makes up 53% or more of the nation s 2nd largest DMAin total households, population, EBI, total
More informationREACH YOUR AUDIENCE ANY AUDIENCE
FAST FACTS REACH YOUR AUDIENCE ANY AUDIENCE Sunday readership: 2.4 million Sunday circulation: 955,319 latimes.com: 25MM monthly UVs (online & mobile) Gender 51% Male/ 49% Female Median age: 47 Age 18-34:
More informationCollege Newspaper Readership
College Newspaper Readership 3 July 2013 College Newspaper Readership Overview With nearly 22 million college students wielding more than $400 billion in spending power, it s clear that students are a
More informationPrint and. Media. The Media Industry. Apple Tops The Charts with Digital Music. Litwin Print/Broadcast
Print and Out-of of-home Media Litwin Print/Broadcast Apple Tops The Charts with Digital Music Visit the Site 8-2 The Media Industry Advertising media is a huge industry with almost $195 billion in spending
More informationSponsor Proposal 2013 *Featuring Live TV Broadcast on KTXA 21 6:30 PM Friday, Nov. 29!
Sponsor Proposal 2013 *Featuring Live TV Broadcast on KTXA 21 6:30 PM Friday, Nov. 29! John C. Jay Downie, CFEE, Producer 817.336.2787; jay@dfwi.org 777 Taylor Street, Ste. 100 Fort Worth, TX 76102 Executive
More information2007 RATES. Dealer Associations 06AS304
2007 RATES Auto Auto Manufacturer Manufacturer Dealer Associations 06AS304 1 PERSONNEL Publisher and Chief Executive Officer David Hiller Sr. Vice President of Advertising Dave Murphy (213) 237-2973 Vice
More informationDigital Marketing Solutions Guide
Digital Marketing Solutions Guide 2014 For More Information: Call (866) 701-4418 For More Information: Call (866) 701-4418, Oregonian Media Group Digital Marketing Solutions Guide 2 Be Found, Be Known,
More informationWe Deliver. Highly targeted media, highly effective results
Ahwatukee Foothills News ahwatukee.com Arizona Interactive Media Group Clipper Marketplace Daily News-Sun yourwestvalley.com East Valley Tribune eastvalleytribune.com Surprise Today Glendale-Peoria Today
More informationGolf Marketing Tips For Women
SASSY GOLF A VALUABLE TARGET AUDIENCE What type of woman is attracted to Sassy Golf? That s easy: the same type of woman you want as a customer, consumer, or client. You will agree that this high-value
More information2011 Serving TexaS: The greater houston, gulf CoaST and SouTheaST region; The dallas/fort WorTh area; and San antonio/ austin area
2011 media kit Serving TExas: the Greater Houston, Gulf Coast and Southeast region; the Dallas/Fort Worth area; and San Antonio/Austin area Introduction Founded in 1996 as a small newspaper for the Acres
More informationDigital Marketing Solutions Guide
Digital Marketing Solutions Guide MLive Media Group 2014 For More Information: Visit our media kit here, call (866) 659-5964 MLive Media Group Digital Marketing Solutions Guide 2 Be Found, Be Known, Be
More informationCross-Platform Measurement Helps Local Stations Add Value to Broadcast and Digital
Cross-Platform Measurement Helps Local Stations Add Value to Broadcast and Digital Ecosystem The local game is changing. Daily deal sites like Groupon and LivingSocial.com in the U.S. have altered the
More informationDISPLAY ADVERTISING: WHAT YOU RE MISSING. Written by: Darryl Chenoweth, Digital Marketing Expert
Display Advertising: What You re // 1 2 4.ch DISPLAY ADVERTISING: WHAT YOU RE MISSING Written by: Darryl Chenoweth, Digital Marketing Expert Display Advertising: What You re // 2 Table of Contents Introduction...
