Venturing into silicon valley

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1 Venturing into silicon valley The big idea. Getting ahead of your competition by connecting to Silicon Valley s Innovation Ecosystem. Identify and internalize your industry s next disruptions. 42associates.com

2 42 launches program to help corporates venture into Silicon Valley. How are things in your industry, smooth sailing beyond usual competition for market share? It may be today, but so did the video store, hotel and taxi industries believe just a few years ago. Now, their industries have been disrupted - all by new start-ups launched in Silicon Valley. Are you ready to discover what will disrupt YOUR industry? Let us help you immerse in Silicon Valley s fast-paced, entrepreneurial environment for a 2-3 day voyage designed to meet your specific needs. Why Silicon Valley? The San Francisco Bay Area is known to be a leading hub for technology and innovation. A thriving innovation ecosystem that has fostered thousands of innovative startups and is home to many of today s leading technology companies. Many industries around the world will, in the future, be disrupted by the technological advancements and business model innovations developed the next generation Silicon Valley leaders. This combination of a unique culture of innovation, the presence of tomorrow s leaders and the pervasiveness of technology makes Silicon Valley a place that should be watched carefully by any business interested in staying ahead of the curve. 1/4

3 YOUR Voyage Prepare yourself for an intensive program, from early till late, including mealtime events with the 42 team and our extended network in Silicon Valley. You will benefit from facilitated sessions focusing on your unique challenges and identify next step solutions for your future. The Voyage can, based on your needs, include the following elements: Innovation 2.0 Innovation methodologies practiced by Silicon Valley s leading startups and corporations. Your schedule will include workshops, designed to give you a deeper understanding of these methodologies and how your business benefits may benefit from their application. Examples: Design Thinking, Lean Startup for the Enterprise, Customer Driven Innovation etc. Learning from the best Allow yourself to be inspired by creative thought leaders, leading industry experts, visionary furturists and top-tier investors from Sand Hill Road. You will gain insights into the developments in your industry as well as an overview of the hottest trends and startups in your space. Examples: Andreessen Horowitz, Onset Ventures, Lux research, Institute for the Future, Singularity University etc. First hand experience You ll have an opportunity to visit and engage in knowledge sharing with early and late-stage Silicon Valley startups in their own offices or in one of their many co-working spaces. Here you will get a sense of the kinds of companies and cultures you will be competing with in the future. Engage in throught-provoking discussions. Build relationships, maybe even partnerships. Examples: Uber, Airbnb, Zendesk, Other Lab, Galvanize etc. get started... Network with like-minded individuals from (non-competitive) large corporations with presence in Silicon Valley. Learn from their experiences, discover how they benefit from the ecosystem in Silicon Valley. Examples: Swisscom, SAP, Volkswagen Labs etc. 2/4

4 Example program Day 1 Day 2 Day 3 morning Breakfast briefing Intro to Silicon Valley Visit local startup Learn from Founders Workshop: Innovation Methodologies (e.g. Design Thinking and Lean Startup for Enterprises) Participate in Silicon Valley Networking Event lunch Visit a Corporate Garage and learn from their experiences Networking lunch with local entrepreneurs at SF co-working space Lunch with venture capitalist afternoon Briefing from top-tier Sand Hill Rd. investor Facilitated discussions Site visit & Meeting with major company in your industry Visit local Accelerator Facilitated workshop on outcomes & next steps evening Dinner and discussions with SV thought leaders Dinner and discussions Wrap-up dinner Concrete Results Learning and co-creating with outside entrepreneurs and influencers during your short trip will provide valuable inspiration and concrete outcomes. You will be inspired toward new growth paths and your executive team empowered to take on the challenge of shifting the culture of your organization. OUTCOMES 1. Understand the drivers of likely disruptions in your industry 2. Explore new technological advances and business models and how they might change your industry 3. Identify early-stage companies that may offer growth opportunities for you 4. Co-create future scenarios and products for your company 5. Connect with top-notch entrepreneurs in specific domains 6. Understand the drivers of a culture of innovation 3/4

5 Your visit will be tailored to your unique needs in order for your team to get insights into Silicon Valley and understand how you might benefit from a connection to or presence in this innovation hub. Your tour will be tailored to your exact needs and you will receive the following support: TAILORED PROCESS BEFORE: Initial goal setting - Define what needs to be achieved DURING: A fully facilitated process ensuring key take-aways AFTER: Follow-up upon return to ensure next steps being taken accordingly to plan However, the most valuable results emerge when corporations transfer the insights and learnings into concrete actions - establishing their own (short-term or long-term) presence in Silicon Valley and are capable of bridging the insights into the organization back-home - check out the 42 garage concept here: 42 as your partner 42 offers a unique and successful track-record working with leading global corporations (e.g. Agilent Technologies, Canon and Vestas) as well as a long list of startups and entrepreneurs both in Silicon Valley and the Nordics. Our ability to plan and facilitate your entire journey with our Business Catalyst team blending strategy consulting and entrepreneurship ensures a key focus on results throughout the process. Given our strong presence and network in Silicon Valley, we can offer an experience tailored to your needs that is sure to offer valuable insights and critical contacts that can take your business to the next level. 42 s office in San Francisco is headed by Lene Sjorslev Schulze. Lene formerly worked at Innovation Center Denmark, Silicon Valley. Over the past 10+ years she has built and run a variety of programs for early stage startups and assisted a large number of startups and companies in building relationships into the Silicon Valley innovation ecosystem, most recently she founded the SCALEit program and The Nordic Innovation House in Palo Alto. 42 s local network consist of prominent thought leaders, entrepreneurs of succesful start-ups, venture capitalists and a number of 42 advisors working directly with corporate clients. With 42 s proven track record, our unique blend of competences and ever-expanding network, 42 would love to see how you could be inspired. For more information please contact: Lene Sjorslev Schulze, head of the San Francisco office: Read more here Jakob Wedel, head of office in the Nordics: Read more here 4/4

6 42 Associates Christian IX s Gade 7 DK-1111 Copenhagen K Tel.: Associates Inc. 44 Tehama Street San Francisco, CA USA Tel.: associates.com

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