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1 industrialized outcomes-based Application Management delivered globally via Atos Right-Fit Your business technologists. Powering progress

2 Managing the cost of change Telecom companies have been cutting costs for years. As the need for change grows more urgent, so does the need for new change strategies. The Telecom market is becoming more competitive. New entrants, many of them niche players, are entering the market and are successfully taking profitable business from established players. Profits are under intense pressure and cost-cutting has become an everyday fact of life. Technology convergence has also changed commercial realities. Commodity voice telephony is less and less profitable and telecom providers now need to develop and launch new services in order to strengthen their customer base and boost revenues. All these changes lead to growing pressure on costs and resources. The key to cost efficiency Most telecom companies have now been through successive rounds of cost-savings. All aspects of their operations, organizational structures, core processes and supporting IT have been reviewed, updated and simplified. Today, few companies believe they can take significant additional costs out of their operations without even larger, perhaps transformational changes. The major obstacle to successful transformation is the existence of legacy platforms and application estates that restrict the options for rapid and agile evolution. Yet moving to new, standards-based platforms is not a simple matter. There is the risk of disruption to current services, costs are high and pressure on internal resources can also cause problems. To compete successfully in a highly competitive market, telecom companies need to achieve continuously higher levels of cost and process efficiency. The simplest and most effective way to deliver these benefits is through industrialized Application Management: working with a worldclass external partner to improve all aspects of performance, from process agility to cost reduction, enabling improved service excellence and speed to market. That s where Atos Right-Fit Application Management will make the difference. 2 Application Management for Telecoms Application Management for Telecoms 3

3 Industrialized approach, targeted delivery Full IT lifecycle support Industry excellence Atos Right-Fit Application Management helps telecom companies move painlessly to a world of standards, simplicity, integration and improved efficiency. Atos is a global leader in the full cycle of application services, including Application Development and Application Management. Our Right-Fit approach delivers a complete solution to client needs. Right-Fit begins with initial consultancy and design. Atos deploys business technologists with inside knowledge of the telecommunications market to analyze the current status, identify quick wins and build a roadmap to enable step by step progression to the desired future state We will work with our clients to optimize telecommunications-specific applications estates, reducing costs by industrializing processes and transferring them to offshore platforms where appropriate. This may involve continued management of existing infrastructure or migration to a world-class, standards-based IT platform. In either case, we will simplify and standardize your estate, reducing the duplication, wastage and inertia of legacy IT We will work with you to develop new applications to support service introduction, and we will carry out rapid testing and acceptance to ensure that you avoid disruption, while achieving faster speed to market Atos recognizes the need to go beyond generic application management in order to deliver transformational performance improvement. Our aim is to provide customized, targeted and effective solutions for ambitious telecom companies. Atos has the capability and experience to manage, test and enhance vertical industry solutions as well as core horizontal applications We have a critical mass of experts able to support our clients across the entire value chain. This means the vertical business solutions layer (BSS) and operational support layer (OSS), as well as the horizontal CRM, ERP and data-warehouse layers Atos has experience and skill in fixed line, mobile, broadband, and cable TV services. That means we are able to support clients in every part of the current and future business strategies We have a track record of supporting some of the largest telecom companies in the world. This provides clear proof of our ability to deliver effective managed services from the smallest need up to the very largest and most strategically vital demand. Global delivery, local presence Atos has created a global network of delivery centers, with the ability to offer a perfect blend of local resources, appropriate language and cultural skills offshore and intelligent use of high quality, low cost services around the world. Atos uses a global methodology and toolset to ensure absolute consistency at all times, no matter where work is carried out Unlike many companies based in offshore locations, Atos also has strong teams of experts in over 40 countries. That means we can provide the strong presence of personnel on client sites: a key requirement for many telecommunication companies, while still maximizing cost advantages from offshore facilities Atos has the proven capability to help telecom companies reduce costs and improve agility without major upfront investment or risk of disruption to existing services. Our approach enables Telecom companies to: Make full use of efficient, specialist development and management resources, transforming cost base by moving core functions and platforms to a global sourcing model Guarantee that all these cost benefits are delivered within the framework and under the leadership of a true industry insider, ensuring that global sourcing does not lead to service risk of any kind Drive continuous improvement from day one, ensuring that savings to the bottom line are achieved at once, and that costs continue to go down, year on year Ensure industrialized, highly efficient and competitive service delivery throughout the subcontractor and vendor ecosystem, including such key initiatives as vendor consolidation, which are shown to yield superior economic and quality benefits. Atos Right-Fit is the key to a step change in costs and efficiency for hard-pressed telecom companies. Working with Atos, they can drive performance improvements that are not available through the use of internal resources alone. While all of these changes are taking place, we will free-up your own expert personnel to focus on quality of service and customer experience, helping you to drive new revenue opportunities and compete more successfully. Atos is a proven technology innovator. We conduct our own original research activities and have centers of excellence and innovation around the world. We help our clients to identify potentially disruptive technologies and opportunities in a timely way. Working with Atos helps ensure that innovation works for you at all times Atos is also a commercial innovator. We offer pricing models that are designed to give clients exactly the outcomes they want. We are able and willing to move to outcomes-based pricing, to share risk and move to gainshare or risk-reward models. We know the telecommunications marketplace from the inside, and we understand the factors that make it unique. Atos Right-Fit for Telecom is a strategic solution that is consistent, targeted and designed with telecom companies in mind. But that is not the end of the story 4 Application Management for Telecoms Application Management for Telecoms 5