More information2014 eproduct Media Kit
2014 eproduct Media Kit TOC JOURNAL website ipad ADVERTISING Resource Center Webinar SPONSORSHIP Table of Contents Click to go to Introduction.... 3 PracticeUpdate.com... 4 TOC Banner Advertising.... 6
More informationNote: Sunday circulation excludes branded editions. Sources: Scarborough 2012, Release 1; ABC Audit, 2011
General The Washington Post General Ad Rates2013 Washington Post Media covers 72% of the Washington metro market in an average week, with a cumulative* seven-day reach of nearly 3 million readers in the
More informationStrategic Marketing Made Simple
Strategic Marketing Made Simple A division of Hearst Connecticut Media Group 2 Our print & online products reach more than a half-million area decision-makers each week. The Hearst Connecticut Media Group
More information$ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ MARKETING PLATFORMS ADVERTISING MEDIA PUBLIC RELATIONS SOCIAL MEDIA WEB MARKETING PROMOTIONS
MARKETING BENEFIT MARKETING PLATFORMS RELATIVE COST CONSTRAINTS & LIMITATIONS INTEGRATION STARTERS Generate positive impressions / awareness ADVERTISING Need to control the message content/timing/audience
More informationCALIFORNIAHOME+DESIGN MEDIA KIT. californiahomedesign.com
CALIFORNIAHOME+DESIGN MEDIA KIT STATE OF STYLE California Home+Design is a multi-platform media brand that pairs unparalleled design and architecture inspiration with the cutting-edge resources that our
More informationServing, Informing and Enriching Families of West Central Florida
F O O R P media guide Serving, Informing and Enriching Families of West Central Florida Tampa Bay Parenting has a monthly circulation of 30,000 and an annual readership of over 750,000 in the West Central
More informationInvestor Garage. Marketing & Advertising
September 2015 Investor Garage Marketing & Advertising Investor Garage A Web TV series supported by an online information portal for luxury, classic and exotic sports car fans. Investorgarage.com will
More informationThe Most Common Objections to Advertising on a Newspaper Website 2011 and How to Overcome Them
The Most Common Objections to Advertising on a Newspaper Website 2011 and How to Overcome Them This Year list of Objections Objection #1 Your cost per click on banner ads does not Objection #2 I bought
More informationHampton Roads Market. Hampton Roads is the 34th largest market in the country based on total population.
Hampton Roads Market Hampton Roads is the 34th largest market in the country based on total population. Hampton Roads: The largest market between Washington D.C. and Atlanta Annual consumer expenditures
More informationMedia landscapes in the Mediterranean area
Communication Handbook - Factsheet 10.b Version 1 April 2012 0b Media landscapes in the Mediterranean area A summary of the MED media landscapes based on information from the European Journalism Centre.
More informationMedia Kit. TRIBUNE MEDIA GROUP tribunemediagroup.com 312-222-5995
TRIBUNE MEDIA GROUP tribunemediagroup.com 312-222-5995 Media Kit Pleased To Meet You We re Tribune Media Group. We specialize in helping businesses large and small connect with their target customers in
More informationHITECH Answers Overview 2012
HITECHAnswers.net HITECH Answers Overview 2012 HITECH Answers is an independent resource for providers and hospitals to understand the full spectrum and impact of EHR adoption. The first incarnation of
More informationKaren Cates 1808 & Auto Sales Manager karen.cates@greensboro.com (336) 373-7104
greensboro.com 2015 200 E. Market Street, Greensboro, NC 27401 (336) 373-7150 or 1-800-553-6880 Ext.7150 Rate Card Effective 6-1-2015 Contents Personnel 2 Site Statistics & Demographics 3 Mobile Advertising
More informationLocal Online Media: From Advertising to Action
Dedicated to representing the highest standards in Internet publishing Local Online Media: From Advertising to Action August 2008 Conducted in partnership with www.online-publishers.org Online Publishers
More informationOnline Media Kit 2014-FCC_OnlineMediaKit 12/4/2014 8:56 AM Page 1 nline Odvertising A
Online Advertising The Network Forum Communications Company online advertising network includes 46 websites across Minnesota, Wisconsin, North Dakota, and South Dakota. Our entire network reaches 2+ Million
More information10 Advantages of College Newspaper Advertising
10 Advantages of College Newspaper Advertising By MediaMate College newspapers offer a unique advertising opportunity from television, internet, or even regular newspapers. College newspapers reach a specific
More informationSenior.com 2015 ONLINE ADVERTISING MEDIA KIT AND RATE SHEET
2015 ONLINE ADVERTISING MEDIA KIT AND RATE SHEET Senior.com Website Built By Seniors For Seniors v Senior.com is an information resource and social networking community serving both seniors and caregivers
