- Salesforce. Customer Engagement is the New Bottom Line.
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- Lee Foster
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1 Customer Engagement is the New Bottom Line. - Salesforce Engage with Customer Engagement World s community of senior level marketers, technologists, agencies and resellers all year long! Maximize your impact with a customized digital marketing campaign today!
2 Why Advertise with Customer Engagement 365? 84% of people believe customer engagement will overtake productivity as the primary driver of growth. - Salesforce A new role is emerging that is organized around the customer. Whether this position wears the title of chief customer officer, chief client officer, or chief experience officer, it has one clear focus customer engagement. Forward-thinking CMOs are evolving from simple data capture and batch-and-blast marketing tactics to develop customer intimacy, driving deeper and lasting consumer engagement. Advertising with Customer Engagement 365 allows you to connect with marketers, technologists, agencies, integrators and resellers looking for solutions that enable them to engage with customers in key moments at key points of influence. Join us as an advertiser and you will have the opportunity to connect with senior level decision makers from key industries such as retail, food service, education, finance/banking, healthcare, hospitality, transportation, and more. The Customer Engagement 365 community is comprised of highly targeted, decision-specific buyers. They maintain with a single train of thought what solutions exist to easily and effectively merge their physical, mobile, digital and social presence? How do they improve customer engagement programs and measure their success? What type of people and organizations are ENGAGED through CEW? CEW attendees are high quality decision makers and influencers: Brands/Venues Agency/Creative C-Level Vice President (EVP, SVP, AVP, VP) Other 3% 9% 13% 58% 17% 9% 58% 13% 17% Network Operators Integrators/Resellers/Pro AV Manager Director (Executive, Managing, Senior)
3 Customer Engagement 365 Digital Connections Digital marketing opportunities through CE 365 include: Exclusive Engagement Send your exclusive message to CE 365 s community of 20,000 subscribers. Connect directly to prospects with a custom message to their inbox. Solutions Spotlight Engagement Each CEW 365 Solutions Spotlight promotes only 4-8 solutions and this is sent directly to the members our 20,000+ customer engagement community of marketers, technologists, agencies, integrators and resellers. Customer Engagement Technology World (CETW) Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis tempor elit ac nulla sagittis sollicitudin. Donec vel facilisis urna. Etiam sed nulla odio. Nulla bibendum, leo ut Word Headline ***Product Name*** Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci. Advertising in the CE 365 E-Newsletter Promote your solution or service with a banner advertising campaign in the monthly newsletter sent electronically to our customer engagement community of 20,000+ marketers, technologists, agencies, integrators and resellers 8-10 Word Headline 8-10 Word Headline ***Product Name*** Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci. ***Product Name*** Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci. Content Marketing in the CE 365 E-Newsletter Create original content through a series of 3-4 articles to be included in the Featured Articles section of the CE 365 electronic newsletter JD Events LLC 5520 Park Avenue, Suite 305 Trumbull, CT ph: (203) info@jdevents.com Featured Solution(s) Your solution will be highlighted in the CE 365 electronic newsletter, sent to over 20,000 members of the customer engagement community. Your solution will receive additional promotion as it remains live on the CE 365 News Portal for months following each newsletter. Banner 300x250 Banner 300x250 Banner 300x250 Advertise on the CE 365 News Portal Promote your solution or service with a banner advertising campaign on the CE 365 News portal file:///o /JDEvents/365/CETW- _020813/CETW- _020813/index1ss.html[2/17/ :27:24 PM] Content Marketing on the CE 365 News Portal Original content remains live on the CE 365 News portal long after they are released in the CE 365 electronic newsletter
