IN PARTNERSHIP WITH THE NATIONAL BLACK ARTS FESTIVAL

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1 IN PARTNERSHIP WITH THE NATIONAL BLACK ARTS FESTIVAL

2 [NEXT: A NEW RENAISSANCE] The year was The place a living room in someone s brownstone in the epicenter of the hotbed that was Harlem. Jean Toomer was there reading from his future masterpiece. Max and Abbey were there loving each other and creating this thing called jazz. Zora Neale was there, changing the way we talked about each other. Here, in the comfort of a living room, a new identity, centered on art, culture and community was being re-birthed. Here, in the comfort of a living room, a growing group of artists, movers, shakers and thinkers, came together and changed the world. Almost a hundred years later, in the roiling hotbed that is Atlanta, a new movement is taking shape. A new generation of artists and thinkers are creating and connecting in spaces all across this burgeoning city. Not comfortable to simply create art for the sake of art, they are pushing boundaries, inventing new art forms and asking the question, so what next? NEXT is a celebration of these artists. [NEXT - MORE THAN JUST AN EVENT] AYODELE HEATH SLAM POET NEXT is the brainchild of a group of Atlanta artists and activists who seek to launch a movement that galvanizes members of the city s creative class into a potent force for change. In partnership with the National Black Arts Festival, NEXT is host to quarterly salons and a documentary series showcasing the hottest and brightest stars of the city. 1. [NEXT: THE SALON - YOUR FRONT ROW SEAT TO THE NEXT BIG THING] NEXT: The salon is a series of quarterly genre-blending performances showcasing the hottest and brightest stars in the visual, literary, spoken word and musical arts those right on the cusp of stardom. But NEXT is more than art for art s sake. This interactive event aims to use creative expression to find solutions to society s most intractable challenges and encourages collaboration between artists and audience to elevate us all to our NEXT level. Performances are staged at a different culturally relevant space each quarter. [NEXT: THE DOCUMENTARY ONE CITY. FOUR DREAMS] NEXT: The Documentary follows the rising stars of four amazing Atlanta artists on the brink of stardom against the backdrop of a city on the verge of a renaissance. The series captures the talents, struggles and triumphs of the four artists visual, musical, spoken word and literary -- first showcased at the NEXT salon event. Filmed by The Horne Brothers in collaboration with Mustard Seed Communications and Creative Intelligence, NEXT: The Documentary tells a different artist s story each week as part of a webisode series launched on YouTube, Facebook and MySpace. The series is also disseminated widely through each artist s network and via the distribution mechanisms of NEXT and the National Black Arts Festival.

3 2. [NEXT WHAT WE RE ALL ABOUT] A STAGE Your front row seat to the city s hottest aspiring new artists. Performances and art by four artists on the very cusp of fame. AN EXCHANGE An opportunity to connect and build bridges with fellow artists, thinkers, movers and shakers in a way that propels you to your next level. A SALON An intimate gathering of the city s top thinkers and artists, changing the world through conversation, art and action. A MOVEMENT Today s Harlem Renaissance be a part of this resurgence of urban artistic expression at the crossroads of culture and community. 3. [NEXT: 2014 SALON IN PARTNERSHIP WITH THE NATIONAL BLACK ARTS FESTIVAL] Where Next? A new, culturally-significant location each event. Upcoming location: Atlanta Contemporary Arts Center. A wide range social media platforms: YouTube, Facebook, Twitter, Vimeo Who s Next? Fahamu Pecou Award-winning visual artist community agitator the Sh*# Jon Goode poet slam champion future Nobel laureate (confirmed) Michael Molino novelist playwright community advocate Brenda Nicole Moorer soul/jazz/blues vocalist future superstar Legend Artist Grammy Award-Winning vocalist When Next? Thursday, July 31, PM

4 IN PARTNERSHIP WITH THE NATIONAL BLACK ARTS FESTIVAL 4. AS A SPONSOR OF NEXT, YOU HAVE THE OPPORTUNITY TO: SHANNON MCCOLLUM PHOTOGRAPHER MARKET YOUR BRAND to more than 25,000 creative professionals and students throughout Atlanta and beyond through traditional and online viral marketing campaigns. SECURE a front row seat to the city s hottest visual, musical, literary and film artists. CONNECT with the city s top artists and influencers, champions of the arts, academics and intellectuals in an intimate setting and make an impact in your community. LINK YOUR BRAND to one of the nation s largest and most visible cultural institutions focusing on the art of people of African descent, the National Black Arts Festival. THE NEXT DEMOGRAPHIC An elite group of Atlanta s leading artists, art patrons, academics, community influencers, students and creative enthusiasts. AGE: NUMBERS: attendees*; 20,000-25,000 viewers through online viral marketing SOCIO-ECONOMIC: Middle to Upper Middle; College-Educated RACE/ETHNICITY: African-American, Caucasian, Latino (primarily) OCCUPATIONS: Artists (visual, literary, film, musical); Art patrons, college professors, arts college students, community and arts leaders Our Partners National Black Arts Festival Creative Intelligence Mustard Seed Communications THB Films BI-LINE Communications MBI Inc. Urban Vines Wine Company Case Consulting Chia Yu Hsu Designs Artical Designs The Adia Group Nucleus Creativ gency Photo by Neil Bermant