More informationServing, Informing and Enriching Families of West Central Florida
Serving, Informing and Enriching Families of West Central Florida has a monthly circulation of 30,000 and an annual readership of over 750,000 in the West Central Florida area. These readers are part of
More informationCommunicating and Marketing for All-Electronic Toll Collection. Brought to you by the IBTTA Communications Committee
Communicating and Marketing for All-Electronic Toll Collection Brought to you by the IBTTA Communications Committee 2010 All Electronic Tolling Campaign Reasons to Convert 92% of our customers use the
More information2015 Festival. The main objectives of La Plaza s FIESTA Indianapolis are:
La Plaza s FIESTA Indianapolis, the premier Latino cultural celebration in Indiana since 1980, is held every third Saturday of September at the American Legion Mall in downtown Indianapolis. Attended by
More informationChapter 19 Advertising. Section 19.1 Advertising Media Section 19.2 Media Measurement and Rates
Chapter 19 Advertising Section 19.1 Advertising Media Section 19.2 Media Measurement and Rates Advertising Media Key Terms promotional advertising institutional advertising media print media transit advertising
More informationAdvertising Agency of Record 2014 Request for Proposal Questions Submitted
Advertising Agency of Record 2014 Request for Proposal Questions Submitted 1. How have you prioritized your media mix in the past and do you see that changing? Every year is a little different. You can
More informationA Model for Making Sense Out of Marketing ROI Measurements
A Model for Making Sense Out of Marketing ROI Measurements M easuring and improving marketing ROI is a process. It's not a one-shot deal. It's an ongoing effort, an integral part of well-oiled marketing
More informationVolume Rates. Display Frequency. Colour ADVERTISING RATES 2015. Discount Rates. The Power of the Times Colonist. The Times Colonist reaches Victoria:
Effective January 1, The Power of the Times Colonist The Times Colonist has been Victoria s source of news and information for over 150 years. Our news gathering and reporting is 24/7. We deliver news
More information2013 Ad Solutions. Cross Channel Advertising. (800) 296-7104 sales@admedia.com Partnership Opportunities 1. (800) 296-7104 sales@admedia.
2013 Ad Solutions Cross Channel Advertising Partnership Opportunity Partnership Opportunities 1 WHO WE ARE AdMedia works with top agencies and brands to bring digital marketing solutions with our cross
More informationYour Game Plan for Generating Leads and Building Brand Awareness!
Your Game Plan for Generating Leads and Building Brand Awareness! OVERVIEW: A game plan for generating leads and building brand awareness is key to a successful marketing strategy. Leveraging the ButleriConnect
More informationDan O Connell Major Accounts Sales Manger dan.oconnell@news-record.com (336) 373-7116
200 E. Market Street, Greensboro, NC 27401 (336) 373-7150 or 1-800-553-6880 Ext.7150 Rate Card Effective 9-6-2013 Contents Personnel 2 Site Statistics & Demographics 3 Mobile Advertising 4 Banner Rates
More informationHoofdstuk: 3 Portfolio Radio en de invloed op de arbeidsmarkt
Hoofdstuk: 3 Portfolio Radio en de invloed op de arbeidsmarkt TMG Anytime - Anywhere With more than 250 titles, TMG reaches 9.6 mln people in the Netherlands 2.2 million unique visitors are reached with
More informationSales Playbook AUTOMOTIVE
Sales Playbook AUTOMOTIVE Contents: SECTION 1 1.1 The What 1.2 The Why 1.3 The Lingo 1.4 The Economy 1.5 The Seasons 1.6 The Playing Field SECTION 3 3.1 The Conversation 3.2 The Questions 3.3 The Goals
More informationBackgrounder St. Cloud Times: Interviewed June 22, 2011
Newspaper St. Cloud Times Owner Gannett Co., Inc. (public) Address 3000 7th Street North, St. Cloud, MN 56303-3108 Phone number 320-255-8700 URL Sctimes.com Circulation 28,000 daily; 32,000 Sunday President
More informationDailyprogress.com NewsVirginian.com StarExponent.com Local Banner Display Rates. Targeting Options. High Impact Ads
Open/ Run of Site Leaderboard (728x90) or Expandable Leaderboard (728x90) or Monster banner (300x600) Local Banner Display Rates Mobile banners (300x250, 300x250, 640x77, 640x100, 600x500, 288x288) Targeting
More informationENTERTAINMENT, MEDIA & ADVERTISING MARKET RESEARCH HANDBOOK 2015-2016
ENTERTAINMENT, MEDIA & ADVERTISING MARKET RESEARCH HANDBOOK 2015-2016 Published by Richard K. Miller & Associates December 2014; 355 pages; ISBN # 9781577832010 PART I: MARKET SUMMARY 1 MARKET ASSESSMENT:
More information705,140. 78.6% of local adults
Why TV? Why Sinclair Broadcast Group? We are a multi-media company and reach a diverse group of viewers across our 3 stations, social media platforms and websites. Using the power of broadcast television
More informationA new service to help you promote your business.
