13 Mistakes Common in DISABILITY WEBSITES

Size: px
Start display at page:

Download "13 Mistakes Common in DISABILITY WEBSITES"

Transcription

1 13 Mistakes Common in DISABILITY WEBSITES by Jim Pawell direct

2 The quality and marketing effectiveness of Social Security disability websites are not as strong as those of other specialty legal websites. DUI and injury websites, for example, are on average much better. This website weakness is good marketing news for disability lawyers, since the lower competitive bar means it takes less time and effort to create a top disability site in your region. This lag behind the more competitive subjects makes the future of disability websites easy to discern. Search dui lawyer or injury lawyer in a few of the larger metropolitan areas, and you will see where disability lawyer websites will be in a few years. If you want to look even further into the future of lawyer websites, review a few of the general web marketing advice sites. Lawyers in general are late adopters, so legal websites across all specialties have yet to adopt many of the techniques now being used successfully by leading e-marketers. Regional firms reaching out nationally The bad marketing news for disability lawyers is that their field is governed by federal law and thus disability firms in many regions are seeking and accepting cases nationwide. This means that your website should compare favorably to sites from local firms with national aspirations like: Freedom Disability is a national Social Security Disability advocacy group. We provide education and representation services to help people with disabilities, in all 50 states and Puerto Rico, file for disability benefits. ssdi_ssi.html. Because Social Security Disability claims are governed by federal law, we can practice in all 50 states and take cases as far as the U.S. Supreme Court if necessary. 2 Head disability attorney s knowledge, care, experience, nationwide staff and understanding of the social security claims process has resulted in a very high success rate.

3 National lead-generation sites Disability law s uniformity across state borders also means that national disability websites designed solely to generate leads for local attorneys can be surprisingly effective. National marketing sites are cumulatively skimming a high percentage of claimants every month with free case evaluation forms that are forwarded to unnamed subscribing disability attorneys. Search social security disability or social security disability lawyer and you will find pages of lead-generation competitors like these:

4 Staying competitive The first step in improving your web-marketing game is to eliminate your website s obvious mistakes. Most disability-website weaknesses fall into the following 13 categories. My high-impact suggestions are highlighted. 1. Writing without performing keyword research. Before writing for your site, you must check search volume on phrases likely to be used by prospects seeking disability information or representation. Each page on your website should be written to draw traffic for a different set of keywords commonly used by disability claimants. These keywords should be localized for your region. 2. Failing to analyze the competitive disability sites. Conduct several Google searches using your target localized keywords (e.g., Miami disability lawyer, social security disability Chicago). Which websites come up on pages one and two? Those are the disability websites you need to leapfrog on Google s organic search rankings. Those are the sites that prospective clients will compare to yours before selecting who to retain. Those sites determine how much work you need to do on your firm s website. STICKINESS 3. Focusing on yourself and your practice. Teaching is the most effective way to keep visitors reading, and has the added benefit of simultaneously demonstrating your expertise. Instead of writing about yourself, answer the questions you most commonly hear from prospective clients: How long will it take? What are my odds of success?? How much will I receive? How much will it cost? What work will you do? What work will you need me to do? What is a hearing like? What questions will I be asked? 4

5 4. Providing a general overview. When they provide any explanations at all of the appeal process, most disability sites offer a few non-specific paragraphs. Claimants who have been searching the web for information have already seen those same unhelpful descriptions several times. Distinguish yourself by detailing exactly what, for example, a disability hearing entails: What the hearing room looks like How many people will be involved How a hearing differs from the trial shows on TV What to wear The questions asked of the claimant The questions put to the witnesses How long it will take for a decision to arrive 5. Aiming your content too low. Most sites underestimate the sophistication and knowledge base of disability researchers. Assume your site visitors have already read several other disability websites, talked to other disability claimants, and maybe even skimmed a disability selfhelp book or two. Your site needs to offer information not found in those other locations. 6. Not writing enough pages page disability sites are common. To be an effective marketing tool, your site needs to be bigger. More pages will help your organic search engine ranking, keep visitors on your site longer, showcase your expertise, build credibility and familiarity, and encourage a higher percentage of your visitors to contact your office. STANDING OUT 7. Not differentiating your site and your practice. What makes your services different from those of the other disability lawyers listed on pages one and two of Google? This can be a tough question to address, for disability lawyers and their websites appear similar. They make the same promises, offer the same descriptions of the process, and charge the same fee. How do your services vary? Make sure those differences are readily apparent on your website. 8. Omitting video. An easy way to highlight some of these differences is to 5

