ISG INTERNATIONAL BACHELOR

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1 ISG. MAKE THE WORLD YOURS.* ISG INTERNATIONAL BACHELOR Admission BAC or EQUiVALEnT double diploma WiTH middlesex UniVERsiTY (London) BBA

2 International Bachelor program A 3 year Bachelor of Business Administration (BBA) program entirely taught in English and validated by Middlesex University (London) Double diploma agreement and various study abroad options in Europe, Asia, Oceania or the Americas A balance between Academic Perfection and Professional Pragmatism. DESIGNED FOR FRENCH AND FOREIGN STUDENTS Planning to pursue an international career Seeking to be entrepreneurial, multilingual and open-minded leaders Preferring a highly professional and pragmatic approach to business education " The program is equivalent to a Bachelors degree in the US" FITS INTO THE EUROPEAN SCHEME 'Licence / Master / Doctorat ' (LMD) The international bachelor program is similar to a License (BAC+3) in the French university system and is also designed as a BA Honors degree in the UK. The program is equivalent to a Bachelors degree in the US. Upon successful completion, students can pursue their studies in the Master program of ISG, or apply for other Master s degree programs in France or abroad. The European Credit Transfer System (ECTS) implemented at ISG facilitates student mobility and diploma transparency between schools and universities. 2

3 ISG INTERNATIONAL BUSINESS SCHOOL Since its founding in 1967, ISG has been developing a unique learning model based upon its strong identity and core values: Entrepreneurship Spirit, Creativity, Open-mindedness, Responsibility and Personal Development. ISG has a long record of educational innovation, using Anglo- Saxon methods of higher education and molding them to fit international needs. Nearly 19,000 graduates, including 2,500 students from the International programs, hold positions of authority in some of the largest multinational firms in over 60 countries. More than 60% of the graduates from the International Program have positions of international stature and 13% have created their own companies. ISG is accredited by the Association of Collegiate Business Schools and Programs (ACBSP). The school is a member of the Association to Advance Collegiate Schools of Business (AACSB), CLADEA (Consejo Latinoamericano de Escuelas de Administración), the European Foundation for Management Development (EFMD), the Conference des Grandes Ecoles (CGE) and the Union des Grandes Ecoles Indépendantes (UGEI). THE ISG MISSION IS TO EDUCATE RESPONSIBLE LEADERS FOR TOMORROW S WORLD In a constantly changing global environment, ISG s Mission is to prepare young professionals to become responsible managers while having a holistic approach to a company s organization. Both in our International Bachelor and MBA programs, our approach to education is based upon the desire to provide a multicultural environment which fosters intellectual development. Its comprehensive range of programs - covering undergraduate, graduate and executive education - reflects ISG s commitment to high quality teaching and involvement to train ambitious entrepreneurs and managers to be socially responsible. ISG APPROACH TO TEACHING FOCUSES ON 6 MAIN GOALS Critical Thinking Graduates of ISG demonstrate critical thinking in the identification, analysis and resolution of problems in complex situations. An Overall Approach Graduates of ISG are capable of having a transversal approach in a company and understanding the interactions between different business functions. Global Open-mindedness Graduates of ISG have an international and multicultural approach of business. Entrepreneurship Abilities Graduates of ISG demonstrate highly practical and entrepreneurial skills. Responsible Managers Graduates of ISG are aware of responsibility and sustainable development matters. Management Skills Graduates of ISG have the behavioral competencies needed in a managerial activity ISG INTERNATIONAL BUSINESS SCHOOL IN FIGURES : > 19,000 graduates all around the world > 1,650 students > 50 nationalities represented on the Parisian campus > 81 international university partners in > 34 countries 3