A new service to help you promote your business. VO: For many businesses, Direct Mail has long been the medium of choice for promoting products and driving sales. Because it gets directly into the homes
More informationFuturo Digital LATAM 2014
Futuro Digital LATAM 2014 La Revisión Anual Sobre el Entorno Digital en América Latina Alejandro Fosk, Senior Vice President Latin America Septiembre, 2014 www.facebook.com/comscoreinc @comscorelatam worldpress@comscore.com
More informationMedia Definitions. MEDIA MIX: A combination of media used for a particular schedule / campaign
AUDIENCE PROFILE: The characteristics of the people who make up an audience of an advertising medium in terms of age, sex, region, education, socio-economic group, occupation or any other demographic aspects.
More informationHoofdstuk: 3 Portfolio. Radio en de invloed op de arbeidsmarkt
Hoofdstuk: 3 Portfolio Radio en de invloed op de arbeidsmarkt TMG Anytime - Anywhere With more than 250 titles, TMG reaches 9.3 mln people in the Netherlands 2.22 million unique visitors are reached with
More informationGlobal stock market quotes, news and analysis for self-directed active traders. Equities / Indexes / Commodities / Currencies MEDIA KIT 2016
Global stock market quotes, news and analysis for self-directed active traders Equities / Indexes / Commodities / Currencies MEDIA KIT 2016 1 About Us 4-traders.com is published by Surperformance SAS,
More information16 /20 AL DIGIT P R I N T D I G I T A L S O C I A L E V E N T S GREENSPUN MEDIA 2016
P R I N T D I G I T A L S O C I A L E V E N T S Digital reach. For more than 60 years, Greenspun Media Group has been a pioneer in publishing in Southern Nevada. Always innovative and continuously evolving,
More informationIf you're not appealing to every minority community, be that racial or in terms of sexual orientation, you're missing out on market share.
If you're not appealing to every minority community, be that racial or in terms of sexual orientation, you're missing out on market share. Robert Klara, Adweek MEDIA KIT LGBT CONSUMERS HIGH SPEND BRAND
More informationThe Impact of Combining Local Radio and TV on Advertising
ARBITRON WHITE PAPER The Impact of Combining Local Radio and TV on Advertising A Collaboration between Arbitron Inc., Entravision Communications and Franco Research The Impact of Combining Local Radio
More informationRADIO & BEVERAGE (ALCOHOL) EFFECTIVE SECTOR COMMUNICATION
RADIO & BEVERAGE (ALCOHOL) EFFECTIVE SECTOR COMMUNICATION In the wine market, the competition between New Zealand and Australian brands has became intense. Research suggests that the selection process
More informationIMPRESSIONS MARKETING STRATEGY. partner collaboration ENGAGEMENT
IMPRESSIONS INNOVATION MARKETING STRATEGY partner collaboration ENGAGEMENT for Creating Global Connections 2 Cover property located in: Sarasota, Florida, United States Our 2012 marketing strategy is all
More informationOn the Rise: The Growing Influence of the Hispanic Shopper
On the Rise: The Growing Influence of the Hispanic Shopper Foreword from Univision There are currently 52 million in the United States representing nearly 17% of the total population and growing fast.
More informationGlobal stock market quotes, news and analysis for self-directed active traders. Equities / Indexes / Commodities / Currencies MEDIA KIT 2015
Global stock market quotes, news and analysis for self-directed active traders Equities / Indexes / Commodities / Currencies MEDIA KIT 2015 1 About Us 4-traders.com is published by Surperformance SAS,
More informationPrint and Out-of-Home Media. Part Three: Effective Advertising Media Part 3 focuses on the creation as well as the delivery of an advertising message
Print and Out-of-Home Media Chapter 8 Part Three: Effective Advertising Media Part 3 focuses on the creation as well as the delivery of an advertising message Chapter Outline I. Chapter Key Points II.
