The Cambridge Web Marketing Co

Save this PDF as:
 WORD  PNG  TXT  JPG

Size: px
Start display at page:

Download "The Cambridge Web Marketing Co"

Transcription

1 Service Guide

2 Contents Pay Per Click Campaign Managment (AdWords)...3 Content Creation... 4 On-site Optimisation...5 Link Building... 6 Conversion Rate Optimisation...7 Newsletters

3 Pay Per Click Campaign Management (PPC) Pay per click (PPC) is one of the best marketing platforms ever invented. It levels the playing field between small and large businesses like nothing else. But it s also a minefield! Diving in without really knowing what you are doing can waste a lot of money. Simply put, although PPC is a great platform, getting great results from it is hard! In the case of AdWords, for example, Google make it incredibly easy to set up an account and start spending money. However, almost every default setting is wrong; it s designed to maximise Google s revenue, not yours. Almost everyone who tries AdWords for themselves stops before long, frustrated by the poor performance. When we take over an existing campaign being run by a client (or even another agency), we expect to double the return on investment (ROI) immediately. This continues to improve over time, of course, and our results can be 10 to 20 times better than what people can achieve by themselves. We do this through almost 10 years of experience, custom written tools and daily work on all our clients accounts. This covers the set up and ongoing maintenance and optimisation of a campaign on Google s AdWords platform. We can work with click budgets of any level, but usually recommend starting with a budget of at least 200 per calendar month. When we take over an existing campaign being run by a client (or even another agency), we expect to double the return on investment (ROI) immediately. Pricing: 70 set-up fee 125 per calendar month for budgets of less than 1,250 per month 10% of budget for budgets of more than 1,250 per month Extra languages can be targeted (at extra cost) More geographic regions can be targeted (at no extra cost) Recommended duration: ongoing Notice period: 30 days Enhanced PPC Packages are available, bespoke to your needs. We also have a special service for exporters, providing translated ads in international locations around the world. We can provide a completely bespoke PPC campaign for you based on your exact needs

4 Content Creation High quality, well written and unique content is at the very core of any digital marketing strategy. Our content creation package is designed to generate the highest quality content for your site, be it for blog posts, articles, product descriptions or any other site content. We have years of experience writing great content for our clients across many different industry sectors and subjects. We provide the following content creation services: Blog posts: writing and publishing your blog posts. We can help identify topics and help you optimise your blog. We can also advise on the optimal content structure with categories and tags. Articles: we can write and publish articles for you. Articles are a great way to establish authority in your area of expertise. Content idea generation: We can help brainstorm topics and content ideas based around your business and your clients. Press Releases: we can write and publish press releases for you. This is a great way of getting your message out to a wider audience. Our content creation package is designed to generate the highest quality content for your site, be it for blog posts, articles, product descriptions or any other site content. We recommend adding new content to your site at least once per week. The content we create can be based on notes that you provide, or can be written from scratch (although at least working together on content ideas always helps). We always edit and proofread any content we create, plus finding suitable media, such as images and links, to include. We can publish content supplied by you or other parties (such as guest writers), or those written by ourselves. If you do not have a blog on your site, our advice would be to install and use one as your main content publishing platform. A blog serves as a very easy, convenient way of adding new content in a structured way. Please note that we cannot perform the blog s initial set-up, but we can recommend suppliers. Pricing: 45 set-up fee 255 per calendar month, based on supplying one piece per week Custom prices are also available Recommended duration: ongoing Notice period: one calendar month * These prices can differ if your newsletter has a very specific or unusual format; for example if it is particularly long or short. We will always agree these prices with you in advance

5 On-site Optimisation This is our main search engine optimisation (SEO) service offering and works especially well alongside our content creation package. These two services act as the cornerstones of any SEO campaign. The service begins with five one-off processes; however, we also review these aspects regularly (usually every six months): Technical audit and recommendations, including Google Analytics set-up Basic usability audit Content audit Google My Business set-up Keyword research On-site Optimisation is our main search engine optimisation (SEO) service offering and works especially well alongside our content creation package. Ongoing work includes: Monthly data-driven work on the site s on-page ranking factors, such as meta titles and descriptions Monthly data-driven work on the site s internal linking structure, aimed at improving overall search traffic Monthly reporting Pricing: 150 set-up fee Price per calendar month varies depending on the size of your site: Up to 50 pages: 95 Up to 200 pages: 165 Up to 500 pages: 275 Up to 1,000 pages: 350 Over 1,000 pages: POA Note that most sites will grow over time we will always give you as much notice as possible if your service needs to move up a tier. For pricing purposes, we consider a page to be any unique URL that you would wish to be indexed by search engines (so, for example, pages behind a login would not be counted). This includes core content, blog posts, product pages, etc

6 Link Building Link building is a core activity for any SEO campaign. Although Google takes signals from many additional sources these days, incoming links are still the cornerstone of SEO. Working on the site itself (e.g. content and on-page optimisation) are important, but they are not enough by themselves. To put it simply: if you re not building links, you re not doing SEO. Of course, not all links are created equal, and it is extremely important to work within Google s guidelines when building links. To that end, our link building strategy looks something like this: Gaining links from a variety of sources, such as blogs, small business sites, local trade organisations, etc. Having a range of anchor text in incoming links (so not over-optimising for one particular keyword). Building links evenly over time. Only using manual link building techniques no automation or spam! The bulk of our link building work involves blogger outreach and guest posting. We work to engage with individual bloggers instead of blanket targeting large numbers, and write useful, informative articles to serve as guest posts. This, of course, as an additional PR impact for your business. Social media also plays a role, as does viral content such as infographics. Pricing is bespoke. Please talk to us to discuss your requirements. POA Although Google takes signals from many additional sources these days, incoming links are still the cornerstone of SEO