4 International Immersion and Study Abroad Options At the ISG International Bachelor program, we do make the world yours. ENGLISH AND INTERNATIONAL IMMERSION : THE FIRST STEP FOR A WORLDWIDE CAREER A mastery of English is an absolute necessity in today s business environment. The International Bachelor, a program entirely taught in English prepares its students to think, talk, react and manage in today s universal language. Working successfully with other cultures is not simply a question of language, however, but also of cultural sensitivity. Thanks to the International Student body and faculty of the ISG International Bachelor program, each student learns to work and work well with other nationalities just as success is made in the real world. As well as the international immersion, that our students experience in Paris the ISG Bachelor program welcomes over 15 nationalities in its classroom per year. UNDERSTANDING BUSINESS ISSUES : YOUR DEVELOPMENT STARTS HERE From introductory business and management classes, to specialized classes in vital subjects in International Business, Marketing & Sales, Entrepreneurship and Finance & Economics, our students graduate with an understanding of the structure and issues faced by today s corporations. Our students also learn the trends, needs, and desires of tomorrow s dynamics in supply and demand. Indeed, in order to become a successful international business executive or entrepreneur, one must understand the challenges posed by today s competitive global environment and economy. STUDY ABROAD EXPERIENCES: KEY TO SUCCESS FOR AN INTERNATIONAL PROFESSIONAL LIFE Significant study abroad experiences provide lasting benefits that shape an individual s life both personally and professionally. An academic expatriation allows our students to see the world, experience other cultures, improve their language skills and increase self-confidence. At the ISG International Bachelor Program, we consider academic expatriation as a necessary key to personal and professional growth. Therefore, each student can spend at least one semester abroad in complete immersion at one of the partner universities of the ISG International Bachelor program. For that semester abroad, students attend the same courses as full time students of this partner university. The goal of such experience is to highly improve student language skills, and gain independence and open-mindedness for a better understanding of the expatriate mechanisms they will confront in their future professional life. " Our students also learn the trends, needs, and desires of tomorrow s dynamics in supply and demand " 4

5 Overview of Studies and Course Offering YEAR 1 Foundations of Management YEAR 2 Understanding Management YEAR 3 Specialization and Double Diploma COURSES ARE HELD AT ISG PARIS Internship time-slop : 3 months (in France or abroad) OPTION 1 : Courses are held at ISG Paris OPTION 2 : Courses are held at ISG Paris and at a Partner University SEMESTER 1 : At ISG Paris SEMESTER 2 : At one of ISG s Partner Universities (in Europe, Asia, Oceania or the Americas) Internship time-slop : 3 months (in France or abroad) OPTION 1 : Courses are held at ISG Paris OPTION 2 : Courses are held at ISG Paris and at a Partner University SEMESTER 1 : At ISG Paris SEMESTER 2 : At one of ISG s Partner Universities (in Europe, Asia, Oceania or the Americas) OPTION 3 : Double Degree program at Middlesex University in London (UK) By studying one full year at Middlesex University in London, successful graduates can obtain the ISG Bachelor Degree and the BBA Honors degree from Middlesex University. Internship time-slop : 3 or 6 months (in France or abroad) 5

6 Courses Offering S1 ECTS CREDITS S2 ECTS CREDITS YEAR 1 Business Statistics 5 Introduction to Accounting 5 Microeconomics 5 Principles of Management 5 Business Communication 5 Languages course l (Chinese, Spanish or french) 5 Business English l NONE Mathematics for Economics 5 Financial Accounting 5 Macroeconomics 5 Composition and Rhetoric 5 Business Communication ll 5 Languages course ll (Chinese, Spanish or french) 5 Business English II NONE Total 30 Total 30 YEAR 2 Accounting and Management Control 5 Introduction to Supply Chain Managemant 5 Principles of Marketing l 5 Management of Information Systems 5 Business Law 5 Languages course IIl (Chinese, Spanish or french) 5 Financial Management 5 Human Resources Management 5 Principles of Marketing II 5 Geopolitics 5 Organization Behavior 5 Languages course lv (Chinese, Spanish or french) 5 Total 30 Total 30 YEAR 3 Senior Thesis or Business Plan 5 Fundamentals of Corporate Finance 5 Business Ethics 5 Sustainable Development 5 3rd year Major Courses I & II 10 Senior Thesis or Business Plan 10 Internship Report & Presentation 5 Business Policy 5 3rd year Major Courses III 5 3rd year Major Courses IV 5 Total 30 Total 30 6 *Program subject to change

7 3 rd year major courses Finance and Economics S1 International Finance 5 Financial Markets 5 S2 Portfolio Management 5 Mergers & Acquisitions 5 Entrepreneurship Business Modeling 5 Businesses Management 5 Negotiating International Project 5 Strategic Audit 5 International Business Global Business Today 5 International Business 5 Managing cultural Differences 5 Comparative Law 5 Marketing and sales Marketing Services 5 Consumer Behavior 5 E-commerce 5 Brand Management 5 School Associations (electives) Student Activities 5 MyMarketing 5 Student Activities 5 MyMarketing 5 European Credit Transfer System (ECTS) : The ISG International Bachelor program has implemented the European Credit Transfer System (ECTS) to facilitate mobility and transparency between school or Universities European Credit Transfer System is used in the European higher education area, involving all countries engaged in the Bologna Process. ECTS is based on the transparency of learning outcomes and learning processes. It aims to facilitate evaluation, recognition and validation of qualifications and diplomas as well as student international mobility. ECTS is used in French and International Universities and Business Schools to facilitate the recognition of the courses and diplomas. To successfully complete the ISG BBA Program, all students must earn 180 ECTS credits, the equivalent of three full years of study (3 x 60ECTS credits). 7

