Management Entrepreneurship/Small Business Management OIT Assessment Report

Transcription

1 Management Entrepreneurship/Small Business Management OIT Assessment Report I. Program History History The Management Entrepreneurship/Small Business Management degree was first offered at OIT in the late 1990s. The Entrepreneurship/Small Business Management Option equips students to be managers with complete understanding of all aspects of a business. This degree option is offered at the Klamath Falls campus with current enrollment of 40 students, fall Eight students graduated with a degree in Management Entrepreneurship/Small Business Management in June Employers of our 2011 graduates include MCX and Klamath Crisis Center. Reported starting salaries ranged from $26,400 to $35,000. II. Program Purpose The Management faculty reviewed the program purpose, objectives, and learning outcomes during the fall faculty meeting in September The faculty reaffirmed the statements below: Management Entrepreneurship/Small Business Management Option Mission Statement: The Management Small Business Management and Entrepreneurship Option is a challenging, applicable degree program that integrates management concepts in a technical and innovative setting as required by today s dynamic business environment. The program develops graduates with relevant skills preparing students for entry into management careers in business, government, public, or social service organizations. Industry-trained faculty translates theory to practice; advising students through the diversity of the curriculum, project-based learning, and internships. The degree serves those students that seek a personal, hands-on learning experience and the needs of the businesses that employ them. 1

2 Educational Objectives: (1) Graduates of the Small Business option can assess and apply their strengths in management. (2) Graduates of the Small Business option can distinguish themselves as effective communicators. (3) Graduates of the Small Business option excel in problem solving. (4) Graduates of the Small Business option model ethical and professional behavior. (5) Graduates of the Small Business option are prepared to pursue professional development opportunities and/or graduate education. Student Learning Outcomes: The Management Entrepreneurship Small Business program consists of the eight core Management Department student learning outcomes as well as four student learning outcomes specific to this program. Upon completion of this program, Management Entrepreneurship Small Business graduates will be able to: 1. Demonstrate an understanding of the functional areas of accounting, marketing, finance, management, and economics. 2. Demonstrate an understanding of the legal and social environment of business. 3. Demonstrate an understanding of the global environment of business. 4. Demonstrate an understanding of the ethical obligations and responsibilities of business. 5. Demonstrate the ability to use business tools. 6. Demonstrate the ability to communicate effectively. 7. Demonstrate the ability to apply knowledge of business concepts and functions in an integrated manner. 8. Demonstrate the ability to work effectively in teams and/or groups. 9. Demonstrate the ability to manage people, processes, and resources within a diverse organization. 10. Demonstrate the ability to apply knowledge of key leadership concepts in an integrated manner. 11. Demonstrate the ability to identify and evaluate business opportunities and trends. 12. Demonstrate the ability to identify potential start-up models and resources given trends and opportunities. 2

3 III. Assessment Cycle Assessment schedule IACBE requires all accredited institutions to complete a full assessment cycle for all IACBE core student learning outcomes (SLOs 1-8) on an annual basis. Program-specific learning outcomes (PSLOs 9-12) will be assessed as follows: Program-Specific Learning Outcomes Demonstrate ability to manage people, processes, and resources X within a diverse organization. 10. Demonstrate ability to apply knowledge of key leadership concepts in an integrated manner. 11. Demonstrate ability to identify and evaluate business opportunities and trends. 12, Demonstrate ability to identify potential start-up models and resources given trends and opportunities Table 1: Assessment Cycle for Management Entrepreneurship/Small Business PSLOs X X X X IV Assessment Activities Assessment results for the nine core student learning outcomes are reported separately and can be found on the OIT website under IACBE Public Disclosure of Student Learning. Following extensive research of student and industry needs and an analysis of the Small Business curriculum and its strengths and weaknesses, faculty in the Small Business and Marketing programs proposed substantive changes to the Small Business curriculum. The curriculum revisions were approved by the Curriculum Planning Commission effective September, The change process included revisions to the program mission, educational objectives, and student learning outcomes. The changes discussed and adopted by the faculty are reflected above. The updated curriculum provides better sequencing of courses and course outcomes in the marketing and management courses and increases emphasis on writing, problem-solving, and ethics across the curriculum. The faculty will begin assessing the newly-identified PSLOs during the assessment cycle. 3