7 Conversion Rate Optimisation If you run an e-commerce site we can help you understand more about your conversion rate. The conversion rate is the number of times a purchase is made (the conversion) in relation to the overall number of visits to your site. We can optimise this process using data-driven tools and help you identify issues with your sales funnel, checkout and other processes, and help you improve them. Pricing is bespoke. Please talk to us to discuss your requirements. POA The conversion rate is the number of times a purchase is made (the conversion) in relation to the overall number of visits to your site

8 Newsletters We can run all aspects of your newsletter campaign for you. We can also guide you as to the best way to make use of an existing database or how to grow a new one. This package includes: Overall strategy Setting up your newsletter service (although we can work with an existing service) Creating a design for the newsletter Working with autoresponders Working with different segments within your list; e.g. alternative messaging for previous customers and prospects Running continual optimisation for the sign-up rate, open rate and other vital metrics Writing, preparing and sending the newsletters themselves Reporting results We recommend sending at least one newsletter to your list per month, if not more, and always sending on a regular schedule. Newsletters can be written based on notes that you provide, or from scratch by our own copy writers. Preparing and sending a newsletter involves editing and proofreading the copy, adding links and other media (such as images) and doing the technical set-up required for the send. We can also work with newsletters that have been completely prepared by your own copy writer. These can just be proof read, have media added and be set up to send. We recommend sending at least one newsletter to your list per month, if not more, and always sending on a regular schedule.. Note that you will also have to pay for a professional newsletter delivery platform (we recommend AWeber, although there are other good choices). This typically costs per month, but can be more if you have a large list. Pricing: 70 set-up fee 125 per calendar month + 40* per newsletter written + 60* per newsletter prepared and sent (in addition to writing) Recommended duration: ongoing Notice period: one calendar month * These prices can differ if your newsletter has a very specific or unusual format; for example if it is particularly long or short. We will always agree these prices with you in advance

9

On-Page SEO (changes to the subject website and its pages) and; Off-Page SEO (getting links from external websites).

On-Page SEO (changes to the subject website and its pages) and; Off-Page SEO (getting links from external websites). CUSTOMER-CENTRIC SEO Search Laboratory is hugely successful in helping businesses move up the natural search engine results pages using ethical, customer-centric techniques that produce sustainable results.

More information

www.webfective.com Search Engine Optimization Services

www.webfective.com Search Engine Optimization Services www.webfective.com Search Engine Optimization Services Search Engine Marketing Overview Search engine marketing is the process of placing your business in the keyword searches of your prospective clients.

More information

Job Description. Main Objectives

Job Description. Main Objectives Job Description Job Title: Position Grade: Salary Grade: Department: Location: Reporting To: Key Relationships: Digital Marketing Specialist L1 Shared Hosting New Plymouth, New Zealand Regional Product

More information

Internet Marketing Implementation Course MKTG13; 3 Days, Instructor-led

Internet Marketing Implementation Course MKTG13; 3 Days, Instructor-led Internet Marketing Implementation Course MKTG13; 3 Days, Instructor-led Course Description A comprehensive internet marketing training course that covers Social Media, SEO, Email Marketing, PPC, Conversion

More information

Everything You Need to Know About Digital Marketing

Everything You Need to Know About Digital Marketing White Paper Everything You Need to Know About Digital Marketing A website must be supported with marketing and advertising if it is to become a true business channel Sam Saltis Copyright bwired 2009 Copyright

More information

Bandra (W) : +91 9819006132 Kemps Corner : +91 9820134058

Bandra (W) : +91 9819006132 Kemps Corner : +91 9820134058 Bandra (W) : +91 9819006132 Kemps Corner : +91 9820134058 Advance Diploma in Digital Course Module SEO (On Page & Off Page) SMO (Facebook, YouTube, Twitter, Pinterest) Google AdWords (Pay Per Click) Mobile

More information

Steps Benchmark Description Tasks to Complete

Steps Benchmark Description Tasks to Complete Web Marketing Action Plan Title: Create an Inbound Lead Generation Campaign Results: Generate & pre-qualify internet leads Overall Accountability: Marketing Strategist Reporting Position: Marketing Director

More information

POSITIONING STATEMENT

POSITIONING STATEMENT www.click.co.uk HELLO@click.co.uk POSITIONING STATEMENT CLICK CONSULT LTD WILLOW HOUSE, HOOTON ROAD, HOOTON, CHESHIRE, CH66 7NZ www.click.co.uk 0845 205 0292 @clickconsultltd facebook.com/clickconsult

More information

Digital marketing services

Digital marketing services Digital marketing services Experience. Capability. Technology A website must be supported with marketing and advertising if it is to become a true business channel. Sam Saltis, Managing Director, bwired

More information

Search Engine Optimisation Extras

Search Engine Optimisation Extras SEO Extras Search Engine Optimisation Extras In addition to our SEO Managed Services HotLizard also offer individual services to compliment an existing SEO strategy. Please see below some of these additional

More information

Google Analytics Guide. for BUSINESS OWNERS. By David Weichel & Chris Pezzoli. Presented By

Google Analytics Guide. for BUSINESS OWNERS. By David Weichel & Chris Pezzoli. Presented By Google Analytics Guide for BUSINESS OWNERS By David Weichel & Chris Pezzoli Presented By Google Analytics Guide for Ecommerce Business Owners Contents Introduction... 3 Overview of Google Analytics...