8 ISG International Bachelor : A solid base in Business and Management Beyond building and sharpening their knowledge and skills, this bachelor program widens the student s networks, develops global perspective, and cultivates a strong sense of identity. In addition, it helps them foster professional networks through a number of events and activities which are very essential for their leadership development in today s economic environment. The International Bachelor program not only broadens and deepens the student s understanding and knowledge of business and management but also strengthens communication, interpersonal and leadership skills through various associations and other collective undertakings. At the ISG International Bachelor Program, we also consider academic expatriation and international immersion as necessary keys to personal and professional growth. Therefore, each student can spend at least one semester abroad in complete immersion in one of the partner universities. Students are also required to complete an internship program and a senior project to be an International Bachelor graduate. The internship program aims to develop the student s understanding of how real life organizations function, enhances their skills and give them an opportunity to apply the concepts and knowledge learnt in the classroom to real professional life situations. Last but not least, this program is validated by Middlesex University. As well, our students may spend their entire third year abroad at Middlesex University and earn a BBA Honours degree from this prestigious London university, along with our ISG International Bachelor degree. 8

9 FIRST YEAR : FOUNDATIONS OF MANAGEMENT Location of the courses: ISG Paris (2 semesters) The first year gives students the basic business background and real-world context they need for the International Bachelor program and their future career. In today s challenging economic environment, managers need to be able to combine a range of specialist skills complemented with a core set of fundamental business skills. Foundations of Management is an intensive 2 semesters program designed in order to provide students with a strong foundation of Economics, Mathematics and Accounting. As mastery of English is an absolute necessity in today s business environment, specific communication courses will introduce students to the field of professional English and Business Communication. Students improve their writing, oral presentation and sourcing skills through assignments and exercises in communications. These courses include tasks that target career goals and the preparation for job and internship searches, including CV (resume) and cover letter preparation. Emphasis is given to exercises that improve the technical aspects of writing and editing as well as remedial grammar. SECOND YEAR: UNDERSTANDING MANAGEMENT Location of the courses: - Option 1 : ISG Paris (2 semesters) - Option 2 : ISG Paris (Semester 1) and One of ISG s Partner Universities in Europe, Asia, Oceania or the Americas (Semester 2) The 2 nd year broadens students understanding of the concepts and issues of Management and the broader environmental context within which a business operates. Students learn key roles and functions of marketing, operations, finance and human resource management and the interaction and integration of these functions towards attaining organizational goals. Upon successful completion of this second year, students understand the business environment, corporate culture and the challenges of operating in a global environment. At the ISG International Bachelor Program, we consider academic expatriation as a necessary key to personal and professional growth. Therefore, each student can spend one semester abroad in complete immersion at one of the program s partner universities (see list below). Students attend the same courses as fulltime students of this partner university. The goal of such experience is to perfect student language skills, and gain independence and open-mindedness for a better understanding of the expatriate mechanisms they will confront in their future professional life. 9

10 THIRD YEAR : SPECIALIZATION AND DOUBLE DIPLOMA Location of the courses: - Option 1 : ISG Paris (2 semesters) - Option 2 : ISG Paris (Semester 1) and one of ISG s Partner Universities in Europe, Asia, Oceania or the Americas (Semester 2) - Option 3 : Double Degree program at Middlesex University in London (2 semesters) By studying one full year at Middlesex University in London, successful graduates can obtain the ISG Bachelor Degree and the BBA Honors degree from Middlesex University, along with our ISG International Bachelor degree. THE YEAR OF SPECIALIZATION the international Bachelor program offers the opportunity to deepen student s knowledge and sharpen skills in particular areas of interest through major courses. During the third year, students must choose a major in one area of management that meets his personal and professional needs and aspirations. this major helps attain a very sound foundation in a field that ultimately will be instrumental for further studies and career options. During the third year, students specialize in one of the following majors: international Business Global business is expanding and creating a need for business managers who are well-versed in international business. International Business majors learn how business is conducted within their home country as well as other countries. They focus on learning how to serve customers in international markets, and how to take a local business global. Courses include topics like Managing Cultural Differences, Comparative Law and Global Business. Marketing and sales Marketing professionals are the backbone of a successful business organization. Business majors who choose to specialize in Marketing and Sales will focus on how to attract customers and promote products/services. This path can be very attractive to business majors who aren't sure what type of industry they want to work in after graduation. Courses may include topics like Managing Consumer Behavior, E-commerce and Brand Management. Most Marketing and Sales programs also integrate case studies into the curriculum. Finance and economics Students who choose to major in Finance and Economics will focus on International Finance, Financial Markets, Portfolio Management, Corporate Finance and Mergers & Acquisitions. Finance and Economics is a narrower focus than accounting, and will require the development and use of critical thinking, as well as problem solving skills. Finance is the backbone of any business. The business major who specializes in finance will find opportunities in almost any industry. entrepreneurship Working as an entrepreneur is totally different from working for someone else. Entrepreneurs have complete control over how a business functions and how it proceeds into the future. Students who choose to study entrepreneurship will pay particular attention to Business Modelling, Business Management and Strategic Audit. On completion of the entrepreneurship major, the student knows how to start a successful business from the ground up. DOUBLE DEGREE PROGRAM AT MIDDLESEX University in LonDon (2 semesters) The International Bachelor program gives its students the opportunity to pursue a Bachelor of Business Administration (Honours degree) from Middlesex University in London through a full year abroad. Graduating students will receive a degree both from ISG and from Middlesex University (London, UK). Middlesex University (London, UK) The history of Middlesex University began in the late 1880s, when two educational institutions opened their doors in north London St Katherine s College and the Hornsey School of Arts and Crafts. Middlesex was awarded the title University by Royal Assent in It is widely regarded as an excellent international provider of higher education with an outstanding academic credential and highly employable and successful graduates. With 22,000 students from 130 countries, Middlesex University s academic credentials are outstanding. All over the world the University works in partnership with top institutions who, like us, believe in excellence, innovation and ambition. " Graduating students will receive a degree both from ISG and from Middlesex University (London, UK). " 10