6 offer video. Nothing highlights the unique you faster and more visibly than a video. However, you should balance the talking-head time with images that support the message. And your video messages should primarily be educational, just like your text, if you want to keep the attention of your site visitors. 9. Trumpeting multiple practice areas. Gone are the days when a lawyer can promise on his or her website to be an expert in multiple subjects. Too many sites are dedicated solely to Social Security disability for you to promise expertise in disability, personal injury, and workers compensation. You need one site for each legal specialty if you want to compete with the focused sites. STAYING FRESH 10. Not building your site using a content management system. If each new page you want to add to your site requires new coding, your site is going to be a lot harder to maintain. Content management systems like WordPress and Joomla make it as easy to add or change paragraphs and pages on your website as creating or modifying a document in Word or WordPerfect. 11. Letting your site stagnate. Forgetting about your site after launch is a sure way to slide down the organic search rankings, reduce the time visitors spend on your site, and reduce your conversion rate. Stale sites are shunned by both Google and visitors. You should regularly update your disability information, add new pages, and seek new inbound links. One infinitely expandable category of disability information is medical. CONVERTING VISITORS TO CLIENTS 6

7 12. Not using lead-generation devices. The most effective marketing websites offer a variety of ways for visitors to obtain more information. E-booklets, ed lessons, and free case-evaluation are the most common delivery methods. How much contact data you request from site visitors should be scaled to the value of the additional information you offer. Give your offers prominent placement and keep them simple. 13. Failing to follow up leads. Timely response to inquiries is the key to high conversions, and the best way to ensure prompt follow up is to automate as much of the follow-up process as possible. Auto-responders are the most efficient method for following up requests for e-booklets and lessons. Well-trained staff or attorney attention is needed for case submission forms. Think in terms of telephoning a prospect in minutes rather than hours when a good lead arrives, for the prospect may complete a competitor s case submission form if you do not respond quickly. I am happy to offer free personalized suggestions for improving your disability website. Telephone or anytime, or visit me at the James Publishing table at the next NOSSCR conference. Best wishes for marketing success. Jim Pawell direct Copyright 2010 James Publishing 7

13 Mistakes Common in PERSONAL INJURY WEBSITES

13 Mistakes Common in PERSONAL INJURY WEBSITES 13 Mistakes Common in PERSONAL INJURY WEBSITES by Jim Pawell www.jamespublishing.com 714-755-5472 direct jim@jamespublishing.com The number of people searching for personal injury information on the web

More information

WSI White Paper. Prepared by: Francois Muscat Search Engine Optimization Expert, WSI

WSI White Paper. Prepared by: Francois Muscat Search Engine Optimization Expert, WSI Make Sure Your Company is Visible on Google with Search Engine Optimization Your Guide to Lead Generation in Tough Economic Times WSI White Paper Prepared by: Francois Muscat Search Engine Optimization

More information

Law Firm Marketing Strategies in a Social Media World

Law Firm Marketing Strategies in a Social Media World Law Firm Marketing Strategies in a Social Media World Stephen Fairley CEO The Rainmaker Institute www.therainmakerinstitute.com How to Use LinkedIn, Facebook & Blogs to Generate Leads, Connect with Clients

More information

Secrets of Internet Marketing They Don t Want You To Know

Secrets of Internet Marketing They Don t Want You To Know Secrets of Internet Marketing They Don t Want You To Know Search Engine Optimization For Law Firms Stephen Fairley, CEO The Rainmaker Institute www.therainmakerblog.com 888-588-5891 About Stephen Fairley

More information

Online Marketing for the Personal Injury Chiropractic Clinic

Online Marketing for the Personal Injury Chiropractic Clinic ChiroHosting has been providing quality chiropractic marketing services since 1993. For more information about what we do, visit our website today at ChiroHosting.com. Online Marketing for the Personal

More information

Questions to Ask Before Hiring Your Law Firm Web Designer

Questions to Ask Before Hiring Your Law Firm Web Designer Questions to Ask Before Hiring Your Law Firm Web Designer Don t get screwed by your web designer by: a) getting locked into a long contract for a site that you were promised would deliver traffic but does

More information

Google Lead Generation for Attorneys

Google Lead Generation for Attorneys 1 Google Lead Generation For Attorneys Leverage The Power Of AdWords To Grow Your Law Business FAST You re about to discover the secrets of fast legal practice success with Google AdWords. Google AdWords

More information

Personal Injury Law Advertising & the Media: How to Win in Your Market

Personal Injury Law Advertising & the Media: How to Win in Your Market Personal Injury Law Advertising & the Media: How to Win in Your Market Personal Injury Law Advertising & the Media: How to Win in Your Market As every personal injury attorney knows, competition in each

More information

10 Tips on How to Plan a Successful Internet Business. Robert Rustici

10 Tips on How to Plan a Successful Internet Business. Robert Rustici 10 Tips on How to Plan a Successful Internet Business Robert Rustici 1. Define Your Business Type - Going Outside of the Box Will Cost You When planning to create an Internet Business there are three common

More information

OVERVIEW OF INTERNET MARKETING

OVERVIEW OF INTERNET MARKETING OVERVIEW OF INTERNET MARKETING Introduction to the various ways in which you can market your business online 2 April 2012 Version 1.0 Contents Contents 2 Introduction 4 Skill Level 4 Terminology 4 What

More information

Immigration Law Firm GUCL: Updating Traditional Marketing and Combining SEO to Broaden Reach