More information

GLOBAL INTEGRATED DIGITAL MARKETING

GLOBAL INTEGRATED DIGITAL MARKETING GLOBAL INTEGRATED DIGITAL MARKETING 2 Search Laboratory CONTENTS CONTENT MARKETING, ONLINE PR & SEO Increasing Organic Traffic Creatively & Sustainably...3 Measuring Campaign Success...4 Content Promotion

More information

Search Engine Optimisation Managed Service

Search Engine Optimisation Managed Service SEO Managed Service Search Engine Optimisation Managed Service Every day over 350 million searches are performed across the internet so it s imperative that your website stands out from the competition

More information

Search Engine Optimisation Managed Service

Search Engine Optimisation Managed Service Search Engine Optimisation Managed Service SEO Managed Service Search Engine Optimisation Managed Service Every day over 350 million searches are performed across the internet so it s imperative that your

More information

Course Contents of Digital Marketing

Course Contents of Digital Marketing Course Contents of Digital Marketing Introduction to Digital Marketing What is Digital Marketing History & Origin of Digital Marketing Advantages & Scope of Digital Marketing How Digital Marketing works

More information

9 Tips on how to choose a good SEO (Search Engine Optimisation) Supplier

9 Tips on how to choose a good SEO (Search Engine Optimisation) Supplier 9 Tips on how to choose a good SEO (Search Engine Optimisation) Supplier 9 Tips on how to choose a good SEO (Search Engine Optimisation) Supplier As smaller businesses get more sophisticated with their

More information

MY DIGITAL PLAN MY DIGITAL PLAN BROCHURE

MY DIGITAL PLAN MY DIGITAL PLAN BROCHURE MY DIGITAL PLAN BROCHURE Digital Marketing Overview What is marketing? What is digital marketing and why is it required? Traditional marketing v/s Digital marketing How to do it? Visibility of my brand

More information

Bigfork Present: Planning for Relevant Traffic

Bigfork Present: Planning for Relevant Traffic Bigfork Present: Planning for Relevant Traffic Part of our successful website planning process is to look at driving relevant traffic to the new website. This article looks at why and how we decide to

More information

Google Analytics Health Check Laying the foundations for successful analytics and optimisation

Google Analytics Health Check Laying the foundations for successful analytics and optimisation Google Analytics Health Check Laying the foundations for successful analytics and optimisation Google Analytics Property [UA-1234567-1] Domain [Client URL] Date of Review MMM YYYY Consultant [Consultant

More information

How to pay less for your pay per click leads or sales. by Ann Stanley MD Anicca Digital Solutions

How to pay less for your pay per click leads or sales. by Ann Stanley MD Anicca Digital Solutions How to pay less for your pay per click leads or sales by Ann Stanley MD Anicca Digital Solutions Opportunities to save money on your pay per click leads or sales More relevant clicks for your budget

More information

INTERNET MARKETING. SEO Course Syllabus Modules includes: COURSE BROCHURE

INTERNET MARKETING. SEO Course Syllabus Modules includes: COURSE BROCHURE AWA offers a wide-ranging yet comprehensive overview into the world of Internet Marketing and Social Networking, examining the most effective methods for utilizing the power of the internet to conduct

More information

Seven Stages of Pay Per Click Management

Seven Stages of Pay Per Click Management Seven Stages of Pay Per Click Management Optimising the performance of your PPC Campaign PPC Management Pay per click management is increasing complex. And pay per click market categories are increasingly

More information

SEO & CONTENT MARKETING SERVICES

SEO & CONTENT MARKETING SERVICES SEO & CONTENT MARKETING SERVICES Search Engine Optimisation is an essential element that can make or break the success of your business website. If you are not on page one of Google for a number of search

More information

Inbound Marketing Driving Results

Inbound Marketing Driving Results Inbound Marketing Driving Results TABLE OF CONTENTS: Introduction.... 3 Chapter 1 Getting Started.. 5 Chapter 2 Conversions Path..8 Chapter 3 Attract.....11 Chapter 4 Convert... 22 Chapter 5 Close......

More information

The art of Digital Marketing PPC, SEO & Social

The art of Digital Marketing PPC, SEO & Social The art of Digital Marketing PPC, SEO & Social Presented by: Manesh Ram Senior Digital Marketing Consultant at Reload Digital www.reloaddigital.co.uk Digital Marketing What you REALLY need to know Pay-Per-Click

More information

Internet Marketing Guide

Internet Marketing Guide Internet Marketing Guide Contents 1. Internet Marketing 2. ROI 3. High Rankings 4. Internet Marketing: Techniques and options 5. Google PPC 6. Landing Pages 7. Conversions and Usability 8. SEO 9. Onsite

More information

11 Core Elements Of A Successful Digital and Content Marketing Campaign. RODA marketing is a full service digital marketing and consulting agency.