11 ISG International Bachelor Program s Partner Universities At the ISG International Bachelor Program, we consider academic expatriation and international immersion as necessary keys to personal and professional growth. Therefore, each student can spend at least one semester abroad in complete immersion in one of the partner universities. GERMANY Cologne : FH Köln Cologne Business School Nüremberg : FH Nürnberg Iéna : FH Jena Paderborn : Universitat Paderborn AUSTRIA Innsbrück : Management Center Innsbrück SPAIN Madrid : Universidad Antonio de Nebrija Universidad Carlos III Universidad Rey Juan Carlos Barcelone : Escuela de Administración de Empresas Huelva : Universidad de Huelva ISLAND Bifröst : Bifröst University ITALIA Turin : Scuola di Administrazione Aziendale SWEDEN Kristianstad : Högskolan Kristianstad IRELAND Dublin : Dublin Business School Griffith College UNITED KINGDOM Nottingham : University of Nottingham London : University of Middlesex HONGRIA Vezprém : University of Pannomia POLAND Varsovie : Kozminski University Wroclaw : Wroclaw University of Economics CZECH REPUBLIC Mlada Boleslav : Skoda Auto University NETHERLANDS Hengelo : Hogeschool Tio Venlo : Fontys University of Applied Sciences SLOVAK REPUBLIC Bratislava : University of Economics in Bratislava GEORGIA Tbilissi : International Black Sea University ROUMANIA Brasov : Transilvania University of Brasov CROATIA Rijeka : University of Rijeka LATVIA Riga : RISEBA TURKEY Istanbul : Kadir Has Universitesi yeditepe University CHINA Macau : Saint Joseph University Shanghai : Li Xin University Beijing : Beijing International Studies University SOUTH KOREA Seoul : University of Seoul Sookmyung Women University UNITED ARAB EMIRATES Dubai : Institute of Management Technology BAHREIN Manama : Ahlia University Royal University for Women USA New York : CUNy, Brooklyn College San Diego : UCSD Austin : St Edward s University CANADA Vancouver (Blaine) : Trinity Western University School of Business MEXICO Mexico : ITESM PERU Lima : ESAN Universidad del Pacifico CENTRUM, Pontificia Universidad Católica del Peru CHILE Santiago de Chile : Universidad Autonoma de Chile Universidad Central Universidad Mayor Universidad Bernardo O'Higgins Universidad Santo Tomas Universidad del Pacific BRAZIL Novo Hamburgo : Universidade Feevale Curitiba : Universidade Positivo de Curitiba COLOMBIA Bogota : Universidad EAN ARGENTINA Buenos Aires : Universidad John F. Kennedy Universidad Maimonides Instituto Universitario Escuela Argentina La Plata : Universidad Nacional de La Plata AUSTRALIA Sydney : Macquarie University Australian Catholic University Melbourne : Australian Catholic University Ballarath : Australian Catholic University Brisbane : Australian Catholic University Canberra : Australian Catholic University srathfield : Australian Catholic University JAPAN Tokyo : Hosei University MALAYSIA Subang Java : Taylor's University TAIWAN Tapei : Feng Chia University 11

