) NSTA Mailing Lists

Transcription

1 )NSTA Mailing Lists

2 Select The Right List! NSTA s direct marketing list is a great way to reach personnel in the fields of science education. The NSTA list service has been used to a great deal of success by a wide-ranging group of businesses, industrial organizations, governmental agencies, colleges, universities, associations, and individual researchers. By using our extensive demographic data, you are able to customize our mailing lists to reach your marketing efforts. We are happy to work with you in order to develop the most effective list for your marketing campaigns. Table of Contents Selection Criteria... 3 NSTA Membership List... 4 NSTA s Active Buyers... 5 Pricing... 6 Exhibit with NSTA!... 7

3 Select The Right List! Selection Criteria Effectively target your list using any combination of the following demographic data: Discipline Earth/Space Science Biology Chemistry Physics Environmental Science Physical Science General Science Computer Sci/Tech Ed. Grade Level K 12 College Position Teacher Professor Dept Head/Chair Principal Supervisor/Coord Administrator Student Scientist Consultant Geographic Area State SCF Country Zip Code School Type Public Private Laboratory Business Informal Ed. Home School Library 2 & 4 Year Colleges Grad School Recent List Users American Association of Physics Teachers American Museum of Natural History American Nuclear Society American Physical Society Bio-Rad Laboratories Carolina Biological Supply Company Delta Education Discovery Education Explore Learning Forestry Suppliers, Inc Graduate School USA It s About Time Laboratory Safety Institute McGraw-Hill NASA Ohaus Corporation Oregon State University Pearson Random House Publishing Simulation Curriculum Texas Instruments Wireless Generation and many more

4 NSTA Membership List NSTA Members are a perfect fit for your next direct mail campaign. Our members are highly involved in the science community, interested in new science products and services, and are often key decision makers within their schools. If you have a science-related product, service, or announcement, then you need to reach the most serious and attentive science educators available. NSTA s Membership List is selectable by standard demographic data such as grade level, discipline, position, institution, or geographic area. NSTA Member Counts by Demographic Discipline Physical Science Environmental Science Physics Technology Education General Science Earth/Space Chemistry Biology TOTAL K-6* 6,129 5,251 3,347 3,114 4,716 5,070 8,238 1,276 11, * 5,751 6,193 4,003 3,378 4,287 5,269 6,522 1,007 10, * 4,689 8,372 6,379 4,454 4,445 4,692 4, ,120 College* 1,503 2,584 1,770 1,304 1,625 1,321 1, ,607 TOTAL 11,999 15,738 10,657 8,076 9,788 10,855 14,389 1,967 37,304 * Grade ranges are for this example. Individual grades can be broken out as seen below. Grades Pre-K 2,875 Grade 5 5,505 Grade 10 10,206 Grade 1 3,571 Grade 6 7,102 Grade 11 10,513 Grade 2 3,704 Grade 7 8,101 Grade 12 10,214 Grade 3 4,122 Grade 8 8,405 College 4,607 Grade 4 4,611 Grade 9 9,420 Other 198 * Individuals may be included in more than one grade. Position Teacher 21,584 Student 4,731 Department Head 2,809 Professor 2,470 Supervisor/Coordinator 1,528 Consultant 1,068 Administrator 1,022 Scientist 882 Principal 290 * Individuals may be included in more than one position Please note that you may select by individual grade. The grade ranges provided above are condensed for ease of viewing. Individuals may also overlap between grades, disciplines, and positions.

