Be a part of the CROSS-CHANNEL

Transcription

1 SEPTEMBER 2013 PARIS PORTE DE VERSAILLES THE CROSS-CHANNEL EVENT HALL 7.3 Be a part of the CROSS-CHANNEL EVENT of the year 10 TH EDITION

2 A 10 th edition dedicated to crosschannel DISTRIBUTION E-Commerce Paris is the biggest event in Europe dedicated to e-commerce and cross-channel distribution. Over 3 days, the visitors to the exhibition come to learn, exchange, meet key suppliers and see concrete applications, the year s innovations presented by the 500 companies taking part in the event. Today, the boundaries between traditional retail and e-commerce no longer exist. Retailers are using internet to increase footfall and sales in their stores, they use connected terminals or tablets to deepen their in-store offer, use mobiles for geo-located targeted offers, etc. It is a real revolution for retailers and they must now reposition consumers at the heart of their strategy in order to optimise their customers buying experience. They must also give consumers more power in the relationship, enabling them to buy at any time of the day or night, online or in-store, to become part of the life of the brand. In 2013 the exhibition is celebrating its 10 th edition and is introducing changes to its format to become the main European gathering dedicated to e-commerce and cross-channel distribution. Seize this opportunity to present your solutions aimed at developing an effective e-commerce strategy and successful cross-channel distribution and at maximising the customer experience. Be a part of the cross-channel event of the year, take part in E-Commerce Paris 2013! E-Commerce Paris key figures 30,000 visitors 500 participating companies 4 thematic areas: Technologies Digital Marketing Customer Experience Logistics Jérôme LETU MONTOIS E-Commerce Paris Director The perfect mix between an exhibition and conferences: 350 conferences: Plenaries, Keynotes, Special Sessions and Solution Workshops 10 innovation awards, the E-Commerce Awards

3 MEET THE KEY DECISION MAKERS AND PROJECT HOLDERS E-Commerce Paris attracts all the decision makers from the e-commerce and retail market. A majority of decision-makers CEO / General Director / Management 38% Manager/ Product Manager / Project Manager 31% Consultant 7% Webmaster 3% Engineer 2% Journalist / Blogger 1% 1 visitor out of 7 belongs to a company of employees 60% of visitors came to the exhibition with a short-term investment project 78% of visiting project holders found the necessary solutions at the exhibition 68% are new visitors +90% of visitors are satisfied with their visit Post exhibition survey of visitors in 2012 All activity sectors represented The major sectors are: IT s Marketing / Advertising / Events BtoB Industries/ Business services providers Media, press, radio, TV, internet Clothing and accessories Hotels / Travel / Tourism Furnishing / Decoration Banks/ Finance / Insurance 5% 5% 6% 7% 7% 12% 15% 15% Top 3 reasons for visiting To check out the sector s innovations 53% To attend the conferences 63% Post exhibition survey of visitors in 2012 To see new solutions 51% 2012 visitors included: 3 SUISSES INTERNATIONAL ACCOR AIR FRANCE ALLOCINÉ AMAZON AMERICAN EXPRESS ARMAND THIERY AUCHAN BAZARCHIC BIC BLANCHEPORTE BRANDALLEY CAMAIEU CARREFOUR CDISCOUNT.COM GROUPE CASINO CLARINS COCA- COLA ENTREPRISE DECATHLON DISCOUNTEO DROMADAIRE.COM DU PAREIL AU MEME DUNOD - HACHETTE LIVRE EDEN PARK EDITIONS ATLAS DELAMAISON.FR ETAM FAGORBRANDT FEU VERT GALERIES LAFAYETTE GROUPE GO SPORT GROUPE MATELSOM IKKS INTERSPORT KILOUTOU KINGFISHER KUSMI TEA LABORATOIRES YVES ROCHER LANCEL L ORÉAL MADE IN DESIGN MONOPRIX MONSHOWROOM OPTICAL CENTER OSCARO OXYBUL EVEIL ET JEUX PANINI PIXMANIA PRICE MINISTER PRIMAGAZ PRINTEMPS PSA PEUGEOT CITROEN REDCATS RUE DU COMMERCE SARENZA SHOWROOMPRIVE SIXT SONY SWATCH GROUP FRANCE TOYS R US VENTE PRIVEE VOYAGES SNCF.COM WEIGHT WATCHERS FRANCE WOODBRASS