12 Faculty of ISG International Bachelor : A balance between Academic Perfection and Professional Pragmatism The Faculty of ISG International Bachelor consists of full-time professors with an excellence in management research and teaching, divided into four departments: Finance, Management, Marketing and Management Control. Tenured professors are also expected to contribute to the academic community: conference participation, publication articles in top- ranked academic journals. Next to the permanent staff are part-time professors, most of which are employed in businesses firms or administrations. Their class syllabi and evaluations are designed or validated by the Head of Department of ISG in order to reach standardized levels of excellence. The Faculty of ISG is overseen by the Academic Dean, in coordination with the Director of ISG. CHRIS FITZSIMONS, PROFESSOR IN CORPORATE FINANCE Chris Fitzsimons is an adjunct professor at the ISG International Business School. Chris is a senior business executive with extensive financial, industrial, advisory and teaching experience with specialized involvement in European due diligence and business integration. Englisg native, he is a fellow of the Institute of Chartered Accountants in Ireland and holds a law degree from the University of Leeds and a postgraduate diploma in Administration and Law from the University of Ulster. He presently runs his own financial advisory practice in Paris. Some of the past professional positions held include: Director of the Paris Office of Deloitte Transaction Services; Divisional Finance Director of M.y. Holdings PLC Healthcare; and Assistant Director of Corporate Finance, Ernst & young, London. DENNIS WILSON, PROFESSOR IN PRINCIPLES OF MANAGEMENT FINANCE Dennis WILSON is an adjunct professor at the ISG International Business School. English native, he holds a Juris Doctor from the University of Iowa, and a Master of Business Administration from Georgetown University. His areas of publication concern law, policy and management. His teaching specializations concern law and management. He was legal counsel to the US House of Representatives (Energy and Commerce Committee, Washington) and the Consumer Product Safety Commission (Maryland). He was also Manager of the New England Ballet Conservatory in South Burlington, Vermont. ROSANA SILVEIRA REIS, PROFESSOR IN HUMAN RESOURCES MANAGEMENT Rosana Silveira Reis is a full-time member of the research faculty at ISG. She holds PhD in Management from the University of Bologna, Italy and a MSc in Business Administration from the University of Santa Catarina, Brazil. She is an Invited Professor for the MBA courses at ESEIG Politecnico do Porto (Portugal) and Visiting Professor at Fundação Dom Cabral, Brazil. With 26 years of experience in Human Resources, she worked in Curitiba, Brazil as a Branch Manager, MANPOWER Etica Human Resources and Services, as a Director for RReis & Associates Business Consultation, and as a Manager of Human Resources, SERPRO Serviço Federal de Processamento de Dados. Research interests include creativity and innovation, cross-cultural management and human resources. 12