5 NSTA Active Buyers List The NSTA Active Buyers list is composed of individuals who have attended one of NSTA s many conferences in the past four years or purchased an NSTA publication in the last 24 months. These are individuals who demonstrate an eagerness to keep abreast of the latest products and information in their fields. NSTA Active Buyers Counts by Demographic Discipline Environmental Science Technology Education Physical Science General Science Eartch/Space Chemistry Biology Physics TOTAL K 6 * 9,950 7,703 4,822 4,546 7,376 8,119 13,847 1,919 59, * 8,405 8,975 5,746 4,934 6,227 7,768 9,710 1,468 53, * 6,614 12,520 9,218 6,469 6,530 7,016 6,202 1,198 56,175 College * 2,051 3,480 2,253 1,795 2,180 1,750 2, ,787 TOTAL 18,316 23,193 15,249 11,849 14,764 16,903 23,013 3,023 56,163 * Grade ranges are for summary purpose only. Individual grades can be broken out. See below. Grades Pre-K 4,401 Grade 5 9,135 Grade 10 15,711 Grade 1 5,781 Grade 6 11,122 Grade 11 16,204 Grade 2 6,038 Grade 7 1,257 Grade 12 15,678 Grade 3 6,091 Grade 8 12,964 College 6,305 Grade 4 7,836 Grade 9 14,389 Other 271 * Note individuals may be included in more than one grade Position Teacher 37,533 Department Head 3,747 Student 7,083 Supervisor/Coordinator 2,277 Professor 2,569 Consultant 1,374 Administrator 1,426 Scientist 1,266 Principal 487 Other 1,506 * Note individuals may be included in more than one position Please note that you may select by individual grade. The grade ranges provided above are condensed for ease of viewing. Individuals may also overlap between grades, disciplines, and positions.

6 Pricing Base Price Members by Name Active Buyers by Name Surcharges Geographic Selects Grade Selects Position Select Discipline Select Institution Type Select Home/Business Address Select Commercial Organizations: $130/M (M =1,000) $110/M $11/M $11/M $16/M $16/M $16/M $11/M Processing CD-ROM ed File FTP Server NCOA/CASS Certification Key Coding Non-Profit Organizations: $125/M $100/M $50/F $50/F $75/F $30/F $6/M Placing orders The minimum order at the above pricing is 2,000 records. Please include a complete address and telephone number so that questions can be resolved quickly. NSTA reserves the right to request a sample mailing piece. Since NSTA continually updates its lists, please ask for current counts before ordering print quantities to avoid under- or over-printing. (Mailing list contains only physical mailing addresses. The mailing list will contain full names, physical addresses (address, city, state, zip) and school names if they were supplied to us.) As company policy, we do not give out addresses of our members. Delivery Schedule Lists are normally shipped within three working days of receipt of the order. Shipping is via UPS ground service unless you specify otherwise. Shipping charges are as follows: UPS ground $20; UPS 2nd Day $35; UPS Overnight $45; UPS Priority Overnight $50+. Payment/Cancellations Payment is due upon receipt of invoice. Orders may be cancelled within 10 days of receipt by NSTA, or by mail date, whichever is sooner. Broker Commission A 20% commission on the base price will be extended to recognized brokers. Brokers are bound by the payment schedule above. Money Back Delivery Guarantee Our addresses are verified frequently, but due to zip changes, moves, etc., some labels may be undeliverable. NSTA will issue a credit of $.25 cents per piece for any undeliverable mail returned within 90 days.

7 Exhibit With NSTA! Exhibiting at an NSTA Conference is a fantastic way to interact face to face directly with potential customers. Attendees at NSTA conferences teach at every level, from Kindergarten through College. 63% of conference attendees report teaching multiple grade levels, providing for a diverse, informed, and excited group of science educators. Attendees to conferences are decision makers and recognize that your level of support translates into increased NSTA services and programs provided to all science educators. The conferences also provide an important medium in which the educators can view and purchase needed materials for their schools. To exhibit visit us at Area Conferences on Science Education Portland, OR October Charlotte, NC November 7 9 Denver, CO December National Conference on Science Education Boston, MA April STEM Forum Expo New Orleans, LA, May NSTA Advertising & Exhibit Contacts For order forms visit Jason Sheldrake Director jsheldrake@nsta.org Kimberly Hotz Operation Manager khotz@nsta.org Marcelo Nunez Exhibitor Workshop Logistics mnunez@nsta.org Danielle McNeill Project Manager dmcneill@nsta.org Jeffrey LeGrand Exhibits Sales Associate jlegrand@nsta.org Becky Shoemaker Production Manager bshoemaker@nsta.org Visit us online at to purchase Conference Pre-Registrant lists or contact Danielle McNeill. National Science Teachers Association Danielle McNeill 1840 Wilson Boulevard, Arlington, VA fax dmcneill@nsta.org Call NSTA Today