Immigration Law Firm GUCL: Updating Traditional Marketing and Combining SEO to Broaden Reach Immigration Law Firm GUCL: Updating Traditional Marketing and Combining SEO to Broaden Reach (Zhu, Jia Li Lily) July, 2010 Immigration Law Firm GUCL Updating Traditional Marketing and Combining SEO to

More information

WSI White Paper. Prepared by: Ron Adelman Search Marketing Expert, WSI

WSI White Paper. Prepared by: Ron Adelman Search Marketing Expert, WSI Don t Leave Your Money on the Table WSI White Paper Prepared by: Ron Adelman Search Marketing Expert, WSI Introduction When was the last time that you looked online for a product or service? What stood

More information

The Cost of Not Ranking on Page 1 of Google: The Business Case for High Rankings

The Cost of Not Ranking on Page 1 of Google: The Business Case for High Rankings 2 Introduction Every day, 3 billion searches occur on Google alone, a 25% increase over 2010 and a 250% increase from 2006. Customers around the world are quickly moving online to get information and make

More information

4 ways to grow your small business with Salesforce CRM

4 ways to grow your small business with Salesforce CRM 4 ways to grow your small business with Salesforce CRM Contents Executive Summary... 2 Make everyone more productive... 2 Customize: Make Salesforce CRM work the way you do... 2 Organize: Centralize your

More information

11/23/2011. PPC Search Advertising. There are Two Key Parts to any Search Engine Marketing Strategy. 1. Search Engine Optimisation (SEO)

11/23/2011. PPC Search Advertising. There are Two Key Parts to any Search Engine Marketing Strategy. 1. Search Engine Optimisation (SEO) PPC Search Advertising Adrian Feane Effective PPC Campaigns and 5 Case Study & Summary Slide There are Two Key Parts to any Search Engine Marketing Strategy. Search Engine Optimisation (SEO). Pay Per Click

More information

Optimizing Landing Pages

Optimizing Landing Pages 1 Optimizing Landing Pages for Lead Generation and Conversion How to Drive More Leads with Better Landing Pages A publication of 2 IS THIS BOOK RIGHT FOR ME? Not quite sure if this ebook is right for you?

More information

CASE STUDY. Delivering Qualified Sales Leads at Optimal Cost SEARCH - MARKETING - SOCIAL - MOBILE - ADVERTISING

CASE STUDY. Delivering Qualified Sales Leads at Optimal Cost SEARCH - MARKETING - SOCIAL - MOBILE - ADVERTISING CASE STUDY Delivering Qualified Sales Leads at Optimal Cost SEARCH - MARKETING - SOCIAL - MOBILE - ADVERTISING National Data Center Services Provider, CoreLink Data Centers, Relies on KEO Marketing s Online

More information

Top Practices To Boost Your Law Firm Leads

Top Practices To Boost Your Law Firm Leads Top Practices To Boost Your Law Firm Leads Boost Your Leads It doesn t matter the legal field you specialize in personal injury, bankruptcy, real estate, family law you probably don t have the time to

More information

5 Proven Components of a B2B Online Lead Generation Campaign

5 Proven Components of a B2B Online Lead Generation Campaign www.rickwhittington.com 5 Proven Components of a B2B Online Lead Generation Campaign 117 South 14th Street Suite 310 Richmond, VA 23219 804.335.1477 Table of Contents Introduction! 2 5 Ways Websites Can

More information

The Formula for Small Business Internet Marketing Success

The Formula for Small Business Internet Marketing Success The Formula for Small Business Internet Marketing Success Being Seen on Google, Generating Leads, Closing Business Success on Google is first being seen, second generating interest in your company in the

More information

Internet Marketing Proposal

Internet Marketing Proposal Internet Marketing Proposal Prepared For: [COMPANY NAME] Prepared By: Mike Hence CEO Zklld Zklld zklld.com info@zklld.com Our Expertise Our expertise involves the three interrelated disciplines including

More information

Assessing your SEO Situation By: Wyatt Jozwowski

Assessing your SEO Situation By: Wyatt Jozwowski Assessing your SEO Situation By: Wyatt Jozwowski So you have a website Doesn t matter if it s your own website or your client s Either way, you ll have to assess the situation. There are a few things that

More information

A Beginner s Guide to Building a Web Presence: 6 Steps for Getting Your Small Business Online and In Front of Customers

A Beginner s Guide to Building a Web Presence: 6 Steps for Getting Your Small Business Online and In Front of Customers A Beginner s Guide to Building a Web Presence: 6 Steps for Getting Your Small Business Online and In Front of Customers Table of Contents Introduction Is This ebook for You? 3 Step 1 Naming the Baby: Choosing

More information

Pay Per Click Marketing

Pay Per Click Marketing WHITE PAPER August 2009 Pay Per Click Marketing Drive Leads and Sales the Cost Efficient Way Introduction Pay Per Click is one of the most cost effective marketing tools available, and can generate instant

More information

Case Study schurmanlaw.com

Case Study schurmanlaw.com CLIENT www.schurmanlaw.com THE CHALLENGE Seattle-based Criminal Attorney Eric Schurman was spending a large amount of money on traditional advertising, mostly via yellow page ads. His site ranked poorly