More informationPRESIDENTIAL ELECTION YOUR DIGITAL ROADMAP
PRESIDENTIAL ELECTION 2016 YOUR DIGITAL ROADMAP PRESIDENTIAL ELECTION 2016 A lot has changed in media since the last election. Digital has overtaken TV as the most popular media channel in terms of time
More informationACTION NEWS ACTION NEWS ACTION NEWS ACTION NEWS ACTION NEWS ACTION NEWS ACTION NEWS ACTION NEWS ACTION NEWS
ACTION NEWS ACTION NEWS ACTION NEWS ACTION NEWS ACTION NEWS ACTION NEWS ACTION NEWS ACTION NEWS ACTION NEWS KSHB KANSAS CITY MEDIA KIT SCRIPPS DIGITAL MEDIA KSHB Kansas City KSHB Kansas City KSHB Kansas
More informationTable OF CONTENTS. 1 Introduction. 2 Our contexts. 3 Our offer. 4 Available formats 36-38 5 Sales conditions 39 6 Contacts 40. What s new?
Ratecard 2014-Q4 Table OF CONTENTS 1 Introduction What s new? 4 2 Our contexts News 5 Culture-Entertainment 6-7 E-commerce, Cars 8 Classifieds 9 Health & Wellness / Dating 10 3 Our offer Behavoral packages
More informationSmall-to medium-business partnership overview. Partner with Experian to enhance your revenue by helping your clients find and acquire more customers
Small-to medium-business partnership overview Partner with Experian to enhance your revenue by helping your clients find and acquire more customers By partnering with Experian, you can help your small-to
More informationFY 14 Co-op Advertising Opportunities July 1, 2013 - June 30, 2014
FY 14 Co-op Advertising Opportunities July 1, 2013 - June 30, 2014 BCF: VTC: Ted Rooke, Media Director Trooke@BoomYourBrand.com Thad Smith, Director of Advertising Tsmith@Virginia.org Seth Bauman, Associate
More informationHow To Understand The Internet In Latamandorama
Living With The Internet A Latin American Study On What s Driving Web Behavior Agenda Project Objective & Methodology Executive Summary Evolution of the Internet Latin America Online Behavior Latin America
More informationBanner Ad Strategy. A Brief Overview. Prepared by Frank Johnson. Internet Strategist & Webmaster frankj@emu.com 831.430.1753
Banner Ad Strategy A Brief Overview Prepared by Frank Johnson Internet Strategist & Webmaster frankj@emu.com 831.430.1753 Purpose of Document The purpose of this summary is to describe the current state
More informationportable PC smartphone stationary PC TV device traditional mobile phone tablet smart TV game console e-reader Internet Radio Newspapers Magazines
0 25 50 75 100 0 25 50 75 100 Internet TV Radio Newspapers Magazines 38 21 28 14 13 52 71 66 65 62 portable PC smartphone stationary PC TV device traditional mobile phone tablet smart TV game console e-reader
More informationBackgrounder Bozeman Daily Chronicle: Interviewed May 3, 2011
Newspaper Owner Bozeman Daily Chronicle Pioneer Newspapers, Inc. (private) Address 2820 West College, Bozeman, MT 59718 Phone number 406-587-4491 URL Circulation Publisher & President bozemandailychronicle.com
More informationThe Arbitron Retail Media Study Volume I: The Impact of Retail Audio Broadcasting in Grocery and Drugstores
The Arbitron Retail Media Study Volume I: The Impact of Retail Audio Broadcasting in Grocery and Drugstores Presented by: Diane Williams Analyst Custom Research Arbitron Inc. (212) 887-1461 diane.williams@arbitron.com
More informationAdvertising on TV SPIELFILM Online Display
Advertising on TV SPIELFILM Online Display TV SPIELFILM Online the portal for television TV SPIELFILM Online is the personal guide to the TV program on the Internet offers information on all aspects of
More informationmedia kit OVERVIEW Contact your local sales representative or call (260) 461-8587
media kit OVERVIEW Fort Wayne Newspapers family of websites are the most popular local web sites in Northeast Indiana. We are advertiser s first choice when using online advertising to reach users who
More informationIndependence Chamber of Commerce 2010 Santa-Cali-Gon Days Festival. 2011 Awards for Communication Excellence Category 5: Campaigns & Programs
