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1

2 Recruitment Tools for Kansas Hospitals Presented by Joyce Grayson Director Rural Health Education & Services KU Medical Center

3 Rural Health Education and Services Services Provided: Kansas Bridging Plan Kansas Locum Tenens Kansas Medical Resource Kansas Recruitment Center Kansas Career Opportunities Focus on Kansas Kansas Connections

4 Kansas Bridging Plan Loan forgiveness program to encourage primary care physicians to practice in rural Kansas The State of Kansas funds 9 slots per year and pays each resident a total of up to $10,000 in exchange for a three-year practice commitment. Community funding match encouraged Assistance finding a rural practice site is provided to resident physicians

5 Kansas Bridging Plan

6 Kansas Locum Tenens Temporary coverage for rural community physicians KU faculty and resident physicians provide coverage Family Practice General Internal Medicine Pediatrics 92% of requests were filled in FY requests for service filled 112 of those requests

7 Kansas Locum Tenens

8 Kansas Medical Resource Temporary medical coverage for specialists Surgery Psychiatry Radiation oncology Anesthesiology OB/GYN Family Medicine General Internal Medicine General Pediatrics Other

9 Kansas Medical Resource FY10 Coverage 31 requests were filled for primary care coverage with 43.5 days being covered (90+%) Over 84 days of coverage were provided in the other specialty areas Radiation/Oncology Hematology/Oncology Pulmonary/Critical Care Palliative Care

10 Kansas Medical Resource

11 Kansas Recruitment Center From February 2004 to present, 99 placements throughout Kansas Recruit for all clinically based health care providers New focus on dental recruitment

12 Kansas Recruitment Center

13 Kansas Recruitment Center Health care organizations utilizing KRC services has increased from 22 organizations in 2004 to 80 organizations to date A nnual C lient C o ntracts C o ntingency C lient C o ntracts 10 0 F Y05 F Y07 F Y09

14 Kansas Recruitment Center Practice opportunities from these clients has more than tripled from 63 positions in 2004 to 221 positions to date Practice Opportunities FY05 FY06 FY07 FY08 FY09 FY10

15 Kansas Recruitment Center Services for Clients: Online toolbox Checklist for Recruiting Physicians Market practice opportunities Source, prescreen, and qualify candidates Refer candidates Advise and consult throughout interview process Assist with press releases Provide retention tips

16 Kansas Recruitment Center Services for Candidates: Assist candidates in defining their ideal practice opportunity - Practice Opportunity Scorecard Market candidates based on their geographical and professional preferences Match to practice opportunities Consult throughout interview process

17 Kansas Career Opportunities Annual health care career fairs KUMC, Kansas City, October 14, 2010 KUSM-Wichita, October 28, 2010 Health care organizations from rural communities exhibit Resident physicians, medical, nursing, and allied health students from across the state invited to attend

18 Focus on Kansas Website that features community highlights

19 Kansas Connections Quarterly online publication Stories about health care Kansas Recruitment Center listings Spotlight health care providers Sign up to receive alerts of newest edition:

20 A Closer Look at Recruitment and Retention Kansas Physician Workforce statistics New Physicians what do they want? Maximize your recruitment efforts

21 Kansas Physician Workforce Kansas has a lower than average per capita supply of physicians 38% of Kansas physicians are in primary care specialties 30% of Kansas physicians are aged 55 or older There is a decreased number of physicians needing a J-1 Waiver entering the workforce Based on Kansas Physician Workforce Report March 2007, KU School of Medicine

22 Kansas Physician Workforce An increasing number of women are becoming physicians 34% of physicians under 45 in Kansas are female 11% of physicians aged 55 and older in Kansas are female The in-state retention rate of medical students in Kansas is 38% The in-state retention rate of resident physicians is 45% Based on Kansas Physician Workforce Report March 2007, KU School of Medicine

23 Top Five Subject Inquiries From New Physicians 1. Availability of loan repayment or stipend 2. Life/work balance; call schedule 3. Scope of practice ability to provide a full spectrum of care 4. Community amenities to meet family needs and interests 5. Compensation Package

24 Maximize Your Recruitment Efforts Create a recruitment and retention plan Make it a team approach Evaluate your culture Evaluate previous recruitment successes and challenges Identify key stakeholders and resources Stay current with healthcare workforce trends and statistics

25 Pre-Recruitment Activities Develop a profile outlining your practice opportunity and community Identify recruitment resources to help you in the process Prepare promotional materials Evaluate statistical data

26 General Recruitment Process 1. Identify potential candidates and review credentials/cv. Consider using a designated grading system to pre-qualify candidates. If the candidate is a potential match, contact them immediately! 2. Telephone Interview 3. Site Visit 4. Background Check (before or after site visit?) 5. Extend Offer

27 Site Visit Create a unique plan for each candidate that includes the spouse and family (if applicable) Incorporate welcoming gestures and activities Plan for the candidate, spouse, and family to interact with community members Highlight your strengths; address challenges Allow candidate to have some personal time Leave time for a structured interview with the candidate

28 Welcome Your New Provider Maintain contact with provider and family Develop marketing plan for the new provider Introduce provider to the community

29 Retention Planning When does retention start? Importance of retention Organizational retention vs. individual retention Retention ideas/methods

30 Work & Organizational Culture Culture may enhance or cripple an organization s recruitment and retention efforts Culture is expressed by attitudes and in behavior Assess your organization s culture Sustain and reinforce a positive culture

31 Additional Resources and Tools National Health Service Corps State Loan Repayment Program

32 Questions?

33 Rural Health Education and Services Joyce Grayson, Director University of Kansas Medical Center 1010 N. Kansas Wichita, KS

34

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