RENAULT INVESTOR DAY CLIO IV: BACK ON TRACK FOR CUSTOMER VALUE

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1 RENAULT INVESTOR DAY CLIO IV: BACK ON TRACK FOR CUSTOMER VALUE 26 th September, 2012

2 DISCLAIMER Information contained within this document may contain forward looking statements. Although the Company considers that such information and statements are based on reasonable assumptions taken on the date of this report, due to their nature, they can be risky and uncertain (as described in the Renault documentation registered within the French financial markets regulation authorities) and can lead to a difference between the exact figures and those given or deduced from said information and statements. Renault does not undertake to provide updates or revisions, should any new statements and information be available, should any new specific events occur or for any other reason. Renault makes no representation, declaration or warranty as regards the accuracy, sufficiency, adequacy, effectiveness and genuineness of any statements and information contained in this report. Further information on Renault can be found on Renault s web site (www.renault.com), in the section Finance / Regulated Information.

3 INTRODUCTION D. Thormann EVP, CFO 26 th September, 2012

4 CLIO IV AMBITION S. NORMAN SVP, GLOBAL MARKETING & COMMUNICATION CLIO IV, AN IMPROVED EQUATION A. KASSAI PROGRAM DIRECTOR, SMALL PASSENGER CARS DESIGN STRATEGY & BRAND MANAGEMENT L. VAN DEN ACKER SVP, CORPORATE DESIGN T. LANE VP, PRODUCT PLANNING

5 DEVELOPMENT SINCE SUMMER FRENCH MARKET PRODUCT MOMENTUM EUROPEAN MARKET INVENTORY ADJUSTMENT PRICING SITUATION EMERGING MARKETS SUPPLIER BASE RENAULT ISSUED 600M BOND

6 TIV & GROUP UNIT SALES AUGUST 2012 YTD GLOBAL* MONDE TIV % GROUP % EUROPE TIV % GROUP % EURASIA TIV % GROUP % EUROMED-AFRICA TIV % GROUP % AMERICAS TIV % GROUP % ASIA-PACIFIC **PC+LCV including USA & Canada TIV % GROUP %

7 RENAULT GROUP UNIT SALES AUGUST 2012 YTD vs 2011 K units (PC+LCV) ,773 1, GLOBAL EUROPE EURASIA EUROMED-AFRICA AMERICAS ASIA- PACIFIC -3.0 % % % % % -2.0 % INTERNATIONAL %

8 MID TERM: OPTIMIZED R&D AND INVESTMENT EXPENDITURES LCV PLATFORMS shared with Nissan, Daimler and GM B PLATFORM + ENTRY PLATFORM with shared modules A PLATFORM with Daimler (Smart/Twingo) C & D PLATFORM shared with Nissan Energy 130 dci Energy 90 & 115 TCe. EV RANGE. Tangiers Chennaï AVTOVAZ Internal combustion Zero emission New Alliance industrial capacity

9 SHORT-TERM ACTION: IMPROVING RELATIVE PRICING MID 11 MID 12 END 2012 MID 13 New Clio Competitor 1 Competitor 1 Competitor 2 Competitor 2 = New Clio (Transaction price G5 Private cars Retail PCT) Source: Pricing Report, Promocar

10 CLIO SALES WORLD MAP CLIO IV MAINLY FOR EUROPEAN MARKET! Clio IV: 15% sales outside Europe! Clio Family: 30% sales outside Europe Clio IV Clio III Clio II

11 RENAULT SALES BREAKDOWN BY SEGMENT IN EUROPE B-SEGMENT SALES: 1/3 OF VOLUME 50% 45% C SEG. 40% 35% 30% B SEG. 25% 20% 15% 10% 5% 0% A SEG. D SEG. E SEG

