THE OBJECTIVE. Why are you exhibiting? What do you expect to accomplish? Some of the reasons could be:

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1 TRADE SHOWS Trade shows are an opportunity to show your customers and potential customers what your company has to offer. It is important that you cover every detail when organizing a trade show. This file and check list will assist you in covering everything. You have a captive audience at a trade show so make the most of it. THE OBJECTIVE Why are you exhibiting? What do you expect to accomplish? Some of the reasons could be: Introducing a New Product or Product Line Offering a New Service Make Contact With Existing Customers Find New Customers Find New Distributors Demonstrate Product Features On Site Sales Introduce New Employees Sell Samples Make Appointments Compare Your Company to Competitors Distribute Literature Make an Image Statement What do you want to achieve at your next trade show? How will you measure your success?

2 TRAFFIC BUILDERS There is nothing worse than throwing a party and nobody comes. It s the same at trade shows. Potential customers walk by some booths with hardly a look, while others are packed. We can help implement a pre-show mailing or an on site hand out that will have your booth jumping. You ve invested in attending the show now finish it off with an interactive mailer that invites attendees to your booth to pick up their prize. It s interactive, it gets prospects walking by engaged with your booth personnel. When attendees look down the aisle & see your booth packed with customers, it attracts them as well. The envy on your competitors faces will tell the story. STANDARD PROMOTIONS INCLUDE: (With All Custom Graphics) The Missing Puzzle Piece Black Jack The Winning Key The Winning Combination The Secret Window Tic Tac Tradeshow The Wheel of Prizes The Lotto Card A Tradeshow Booth Filled With Happy Interactive People is the Footprint of Success!

3 MISSING PIECE TRAFFIC BUILDER PZ-5003, THE MISSING PIECE - 3 LEVELS OF WINNERS WHEN ORDERING POSTCARD WITH PUNCH OUT PUZZLE PIECE board (included in price). Recipient matches their puzzle piece to one of the cut-outs on display board. determine their prizes. Prizes can be screened on display board in cut-out area. colors are priced per side. 20%-80% screen tint available. Four color process is offset with 150 dot line screen with 10%-90% screen tint available. Outside/Back 4 x 6 Outside/Front $1,000 Scholarship T-Shirt Inside/Open Pen 14 x 19 Display Board With Easel Back PZ ,000 2,500 5,000 10,000 1 Color 2 sides Extra Color Per Side Color Process on 2 sides ce Punchout Front Puzzle Piece Punchout Back 1

4 BLACK JACK TRAFFIC BUILDER which cards the dealer is to show. 20% - 80% screen tint available. 11 x 17 DISPLAY BOARD WITH EASEL BACK PKS-362 and PKS ,000 2,500 5,000 10,000 1 Color 2 sides Extra Color per Side KEY ON CARD TRAFFIC BUILDER Specify on order how many keys are to open the lock on the Chest. 20% - 80% screen tint available. 3C2D PKS-361, ROUND CORNERS 6 3/4 x 4 3/4 PKS /4 x 4 3/4 2 PKS-361 and PKS ,000 2,500 5,000 10,000 1 Color 2 sides Extra Color per Side C2D PKS-363, SQUARE CORNERS 6 3/4 x 4 3/4

5 WINNING COMBINATION TRAFFIC BUILDER for additional $89 (C). balance will be an assortment of numbers that will not open the lock. priced per side. screen tint available. Four color process is offset with 150 dot line screen with 10%-90% screen tint available. Outside/Front 6 x 4 Outside/Back PZ ,000 2,500 5,000 10,000 1 Color 2 sides Extra Color per Side Color Process on 2 sides WINNING KEY TRAFFIC BUILDER additional $89 (C)..20 (C) per item. shown. Specify on order how many keys are to open the lock on the Chest. Inside/Open Punch Out Lock TCC ,000 2,500 5,000 10, x 15 x 12 Padlock or Combination Lock can be used on both 22 x 12 x 14 TCC-012 3

6 WHEEL OF PRIZES TRAFFIC BUILDER - booth or place of business. for floor PZ /2 x 5 Table Top 31 W x 41 H x 16 1/2 D Floor 31 W x 74 H x 34 D 4 PZ Color 2 Sides Extra Color Per Side 1, , , , C

7 MULTI-BOOTH TRAFFIC BUILDER PZ-600, TRAY PUZZLE TRAFFIC BUILDER PZ ,000 2,500 5,000 4 Color Process on Front PZ x 6 TIC TAC TRAFFIC BUILDER prizes - one will be their winner. Slide it into the display board to see what they have won. each you want. 14 X 19 DISPLAY BOARD WITH EASEL BACK PZ Color 2 Sides Extra Color Per Side 4 Color Process 2 Sides , , , , PZ /2 x 5 5

8 TRADE SHOW HANDOUTS LET US PACK YOUR PRODUCT SAMPLES ON CARDS FOR EASY HANDOUTS THAT TELL A STORY PZ-527 BUBBLEGRAM Single Card With Center Tray measures x 3 x 3/8 PZ ,000 2,500 5,000 10,000 1 Color Front & Back Extra Color Per Side Color Process on 2 Sides PZ x 3 1/2 LET THE CHEST HANDLE YOUR MAILING. CALL FACTORY FOR QUOTE. KC-401 MONITOR CALENDAR Die pattern for art layout is available on MARK THE DATE W/CUSTOM CALENDARS Computer Calendar Is Economical Advertising That Lasts All Year Long (does not leave residue when removed). 8 Layout copy horizontal KC ,000 2,500 5,000 10,000 25,000 Size: 1 1/2 x 11 1/4 1 Color Imprint area: 1 1/2 x 1 3/4 2 Colors C