LEKAN OGUNTOYINBO th Avenue S., #B-12 Brookings, SD oguntoyinbo@yahoo.com

Transcription

1 LEKAN OGUNTOYINBO th Avenue S., #B-12 Brookings, SD oguntoyinbo@yahoo.com EDUCATION M.A. Journalism (August 1988) University of Alabama, Tuscaloosa, Alabama Thesis: The Editorial Approaches of Five Alabama Newspapers during the Civil Rights Movement B.S. - Mass Communications; minor in Marketing Management (August 1985) Southeast Missouri State University, Cape Girardeau, Missouri ACADEMIC APPOINTMENTS South Dakota State University, Brookings, SD (2010-present) Associate Professor of Journalism- Teach classes in newswriting, public affairs reporting and journalism history in a tenure-track capacity at the state s largest university. Serve on the graduate faculty. Rejuvenated and currently advise the journalism club. Develop new courses. Other anticipated responsibilities in the coming year include teaching advanced reporting, business journalism, media law, intermediate reporting and journalism literature. Lincoln University of Missouri, Jefferson City, MO ( ) Assistant Professor of Journalism Taught classes in mass media law, public relations, newspaper production, news writing and introduction to mass communications in a tenure-track capacity at one of the oldest and most diverse public universities in the Midwest. Served as college newspaper advisor. Advised journalism club. Wayne County Community College, Detroit, MI (2008) Instructor of English and Communications - Taught classes in English composition and speech communications at one of the nation s fastest growing institutions of higher learning. Consistently incorporated critical thinking and teamwork into classroom instruction. Henry Ford Community College, Dearborn, MI (Fall 2001) Adjunct Instructor of English and Communications Instructed classes in freshman English composition and grammar at one of metro Detroit s largest junior colleges. Schoolcraft College, Livonia, MI (Fall 2001) Adjunct Instructor of English and Communications Taught English grammar and composition to freshmen and sophomores. Wayne State University, Detroit, MI (Fall 2000) Adjunct Professor of Journalism - Taught advanced feature writing to seniors. St. Mary s College, Orchard Lake, MI (Fall 1999)

2 Adjunct Professor of Communications - Taught a class on mass media writing to juniors and seniors. PROFESSIONAL EMPLOYMENT JOURNALISM Freelance Reporter (2000-Present) Specialize in features, business stories, magazine stories and op-ed pieces. Contributing business writer for the St. Louis Business Journal, Diverse: Issues in Higher Education and Deliver magazine. Previously contributor to the Detroit News, Crain s Detroit Business, Metro Parent, Hour Detroit and African-American Family magazine, a national award-winning publication. Also published in Black Enterprise, Workforce Management, St. Louis Business Journal, Birmingham News, Washington Post and St. Louis Post-Dispatch. Detroit Free Press, Detroit, MI ( ) Reporter -Wrote dynamic stories on issues of law, politics, business and religious, racial and ethnic diversity in one of America s largest cities. Appeared on several radio talk shows and a national television program for a more in-depth discussion of my stories. Chronicled the economic rebirth of Detroit. Covered the construction of two new stadiums in the city. Reported on the Mayor of Detroit s office, the City Council and the city s various departments. The Plain Dealer, Cleveland, Ohio ( ) Reporter - Expert writer on higher education and public education for Ohio s largest daily newspaper. Beat included Kent State University, the University of Akron and the Northeast Ohio University College of Medicine. Other beats included municipal government, business, law and education. Supervised a team of 12 stringers. Won the state Sunday magazine award for feature writing. The Tampa Tribune, Tampa, FL (1988 to 1992) Reporter - Reported on suburban development, transportation, business and law enforcement. As law enforcement reporter, consistently broke stories that help shape the operations of the Tampa Police Department. Also wrote stories about trends and emerging technologies in law enforcement. PUBLIC RELATIONS Guilford County Schools ( ) District Relations Officer Served as director of communications for one of the nation s largest public school districts. Responsibilities included: Overseeing a staff of 11 professionals Managing media relations, community relations and partnerships, special events, publications and a television station for a dynamic and fast growing organization. Overseeing internal and external communications for the district Crafting key communications messages for the district Serving as communications counsel to the superintendent, board members, top executives and principals Detroit Public Schools ( )