4 Indirect Assessment: The faculty indirectly assessed the Management Entrepreneurship/Small Business Management PSLOs spring Seniors completed an exit survey that asked students to rate how well the Management Entrepreneurship/Small Business Management program prepared them with regards to the program-specific student learning outcomes and corresponding competencies. Three Management Entrepreneurship/Small Business Management graduates completed the senior survey. Program-specific learning outcomes The ability to manage people, processes, and resources within a diverse organization Assessment Method Student rating Measurement Scale Minimum Acceptable Performance 1-4 Scale 80% of graduates indicate a 3 or 4 rating Results 100% (3/3) The ability to apply knowledge of key leadership concepts in an integrated manner Student rating 1-4 Scale 80% of graduates indicate a 3 or 4 rating 100% (3/3) Table 2: Assessment Results for Management-Entrepreneurship/Small Business Management PSLOs from Senior Survey In general students rated their preparedness high in regards to the Management Entrepreneurship/Small Business Management PSLOs. V. Changes resulting from assessment Preliminary research conducted fall 2010 identified student expectations and industry needs in management areas. When asked which skills are most important for students pursuing degrees in business/management, the top 5 skills, as ranked by Oregon highschool students, included: (1) Teamwork, (2) Communication, (3) Leadership, (4) Critical Thinking, and (5) Marketing. Similarly, when asked to rank the importance of a skill set and then identify their level of satisfaction with that skill set, Oregon industry representatives ranked the following skills as being most important: (1) Critical Thinking, (2) Leadership, (3) Problem-Solving, (4) Teamwork, (5) Professional Ethics, (6) Communication, (7) Strategic Planning, (8) Adaptability, and (9) Project Management. In each instance, satisfaction levels with the identified skill 4

5 were significantly lower than the level of importance suggesting that industry needs are not being met in these areas. These findings closely align with current academic and industry research. Using these findings, faculty members drafted program outcomes, spring 2011, and used these outcomes to drive the curriculum changes proposed during the academic year. The outcomes were mapped to specific courses and were used to sequence the program curriculum. 5

6 Management Entreprenurship/Small Business Management SLO-Curriculum Map SLO #1: The student will demonstrate the ability to manage people, processes, and resources within a diverse organization. Courses that are shaded below indicate that the SLO above is taught in the course, students demonstrate skills or knowledge in the SLO, and students receive feedback on their performance on the SLO. I = Introduced R = Reinforced E = Emphasized Fr. Soph. Jr. Sr. Fall BUS 101 I ACC 201 BUS 314 BUS 308 MATH 111 BUS 223 BUS 356 BUS 441 R PSY 201 MATH 361 BUS 467 BUS 496 or BUS 420 WRI 121 MIS 275 MGT 321 R PSY 347 Lab Sci Elective MIS 375 Hum Elec Win BUS 215 I BUS 256 ACC 245 ANTH 452 ECO 201 BUS 318 ACC 325 BUS 447 MIS 102 BUS 349 R BUS 226 BUS 497 SPE 111 MATH 371 BUS 335 R Elective WRI 122 PHIL 331 or PHIL 342 Comm Elec Spr ECO 202 ACC 203 ACC 205 BUS 434 E MIS 206 BUS 397 E BUS 456 BUS 442 E SPE 321 MIS 225 MGT 445 E BUS 478 WRI 227 MSSS Elec Elective MSSS Elec Hum Elec MSSS Elec 6

