Critical friends Mapping, prioritization, dialogue

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1 Critical friends Mapping, prioritization, dialogue During our operation, we have always considered it important to continuously communicate with our stakeholder groups because they, as critical friends, can help our further development by sharing their useful feedbacks. Due to our projects, we can conduct a continuous dialogue with a couple of clients, community groups, professional organizations and non-profit and regulatory bodies to achieve a mutually beneficial cooperation and to create values. PwC Hungary s memberships ACCA ( of Chartered Certified Accountants) AmCham (American Chamber of Commerce in Hungary) BEMSZ / IIA Chartered Institute of Internal Auditors Budapest Chamber of Architects Budapest Bar DIUHK (German-Hungarian Chamber of Industry and Commerce) EuroCloud Gyor-Moson-Sopron County Chamber of Commerce and Industry Heves County Bar HOA (Hungarian Outsourcing ) Netherlands-Hungarian Chamber of Commerce / DutCham FIDIC Hungarian Business Leaders Forum IDW (Institut der Wirtschaftsprüfer), Deutschland Chamber of Justice ISACA Information Systems Audit and Control ISACA Information Systems Audit and Control Joint Venture LIDC Hungarian Competition Law British Chamber of Commerce in Hungary Hungarian Chamber of Architects Hungarian Factoring Confederation of Hungarian Employers and Industrialists Hungarian of Automobile Manufacturers Hungarian Golf Federation Hungarian Real Estate Hungarian Vehicle Component Manufacturers Hungarian Private Equity and Venture Capital Chamber of Hungarian Auditors Hungarian Economic Hungarian Newspaper Publishers Hungarian Chamber of Engineers Hungarian Labour Council Hungarian of Consulting Engineers and Architects Japanese Organization of Hungary German-Hungarian Chamber of Industry and Commerce of International Companies in Hungary (NVMT) Project Management Institute Royal Institution of Chartered Surveyors (RICS) Steuerberaterkammer Deutschland The Tax Institute VTMSZ Hungarian of Management Consultants Wirtschaftsjunioren Ungarn Remscheid WPK (Wirtschaftsprüferkammer), Deutschland 23

2 Over the years, we have contacted our stakeholder groups in the broader sense through the following communication channels: Our clients Relationship management, customer discussions at the start of the year, Annual Client Feedback Program, Brand Health Index survey, events, newsletters, CEO Survey, publications, researches Annual Global People Survey, annual performance evaluation, regular career meetings, internal PwC events Next generation, Youth surveys, participation in job fairs, open days and career days, participation in science competitions Alumni (former ) Alumni surveys, Alumni events, Alumni newsletter, Facebook Government and regulatory bodies Participation in professional forums, publications, surveys, membership in professional organizations, press releases Local communities Participation in forums and events, co-operation in non-profit projects, volunteer tasks Suppliers Traditional dialogues with suppliers, tenders Media and Press News events, press releases, publications, press events 24

3 GRI also provides useful instructions to the companies on how to define and prioritize their stakeholder groups. In accordance with this recommendation, we determined the priority of our stakeholders on the basis of how significant influence the given group has on our company (from economic, environmental and social aspects) and vice versa, and what influence the given group will probably have (and how it is going to be influenced) in the future. As we mentioned earlier, according to the GRI reporting requirements, firstly our stakeholder groups were examined to determine the relevant topics in our report. Mapping our stakeholders (Stage 1) was important to be able to deal only with the sustainability issues relevant to them, both in the report and in the future. The wider stakeholder group was defined, on the basis of the GRI reporting process definition, with the help of our corporate responsibility team (Stage 2). As a result, our most important stakeholders are the, the next generation, the, the clients, the government regulators and the media. In the consultation with them, we determined the main topics which we would like to address in this report and beyond. (Stage 3). Due to these surveys and consultations, we have got to know the expectations and needs of our stakeholders better so that we can further shape our sustainability strategy, ideas and promotions to them. We contacted the external stakeholder group defined using the GRI in the course of the PwC Sustainability Report Survey 2012 survey, and with our internal stakeholders, by means of the Global People Survey and the the focus group interviews made with the Report writing workgroup. 25

4 The stakeholder dialogue process Media and press Next generation, Suppliers Alumni Local communities, non-profit organizations Governmental and regulatory bodies Clients Stage 1 Mapping 26

5 The stakeholder dialogue process Media and press Next generation, Suppliers Alumni Local communities, non-profit organizations Governmental and regulatory bodies Clients Stage 2 Prioritization 27

6 The stakeholder dialogue process Media and press Next generation, Governmental and regulatory bodies Clients Stage 3 Consultation, determination of topics 28

7 Introduction» Matrix s topics As previously mentioned, firstly the topics were specified which were defined by the report writing and the Corporate Responsibility workgroups based on if these will be relevant for PwC in the future or if they correlate with the company s operations and objectives. In the next step, in consultation with our internal and external stakeholders, we received the topics which they consider important. Using the intersection of the information coming from these two sources, the examined materiality and completeness criteria and the harmonization with PwC s sustainability contexts, we have defined the main focal points which we deal with in the rest. Stakeholders ideas stakeholders priorities The report s main topics PwC s visions importance of the company s effects Market Our approach of sustainability Customer Relations Responsible marketing and communications Quality and risk management Corporate governance Ethical conduct and behavior People Fluctuation Performance evaluation, compensation Training and development Environment Environment impact level Community Donation Good corporate citizenship CR initiatives 29

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