11 Core Elements Of A Successful Digital and Content Marketing Campaign. RODA marketing is a full service digital marketing and consulting agency. 11 Core Elements Of A Successful Digital and Content Marketing Campaign Effective digital and content marketing optimizes a brand s web presence for organic Search Engines (Google, Yahoo, Bing), social

More information

Page One Promotions Digital Marketing Pricing

Page One Promotions Digital Marketing Pricing Page One Promotions Digital Marketing Pricing Below is a table outlining general starting-at pricing for digital marketing services offered by PAGE ONE PROMOTIONS. Following the pricing table are in depth

More information

an Essential Marketing Grow Your Business Online: The Commercial Approach to Search Engine Marketing Prepared by Flex4, December 2011, v1.

an Essential Marketing Grow Your Business Online: The Commercial Approach to Search Engine Marketing Prepared by Flex4, December 2011, v1. A Science, a Black Art or an Essential Marketing tool? Grow Your Business Online: The Commercial Approach to Search Engine Marketing Prepared by Flex4, December 2011, v1. Grow Your Business Online P a

More information

Anytime - Anywhere ARE YOU THE NEXT MARKETING ADVISER. Digital Marketing Program

Anytime - Anywhere ARE YOU THE NEXT MARKETING ADVISER. Digital Marketing Program Anytime - Anywhere ARE YOU THE NEXT MARKETING ADVISER Digital Marketing Program Introduction Welcome to Scandlearn s Digital marketing program Start: 6 July 2015 End: 29 June 2016 Digital Marketing as

More information

Building the Ideal Organic Search Optimization Strategy

Building the Ideal Organic Search Optimization Strategy Building the Ideal Organic Search Optimization Strategy Including the Impact of Social Media on Organic Search Results Chet Brock June 27, 2013 LearningHouse.com (502) 589-9878 Today we will cover A few

More information

Mark E. Pruzansky MD. Local SEO Action Plan for. About your Local SEO Action Plan. Technical SEO. 301 Redirects. XML Sitemap. Robots.

Mark E. Pruzansky MD. Local SEO Action Plan for. About your Local SEO Action Plan. Technical SEO. 301 Redirects. XML Sitemap. Robots. Local SEO Action Plan for Mark E. Pruzansky MD Action Plan generated on 5 May 2013 About your Local SEO Action Plan This report contains a number of recommendations for correcting the issues and taking

More information

Essential SEO Guide. What it takes to rank your website post Google Penguin 2.1 & Hummingbird updates. November 2013. SEO Melbourne Experts

Essential SEO Guide. What it takes to rank your website post Google Penguin 2.1 & Hummingbird updates. November 2013. SEO Melbourne Experts Essential SEO Guide What it takes to rank your website post Google Penguin 2.1 & Hummingbird updates. November 2013 SEO Melbourne Experts www.seomelbourneexperts.net.au About the Author Brett Hardiman

More information

Marketing. Fire Up Your. Work with WDL s expert team for three months and discover how developing your digital marketing will benefit your business.

Marketing. Fire Up Your. Work with WDL s expert team for three months and discover how developing your digital marketing will benefit your business. Fire Up Your Marketing Work with WDL s expert team for three months and discover how developing your digital marketing will benefit your business. www.websitedesign.co.uk hello@websitedesign.co.uk 01206

More information

Your simple guide to inlife Technology & pricing

Your simple guide to inlife Technology & pricing Your simple guide to Technology & pricing What we do - Ethical SEO solutions - Website SEO Audit & Repair - Monthly tracking & reports - Track your progress real time - PR Combined with SEO - Affiliate

More information

SEO TRAINING COURSES GLASGOW & EDINBURGH. Online Marketing Workshops to fit all budgets

SEO TRAINING COURSES GLASGOW & EDINBURGH. Online Marketing Workshops to fit all budgets SEO TRAINING COURSES GLASGOW & EDINBURGH Online Marketing Workshops to fit all budgets SEO TRAINING COURSES GLASGOW & EDINBURGH BASIC INFORMATION SIGNUP CONSUMERS INTERACT WITH SEARCH ENGINES ON-PAGE OPTIMISATION

More information

Campaign Goals, Objectives and Timeline SEO & Pay Per Click Process SEO Case Studies SEO & PPC Strategy On Page SEO Off Page SEO Pricing Plans Why Us

Campaign Goals, Objectives and Timeline SEO & Pay Per Click Process SEO Case Studies SEO & PPC Strategy On Page SEO Off Page SEO Pricing Plans Why Us Campaign Goals, Objectives and Timeline SEO & Pay Per Click Process SEO Case Studies SEO & PPC Strategy On Page SEO Off Page SEO Pricing Plans Why Us & Contact Generate organic search engine traffic to

More information

ADVANCE DIGITAL MARKETING VIDEO TRAINING COURSE. Page 1 of 34 www.experttraining.in Youtube.com/ViralJadhav viral@experttraining.