3 Executive Director - Served as chief spokesman for one of the nation s largest public school systems. Responsibilities and outcomes included: Managing a marketing, advertising and public relations budget of more than $1 million for one of Michigan s largest and most complex public agencies Managing and evaluating a staff of seasoned professionals and contractors Serving on the superintendent s cabinet Crafting all key communications and messages from the district Developing a marketing strategy to retain and recruit students, thereby increasing the district s bottom line. Counseling the district s superintendent, board members and top executives on best communications practices Developing effective communications strategies in times of crisis Led the district s communications efforts to avert a bitter teachers strike that would have crippled the enrollment campaign Skippered a plan to renew a millage that accounts for six percent of the district s budget Led a team of dynamic professionals that produces speeches, press releases, media advisories, annual reports, newsletters, calendars and other collateral in an effort to improve the district s image. Helped develop the District s ethics policy. State of Michigan ( ) Public Information Director - Served as chief spokesman and communications strategist for the Michigan Department of Civil Rights. Dramatically enhanced the department s visibility by increasing media hits for the department tenfold Introduced several new products to facilitate better communication internally and externally Effectively managed all internal and external communications for the department, including press releases, advertisements, annual reports, newsletters, brochures and speeches Redesigned the department s website, making it easier to access and more attractive. (SELECTED) CREATIVE WORKS HIGHER EDUCATION Michigan State University Commemorates Half-Century Partnership with African Nations. Diverse: Issues in Higher Education, June 2, Taking Action to Abandon American Indian Mascot Often Mired in Controversy. Diverse: Issues in Higher Education, May 19, Recent Elections Stir Old Questions About Judicial Independence. Diverse: Issues in Higher Education, April 22, Dormitories Seen as Retention Tool in Urban, Commuter Schools. Diverse: Issues in Higher Education, January 31, Rutgers University Helps Entrepreneurs Revitalize Newark. Diverse: Issues in Higher Education, September 10, 2010.

4 Fisk-Vanderbilt Program Set to Become Top Producers of Minority Scientists. Diverse: Issues in Higher Education, August 25, IUPUI Minority Students Pressure School to Improve Diversity Outreach. Diverse: Issues in Higher Education, August 12, Journalism Education Undergoes Academic Discipline Makeover. Diverse: Issues in Higher Education, July 29, George Washington Carver. Diverse: Issues in Higher Education, April 15, BUSINESS Sensory Marketing Gives Direct Mailers Creative Options. Deliver Magazine, August 6, Dimensional Mail Reaches Executive Class. Deliver Magazine, January 28, Faith at Work. Workforce Management Magazine, May 2008 OTHERS A Failed Bombing, An Opportunity for Nigeria. Washington Post, December 30, Will of Steel. African-American Family Magazine, November Fair Play. Metro Parent Magazine, February Use Mail to Get Your Phone to Ring, Deliver Magazine, February 7, Alabama s new immigration law evokes Fugitive Slave Act. Birmingham News, June 19, COURSES TAUGHT Lincoln University of Missouri Media Law, 2009 Introduction to Mass Communications, 2009 Newspaper Production, 2009 Public Relations, 2009 Media Management, 2010 Introduction to Broadcast News, 2010 Newspaper Production, 2010 News Writing, 2010 South Dakota State University Basic News Writing, 2010 Public Affairs Reporting, 2010 Basic News Writing, 2011 Journalism History, 2011 ADVISING Graduate Students: David Stoltz (M.A.) Project: A case study of the Freeman, South Dakota Courier. Enifome Eto (M.A.) Thesis: The attitude of judges, state s attorneys, and bar attorneys towards allowing cameras into the courtroom in South Dakota State. UNIVERSITY SERVICE Serve as faculty adviser to South Dakota State University s Journalism Club, present Formed and advised the journalism club at Lincoln University of Missouri Advised student newspaper at Lincoln University of Missouri

5 DISCIPLINE AND PROFESSIONAL SERVICE Member, Education Writers Association, 2010 present Member, Association of Educators in Journalism and Mass Communications, 2011 present Member, South Dakota State University s Integrated Marketing and Communications Committee, 2011-present Faculty Liaison, Minorities and Communications Division, Association of Educators in Journalism and Mass Communications, 2011-present PF & R Chair, Newspaper Division, Association of Educators in Journalism and Mass Communications, 2011-present