4 Take part in the unmissable event of the year o Exhibit and recruit new customers Exhibiting at E-Commerce Paris means taking part in the e-business reference event to prospect new customers, meet your partners, reinforce your corporate image and present your innovations. A redesigned layout and new categories to evolve in line with market trends: LINKEDIN ROOM 6 Village dedicated ROOM 7 to Social, Local & Mobile BUSINESS CENTER EXECUTIVE LOUNGE New Customer Experience ROOM 8 ROOM 9 area RESTAURANT DU E-COMMERCE ORGANISER OFFICE SERVICE PRESS 93% consider the show being a lever to generate new customer leads 72% are satisfied or very satisfied with the quality of the visitors 2 companies out of 3 having been present in 2012 intend to renew their participation Post exhibition survey of 2012 exhibitors CUSTOMER EXPERIENCE SoLoMo ROOM 5 ROOM 10 DIGITAL MARKETING ROOM 4 OPEN SOURCE LOGISTICS ROOM 11 BRASSERIE TECHNOLOGIES BRASSERIE The entire e-commerce and cross-channel value chain, from technologies to the new Customer Experience area. CLOUD COMPUTING ROOM 3 ROOM 2 ROOM 1 VILLAGE INNOVATION WELCOME DESK ROOM 12 Village dedicated to Start-up AMPHI ENTRANCE ENTRANCE TECHNOLOGIES DIGITAL MARKETING CUSTOMER EXPERIENCE LOGISTICS Top 10 exhibiting countries 1. France 6. Spain 2. United Kingdom 7. Switzerland 3. Germany 8. Netherlands 4. Canada 9. U.S.A 5. Tunisia 10. Belgium Extra services Equipment tailored to your needs: from raw space to a shell scheme formula. A media service: publication of your press releases and advertisements for your new solutions. Business Centre: a quiet area for your meetings. An online exhibitor area which centralises all your orders to help you prepare your exhibition. Additional visibility for those who want to be unmissable: on-site display, mobile app, orientation tables, exclusive access (Executive lounge), suppliers area, etc.,

5 o Take the opportunity to raise your profile and showcase your expertise The Solution Workshops at E-Commerce Paris are the ideal opportunity to showcase your expertise, your innovations and to position yourself with regard to the market s new trends. A whole 45 minutes slot to present your offers, share your experience and expertise or to unveil a product launch before a discerning audience made up of experts and decision makers. 10 major themes: TECHNOLOGIES: Choosing a platform Creating and developing a site Innovating DIGITAL MARKETING: CUSTOMER EXPERIENCE: Recruting and building loyalty Optimising the customer relationship Using data and mesuring effectiveness Exploiting the trend for multiple screens LOGISTICS: Developing and optimizing logistics Engaging customers Develop cross channel distribution A new extra service for speakers A central control room to leave your presentations with a team of technicians on hand to assist you. Audio recording of your presentations made available to visitors after the event. Real time display of the program on flat screens outside the rooms and digital posters. hat they are saying about W the event The E-Commerce Paris trade show is an important event as it s a place where we can find the whole digital ecosystem and it s the ideal shop window to find new partners. Gregory Gazagne Managing Director Europe - Criteo For us, E-Commerce Paris is an opportunity to present our latest innovations to the largest audience, and is also a place to welcome our customers who all visit this event which should not be missed. What s more, we get a real return on investment by the new customers we met and the business contracts we signed at the trade show. Julien Mosse Managing Director Southern Europe - Ligatus E-Commerce Paris 2012 was an opportunity for us to present, on a unique stand, the strengths of our four main ebay Group entities [ ]. In addition, because this trade show brings together a great number of e-commerce operators, it s the right place to network which serves our development. Delphine Rieutord Sales Communication Manager - Ebay