ADVANCE DIGITAL MARKETING VIDEO TRAINING COURSE. Page 1 of 34 www.experttraining.in Youtube.com/ViralJadhav viral@experttraining. ADVANCE DIGITAL MARKETING VIDEO TRAINING COURSE Page 1 of 34 www.experttraining.in Youtube.com/ViralJadhav viral@experttraining.in +91 9558821174 Who Can Join? Business Owners who want to attract more

More information

Conversion Rate Optimisation Guide

Conversion Rate Optimisation Guide Conversion Rate Optimisation Guide Improve the lead generation performance of your website - Conversion Rate Optimisation in a B2B environment Why read this guide? Work out how much revenue CRO could increase

More information

G-CLOUD 6 Service Definition Document

G-CLOUD 6 Service Definition Document G-CLOUD 6 Service Definition Document Issue 1.1 - December 2014 Contents Digital Marketing Overview...3 About Netleadz...3 Process...3 Philosophy...4 Organic Search (SEO) offering...5 Paid Search (PPC)

More information

SEO National Plans Value Bronze Silver Gold Platinum

SEO National Plans Value Bronze Silver Gold Platinum ADVENT DIGITAL NATIONAL & LOCAL SEO Phone: 210-493-6193 SEO National Plans Value Bronze Silver Gold Platinum Fee $550 $799 mo $1199 mo $1899 mo $2599 mo Reporting & Customer Dashboard Target Keywords 12

More information

Attract traffic to your website. Convert traffic into leads. Convert leads into customers

Attract traffic to your website. Convert traffic into leads. Convert leads into customers The 4 Step Guideline To Online Marketing Success Intermediate Understanding and Winning with Online Marketing is as Simple as Understanding the Following Four Areas Attract traffic to your website Convert

More information

PPC/AdWords CONTENT SOCIAL. design. and more... SEO

PPC/AdWords CONTENT SOCIAL. design. and more... SEO PPC/AdWords CONTENT design SEO SOCIAL and more... adwords / pay per click PPC CASE STUDY ONE Tradesman More for their money. Client was paying a 1000 monthly AdWords budget to one of Britain's best known

More information

Professional Diploma in Digital Marketing

Professional Diploma in Digital Marketing Professional Diploma in Digital Marketing Agenda Day 1: Day 2: Day 3: Day 4: Day 5: to Digital Marketing Search Engine Optimisation Search Engine Marketing Email Marketing Digital Display Advertising Mobile

More information

Ready, Aim, Fire. Online Marketing Campaign Planning & Management. Mark Sceats & Chris Adams

Ready, Aim, Fire. Online Marketing Campaign Planning & Management. Mark Sceats & Chris Adams RTONZ Online Marketing Program Capabilities & Benchmarking Ready, Aim, Fire Online Marketing Campaign Planning & Management Mark Sceats & Chris Adams RTONZ Online Marketing Program Facilitated by: Miles

More information

ALL THE MARKETING YOU EVER WANTED TO DO BUT NEVER HAD THE TIME TO MARKETING PACKAGES COMPARISON SHEET

ALL THE MARKETING YOU EVER WANTED TO DO BUT NEVER HAD THE TIME TO MARKETING PACKAGES COMPARISON SHEET MARKETING PACKAGES COMPARISON SHEET 250 P/M 490 P/M 750 P/M YOUR MARKETING STRATEGIST Tutorial about how to make a useful marketing strategy Tutorial about how to develop your business Monthly strategic

More information

Online Marketing Module COMP. Certified Online Marketing Professional. v2.0

Online Marketing Module COMP. Certified Online Marketing Professional. v2.0 = Online Marketing Module COMP Certified Online Marketing Professional v2.0 Part 1 - Introduction to Online Marketing - Basic Description of SEO, SMM, PPC & Email Marketing - Search Engine Basics o Major

More information

An independent travel agent search marketing strategy

An independent travel agent search marketing strategy An independent travel agent search marketing strategy David Burdon Experience Stena Line, Cosmos Created the Somewhere2stay.com brand 8+ years specialist involvement in search 300+ search engine marketing

More information

Digital Marketing Program

Digital Marketing Program Digital Marketing Program SEO Trance 2016 The SEO Trance digital marketing program is aimed towards entrepreneurs, professional and job seekers. The program covers the disciplines of SEO, PPC, Social Media

More information

SEO National Plans Value Bronze Silver Gold Platinum

SEO National Plans Value Bronze Silver Gold Platinum ADVENT DIGITAL NATIONAL & LOCAL SEO Phone: 210-493-6193 SEO National Plans Value Bronze Silver Gold Platinum Fee $550 $799 mo $1199 mo $1899 mo $2599 mo Reporting & Customer Dashboard Target Keywords 12

More information

A Guide to Hiring a SEO Service Provider

A Guide to Hiring a SEO Service Provider A Guide to Hiring a SEO Service Provider 7 things you need to know and understand before hiring The key differences between good and bad SEO service providers 12 questions that you must ask (and have answered)

More information

Emerald Frog marketing price list

Emerald Frog marketing price list Emerald Frog price list We have tailored our services to suit the needs of small & medium sized businesses. In the current economic climate, we know that you need to make a big impact with less resources.

More information

For more information, or to get started with an Online Marketing campaign, contact Ray Archie at: ray@mediumrarenyc.com. or by phone at 212 363 0363

For more information, or to get started with an Online Marketing campaign, contact Ray Archie at: ray@mediumrarenyc.com. or by phone at 212 363 0363 Online Marketing, an overview We will get more potential customers to your website and we will get more of your site s visitors contacting you. We can determine what your potential customers are searching

More information

SITE OPTIMIZATION OVERVIEW

SITE OPTIMIZATION OVERVIEW SITE OPTIMIZATION OVERVIEW The purpose of Site Optimization is to make sure your website and all landing pages are properly optimized for search engines by carefully executing the approved strategy brief.

More information

Here are our Basic SEO Packages designed to help your business succeed further.