More information

Jonathan franzen essay >>>CLICK HERE<<<

Jonathan franzen essay >>>CLICK HERE<<< Jonathan franzen essay. But, if the manifesto is any indication, the combination could be dynamite. Jonathan franzen essay >>>CLICK HERE

More information

Online Video in the Insurance Industry

Online Video in the Insurance Industry Whitepaper Online Video in the Insurance Industry The Importance of Video as a Marketing Tool RG Stephens & Associates Email: Rick@RGStephens.com Phone: 972-578-7895 Web: www.rgstephens.com The impact

More information

FindLaw Blog Services. Leveraging social media to enhance online visibility

FindLaw Blog Services. Leveraging social media to enhance online visibility FindLaw Blog Services Leveraging social media to enhance online visibility why findlaw? we deliver qualified clients. A combination of experience and dedication, along with well-established assets and

More information

Neolane Case Study KoMarketing Associates

Neolane Case Study KoMarketing Associates Neolane Case Study KoMarketing Associates The Company: Neolane, Inc. is a conversational marketing technology provider, which develops marketing automation and campaign management software and services

More information

9 Retention. From Code to Product gidgreen.com/course

9 Retention. From Code to Product gidgreen.com/course 9 Retention From Code to Product gidgreen.com/course Lecture 9 Positioning Home pages Other web pages App store pages Ongoing retention From Code to Product Lecture 9 Retention Slide 2 gidgreen.com/course

More information

Enhancing Business Development with Marketing Automation A BUSINESS GROWTH GUIDE BY GORILLA 76

Enhancing Business Development with Marketing Automation A BUSINESS GROWTH GUIDE BY GORILLA 76 Enhancing Business Development with Marketing Automation A BUSINESS GROWTH GUIDE BY GORILLA 76 The future of marketing has arrived. Rather than big media budgets and guessing games, it s rooted in smart

More information

Marketing 101: A Guide to Winning Customers

Marketing 101: A Guide to Winning Customers Marketing 101: A Guide to Winning Customers Text File Slide 1 Marketing 101: A Guide to Winning Customers Welcome to SBA s online training course, Marketing 101: A Guide to Winning Customers. This program

More information

Deadly Mistakes That Can Damage Your Injury Claim. A free publication by the Law Offices of James Scott Farrin

Deadly Mistakes That Can Damage Your Injury Claim. A free publication by the Law Offices of James Scott Farrin Deadly Mistakes That Can Damage Your Injury Claim A free publication by the Law Offices of James Scott Farrin Introduction: The steps you take immediately after an accident can make a big difference in

More information

Fully Qualified Marketing Company

Fully Qualified Marketing Company Fully Qualified Marketing Company Helping our clients succeed online Visit www.finnmedia.ie for free advice & details Digital Marketing Strategy What is it? Digital strategy is about adapting your organisation

More information

Benchmark. On-line recruiting has come a long way... How does YOUR organization measure up?

Benchmark. On-line recruiting has come a long way... How does YOUR organization measure up? Benchmark On-line recruiting has come a long way... How does YOUR organization measure up? 10 Point E-recruitment Assessment The PRESSURE IS ON to not only get in the game, but WIN the GAME! Intense competition

More information

The U.S. News Law School Rankings: Why and How they are done. Plus comments on the current state of law school rankings

The U.S. News Law School Rankings: Why and How they are done. Plus comments on the current state of law school rankings Law School Rankings The U.S. News Law School Rankings: Why and How they are done. Plus comments on the current state of law school rankings Robert J. Morse, Chief Data Strategist U.S. News & World Report

More information

INTRODUCTION. By now you ve read the title, How to get your cheating competitors kicked off of Google, and you likely have one question in mind.

INTRODUCTION. By now you ve read the title, How to get your cheating competitors kicked off of Google, and you likely have one question in mind. INTRODUCTION By now you ve read the title, How to get your cheating competitors kicked off of Google, and you likely have one question in mind. Why would I do that? It s because your cheating competitors

More information

INBOUND MARKETING 101: 5 Things. Must Have to Start Generating Leads

INBOUND MARKETING 101: 5 Things. Must Have to Start Generating Leads INBOUND MARKETING 101: 5 Things Your Website Must Have to Start Generating Leads Introduction to Inbound 311 Marketing Million ESTIMATED US POPULATION 164 Million ESTIMATED US ADULT INTERNET USERS Did

More information

The Marketing Mojo Landing Page Lookbook. The Guide to Optimization Best Practices and Case Studies

The Marketing Mojo Landing Page Lookbook. The Guide to Optimization Best Practices and Case Studies The Marketing Mojo Landing Page Lookbook The Guide to Optimization Best Practices and Case Studies Introduction LexisNexis MedMal Navigator The interactive tool that integrates medical and legal research

More information

Return on Investment from Inbound Marketing through Implementing HubSpot Software

Return on Investment from Inbound Marketing through Implementing HubSpot Software Return on Investment from Inbound Marketing through Implementing HubSpot Software January 2010 Prepared By: Melissa DiBella MBA Class of 2010 MIT Sloan School of Management Massachusetts Institute of Technology

More information

Natural SEO or Pay-per-click which one to choose?