5 4. AS A 2014 SPONSOR OF NEXT, YOU WILL RECEIVE THE FOLLOWING BENEFITS: Catalyst: $2,500 and up Your organization s location, logo and a produced.30 second advertisement for your brand featured prominently in each episode of the NEXT documentary to be aired on multiple web portals including YouTube and Facebook and distributed widely through NEXT and NBAF networks with ~ 25,000 expected viewers. Home page placement of your company logo as the premier sponsor on the NEXT website with a link from our website to yours with more than 15,000 expected impressions. Front-page placement on bi-weekly blasts to approximately 30,000 of Atlanta s elite art enthusiasts, highlighting your company as a premier sponsor with links to your company Web site. Your company s name included in the title of the 2014 NEXT arts salon and NEXT film screening. Prominent display of your company s logo as the premier sponsor on all event collateral including printed and electronic fliers, t-shirts and program booklet. Prominent display of your company logo on signage displayed at all 2014 NEXT events. Announcement of your sponsorship at the NEXT arts event and the NEXT film screening. Opportunity for your leadership to address or present to NEXT audiences at both events. One audience give-away at the NEXT arts event. One in-house art event featuring a NEXT artist at your organization s location. Your organization s store or development featured as a location for the NEXT documentary. Materials (logos, marketing items) in all event gift bags. Eight tickets to each NEXT in partnership with NBAF event launched in the coming 12 months. Promotion as a Catalyst sponsor on all media materials including press releases, press kit and in media interviews. High profile placement of your company logo on all NEXT and NBAF advertising materials for the salon and film screening. Media placement/interviews for your organization s leaders as a premier sponsor in all print, radio and television media opportunities. 4. [PARTNERSHIP BENEFITS] Champion: $1000 to $2500 Your company s location and logo featured significantly in NEXT documentary to be aired on multiple web portals including YouTube and Facebook and distributed widely through NEXT and NBAF networks with ~ 25,000 expected viewers. Placement of your company logo as a Champion sponsor on the NEXT website with a link from our website to yours with more than 15,000 expected impressions. Listing on bi-weekly blasts to approximately 30,000 of Atlanta s elite art enthusiasts, highlighting your sponsorship with links to your Web site. Display of your company logo on signage displayed at both 2014 NEXT salon event and film screening. Opportunity to provide branded items for event giftbags. Display of your company s logo on all events collateral including printed and electronic fliers, t-shirts and program booklet. One in-house art event featuring a NEXT artist at your organization s location. Announcement of your company as a Champion sponsor at the NEXT arts salon and film screening. Six tickets to each NEXT in partnership with NBAF event launched in the coming 12 months. Promotion as a sponsor on all media materials including press releases and press kit Prominent placement of your company logo on all advertising materials. Interview opportunities for your organization s leaders as a sponsor in all print, radio and television media placement.

6 4. [PARTNERSHIP BENEFITS] Connector: $500 to $1000 Prominent display of your company name on the NEXT documentary aired on multiple web portals and distributed widely through NEXT and NBAF networks with more than ~ 25,000 expected viewers. Placement of your company logo as a Connector on the NEXT website with more than 15,000 expected impressions, with a link to your company s Web site. Your company name listed on bi-weekly s blasts to approximately 30,000 of Atlanta s elite art enthusiasts, highlighting your sponsorship with links to your website. Display of your company name on all NEXT events collateral including printed and electronic fliers, t-shirts and program booklet Announcement of your company as a Connector at both the 2014 NEXT artist salon and film screening Display of your company name on signage displayed at both the 2014 NEXT artist salon and film screening. Opportunity to provide branded items for giftbag at both 2014 NEXT events in partnership with NBAF. Four tickets to each NEXT in partnership with NBAF event launched in the next 12 months. Promotion as a sponsor on all media materials including press releases and press kit Placement of your company logo on select advertising materials Interview opportunities for your organization for all print, radio and television media placements. 4. [PARTNERSHIP BENEFITS] Collaborator: up to $500 Listing of your company in the NEXT documentary to be aired on multiple web portals and distributed through NEXT and NBAF networks with ~ 25,000 expected viewers. Listing as a Collaborator on the NEXT Web site with more than 15,000 expected impressions. Display of your company name on all event collateral including printed and electronic fliers, t-shirts and program booklet. Opportunity to provide branded items for gift bags at the 2014 NEXT arts salon and film screening. Two tickets to each NEXT in partnership with NBAF event launched in the next 12 months. Mention as a sponsor on all media materials including press releases and press kit. Listing of your company as a Collaborator on select advertising material. *Represents attendance at both the 2014 NEXT in partnership with NBAF arts salon and film screening.

7 KIM LEACHMAN [DAYSAHEAD] SINGER/SONGWRITER

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