Here are our Basic SEO Packages designed to help your business succeed further. Basic SEO Here are our Basic SEO Packages designed to help your business succeed further. Hover over the question marks to get a quick description. You may also download this as a PDF with or without the

More information

Professional Diploma. in Search Marketing. www.digitalmarketinginstitute.com

Professional Diploma. in Search Marketing. www.digitalmarketinginstitute.com Professional Diploma in Search Marketing www.digitalmarketinginstitute.com Contents Professional Diploma in Search Marketing 1. Welcome 2. Course overview 3. Course content 4. Supporting your online learning

More information

TOC. table of contents. Intro 3. Financial niche study 5. B2B niche study 11. Ecommerce niche study 17. Education niche study 23

TOC. table of contents. Intro 3. Financial niche study 5. B2B niche study 11. Ecommerce niche study 17. Education niche study 23 WORK { } A collection of case studies illustrating the work of Page One Power link building campaigns. PROOF -offinancial b2b ecommerce education PAG E O N E POWER TOC table of contents Intro 3 Financial

More information

SEARCH ENGINE OPTIMIZATION(SEO) Basics of SEO

SEARCH ENGINE OPTIMIZATION(SEO) Basics of SEO SEARCH ENGINE OPTIMIZATION(SEO) Basics of SEO What is SEO? SEO is an abbreviation for search engine optimization. SEO is the process of improving the volume or quality of traffic to a web site from search

More information

Optimizing Your Magento Store for best SEO Practices

Optimizing Your Magento Store for best SEO Practices Optimizing Your Magento Store for best SEO Practices Ronald Dod CEO/Owner of Grey Umbrella Marketing Overview of Presentation 1. Magento Store Basics 2. Best On Page Optimization Practices 3. Best Off

More information

Internet Marketing Package ($5500 a month) Company Name. Start Date

Internet Marketing Package ($5500 a month) Company Name. Start Date Internet Marketing Package ($5500 a month) Month one (Setup) Website set up and design Google Analytics Google Webmaster Google Accounts (youtube pages etc) Google Pages Facebook page Bing Webmaster Google

More information

Certified Digital Marketing Professional VS-1217

Certified Digital Marketing Professional VS-1217 Certified Digital Marketing Professional VS-1217 Certified Digital Marketing Professional Certified Digital Marketing Professional Certification Code VS-1217 Vskills certification for Digital Marketing

More information

An insight of the services offered by. www.shrushti.com CONTENTS... 1 INTRODUCTION... 2. Objectives... 2. Recommended Services For Your Website:...

An insight of the services offered by. www.shrushti.com CONTENTS... 1 INTRODUCTION... 2. Objectives... 2. Recommended Services For Your Website:... An insight of the services offered by www.shrushti.com CONTENTS CONTENTS... 1 INTRODUCTION... 2 Objectives... 2 Recommended Services For Your Website:... 3 Service 1 : Search Engine Optimization (SEO)...

More information

Engelske slider. Menyene i Google Analy2cs

Engelske slider. Menyene i Google Analy2cs Engelske slider Menyene i Google Analy2cs Import into AdWords Google Analytics Dashboard The Dashboard is your configurable opening screen for Analytics Management Understand what the Google Analytics

More information

Website Report for http://www.cresconnect.co.uk by Cresconnect UK, London

Website Report for http://www.cresconnect.co.uk by Cresconnect UK, London Website Report for http://www.cresconnect.co.uk by Cresconnect UK, London Table of contents Table of contents 2 Chapter 1 - Introduction 3 About us.................................... 3 Our services..................................

More information

A Quick Start Guide On How To Promote Your Site Using Do It Myself SEO

A Quick Start Guide On How To Promote Your Site Using Do It Myself SEO A Quick Start Guide On How To Promote Your Site Using Do It Myself SEO Introduction Welcome to Do It Myself SEO, a set of tools for SEO, Social Media Analytics and Competitive Analysis. This platform boasts

More information

DIGITAL MARKETING SERVICES

DIGITAL MARKETING SERVICES DIGITAL MARKETING SERVICES Pot Shop Marketing Pot Shop Marketing provides all the digital marketing services your business needs. The goal of any digital marketing strategy is to increase the visibility

More information

UBER SEO. Affordable Online Marketing for Startups & Small Business. Provided By: EBWAY Crea2ve Solu2ons www.ebwaycrea2ve.com

UBER SEO. Affordable Online Marketing for Startups & Small Business. Provided By: EBWAY Crea2ve Solu2ons www.ebwaycrea2ve.com UBER SEO Affordable Online Marketing for Startups & Small Business Provided By: EBWAY Crea2ve Solu2ons www.ebwaycrea2ve.com What is UBER SEO? EBWAY Creative provides SEO, SEM and SMO services, specifically

More information

Presented by Sam shetty Nov 2012. Online marketing

Presented by Sam shetty Nov 2012. Online marketing Presented by Sam shetty Nov 2012 Online marketing Agenda The Digital landscape Online marketing, Which one is right for me? Planning your SEO implementation SEO process PPC Social media Mobile websites

More information

Internet Marketing Proposal

Internet Marketing Proposal Internet Marketing Proposal Prepared For: [COMPANY NAME] Prepared By: Mike Hence CEO Zklld Zklld zklld.com info@zklld.com Our Expertise Our expertise involves the three interrelated disciplines including

More information

Online Marketing Services

Online Marketing Services Online Marketing Services Organic SEO is the starting point for all search engine optimisation tactics and can make or break your online marketing strategy. Nick Duncan, Online Marketing Consultant AT

