Digital Strategy: Creating an agile, efficient and innovative bank. Sean Breen Director, Industry Solutions Banking, Financial Services, & Securities

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1 Digital Strategy: Creating an agile, efficient and innovative bank Sean Breen Director, Industry Solutions Banking, Financial Services, & Securities 1

2 Are Digital financial institutions only about new technology or business models? Technology Biometrics / Security Social media Big data and analytics Smart ATM / Kiosks Virtualization NFC / RFID Single sign-on Cloud / SaaS Mobility 24x7 real time BPM, SOA Digital Bank Business models Digital Vaults & Wallets CRM Gamification Concept branches Pricing Loyalty Virtual cards Person-to-person payments Personal financial management 2

3 Digital Transformation begins with the customer 1 Enhance customer experience thru technology 2 Drive customer centricity through digital interaction 3 Move to omnichannel Digital Financial Institution 4 Integrate digital w/ human touch 7 Provide contextual banking solutions 6 Reduce complexity and improve profitability 5 Integrate channels & upgrade service platforms 3

4 Dell s view Digital Transformation is all about engaging customers, while radically improving operations, enabled by technology 4

5 Solving financial institutions core challenges Retail, Wholesale Banking Investment Banking Wealth Management Credit Organizations Payments & Cards Insurance Core Banking Modernization Pricing & Billing Loyalty Securities Back-Office Transformation OTC Derivatives Trading Wealth Management Advisory Portfolio Analytics Loan Origination Credit Information Services Payments Transformation Card System Transformation Package Implementation Distribution Management Digital Transformation Dell helps banks address key challenges of Cost, Compliance & Customer Retention 5

6 Dell s Digital Maturity Model 1 PHYSICAL Digital* Informational Primarily physical channels Digital channels for information & alerts 2 ONLINE Digital* Transactional Transactional services Digital payments 3 SELF SERVICE Digital* Personalized Self Service Customer enablement Basic social media & analytics Online Chat 4 CONNECTED Engaged Digital* Concept branches Channel integration Partial fulfillment Max. services through digital channels 5 DIGITAL Digital* Innovative 24x7x365 access to all services through digital channels Focus on functional innovations and new operating models 6 * Digital level does not lend to eliminating physical branches

7 Dell end-to-end portfolio for Digital Banking Dell Boomi Wyse Authentication Security Channels ATM SecureWorks Integrated multi channel Dell user interface layer Dell common channel gateway Dell system Integrator layer Dell CRM wrapper Single master data Server virtualization Application servers Database servers Applications Core applications shared service Core banking Deposits processing Dell payments hub Loans processing Common processing across all payments and messages GL / bookkeeping Cards processing Cash management Treasury Dell centralized services Enterprise risk Single CRM Analytics & reporting Products & pricing Workflow mgmt. Exceptions & reconciliations Customer Product Contacts Partner Web / image servers Dell Boomi Outsourced / tool based Network Security SecureWorks Desktop mobility mgmt. KACE Dell Boomi External interfaces Local ACH / RTGS Central bank SWIFT Card gateways Corporate connectivity Reuters, OFAC, credit bureaus 7 AppAssure Scalent FORCE Ocarina SonicWall SecureWorks

8 Dell s Digital Transformation approach based on experience, collaboration & innovation 10,000 product types 2X improvements Faster payments Enhanced Loyalty Largest digital transformation program for Dell, ability to offer 10,000 product types across all channels & devices 2X improvements in real-time processing thru application modernization for one of the largest Stock Exchange Helped launch New Target Operating model for Europe s large ACH Pan bank Rewards program across 39 countries, resulting in higher revenues and improved customer retention 8

9 VocaLink 9B digital payments per year w/ new revenue models Challenge Launch of new faster payments service in UK to reduce the float Limited domain knowledge and functional expertise across new business model Repackage faster payments solution as a productized offering for emerging markets including Singapore, Malaysia Results New system capable of processing up to 100 million payments in 4 hours 50% increase in productivity innovative automated tools 100% SLA compliance for maintenance of heritage applications 9

10 10 Q&A

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