Website Design Packet

Transcription

1 Website Design Packet for: COMPANY/ORG. NAME CONTACT NAME PHONE COUGHLIN CSR DATE printing websites marketing publishing Please complete and return to a Coughlin team member. If you have any questions, please contact us.

2 First impressions matter. This is true when you are introduced to someone as well as when someone is introduced to your company or organization. Your website is a major part of that first impression. A good website communicates your brand identity and instills confidence in the people you are working with and trying to attract. There are no shortcuts to good website design. It takes time and effort; if it were simple, everyone would have a great website. We have created this guide to help you think through what your website should communicate by asking questions that reveal your personality, target and mission. Our hope is to create a look that reflects you. website design profile form Please be as detailed as possible so we can create a website that captures your vision. 1. Your Technology Do you already have hosting, a domain and s? Any idea what domain name(s) you might want to try to get? Would you like us to set that up for you? Yes Yes Who is it with? Do you currently have a website? Yes What is the website address? What do you like about your current site? What do you NOT like about your current site?

3 2. Your Target Market Please describe the client you would like to do more business with. [check only those that apply] Age Range: Gender: Both Male Female Marital Status: Single Married Divorced Other Parents/Family: Yes Education Level: ne H.S. College Graduate Homeowner: Yes Business Owner: Yes Location: Local Regional State National International Income Level: < $20k $21-50k $51-100k $ k > $250k Occupation: Interests/Hobbies: Values:_ Personality: Attitudes: Additional tes: Trying to target everyone is a sure way to miss your target

4 3. Your Content w we need to know some specifics about the content you think should be on your site. Do you have a logo or company identity? Would you like us to create a logo for you? Yes Yes Are you happy with it? Yes Do you have it in a digital format that we can use? Yes Do you have specific company or identity colors? Yes What colors are appealing to you? What are they? How will you want to interact with your visitors? phone online forms What products and services do you offer? Are you planning to sell items on your new site? Yes How many products do you have? >1000 Do your products change often? Yes Will you be shipping products? Yes If YES, where will you be shipping? Regional National International If YES, do you have a shipping account with: USPS UPS FEDEX Other Do you already have a payment solution like PayPal? Yes Will the information on your site change often? Yes Who will be updating the page content? me Coughlin both Do you already have the text & high resolution photos for your site? Yes

5 How many pages / menu items do you anticipate being on the site? Page Name / Description Amount of Graphic / Text Please list any special items / tools you would like to see on your site. This might include image galleries, videos, current weather conditions, membership forms - really there are thousands of options out there.

6 4. Your Marketing Do you currently have a marketing plan / strategy? Would you like us to help you create one? Yes Yes Which types of items do you budget for in your marketing plan? website social media mailing print signage tv/radio goodwill journals Do you currently have a social media presence? Would you like us to create your social media presence for you? Yes If YES, which social accounts would you like? facebook twitter linkedin google+ Yes Which social accounts do you have? facebook twitter linkedin google+ Do you need them branded to match your new site? Yes Do you want to integrate them with your new site? Yes Do you currently use printed marketing materials? Would you like to know about some printing options? Yes Yes Do you need them branded to match your new site? Yes Do you currently use marketing software? Would you like to know more about marketing? Yes Do you have a current list of your clients? Yes Size of your list: >5000 Yes Are you satisfied with your current software? Yes Are you currently using Direct Mail? Would you like to know more about direct mail marketing? Yes Do you have a current mailing address list of your clients? Yes Yes Are you satisfied with your current mailing provider? Yes

7 5. Your Expectations What is your anticipated budget for site creation? By trusting us with the number we can best pick the tools and options for your site. We do not want to price up a site that you cannot afford, nor do we want to price up a budget site if you want something more. What is your anticipated budget for site maintenance per year? Sites need to be kept current. At the very least you should expect us to log in and update your software at least quarterly. If you want us to update your site with new products or changes to images and text, you should budget some resources for that. What is your anticipated launch date of the new site? We know you want it yesterday, but we have not even started yet! So, realistically, what is the date that you would hope to see your new site make its debut? Are there any questions or comments you would like to pass along to our website team? website design process working through the phases of development... complete this packet Once we have your completed website packet, we will correspond by phone, or setup a meeting to review your profile form, and together shape the concept for your new site. review your detailed estimate You will receive a detailed estimate for the site that you have described to us. Once we have a signed agreement and 50% deposit we can begin! submit content You will be given a login to our ticket system so that you can send us your content (photos and text). Remember, this is your site and you are responsible for the content we will make it look great. contruction begins Our digital media architects will begin building your site. When development reaches about 80% completion, we will let you preview the site and communicate what changes or adjustments you may require. site goes live Once you are 100% satisfied with the design, and everything on the estimate has been completed, you can make your final payment and the site will go live. Once live, we submit your brand new site to Google to speed up the search engine processing.

8 210 Court St Suite 10 Watertown, NY Tel Fax rth State St Lowville, NY Tel Fax coughlinprinting.com THANK YOU We appreciate that you have taken the time to fill out this form. It is intended to help everyone involved with perfecting your custom website design. We look forward to working with you soon.