More information

SSD FAIR MARKETING. Search Engine Optimization Social Media Management Reputation Management Pay-Per-Click Advertising

SSD FAIR MARKETING. Search Engine Optimization Social Media Management Reputation Management Pay-Per-Click Advertising YOUR ONLINE SUCCESS IS OUR BUSINESS Why is the right f it for your organization Within our F.A.I.R. marketing approach, we have developed proprietary formulas tailored to not only meet, but exceed, our

More information

HOW SOCIAL MEDIA IMPACTS SEO? a publication by

HOW SOCIAL MEDIA IMPACTS SEO? a publication by HOW SOCIAL MEDIA IMPACTS SEO? a publication by Authors Written by Sarah Bundy, Founder & CEO of All Inclusive Marketing, is an award winning leader in the performance marketing space. Sarah drives the

More information

Search Engine Marketing (SEM) with Google Adwords

Search Engine Marketing (SEM) with Google Adwords Search Engine Marketing (SEM) with Google Adwords Account Setup A thorough account setup will ensure that your search engine marketing efforts are on a solid framework. This ensures the campaigns, ad groups

More information

DIGITAL MARKETING TRAINING

DIGITAL MARKETING TRAINING DIGITAL MARKETING TRAINING Digital Marketing Basics Keywords Research and Analysis Basics of advertising What is Digital Media? Digital Media Vs. Traditional Media Benefits of Digital marketing Latest

More information

Search Engine Optimization (SEO) & Digital Marketing Services Details

Search Engine Optimization (SEO) & Digital Marketing Services Details Search Engine Optimization (SEO) & Digital Marketing Services Details Table of Contents I) Introduction... 3 II) Search Engine Optimization (SEO)... 4 III) Digital Marketing... 10 IV) Assumptions and General

More information

Service Descriptions. Contact: Jim Mueller 720.837.2480 jim@maestrosofmarketing. Page 1

Service Descriptions. Contact: Jim Mueller 720.837.2480 jim@maestrosofmarketing. Page 1 Service Descriptions Contact: Jim Mueller 720.837.2480 jim@maestrosofmarketing Page 1 Web Site Design & Development You have less than 7 seconds to keep a user on your site. How will you manage to get

More information

Google Analytics workbook

Google Analytics workbook Google Analytics workbook Sub-title here Google Analytics workbook Overview Google Analytics is just one of many tools available for tracking activity on a website or mobile application. It provides users

More information

[Ramit Solutions] www.ramitsolutions.com SEO SMO- SEM - PPC. [Internet / Online Marketing Concepts] SEO Training Concepts SEO TEAM Ramit Solutions

[Ramit Solutions] www.ramitsolutions.com SEO SMO- SEM - PPC. [Internet / Online Marketing Concepts] SEO Training Concepts SEO TEAM Ramit Solutions [Ramit Solutions] www.ramitsolutions.com SEO SMO- SEM - PPC [Internet / Online Marketing Concepts] SEO Training Concepts SEO TEAM Ramit Solutions [2014-2016] By Lathish Difference between Offline Marketing

More information

Getting Started with Google Analytics 7 Easy but comprehensive steps

Getting Started with Google Analytics 7 Easy but comprehensive steps Getting Started with Google Analytics Right, so you have a shiny new website or you have a site that has been up and running for a while now that s great. The hard work is done and the leads and sales

More information

In all cases I would recommend ongoing link building to ensure that the website achieves good results from the initial SEO work.

In all cases I would recommend ongoing link building to ensure that the website achieves good results from the initial SEO work. SEO Set-up Looking to generate more business from your website? Build an online presence for your business through Search Engine Optimisation (SEO) and get traffic to your business from relevant keywords

More information

Overview Of Services. Adwords

Overview Of Services. Adwords 3 rd Floor 19 South Mall Cork City. Phone 021-2348038 & 085-7560397 Website Design Search Engine Optimization Email Marketing Pay Per Click Management Social Media Management Analytics & Conversion Testing

More information

SEO Hats. On-Page Optimisation. Internet Technical Terms. Website Architecture. How the Search Engine works. Search Engine Parameters

SEO Hats. On-Page Optimisation. Internet Technical Terms. Website Architecture. How the Search Engine works. Search Engine Parameters SEO (Search Engine Optimisation) Advanced Training Course Facility: Kiran Kumar Kadiyam & Naidu PP Duration: 30 Days About us: We are having 8 Years of Experience in Search Engine Optimization (SEO), Digital

More information

Top Of The Search. Helping Companies Expose Their Brand On-Line

Top Of The Search. Helping Companies Expose Their Brand On-Line Top Of The Search Helping Companies Expose Their Brand On-Line www.topofthesearch.co.uk tweet us: @topofthesearch or email us: sales@topofthesearch.co.uk Top Of The Search Top Of The Search is a Digital

More information

Creative Dynamic Marketing

Creative Dynamic Marketing Creative Dynamic Marketing ROI MAKES A BUSINESS SUCCESSFUL. THE CHOICE OF BUSINESS IS UP TO YOU. We help businesses succed via dynamic Internet marketing strategies. Launching a website is just the beginning

More information

Services & Pricing (888)-963-9640. (SEO, Website Branding, Social Media Management) CONTENTS SEO LOCAL PLAN 2 SEO NATIONAL PLAN 8