4 Face-to-Face Engagement Opportunities: Exhibiting at November 5-6, 2014 Javits Convention Center New York City! Join us as an exhibitor and you will have the opportunity to meet face-to-face with senior level decision makers from key industries such as retail, food service, education, finance/banking, healthcare, hospitality, transportation, and more, who are looking for partners to enable them to easily and effectively merge their physical, mobile, digital and social presences. Connect with marketers, technologists, agencies, integrators and resellers looking for omni-channel solutions that enable them to engage with customers at key moments at key points of influence, and shape and steer their customer s experiences. Attendees at Customer Engagement World are highly targeted, decision specific buyers. They attend with a single train of thought what solutions or services exist for improving their customer engagement strategies and programs. Click here to see a sample of the companies who attended CETW 2013 Customer Engagement World blends a perfect combination of education, demonstrations and networking, allowing solutions and service providers ample opportunity to engage with key buyers. Learn more about our Specialty Zones: Mobile Engagement World at Customer Engagement World provides a unique opportunity for solutions providers to connect with key brand marketers, customer experience and engagement professionals, marketing technologists, and agencies. Here is your opportunity to demonstrate your mobile solution to these key buyers. Mobile solutions to be demonstrated include marketing, gamification, messaging, location-based marketing, analytics, SMS and text messaging, mobile POS supply chain. Booth price includes a turnkey exhibit program. The What snext display area at Customer Engagement World provides a unique opportunity for new, upand-coming solutions to be demonstrated and new, up-and-coming businesses to connect with key brand marketer, customer experience and engagement professionals, marketing technologists, and agencies in an efficient, effective and inexpensive manner. Attendees will have the opportunity to experience for themselves what s next on the engagement horizon. Booth price includes a turnkey exhibit program. Maximize Your Participation: Sponsorships at Customer Engagement World Customize a marketing campaign, blending together elements across a variety of digital, print and on-site marketing opportunities. Exhibit booth space is $49.95/square foot. For more information on exhibiting or sponsoring at Customer Engagement World 2014, please contact Lawrence Dvorchik at lawrence@jdevents.com or call us at
5 CE 365 Advertising Rates Product Exhibitor Rate Non-Exhibitor Rate Exclusive Engagement $2,500 $5,000 Solutions Spotlight Engagement $500 $1,000 Featured Solution(s) $1,500 $3,000 CE 365 E-Newsletter Leaderboard Banner* $1,500 $3,500 CE 365 E-Newsletter Vertical Banner* $1,000 $1,500 CE 365 E-Newsletter Center Banner* $1,000 $1,500 CE 365 News Portal Leaderboard Banner** $1,500 $3,000 CE 365 News Portal Vertical Banner** $1,000 $1,500 CE 365 News Portal Center Banner** $1,000 $1,500 *stand alone (non-rotation) ** in rotation Customer Engagement World (CEW) Exhibiting Rates Standard Exhibit Space - $49.95/sq ft Mobile Engagement World Exhibit Space - $4,995 for turnkey booth package What snext Exhibit Space - $4,995 for turnkey booth package CEW Sponsorships varies call for details. For more information on exhibiting or sponsoring at Customer Engagement World 2014, please contact Lawrence Dvorchik at lawrence@jdevents.com or call us at
6 Customer Engagement 365 Advertising Specifications Customer Engagement 365 enewsletter & Web Site: Display Ads: Leaderboard Position: 728x90; Vertical Banners: 300x250; Center Banner: 468x60 gif/jpg (72dpi) URL looping is not allowed as Outlook may only display the first frame Solutions Spotlight Product image: 240x word headline (50 characters including spaces and punctuation) up to 50 word product description target URL Featured Solution of the Week/Month: Product image: 240x word headline (50 characters including spaces and punctuation) up to 50 word product description target URL Client-provided HTML s: creative should be a mix of text and images with the call-to-action within the text component. Please limit the full size of the final message, including all images, to 100K or less. Final HTML should include a 600-pixel wide table containing all content, for the widest possible client display compatibility. Only inline CSS may be included in the body of the source code. No references to linked external CSS files may be used. Only HTML, text, jpg and gif images are allowed Full URLS (beginning with or must be included for all images included in the body of the . Clients should provide detailed linking instructions. Links to external PDF, Word Documents or other non-traditional web page links within an MUST be clearly identified, and should included a full URL (beginning with or to the linked source file Subject line: a subject line that meets our approval must be provided. It is recommended that it be no more than 79 characters. Do Not use: Javascript, Forms, Image Maps, Moving Images (such as an animated gif), Flash, Text that would trigger a SPAM warning, a blast entirely of a linked image. All materials are due to CEW a minimum of one week prior to deployment date.
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