13 BRIAN HENRY, PROFESSOR IN SUPPLY CHAIN MANAGEMENT Brian HENRy is adjunct professor at the ISG International Business School. He holds a PhD in Modern History from Trinity College Dublin, an MSc in Economic History from the London School of Economics and a BA from the University of Maryland Baltimore County. His current areas of research concern: IT-enabled Leadership (with INSEAD elab Associate Director Nils Fonstad), Lean Engineering (with INSEAD Prof. Mike Pich) and Marketing (with INSEAD Prof. David Midgley). His teaching specializations are International Business, Supply Chain Management and Microeconomics and Macroeconomics, Marketing Management. Brian is also a Registered Stock Broker at the National Association of Securities Dealers and holds a Financial Accounting Certificate from New york Institute of Finance. AMIR REZAEE, PROFESSOR IN FINANCIAL MARKETS Amir Rezaee is an associate professor of Finance at ISG International Business School. He holds a PhD in Finance from Orléans University where he had his Master degree in management. His primary research interests revolve around financial markets (role, microstructures, mechanisms and regulations) and application of Modern Financial Theory in historical data. He has also published papers in international academic journals on these subjects. He is currently member of a research project financed by the French government dealing the questions concerning financing SMEs through the markets. His teachings concern corporate finance and commodities future markets. SYLVIA CASSEL, PROFESSOR IN BUSINESS COMMUNICATION Sylvia Cassel holds an MBA in Management from Baruch University (New york) and a BS in Education from State University of New york. English native, she also holds a certification in translation (French to English) from the American University in Paris. She also holds the TESOL certificate. Sylvia has More than 20 years experience, with executive, sales and client service positions in syndicated media and marketing research companies in New york, such as Mediamark Research (Senior Vice President), A.C. Nielsen, Roper Starch Worldwide, Arbitron, Simmons Market Research. PABLO DE DIESBACH, PROFESSOR IN CONSUMER BEHAVIOR His areas of publication are Consumer behavior, Tourism marketing, E-Marketing and Social Media His teaching specializations concern Consumer behavior, Luxury goods-services, E-Marketing and Social Media, Services marketing. PAUL BOGAARDS, PROFESSOR IN MANAGEMENT OF INFORMATION SYSTEM Paul Bogaards holds an MBA from St John s University in New york. He also holds a Master of Business Informatics and a Master of Business Economics and Finance, both from University of Groningen (NL). Paul currently runs his own company, Pepper Group. He is specialized in consulting and training in IT Service Management and organization of IT service. His broad international experiences include roles as Country manager at Quint Wellington Redwood in Europe, UK and Brazil, Managing partner at Palladio Groep, Associate partner at Da Vinci Group, Senior consultant at Berenschot and Consultant at Accenture. LAURENT MAGNE, PROFESSOR IN MANAGEMENT CONTROL Laurent Magne is a full-time member of the research faculty at ISG. Ph.D student in Management Control and Accounting from the University of Paris, Dauphine, his work experience include Crédit Agricole and Cetelem. He has been in the education field for 10 years in the best French Business Schools and Universities such as ESCP and HEC. Laurent is also a graduate in Philosophy (Masters) from the University of Montpellier and from the Management cycle in Sophia Univeristy in Tokyo. His main research topics are management control, risk management and uncertainty management. KIMBERLY MOCK, PROFESSOR IN PRINCIPLES OF MARKETING Kimberly Mock is an adjunct professor at the ISG International Business School. English native, she holds a M.A. from Boston University, and a B.A. from Denison University. Her teaching specializations focus in Principles of Marketing Management and Business-to-Business. Hear experiences include roles as Head of Marketing Communication at WorldCom International, Senior Marketing Manager at Alcatel Mobile and Corporate Relations & Advertising Manager at Alcatel Radio Space Defense. She is currently Director of Jamie s Flea Market, Amherst (OH, USA). Pablo de DIESBACH is a professor at the ISG International Business School. He holds a Ph.D. in Management Sciences and specialized in the field of E-Marketing and Consumer behavior. His current professional part-time activity is consultant in emotional communication in Health and Luxury goods marketing at EMO- TION-ATMOSPHERE, Switzerland. 13

14 Continuation of Studies International Bachelor graduates can further pursue their studies at the ISG International Business School. 2 possible options Master s program - International Track (100% taught in English) : International MBA (100% taught in English) : International Bachelor graduates enter the second year (semester 3) of the Programme Grande Ecole, through the International Track of the Master s program of ISG. Entirely taught in English, this is a strong generalist Master s program that integrates all the core courses in management and uses professional approaches to apply these key fields while providing students with study abroad experiences. The program requires full-time attendance at ISG Paris during the Semester 3, followed by academic and professional expatriation, as detailed below: - a professional expatriation (Semester 4) - a study abroad experience and a mandatory International Export Mission (Semester 5 and 6). To conclude the program, students come back to Paris for a last internship period and to take transversal courses (Semester 7). International Bachelor graduates can enter the International MBA program right after the International Bachelor program. Choosing to do an MBA suggests that each student is seriously planning his professional life but also seeking to gain a competitive edge. The ISG fully accredited International MBA program has been conceived for precisely these objectives. It is a one-year full time general MBA and it takes place in Paris with optional seminars in New York during the summer. The education is based on a broad array of disciplines, which will allow students to acquire a comprehensive range of management skills and an in-depth understanding of the global students place s dynamics. It is taught entirely in English by a team of educators with top international academic and business credentials. 14