Services & Pricing (888)-963-9640. (SEO, Website Branding, Social Media Management) CONTENTS SEO LOCAL PLAN 2 SEO NATIONAL PLAN 8 (888)-963-9640 (SEO, Website Branding, Social Media Management) Services & Pricing CONTENTS SEO LOCAL PLAN 2 SEO NATIONAL PLAN 8 WHITE LABEL DASHBOARD 14 CLIENT DASHBOARD 15 MOBILE ANALYTICS 16 FORM ANALYTICS

More information

How to Optimise your Content for SEO Success

How to Optimise your Content for SEO Success How to Optimise your Content for SEO Success 93% online experiences begin with a search engine SEO is a key component in an effective Inbound Marketing strategy and making the most of SEO techniques when

More information

DIGITAL MARKETING SERVICES

DIGITAL MARKETING SERVICES DIGITAL MARKETING SERVICES We take a custom approach to digital marketing. Unlike high-volume agencies we recognize that every client (and every project) is different. Rather than attempt to fit your project

More information

Top Tips for Running An Effective PPC Campaign. British Business Show : Google Workshops

Top Tips for Running An Effective PPC Campaign. British Business Show : Google Workshops Top Tips for Running An Effective PPC Campaign British Business Show : Google Workshops INTRODUCTION Hello Top 10 tips to help your PPC campaigns Focus on Google Adwords Questions? 1: KEYWORD RESEARCH

More information

Search Engine Optimization & Social Media

Search Engine Optimization & Social Media Search Engine Optimization & Social Media 1.10.2014, School of Management Fribourg Evelyn Thar, CEO Amazee Metrics Amazee Metrics AG / Förrlibuckstr. 30 / 8005 Zürich / evelyn.thar@amazeemetrics.com Agenda

More information

Services & Pricing. P.O. Box 10734, Eugene OR Office: 541-603-0956 sales@oregonpublishing.com www.oregonpublishing.com CONTENTS SEO LOCAL PLAN 2

Services & Pricing. P.O. Box 10734, Eugene OR Office: 541-603-0956 sales@oregonpublishing.com www.oregonpublishing.com CONTENTS SEO LOCAL PLAN 2 P.O. Box 10734, Eugene OR Office: 541-603-0956 sales@oregonpublishing.com www.oregonpublishing.com Services & Pricing CONTENTS SEO LOCAL PLAN 2 SEO NATIONAL PLAN 8 CLIENT DASHBOARD 15 MOBILE ANALYTICS

More information

DIGITAL MARKETING SERVICES

DIGITAL MARKETING SERVICES DIGITAL MARKETING SERVICES We take a custom approach to digital marketing. Unlike high-volume agencies we recognize that every client (and every project) is different. Rather than attempt to fit your project

More information

A Basic Guide To Onsite SEO

A Basic Guide To Onsite SEO A Basic Guide To Onsite SEO Table of Contents Introduction A Web Page Deconstructed Keyword Research Page Content Page Heading Page URL Title Tag Meta Description Tag Images A Few Further Points Mobile

More information

Please find below our full pricing guide for our SEO, Content & Social Media services.

Please find below our full pricing guide for our SEO, Content & Social Media services. Pricing Guide - SEO, Content & Social Please find below our full pricing guide for our SEO, Content & Social Media services. You can also download the following related ebooks from our website. Link Audit

More information

Online Trading How to establish a successful online business. David Lakins http://www.keymultimedia.co.uk

Online Trading How to establish a successful online business. David Lakins http://www.keymultimedia.co.uk Online Trading How to establish a successful online business David Lakins http://www.keymultimedia.co.uk About Key Multimedia Founded in 2007 Based in Poundbury, Dorchester, Dorset 20% website development

More information

Internet Marketing Career Point. Boost your Career. Comprehensive Digital Marketing Training Program

Internet Marketing Career Point. Boost your Career. Comprehensive Digital Marketing Training Program Internet Marketing Career Point Boost your Career Comprehensive Digital Marketing Training Program Key Features of the Course PRACTICAL EXPOSURE WITH ASSIGNMENTS IMCP CERTIFICATE WITH GRADES AFTER FINAL

More information

Digital Marketing Manager Online Business Development

Digital Marketing Manager Online Business Development Digital Marketing Manager Online Business Development Purpose Summary To be responsible for managing all brand communications through digital channels, setting up, selling and executing a vision, from

More information

INTERNET MARKETING SERVICES (IMS)

INTERNET MARKETING SERVICES (IMS) Package Level 1 Initial Client Consultation Content Analysis Organic Search Engine Placement Set Up Analytics Account Assure SEO/SEM Basics Initial Client Consultation SEO goal setting How we identify

More information

Search Engine Optimization Proposal

Search Engine Optimization Proposal Search Engine Optimization Proposal Focus on Search Engine Ranking Improvement & Website Optimization (+ suggestions on Social Media + Mobile Devices + Local Market + Website Integration & Development

More information

LOCAL SEO. SEO Marketing to improve your Digital Presence.

LOCAL SEO. SEO Marketing to improve your Digital Presence. LOCAL SEO SEO Marketing to improve your Digital Presence. WHAT IS LOCAL SEO? Populo Design SEO is ideal for local based businesses who only require online exposure within their own Town or City. If the

More information

THANK YOU. Mia Araminta,

THANK YOU. Mia Araminta, THANK YOU Mia Araminta, Thank you for reading this proposal. I have reviewed the goals of this project and would like to submit this proposal for you to review. Please let me know if you have any questions

More information