12 CLIO IV AMBITION S. NORMAN SVP, GLOBAL MARKETING & COMMUNICATION 26 th September, 2012

13 1.1 B-SEGMENT EVOLUTION & CLIO SUCCESS 1.2 EXPERIENCE FOR PROGRESS 1.3 CLIO IV AND BRAND UPLIFT

14 B-SEGMENT EVOLUTION IN EUROPE A CRUCIAL SEGMENT MARKET VOLUME EVOLUTION BY SEGMENT C SEG. B SEG D SEG. A SEG. E SEG

15 B-SEGMENT EVOLUTION IN EUROPE A CRUCIAL SEGMENT B-SEGMENT BREAKDOWN 2011 B-SEGMENT: CUSTOMER FLOW % NEW COMERS 60% LOYALTY

16 CLIO SAGA SUCCESS

17 CLIO SAGA SUCCESS! NVH! COMFORT! SECURITY! EQUIPMENTS

18 CLIO SAGA SUCCESS Global cumulated sales until 2011 : 11,357,796 One Clio every 20 seconds

19 CLIO SAGA SUCCESS B-SEGMENT HATCHBACK VOLUME % 12% 10% 8% 6% 4% 2% 0% YTD Aug FIESTA POLO CORSA CLIO C3 PUNTO IBIZA

20 1.1 B-SEGMENT EVOLUTION & CLIO SUCCESS 1.2 EXPERIENCE FOR PROGRESS 1.3 CLIO IV AND BRAND UPLIFT

21 LESSONS LEARNED FROM CLIO III LACK OF STYLING, OFFSET BY PRICE 20 FRANCE 15,700 Price paid NCBS on Purchase intenti , Design attractiveness *Source BAIT

22 BRAND IMAGE DRIVERS COMMAND THE PRICE EXTERIOR STYLING IMAGE QUALITY IMAGE BAIT G5 160 BAIT G BRAND IMAGE BAIT G in the absence of innovative even iconic [body] concepts, the combination is fatal

23 THIS VIRTUOUS CIRCLE IS ILLUSTRATED BY MEGANE III Good opinion % vs. basket avg. [pts] base 2005 Recovery in model image 3 1 An attractive model with a strong contribution to both loyalty and conquest 0 T Megane III 4 9 Contribution to loyalty sales : 20% in 2011 " [vs.14% in 2008] Contribution to outsourcing sales : A higher willingness to pay ratio from involved customers 2 23% in 2011 " [vs.15% in 2008] 53% Paid price / family income ratio 50% 49% 49% Megane C Segment Source : NCBS // BAIT //ABT 2011

24 WHICH AVERAGE PROFIT IMPROVED VS. PREVIOUS ONE OPERATING MARGIN / UNIT [BASE 100: 2008] % Phase-in / Phase-out period Mégane II Mégane III

25 1.1 B-SEGMENT EVOLUTION & CLIO SUCCESS 1.2 EXPERIENCE FOR PROGRESS 1.3 CLIO IV AND BRAND UPLIFT

26 CLIO IV WINNING COMBINATION - PRODUCT DESIGN TECHNOLOGY CO 2 EFFICIENCY! CHARISMATIC! ENERGIZING! REWARDING! DAILY USEFUL! 7'' SCREEN! GASOLINE 99 g/km! DIESEL 83 g/km

27 CLIO IV WINNING COMBINATION - IMAGE VERY WARM WELCOME BY MEDIAS La Repubblica - 09/07/2012 ABC - 09/07/2012 «Le modèle est très réussi, sexy même.» (Christophe Bourroux, Radio RTL)

28 CLIO IV WINNING COMBINATION FIRST FEEDBACK PRICING TEST IN FRANCE Choice Percentage CLIO IV Car 1 10 Car 2 Car 3 0 First impression After detailed analysis of exterior After detailed analysis of interior Technical sheets without price Technical Sheet with price Final choice Car 4 *Pricing test report DCC

29 CLIO IV WINNING COMBINATION NEW SALES TOOLS «DISCOVERED» 3D configuration tool in all countries ipad and 42 Screen in 1486 show-rooms Europe and North Africa «PASSION»ZONE in 491 show-rooms

30 PASSION HAD A COLOR, NOW IT HAS A SHAPE

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