Natural SEO or Pay-per-click which one to choose? Natural SEO or Pay-per-click which one to choose? When you put the name of your product or service into the Google or Yahoo or AOL search boxes have you noticed the companies on the first result pages

More information

Making A Difference In 90 Days. Making Contact. How will you keep in touch with clients and prospects?

Making A Difference In 90 Days. Making Contact. How will you keep in touch with clients and prospects? Making A Difference In 90 Days Making Contact How will you keep in touch with clients and prospects? Gathering Contact Information Names, addresses Phone numbers E-mail addresses Social media handles Image:

More information

Driving Online Traffic and Measuring Offline Phone Conversions

Driving Online Traffic and Measuring Offline Phone Conversions Driving Online Traffic and Measuring Offline Phone Conversions Executive Summary We are in the midst of an ever-evolving digital world and every aspect of your online efforts must complement and support

More information

How to Get Your Website on the Internet: Web Hosting Basics

How to Get Your Website on the Internet: Web Hosting Basics The Web Host Advisor How to Get Your Website on the Internet: Web Hosting Basics Copyright 2012 by The Web Host Advisor Table of Contents Why Do You Want a Website page 3 What Kind of Website do You Want?

More information

Top Ten Ways to WRECK. Your Disability Claim

Top Ten Ways to WRECK. Your Disability Claim Top Ten Ways to WRECK Your Disability Claim Thank you for downloading our publication of the Top Ten Ways to Wreck Your Disability Claim. If you re taking the time to review this information, it s likely

More information

Lead Generation For Lawyers. A HubSpot study based on real data from 4,000 businesses

Lead Generation For Lawyers. A HubSpot study based on real data from 4,000 businesses Lead Generation For Lawyers A HubSpot study based on real data from 4,000 businesses The Lead-Gen Challenge for Lawyers Attorneys face special challenges in Lead Generation. These include: Restrictive

More information

The Five Trends That Will Impact Marketing in 2015

The Five Trends That Will Impact Marketing in 2015 The Five Trends That Will Impact Marketing in 2015 PRESENTED BY Sylvia Montgomery, CPSM Chat Live on Twitter! Today s Hashtag: SMPS CEUs Hinge is an SMPS Approved Provider of continuing education units

More information

West Texas A&M University: Online MBA Interactive Marketing Plan

West Texas A&M University: Online MBA Interactive Marketing Plan West Texas A&M University: Online MBA Interactive Marketing Plan 1.0 EXECUTIVE SUMMARY West Texas A&M University (WTAMU) is seeking to grow university enrollment, reposition itself and promote its online

More information

USING SOCIAL MEDIA EFFECTIVELY TO MAKE

USING SOCIAL MEDIA EFFECTIVELY TO MAKE [Type text] 3/23/2012 HMI USING SOCIAL MEDIA EFFECTIVELY TO MAKE THE MOST OF YOUR FARM BUSINESS Contents What Is Inbound Marketing?... 2 Part I: Introduction to Inbound Marketing... 3 Part II: Get Found

More information

Introduction to Search Engine Marketing

Introduction to Search Engine Marketing Introduction to Search Engine Marketing What will you learn in this Presentation? Introduction to Search Engine Marketing How do we define Search Engines? What is the Search Engine Marketing share? Why

More information

Post-Grad Hourly Legal Work (aka Contract Work ): Why to Seek it; How to Get it

Post-Grad Hourly Legal Work (aka Contract Work ): Why to Seek it; How to Get it Post-Grad Hourly Legal Work (aka Contract Work ): Why to Seek it; How to Get it Office of Career & Professional Development 2014, UC Hastings College of the Law WHAT IS THIS? Hourly legal work has many

More information

Effective Online Marketing Strategies for Distance Education Programs & Courses

Effective Online Marketing Strategies for Distance Education Programs & Courses Effective Online Marketing Strategies for Distance Education Programs & Courses Presented by Jeff Harmon Director of Marketing University of Illinois Online www.online.uillinois.edu jwharmon@uillinois.edu

More information

River Pools and Spas: Blogging for Sustainable Business Growth

River Pools and Spas: Blogging for Sustainable Business Growth River Pools and Spas: Blogging for Sustainable Business Growth (Zhu, Jia Li Lily) July, 2010 River Pools & Spas: Blogging for Sustainable Business Growth by Jia Li Lily Zhu at HubSpot is licensed under

More information

Search Engine Optimisation. Maximise Your Business Potential Online July 2010

Search Engine Optimisation. Maximise Your Business Potential Online July 2010 Search Engine Optimisation Maximise Your Business Potential Online July 2010 Agenda Indexing Web Page Optimisation Keyword Research Link Building Blogging Video Local Search Search Engine Market Share

More information

Everything You MUST Know. Before Hiring a Personal Injury Lawyer!

