From Business Intelligence to Predictive Analytics. James Taylor CEO, Decision Management Solutions

Transcription

1 From Business Intelligence to Predictive Analytics James Taylor CEO, Decision Management Solutions

2 Your presenter James Taylor CEO of Decision Management Solutions Works with clients to improve their business by applying analytic technology to automate & improve decisions Spent the last 9 years developing the concept of Decision Management Decision Management Solutions,

3 The value of BI Improving the quality of decisions Decision Management Solutions,

4 Patterns inform decision-making Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 Day 8 Day 9 Day 10 Decision Management Solutions,

5 Time to look forward? Decision Management Solutions,

6 From BI to Predictive Analytics? Decision Management Solutions,

7 3 Steps to Predictive Analytics Discover Build Improve Decision Management Solutions,

8 DISCOVER DECISIONS

9 Operational decisions everywhere Decision Management Solutions,

10 Decisions implement strategy Decision Management Solutions,

11 Decisions are the focal point for risk Risk is not acquired in big lumps but one transaction at a time Decision Management Solutions,

12 Decisions maximize customer value Decision Management Solutions,

13 Decisions scale for large impact Strategic Decision Tactical Decision Operational Decision Decision Management Solutions,

14 BUILD IN PREDICTIVE ANALYTICS

15 Three kinds of Predictive Analytics Risk Fraud Opportunity Decision Management Solutions,

16 Predict Risk How risky is this customer s application for service And how should we price it? Decision Management Solutions,

17 Predict Fraud How likely is this claim to be fraudulent. and what should we do about it? Decision Management Solutions,

18 Predict Opportunity What represents the best opportunity to maximize loyalty and revenue? And when should we promote it? Decision Management Solutions,

19 Predictive Analytics turn uncertainty about the future into usable probabilities Decision Management Solutions,

20 Build decision-making components Operational Systems Decision Analytic Systems Decision Management Solutions,

21 Manage the rules of decisions Decision Decision Management Solutions,

22 Embed Predictive Analytics?? Decision Decision Management Solutions,

23 Bring three groups together Business Decision Decision Management Solutions,

24 CONTINUOUSLY IMPROVE DECISIONS

25 Measure decision performance Decision Management Solutions,

26 Experiment to learn and adapt Decision Management Solutions,

27 TAKEAWAYS

28 From BI to Predictive Analytics Decision Management Solutions,

29 Begin with the Decision in mind Discover Build Improve Find the decisions that matter to your business and model them Decision Management Solutions,

30 Find the rules of decision-making Discover Build Improve Analyze and manage the business rules that underpin your operational decisions Decision Management Solutions,

31 Embed Predictive Analytics Discover Build Improve Decision Build predictive analytic models and embed them in operational systems Decision Management Solutions,

32 Learn to experiment Discover Build Improve Learn to experiment and use the data from experiments Decision Management Solutions,

33 Decision Management Systems For more information about this new release, visit What if you could make your systems active participants in optimizing your business? What if your systems could act intelligently on their own? Decision Management Systems can do all that and more. This book shows how to integrate operational and analytic technologies to create more agile, analytic, and adaptive systems. Available October 20, 2011 Discount Code: TAYLOR4389 Decision Management Solutions,

34 decisionmanagementsolutions.com THANK YOU