7 Management Entreprenurship/Small Business Management SLO-Curriculum Map SLO #2: The student will demonstrate the ability to apply knowledge of key leadership concepts in an integrated manner. Courses that are shaded below indicate that the SLO above is taught in the course, students demonstrate skills or knowledge in the SLO, and students receive feedback on their performance on the SLO. I = Introduced R = Reinforced E = Emphasized Fr. Soph. Jr. Sr. Fall BUS 101 I ACC 201 BUS 314 BUS 308 MATH 111 BUS 223 BUS 356 BUS 441 R PSY 201 MATH 361 BUS 467 BUS 496 or BUS 420 WRI 121 MIS 275 MGT 321 PSY 347 Lab Sci Elective MIS 375 Hum Elec Win BUS 215 I BUS 256 ACC 245 ANTH 452 ECO 201 BUS 318 ACC 325 BUS 447 MIS 102 BUS 349 BUS 226 BUS 497 SPE 111 MATH 371 BUS 335 Elective WRI 122 PHIL 331 or PHIL 342 Comm Elec Spr ECO 202 ACC 203 ACC 205 BUS 434 MIS 206 BUS 397 BUS 456 BUS 442 E SPE 321 MIS 225 MGT 445 BUS 478 WRI 227 MSSS Elec Elective MSSS Elec Hum Elec MSSS Elec 7

8 Management Entreprenurship/Small Business Management SLO-Curriculum Map SLO #3: The student will demonstrate the ability to identify and evaluate business opportunities and trends. Courses that are shaded below indicate that the SLO above is taught in the course, students demonstrate skills or knowledge in the SLO, and students receive feedback on their performance on the SLO. I = Introduced R = Reinforced E = Emphasized Fr. Soph. Jr. Sr. Fall BUS 101 I ACC 201 BUS 314 E BUS 308 R MATH 111 BUS 223 I BUS 356 BUS 441 PSY 201 MATH 361 BUS 467 BUS 496 or BUS 420 WRI 121 MIS 275 MGT 321 PSY 347 Lab Sci Elective MIS 375 Hum Elec Win BUS 215 BUS 256 ACC 245 ANTH 452 ECO 201 BUS 318 R ACC 325 BUS 447 MIS 102 BUS 349 BUS 226 BUS 497 SPE 111 MATH 371 BUS 335 E Elective WRI 122 PHIL 331 or PHIL 342 Comm Elec Spr ECO 202 ACC 203 ACC 205 BUS 434 MIS 206 BUS 397 BUS 456 BUS 442 SPE 321 MIS 225 R MGT 445 BUS 478 WRI 227 MSSS Elec Elective MSSS Elec Hum Elec MSSS Elec 8

9 Management Entreprenurship/Small Business Management SLO-Curriculum Map SLO #4: The student will demonstrate the ability to identify potential start-up models and resources given trends and opportunities. Courses that are shaded below indicate that the SLO above is taught in the course, students demonstrate skills or knowledge in the SLO, and students receive feedback on their performance on the SLO. I = Introduced R = Reinforced E = Emphasized Fr. Soph. Jr. Sr. Fall BUS 101 I ACC 201 BUS 314 E BUS 308 R MATH 111 BUS 223 BUS 356 BUS 441 PSY 201 MATH 361 BUS 467 BUS 496 or BUS 420 WRI 121 MIS 275 MGT 321 PSY 347 Lab Sci Elective MIS 375 Hum Elec Win BUS 215 BUS 256 ACC 245 ANTH 452 ECO 201 BUS 318 ACC 325 BUS 447 MIS 102 BUS 349 BUS 226 BUS 497 SPE 111 MATH 371 BUS 335 Elective WRI 122 PHIL 331 or PHIL 342 Comm Elec Spr ECO 202 ACC 203 ACC 205 BUS 434 MIS 206 BUS 397 BUS 456 BUS 442 SPE 321 MIS 225 R MGT 445 BUS 478 WRI 227 MSSS Elec Elective MSSS Elec Hum Elec MSSS Elec 9