4 Managing excellence with Telco Bridge The unique Atos solution for managing telecom applications is based on a deep understanding and mapping of mission critical processes. Based on our understanding of how telecom companies work, we have built, tested and proven-in-action a detailed model of all major functional domains. We based our Telecom Bridge management solution on the etom model, developed by the Telecom Management Forum. Telco Bridge is an industrial-strength monitoring and management tool that supports all core processes, identifying areas for improvement and potential issues in a coordinated, integrated manner. This brings new levels of transparency and control to the complex task of managing existing applications and new service introductions. This is: The first proven and effective management solution to be designed for telecom environments, suited to complex, multi-vendor and technology agnostic application landscapes So, no matter how much legacy IT or how many vendors are involved, we can provide real-time performance monitoring across extended, complex environments Telco Bridge identifies both business and performance issues, and then transparently identifies and connects to the underlying IT that drives and affects these By using real-time information, presented on a customizable dashboard, it is possible to identify what specific changes to IT processes and other operational actions are needed in order to transform service performance The insights delivered by Telco Bridge make it possible for companies to identify and isolate legacy-related issues, dealing with them before they cause any service problems. They will also be able to manage continuity issues effectively, while still driving down on costs Service delivery should become easier, as potential IT concerns can be modeled, tested through scenarios and engineered out before they cause problems. Telco Bridge manages complete business chains, because we recognize that managing individual applications is not enough, in itself, to guarantee outstanding business performance and service quality. The Atos approach follows processes across the chain of applications needed to deliver them, some of which may be provided by external third parties, ensuring there are no weak links in the chain and safeguarding quality of service. Delivering the right results Telco Bridge is already delivering performance benefits to global telecom companies today, and is proving to be a game-changer in the applications management field. It is, above all, a practical tool that helps telecom companies to make effective use of global sourcing. It reduces implementation costs through accelerated methods using preconfigured interfaces for a range of best practice application suits, including key solutions from Ericsson, SAP and other key vendors. It also helps in codifying all forms of business and technology knowledge. We capture and safeguard vital application management knowledge at the earliest stages, and that helps us to ensure business continuity while shifting work volumes across different locations and countries. That is an important factor in enabling telecom companies to maximize the potential of global sourcing while remaining completely in control of core processes and applications. Measurable benefits include around 40% fewer incidents reported in an environment managed by Telco Bridge, with the need for 30% fewer dedicated management personnel. Automated, proactive monitoring greatly reduces the number of Priority 1 incidents, due to earlier intervention. Client IT environments also become more stable, leading to higher quality of service and the assurance of problem resolution in real time, normally before the working day begins. Finally, Telco Bridge is optimized for management by emerging Enterprise Social Networking (ESN) procedures, in which Atos is an acknowledged leader through its BlueKiwi specialist business unit. ESN makes it simple to build multi-disciplinary teams, on multiple locations, to carry out a range of essential tasks: Next steps Enhanced governance, through simpler, more efficient collaboration on a regular basis Fast response to alerts, by instantly mobilizing the right team of specialists to solve issues as soon as they begin to appear Long-term innovation, through faster and richer sharing of ideas, joint working and focused development. ESN is a key factor in driving more agile and efficient future organizations, and Telco Bridge from Atos connects you, not just with today s best practice but to the emerging concepts of the near future. Experience and culture Right-Fit Application Management offers the optimum balance of delivery resources according to your needs. We blend on-shore, near-shore and off-shore working with common processes and tools, coordinated by our customer service team, to provide seamless delivery. We ensure complete consistency at all times through the use of proven, integrated, standardized and industrialized processes and will structure the delivery team around your business and geographic requirements. With 10,000 application specialists worldwide supporting nearly one million users we provide 24x7 operations to global organizations. Our regional business units and network of global delivery centers gives us the scale, knowledge, experience and resources to deliver. Right-Fit Application Management can help telecom companies transform their application ecosystem to reduce costs, improve quality of service, speed up time to market and drive higher levels of efficiency. We d like to work with you to identify how we can bring these benefits to your business. We d be happy to undertake an Application Management assessment with you. It s a rapid process that identifies the most effective route forward for your business and can highlight cost savings as well as ways to more effectively align IT with your business needs. Or we could arrange a visit to one of our Application Management sites. Come and see how we put Right-Fit into action and discover the way we re helping other clients transform their businesses. 6 Application Management for Telecoms Application Management for Telecoms 7

5 About Atos Atos is an international information technology services company with annual 2012 proforma revenue of EUR 8.8 billion and 76,400 employees in 47 countries. Serving a global client base, it delivers hi-tech transactional services, consulting and technology services, systems integration and managed services. With its deep technology expertise and industry knowledge, it works with clients across the following market sectors: Manufacturing, Retail, Services; Public, Health & Transport; Financial Services; Telecoms, Media & Technology; Energy & Utilities. Atos is focused on business technology that powers progress and helps organizations to create their firm of the future. It is the Worldwide Information Technology Partner for the Olympic and Paralympic Games and is quoted on the Paris Eurolist Market. Atos operates under the brands Atos, Atos Consulting & Technology Services, Atos Worldline and Atos Worldgrid. For more information, visit: For more information, contact: atos.net Atos, the Atos logo, Atos Consulting, Atos Worldline, Atos Sphere, Atos Cloud, Atos Healthcare (in the UK) and Atos Worldgrid are registered trademarks of Atos SE. April Atos.

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