Everything You MUST Know. Before Hiring a Personal Injury Lawyer! Everything You MUST Know Before Hiring a Personal Injury Lawyer! You Do NOT Have the Right to Reprint or Resell this Report! You Also MAY NOT Give Away, Sell or Share the Content Herein If you obtained

More information

Kentucky Consumer Guide

Kentucky Consumer Guide Kentucky Consumer Guide To Buying Car Insurance Attorney-At-Law 859.254.7076 859.281.6541 FAX Page 2 Phone: (859)254-7076 Copyright 2012 by All rights reserved. No part of this report may be reproduced,

More information

Take Online Lead Generation to the Next Level

Take Online Lead Generation to the Next Level Take Online Lead Generation to the Next Level 5 Ways to Capture New Market Niches By: Deven Pravin Shah WSI Internet Marketing Consultant Overview Many business owners ask the same questions about capturing

More information

Your PPC. Campaigns Today. HOW TO Transform. Stream s Approach To Improving Your PPC ROI

Your PPC. Campaigns Today. HOW TO Transform. Stream s Approach To Improving Your PPC ROI HOW TO Transform Your PPC Campaigns Today Stream s Approach To Improving Your PPC ROI 255 Great Valley Parkway Suite 150 Malvern, PA 19355 www. HOW TO Transform Your PPC Campaigns Today Stream s Approach

More information

Once you have clearly defined your ideal client, use these practical applications for your business web presence:

Once you have clearly defined your ideal client, use these practical applications for your business web presence: Step #1 Define Your Ideal Client Step #1 Define Your Ideal Client In today s online environment, having just a web site doesn t usually cut it. As a business owner, your ultimate goal should be to build

More information

SOCIAL MEDIA POLICY. Presented by: Jaffe PR. 727 Kirkwood Avenue - Atlanta, GA - 30316 404.885.9100 - www.theremsengroup.com

SOCIAL MEDIA POLICY. Presented by: Jaffe PR. 727 Kirkwood Avenue - Atlanta, GA - 30316 404.885.9100 - www.theremsengroup.com SOCIAL MEDIA POLICY Presented by: Jaffe PR 727 Kirkwood Avenue - Atlanta, GA - 30316 404.885.9100 - www.theremsengroup.com Presented By Jaffe PR Revised January 1, 2012 SOCIAL MEDIA POLICY 1 NOTE: At Jaffe

More information

Determining the Best Budget for Your SEO Campaign

Determining the Best Budget for Your SEO Campaign Determining the Best Budget for Your SEO Campaign Introduction Having the ability to reach millions of people with your products, services and information is invaluable to raising profits and expanding

More information

The 11 Biggest Mistakes Small Business Bloggers Make

The 11 Biggest Mistakes Small Business Bloggers Make The 11 Biggest Mistakes Small Business Bloggers Make It s easy to start blogging...blogging software is inexpensive, powerful and a snap to learn. However, it s a lot more difficult to blog successfully;

More information

Seven Things You Must Know Before Hiring a DUI Attorney

Seven Things You Must Know Before Hiring a DUI Attorney Seven Things You Must Know Before Hiring a DUI Attorney Seven Things to Know Before Hiring a DUI Attorney Copyright 2014 SmartWeb Online 1 Introduction Some people don t quite understand the severity of

More information

For DUI Can Be What Gets You Off.

For DUI Can Be What Gets You Off. - Cutting Edge DUI Defense At A Price You Can Afford - Not Guilty Dismissed Reduced The Exact Same Science That Got You Arrested For DUI Can Be What Gets You Off. The Decision You Make Right Now Will Affect

More information

Think Outside the Inbox

Think Outside the Inbox Think Outside the Inbox How to successfully manage your real estate leads with a Customer Relationship Management tool. Union Street Media is a web development, web design, and internet marketing company

More information

GUIDE TO SMALL CLAIMS COURT The Rural Law Center of New York, Inc.

GUIDE TO SMALL CLAIMS COURT The Rural Law Center of New York, Inc. This material is provided to answer general questions about the law in New York State. The information and forms were created to assist readers with general issues and not specific situations, and, as

More information

Sign up for give away events. Because there is a single error, that means the likelihood of additional errors is even greater. A domain name should

Sign up for give away events. Because there is a single error, that means the likelihood of additional errors is even greater. A domain name should Compare and contrast essay on online college vs. traditional college. By Kaelan Peter dailyonlineearning. By charles wandrag Charles Wandrag is a Successful Online Marketing mentor and coach. Compare and

More information

- 2 - Your appeal will follow these steps:

- 2 - Your appeal will follow these steps: QUESTIONS AND ANSWERS ABOUT YOUR APPEAL AND YOUR LAWYER A Guide Prepared by the Office of the Appellate Defender 1. WHO IS MY LAWYER? Your lawyer s name is on the notice that came with this guide. The

More information

(404) 919-9756 david@davidbrauns.com www.davidbrauns.com

(404) 919-9756 david@davidbrauns.com www.davidbrauns.com You are probably reading this guide because you were recently in an automobile accident. Now you are faced with some difficulties. The tasks of managing your care and your insurance claim can be confusing

More information

A Professional Law Corporation 419 S. State Street, Suite A-100 Jackson, Mississippi 39201 (601) 969-1977