15 5 Reasons to Choose the ISG International Bachelor program 1 - The Clear Choice for a Best-in-Class Business Education entirely taught in English, in Paris Based on the Anglo-American model of education, ISG International Bachelor is the only Bachelor of Business Administration (BBA) program in Paris which combines all of the above: This 3-year Bachelor of Business Administration (BBA) program is validated by Middlesex University (London) This international program is 100% taught in English, including the day-to-day contacts with the International Bachelor administration It offers double diploma agreements with prestigious universities Various study abroad options, from a semester to a year validated in other university partners A real International immersion from the very first day as students come from all around the world, as do the professors (most of them are native English speakers) Upon completion of the International Bachelor program, students can further pursue their studies in the master's degree program of the ISG, or its International MBA program. 2 - DOUBLE DIPLOMA agreement WITH MIDDLESEX UNIVERSITY AND VARIOUS STUDY ABROAD OPTIONS ISG has established dual degree agreements with international universities. Those agreements allow students to study for one year in United Kingdom during the third year of the International Bachelor program. Students who complete the first two years successfully at ISG in addition to a year or a semester at the university partner, will be awarded the ISG international Bachelor diploma, along with a BBA Honors degree from the partner university. Graduate students will receive a separate degree from ISG and from the University partner. Hence, this is not a joint-degree program, but rather a double diploma agreement. Double-Degree programs are the flagship of the International Bachelor program. The International Bachelor program gives its students the opportunity to pursue a Bachelor of Business Adminitration (Honors degree), through a full time semester or year abroad, from an established university in the United Kingdom : Middlesex University (London). 3 - Promote students understanding of cultural diversity A period of immersion in a foreign culture is often a particularly effective way of meeting these objectives Upon successful completion of the program, students will be able to: analyze the accuracy and relevancy of their own worldviews and anticipate how people from other nations may perceive that worldview describe and analyze how cultures and societies around the world are formed, are sustained, and evolve analyze and evaluate the influence of global issues in their own lives describe the values and perspectives of cultures other than their own and discuss how they influence individuals perceptions of global issues and/or events communicate competently in a second language (French or Chinese or Spanish) 4 - The program attracts a mix of international and French students. A large percentage of French and international students wish to study in English while living in Paris: students who wish to work in a multinational company after graduating, inside or outside of France French and international students who demonstrate a sufficient level in English students who have spent part of their lives abroad and/or in an English speaking country 5 - The ISG International Bachelor program combines theory and practice : it is distinct from the other French business programs Students also participate in project work and group activities. This practice-oriented study program is designed for students looking for a rather less theoretical approach to business education. The program qualifies students to enter the labour market or to pursue post-graduate Business studies at ISG or anywhere else, as student specialise in one of the four subject areas listed below during the third year: International Business, Marketing & Sales, Finance and Entrepreneurship 15

16 Extra-curricular Projects & School Associations (Electives): Every year, more than 20 student associations of all kinds contribute to the dynamism of the ISG student life. It s a great opportunity for students to communicate and share interests with the ISG International community. From an individual point of view, an involvement in student associations clearly reflects the DNA of ISG International Business School, since it offers various opportunities for developing the skills on which it is based : Entrepreneurship Spirit, Creativity, Open-mindedness, Responsibility and Personal Development. AT THE ISG INTERNATIONAL BACHELOR PROGRAM, THERE ARE TWO ASSOCIATION : MYMARKETING AND STUDENTACT All through the International program, students are encouraged to initiate, support or participate in different extra-curricular projects. Being a student delegate, an elected Representative or a member of an association helps students to be responsible actors and put into practice what they ve learned in class. The objective of the International Bachelor Associations is to develop students ability to work in a team for the realization of projects consisting of the creation of an association and the promotion of the International Bachelor program. STUDENTS MUST TAKE FULL RESPONSIBILITY FOR THE PROJECT FROM A TO Z AND WORK WITH A HIGH DEGREE OF AUTONOMY By the end of this module, students will have gained experience setting up and running an association, promoting a product and problem solving. They will be able to to think critically about the extent to which concepts and theories learned in class are applicable and pertinent to the concrete problems they faced. Furthermore, they will demonstrate the ability to reflect on the outcomes of their organizational efforts through a report and oral presentation to a committee. This commitment benefits from an academic framework and the possibility of obtaining ECTS credits. Students will organize several promotional projects during the academic year, and communication will be external (Fairs, Forums, Online Community Management etc.) as well as internal (inside ISG). The modules are also designed to develop the student s ability to critically assess the extent to which concepts and theories learned in classes such as communications or marketing are applicable to successfully promote a product. 16

17 Testimonials An Interview with Emmanuel Bouscasse, BBA Student Representative & President of ISG rugby (2013) Emmanuel Bouscasse, how are you involved in ISG's extra-curricular activities? My favourite sport has always been rugby. I play for a club here in Paris (the British Rugby Club of Paris) and I've also been playing for the ISG rugby team since joining the school. It has allowed me to partake in rugby at university level, represent my school against other Parisian schools and universities while making new friends from the other programs at ISG. More importantly the students who have been involved in the team for the past two years have been very dedicated to training in order to reach a good level of rugby. This led the team to some fantastic results last year, finishing fifth in Ile-de-France out of ninety teams, but also qualifying for the national student championships for seven-a-side rugby play in Bordeaux last May. What was and will be your role in ISG Rugby? Last yearn I was involved in the coaching process, and at times, captain of the team. I am happy to say this year I am President of ISG Rugby. This is a big task, as I to find sponsorship, the training grounds, playing outfits and equipment, but also recruit players, and give the necessary coaching that goes with it. Also, ISG Rugby is one of the most active student associations on the ISG campus. We organize outings, parties and sell self-made calendars to raise money for the team. We are currently sponsored by Andros, Schiever and Vivendi, to name a few. They help us not only financially, but also by creating a bond between the student and the company. We welcome students who have never played rugby before, a sport that bases itself on the values of teamwork, effort and communication. These characteristics are not only important on the rugby pitch, but also in one's professional career. 17