6 E-Commerce Paris is more than just an exhibition It is an event which offers a wealth of content and networking opportunities to attract ever more qualified visitors. o The conferences With the main theme of Customer Empowerment, the 2013 event will demonstrate how to place the consumer at the centre of the issues, optimise their purchasing experience and respond to their new aspirations. 3 formats with the series of conferences, in parallel with the Solution Workshops Plenary conferences: round tables with feedback from major brands and best practices. Keynotes: iconic personalities of the sector give their strategic visions. Special Sessions: the recommendations provided by the sector s most representative associations. o The E-Commerce Awards A unique opportunity to give an added boost to the launch of your new innovations! For the 6 th year, the E-Commerce Awards will reward the best innovations in the area of e-commerce or cross-channel distribution, during a ceremony to be held on Tuesday 24 th September, at 6.00 pm. The prizes will be awarded by a prestigious jury made up of leading figures from the sector. Winning an award enables you to strengthen your reputation, initiate new contacts and even raise equity. Don t wait, send in your application now! For more information please contact Céline JUNIUS- GOMBERT: celine.junius-gombert@comexposium.com 9 categories spanning the entire E-Commerce chain ACQUISITION LOYALTY CUSTOMER EXPERIENCE BRAND EXPERIENCE SOCIAL COMMERCE MULTI-SCREEEN PAYMENT TECHNOLOGY + 1 top winner innovation award o The E-Commerce Party Celebrate the 10th edition of E-Commerce Paris with the entire market! On Wednesday 25 th September from 7.30 pm, gather in a new magical venue at the Porte de Versailles and carry on networking in a festive atmosphere! You have a quota of invitations to invite your customers.

7 The market s leading event o Recognised by the sector s main institutions o COL L E CTIF D E PLATEFORMES D'AFFILIATION o ublicised by numerous P media partners CARTES MAG CLASSE EXPORT CLUBIC.COM CONQUERIR E-COMMERCEMAG E-COMMERCE CHEF D ENTREPRISE EMARKETING.FR ENTREPRENDRE FRENCHWEB FUSAQ GFM L ATELIER LE JOURNAL DE LA LOGISTIQUE LE JOURNAL DU NET LE NOUVEL ECONOMISTE LSA MARKETING DIRECT IT EXPRESSO SILICON SUPPLY CHAIN MAGAZINE VAD & E-COMMERCE WEB DESIGN Backed up by a major targeted communication programme a leading website with more than unique visitors who spend on average more than 7 minutes on the site. On and off line direct marketing campaigns: newsletters ed to an internal database of more than qualified contacts and more than VIP invitations sent beforehand to top retailers. More than 500 mentions in the media (press, internet, BtoB, BtoC, TV, radio) and reception of 200 journalists and bloggers at the event. E-Commerce Paris on social networks: A community management team relays the latest news about the show to develop visitors engagement. (#ECP13) facebook 5 press releases sent before the event to more than journalists from publications specialised in IT, e-commerce / e-marketing, communication, distribution, vertical trade publications, companies / economy / business, mainstream, audio radio / TV.

8 YOUR CONTACTS: Jérôme LETU MONTOIS Exhibition Director Stéphanie ZATENKO Market Manager +33 (0) Steven ABAJOLI Sales Manager +33 (0) Stephanie ANRIOT Sales Manager +33 (0) Clémentine PRIEUR Sales Manager +33 (0) Our agents in Europe: Belgium / Luxembourg Promosalons Belg.-Lux. sprl/bvba gberkvens@promosalons.com +32 (0) Germany Internationale Messen in Frankreich GmbH contact@imf-promosalons.de +49 (0) Italy Saloni Internazionali Francesi S.r.l. lbrega@salonifrancesi.it Netherlands Promosalons Nederland c.kuijper@promosalons.nl +31 (0) Spain Promosalons España comercial@promosalons.es +34 (0) THEY PARTICIPATED IN 2012: 1000MERCIS 1789.FR 24H00 37EME PARALLELE 42STORES 6BLE 912 DIGITAL CONSEIL SARL A SOCIAL DYNAMITE A.D.D-AGENCE DESIGN ETDEVELOPPEMENT A7 ING ACHETEZFACILE. 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