A Professional Law Corporation 419 S. State Street, Suite A-100 Jackson, Mississippi 39201 (601) 969-1977 Board Certified - Civil Trial Practice National Board of Trial Advocacy Licensed in Mississippi and Louisiana Law Offices of Paul Snow A Professional Law Corporation 419 S. State Street, Suite A-100 Jackson,

More information

~ ~ ~ ~ ~ How To Choose A Personal Injury Lawyer. With the advent of lawyer advertising, the criteria by which clients pick personal

~ ~ ~ ~ ~ How To Choose A Personal Injury Lawyer. With the advent of lawyer advertising, the criteria by which clients pick personal E. Marcus Davis Davis, Zipperman, Kirschenbaum & Lotito, L.L.P. 918 Ponce De Leon Ave., N.E. Atlanta, Georgia 30306 Phone: (404) 688-2000 Facsimile: (404) 872-1622 marc@dzkl.com www.emarcusdavis.com ~

More information

THE B2B FULL-FUNNEL MARKETER S HANDBOOK

THE B2B FULL-FUNNEL MARKETER S HANDBOOK THE B2B FULL-FUNNEL MARKETER S HANDBOOK Brand Awareness Content Engagement & Education Lead Generation & Sales Conversions The B2B Full-Funnel Marketer s Handbook For business-to-business marketers, the

More information

The 6 Critical Questions

The 6 Critical Questions Consumer Report The 6 Critical Questions to Ask BEFORE Hiring a Personal Injury Attorney Provided by: Heiting & Irwin Attorneys At Law 5885 Brockton Avenue Riverside, CA 92506 (951) 682-6400 http://heitingandirwin.com

More information

Friday, August 29, 2008 TRIAL ADVOCACY. The Art of Jury Selection: Working With Challenges. Ben Rubinowitz and Evan Torgan

Friday, August 29, 2008 TRIAL ADVOCACY. The Art of Jury Selection: Working With Challenges. Ben Rubinowitz and Evan Torgan Friday, August 29, 2008 TRIAL ADVOCACY The Art of Jury Selection: Working With Challenges Ben Rubinowitz and Evan Torgan It has been said that the purpose of jury selection is to select a 'fair and impartial'

More information

INTEROFFICE MEMORANDUM

INTEROFFICE MEMORANDUM INTEROFFICE MEMORANDUM To: Dave Jackson, Esq. From: Michael Mayes Date: November 10, 2013 Re: Settlement Conference and Representative Information, Case No. 13-123.004 ASSIGNMENT Review the authorities

More information

Customized Pay-Per-Click (PPC) Marketing Solutions Service Overview

Customized Pay-Per-Click (PPC) Marketing Solutions Service Overview Customized Pay-Per-Click (PPC) Marketing Solutions Service Overview nwho are we? Diginnel is first and foremost a marketing consultancy. We have been in business in the Kitchener- Waterloo region since

More information

10 Facts About the Affordable Care Act and Worker Classification

10 Facts About the Affordable Care Act and Worker Classification Latham & Watkins Tax Controversy Practice Number 1611 November 18, 2013 10 Facts About the Affordable Care Act and Worker Classification Businesses subject to the Affordable Care Act s shared responsibility

More information

Buying Another Lawyer s Name to Trigger Search Engine Ads Illegal or Unethical?

Buying Another Lawyer s Name to Trigger Search Engine Ads Illegal or Unethical? held that use of a trademarked term is a use in commerce, which is the first element of a trademark infringement claim. See, e.g., Network Automation, 638 Reproduced with permission from Internet Law Resource

More information

DON'T WRECK. 10 Steps to Protect Yourself After a Car Crash. A free publication by the Law Offices of James Scott Farrin

DON'T WRECK. 10 Steps to Protect Yourself After a Car Crash. A free publication by the Law Offices of James Scott Farrin DON'T WRECK 10 Steps to Protect Yourself After a Car Crash A free publication by the Law Offices of James Scott Farrin The goal of this booklet is simple. People just like you are in car wrecks every day.

More information

6 Strategies Lawyers Can Use to Streamline Digital Marketing Work

6 Strategies Lawyers Can Use to Streamline Digital Marketing Work 6 Strategies Lawyers Can Use to Streamline Digital Marketing Work By James Druman Online marketing opens up some fantastic opportunities for attorneys to increase exposure, generate new leads, and grow

More information

Guide to Small Claims Court

Guide to Small Claims Court Guide to Small Claims Court By Marcus D. Pinney Caution This guide is not a substitute for legal advice. It is published to give general information on how to sue in small claims court. Acting without

More information

Paul Mosenson, Founder of NuSpark Marketing

Paul Mosenson, Founder of NuSpark Marketing Paul Mosenson, Founder of NuSpark Marketing For sales and business development people to find and nurture prospects through social media For marketing people to support the sales efforts by providing content,

More information

Your Right To Question The Decision Made On Your Claim

Your Right To Question The Decision Made On Your Claim Your Right To Question The Decision Made On Your Claim Your Right To Question The Decision Made On Your Claim Social Security wants to be sure that you receive the Social Security benefits you qualify