18 Testimonials Emmanuel Bouscasse, BBA Student Representative & President of ISG rugby (2013) «ISG is a great institution to study international business in Paris. The school offers a great degree in a multi-cultural environment. The many associations offer great opportunities to get involved one way or another in the campus life. Whatever your hobbies are, you will find a group of students who share your interests. Finally, I personally encourage anyone with a social and competitive spirit to join ISG rugby. We have both a men and a women's team, and aim to pursue the school's rugby tradition.» Bakhtawar Malik Waqar 3 rd year student, ISG International Bachelor (2013) " To effectively gain from the experience, you should be open to different cultures" «I would suggest ISG to students wishing to carry an International Bachelor as it incorporates interactive learning and acquiring a global knowledge. To effectively gain from the experience, you should be open to different cultures and communicate with others. It is only through sharing and interacting that you can obtain an international awareness.» Kate Hye-ryung Park, from South Korea, exchange student of University of Seoul «Im Kate Hye-ryung Park, from South Korea. In 2012 my university and ISG developped a partnership : I am proud to be the first student to come to ISG from the University of Seoul. At theisg International Bachelor program, in the classes, there are alot of foreign students and each of us carries a different culture, and sometimes in discussing issues we heard opinions and stories of our country in a different point of view- which made it reallyinteresting. Also, events and parties are parallel.» 18

19 Flordelyn Ruiz, 3 rd year student from Philippines, ISG International Bachelor (2013) «The most important thing I ve learned OUTSIDE the classroom is MATURITy, the ability to respond to the environment in an appropriate manner which also encompasses the ability to flow along with life s offering that at the end you ll get the result of win-win. An example to this is when, ISG offered seminars outside the class like participating OECD seminar or conferences, I learned how to carry myself professionally that led me to exchanging business-calling card and creating great contact from other participants- not students.» " I would recommend ISG to any student looking to fully immerge himself in international business " " you ll have the opportunity to meet students from all over the world " Robin Scott, 3 rd year student from Boston (US), ISG International Bachelor (2013) «My name is Robin Scott, originally from Boston, MA in the United States. I decided to come to Paris to improve my French after graduating in 2009 from a small boarding school in Brunswick, Canada. I would recommend ISG to any student looking to fully immerge himself in international business, not only in the classroom but outside as well: ISG's BBA associations are really well run and everyone is welcomed to participate.» Cedric de Robillard, 3 rd year student from Mauritius Island, ISG International Bachelor (2013) «My aim was to study specifically in Paris in an international Business School. The multicultural environment at ISG is indeed one of the greatest assets students can acquire while studying in the program. you ll have the opportunity to meet students from all over the world, which allows you to discover new cultures and ways of thinking. In addition, you ll have the opportunity to learn new languages and to communicate easily with both regular and exchange students.» 19

20 Admissions requirements We assess each candidate in his/her totality and do not reduce the applicant to a mere test score or a grade point average. 1 - French BaccaLaUreate (es, s or L) or equivalent : 2 -FLUency in Written and spoken english : International Baccalaureate or equivalent (British A-levels, German A-bitur, etc.) International High school diploma or equivalent Secondary studies diploma and SAT Scores A Transfer Student is eligible to transfer credits once he/she has completed at least a semester in another Business School or University, in France or abroad. The Admissions process remains the same but this student will need to provide a complete and detailed description of the curriculum followed (detailed transcripts and syllabi). Non-English native speakers are required to take the TOEFL, the TOEIC or IELTS test : TOEFL IBT TOEIC IELTS NB : Applicants can take the English language test after the admissions interview. The following applicants are exempted from the aforementioned English proficiency requirements: Native English speakers. Applicants who have done at least one year of undergraduate or graduate studies in English as full-time students within the last five years. The admissions process The Admissions process can be done during the French Terminale class or the final high school year. Final acceptance will be granted once the applicant has graduated from high school. 1 - complete and submit the application ForM (see guideline Within the application ForM) Documents to submit with the application form include a 500- word Personal Statement (see guidelines within the application form) 2 -an interview (in english). The main purpose of the interview is to explore in more depth the applicant's educational and career goals. Applicants based in France are usually invited for an admissions interview after the application form has been received. Other candidates may be asked to have a video-conference call interview. 20

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