Independence Chamber of Commerce 2010 Santa-Cali-Gon Days Festival 2011 Awards for Communication Excellence Category 5: Campaigns & Programs SUMMARY The Independence Chamber of Commerce hosts the annual
More informationTHE 2013 ENTERTAINMENT, MEDIA & ADVERTISING MARKET RESEARCH HANDBOOK
THE 2013 ENTERTAINMENT, MEDIA & ADVERTISING MARKET RESEARCH HANDBOOK th 13 Edition December 2012 362 pages ISBN# 1-57783-185-3 PART I: MARKET SUMMARY CONTENTS 1 MARKET ASSESSMENT: ADVERTISING 1.1 Advertising
More informationTV and Online Advertising Geo-Targeting Capabilities
TV and Online Advertising Geo-Targeting Capabilities Zone Geo-Targeting focuses in on groups of zip codes (zones) to target advertising more effectively. Metro & Ft. Collins/Greeley Markets Resort Markets
More informationNewspapers reach extends deeply into the Hispanic market
Newspapers reach extends deeply into the Hispanic market Newspapers are uniquely positioned to grow your share in the Hispanic market A copy of this presentation can be found at: www.nahpprocurement.org
More information2015 Consumer Digital & Print
2015 Consumer Digital & Print INFLUENCE REACH PERFORMANCE RESULTS 2 MARKETING WITH US MARKETING WITH US Collinson Media & Events has complete marketing services for the travel industry. Integrated advertising
More information2016 Volvo Cars Open SPONSORSHIP OVERVIEW
2016 Volvo Cars Open SPONSORSHIP OVERVIEW AB OU T M E R E D I T H C O R P O R AT I O N 100 Million Women THE L ARGEST FEMALE AUDIENCE ACROSS EVERY LIFE STAGE AND PL ATFORM 63% of Millennial Women 2 out
More informationThe Online Media Diva Network Has over 10,000+ sites and delivers about 4 billion ad impressions daily.
The Online Media Diva Network Has over 10,000+ sites and delivers about 4 billion ad impressions daily. Our network is mostly female and we reach women and household purchasers. We know your audience because
More informationBill Buschmann Major Accounts Sales Manger william.buschman@greensboro.com (336) 373-7116
greensboro.com 2015 200 E. Market Street, Greensboro, NC 27401 (336) 373-7150 or 1-800-553-6880 Ext.7150 Rate Card Effective 6-1-2015 Contents Personnel 2 Site Statistics & Demographics 3 Mobile Advertising
More informationEXHIBITOR PROSPECTUS. Wednesday March 30, 2016 Metro Toronto Convention Centre live.canadianspecialevents.com
EXHIBITOR PROSPECTUS Wednesday March 30, 2016 Metro Toronto Convention Centre live. ABOUT THE SHOW WHEN: Wednesday March 30, 2016 WHERE: Metro Toronto Convention Centre, North Building Hall C Toronto,
More informationPrecision Digital Marketing
WEB MOBILE SOCIAL Precision Digital Marketing Category Targeting Mobile Premium News Network Advanced Audience Targeting Streaming Multimedia Social Media POWERED BY NWA MEDIA 212 N. EAST AVE. FAYETTEVILLE,
More informationMedia Planning. Marketing Communications 2002
Media Planning Marketing Communications 2002 Media Terminology Media Planning - A series of decisions involving the delivery of messages to audiences. Media Objectives - Goals to be attained by the media
More informationAttitudes Towards Digital Audio Advertising
Attitudes Towards Digital Audio Advertising A white paper developed by TargetSpot 2012 TargetSpot, Inc. Research by Parks Associates. All Rights Reserved. Forward by: FOREWORD By now everyone realizes
More informationThe Arbitron National In-Car Study
The Arbitron National In-Car Study 2009 Edition Presented by: Diane Williams Senior Media Research Analyst Custom Research Arbitron Inc. 142 West 57th Street New York, NY 10019 (212) 887-1461 diane.williams@arbitron.com
More informationRadio Sponsorship Rules
Radio Sponsorship Rules 1 Programming Sponsorship and Promotions Funded by Advertisers 1 Sponsorable Output: Definition A programme or promotion is sponsored if it is broadcast in return for payment or
More informationTV and Online Advertising Geo-Targeting Capabilities
TV and Online Advertising Geo-Targeting Capabilities Zone Geo-Targeting focuses in on groups of zip codes (zones) to target advertising more effectively. Comcast Spotlight San Francisco Offers 22 Cable
More information