More information

HOW TO IMPROVE YOUR WEBSITE FOR BETTER LEAD GENERATION Four steps to auditing your site & planning improvements

HOW TO IMPROVE YOUR WEBSITE FOR BETTER LEAD GENERATION Four steps to auditing your site & planning improvements HOW TO IMPROVE YOUR WEBSITE FOR BETTER LEAD GENERATION Four steps to auditing your site & planning improvements A good website will do incredible things for business to business (B2B) companies. Over the

More information

Opening The Doors of Internet Marketing

Opening The Doors of Internet Marketing Opening The Doors of Internet Marketing $100,000 If you could spend a 100K on anything you wanted what would it be? Internet Marketing Will Ruin Your Business and Will Ruin Your Life! If you let it. Format

More information

ADAPTING ONLINE. Internet Consulting and Website Design

ADAPTING ONLINE. Internet Consulting and Website Design ADAPTING ONLINE Internet Consulting and Website Design INTERNET MARKETING WEBSITE DESIGN, CONTENT SEO, PAID ADVERTISING, SOCIAL MEDIA, DIRECTORIES, REVIEW SITES & HOW TO MAKE IT ALL WORK FOR YOU Connect

More information

Does Your Local Business Need More Leads? Free Training Reveals How! By Nicole Munoz www.startrankingnow.com www.nicolemunoz.com

Does Your Local Business Need More Leads? Free Training Reveals How! By Nicole Munoz www.startrankingnow.com www.nicolemunoz.com Does Your Local Business Need More Leads? Free Training Reveals How! By Nicole Munoz www.startrankingnow.com www.nicolemunoz.com Does Your Website Make You Feel Like This? Over 600,000 daily searches for

More information

What You Need to Know Before Distributing Your Infographic

What You Need to Know Before Distributing Your Infographic What You Need to Know Before Distributing Your Infographic Improve your audience outreach efforts by learning why and how to use the best social, owned and earned platforms available. Targeting specific

More information

How Google Wildfire is Recasting Digital Marketing Strategies for Auto Dealers. Brian Pasch, CEO PCG Consulting brian@pcgmailer.

How Google Wildfire is Recasting Digital Marketing Strategies for Auto Dealers. Brian Pasch, CEO PCG Consulting brian@pcgmailer. How Google Wildfire is Recasting Digital Marketing Strategies for Auto Dealers Brian Pasch, CEO PCG Consulting brian@pcgmailer.com Workshop Outline Where Social Media Marketing Fits in Google s ZMOT Understanding

More information

PropertyMinder Pay Per Click Management

PropertyMinder Pay Per Click Management PropertyMinder Pay Per Click Management This white paper discusses the common PPC management questions and will focus on the steps involved in creating and managing effective Pay Per Click campaigns to

More information

Choices in Marketing Automation

Choices in Marketing Automation White paper Choices in Marketing The term marketing automation is deceptive it suggests a clean, intuitive and straightforward way of generating, monitoring and cultivating your customer base. In reality

More information

This information is provided by the

This information is provided by the Almost everything individuals do such as making a purchase, starting a business, driving a car, getting married or writing a will is affected by laws. This pamphlet is intended to help you decide when

More information

Essay about online college tuition >>>CLICK HERE<<<

Essay about online college tuition >>>CLICK HERE<<< Essay about online college tuition. Mascar Rooney is the author of this article on Blog commenting Service. Essay about online college tuition >>>CLICK HERE

More information

The Consumer s Guide to Firing Your Virginia Lawyer

The Consumer s Guide to Firing Your Virginia Lawyer Firing Y o u r L a w y e r The Consumer s Guide to Firing Your Virginia Lawyer (If you really think it s a good idea... and usually it s NO T! ) by Ben Glass The Consumer s Guide to Firing Your Virginia

More information

Accounting assignments online masters degree >>>CLICK HERE<<<

Accounting assignments online masters degree >>>CLICK HERE<<< Accounting assignments online masters degree. The internet users are very much confused to find the niche in which they could succeed. Scroll down the wagon and blog about your site. Accounting assignments

More information

New Jersey Lawyers' Fund for Client Protection v. Stewart Title Guaranty Co., A-44-09 (N.J. Super. App. Div. 8/2110)

New Jersey Lawyers' Fund for Client Protection v. Stewart Title Guaranty Co., A-44-09 (N.J. Super. App. Div. 8/2110) Daily Development for Monday, September 27, 2010 by: Patrick A. Randolph, Jr. Elmer F. Pierson Professor of Law UMKC School of Law Of Counsel: Husch Blackwell Sanders Kansas City, Missouri dirt@umkc.edu

More information

Looking For A Lawyer: The Truth About Attorney Finder Websites & Directories

Looking For A Lawyer: The Truth About Attorney Finder Websites & Directories Looking For A Lawyer: The Truth About Attorney Finder Websites & Directories What you should know about lawyer referral services & websites. By Mischelle Weedman-Davis Davis Law Group, P.S. 2101 Fourth

More information