partner program guide Leading the Integration Revolution Your business problems have changed. Why hasn t your integration solution?

Transcription

1 Leading the Integration Revolution Your business problems have changed. Why hasn t your integration solution? PArTNEr SOLUTIONS AdepTiA partner program guide

2 TABLE OF CONTENTS The Adeptia Story partner Program... 5 Service partners...6 Value Proposition Benefits Technology partners...8 Value Proposition Benefits Partner Level Matrix , Adeptia, Inc.

3 The Adeptia Story The Adeptia Story As SaaS, mobile and BigData converge, a $17.9 billion market opportunity for application integration has been created and is even expected to grow to $2.8 billion by The BPMmarket is forecast to grow to a value of $8.3 billion by the end of As a result of this convergence, a complexit challenge has been created. Today there are literally millions of disparate applications on mobile, the desktop, in the supply chain, and throughout business operations. There is a growingneed for a company to have a singular view of its data and applications to make better business decisions. One of the biggest challenges as a result of this convergence, is the lack of visibility across all data and processes. Adeptia, as a proven enterprise software platform for the mass market, is in a position to help capture a large share of this growingopportunity. Throughit s powerful platform, Adeptia provides real time end to end visibility for decision makers. It s portfolio sits at the intersection of four growingand mergingmarkets data integration, business process management, application integration, and B2Bintegration. It works withmore than 400 leading mid-size companies to increase revenue and reduce costs by enablingthe collaboration and sharingof data within and outside of the enterprise. Witha single platform and easy-to-use interface, Adeptia empowers bothbusiness and IT professionals to deliver real business value instead of managingtheir day-to-day bigdata challenges. Adeptia s mission is to help companies of all sizes view exchange and automate critical data withpartners, customers and vendors in the cloud and on premise. Adeptia solves the biggest challenge in IT today the complexintegration and process-orchestration needs of the new cloud era. By standardizingand automatingdisparate data and applications, Adeptia s powerful technology takes the pain out of manual processes to create more efficient and flexible operations. Adeptia has a proven track record as a leader in the growingbusiness integration and business process management industry. Its innovative business process based based approachhelps companies save time and valuable resources on IT projects, while helpingdrive additional revenue streams. Businesses using Adeptia software are more competitive and efficient. 2013, Adeptia, Inc. 3

4 THE ADEPTIA STORY Simplified, Process-Based Approach Adeptia s enterprise platform for the mass market has been deployed in business-critical environments by marquee customers and Fortune 1000 companies. Adeptia takes a simplified approachto helping companies build automated business processes that have hard, complexintegration challenges. This includes accessingdata rapidly across many disparate channels throughone single platform for actionable insights. Adeptia is one of only 6 technology companies that are named in bothof Gartner s 2013 Magic Quadrants a visionary in the Magic Quadrant for On-Premises Application Integration Suites and niche in the 2013 Magic Quadrant for Data Integration Tools report. Adeptia s ETL, ESB, BPMand B2Benterprise solutions power entire business organizations allowingfor faster time to market. It simplifies the complexity of today s multiple disparate technologies and languages. Adeptia s easy to use, codeless software works across multiple operating systems and environments. Adeptia s technology simplifies the painful integration process, allowing IT to focus on more strategic projects. With Adeptia, companies and IT staffs no longer need to change their existing architecture to undertake complex application integration projects , Adeptia, Inc.

5 Partner Program Benefits of Partnership Partners help Adeptia deliver more value, to more customers across the globe. Members of the Adeptia Partner Program expand their reachand capabilities withthe leadingbusiness integration solution, grow their businesses withnew paths to revenue and profit from bothon-premise and could-based sales and consultingengagements. Connectingpeople, processes and technology, it s our core business. The Adeptia Partner Program is designed to do just that. Whether your organization joins the program as a Strategic Alliance Partner, Global SI Partner, Channel Partner, ISV or OEMPartner, you know you re workingwithan innovative software company that will broaden your footprint and market share. Adeptia offers our partners everything they need to expand, grow and profit with leading business integration solutions, both on-premise and in the cloud. From sales and presales support to training and marketing assistance, we are committed to your success. 2013, Adeptia, Inc. 5

6 SERVICE PARTNERS Service Partners Adeptia offers Systems Integrators and ISV partners many opportunities to complement and diversify their business. The program has been designed to build a close network of relationships withleadingsoftware and services companies to ensure maximum customer satisfaction, while increasingshared client base. Adeptia invites SIs to partner withadeptia and capitalize on its unique business process management technology and resources to expand on their revenue and opportunity. As partners, SIs and Adeptia will work together to offer compellingsolutions and services that allow for expansion of targeted markets and lead to mutual business success. Value Proposition Adeptia offers our partners everythingthey need to expand, grow and profit. From sales and pre-sales support to trainingand marketingassistance, we are committed to your success. Adeptia promises SI Partners lookingto build business processes, mapping, and/or integration solutions for lifelong happy customers. More revenue by providing consulting services in deploying the leading integration solution to existingcustomers The quickest time-to-implement and revenue The most flexible licensing options and highest margins Maximum flexibility and speed to change with growing customer requirements A one-stop shop for developing cost-effective, flexible and innovative integration solutions This is due in part to Adeptia s Unified design that supports data, application B2B and business process integration Process-centric and SOA approach Graphical, web-based design and runtime environment in the Cloud or on-premise Comprehensive web services capability , Adeptia, Inc.

7 SERVICE PARTNERS Benefits Ability to offer diverse services to customers: With Adeptia s comprehensive technology platform, partners can quickly and easily create industry based or client-specific solutions. Increased revenue by providing implementation and deployment services to Adeptia s customers. Increased services revenue by expanding their offerings to their existing customers. Ability to productize industry expertise by converting domain knowledge into reusable, process-based, high-value solutions that can be offered to customers for rapid deployment and faster ROI. Pre-qualified sales leads and inclusion in the reseller locator Discounted Not For Resale (NFR) copies for internal and employee use Free product and market training, competitive analysis and Q&A s Select early release copies for testing and integration Joint promotions and easy-to-follow MDF participation Opportunities to attend and utilize free online web seminars (webinars) Exclusive access to Adeptia Partner Portal that provides sales tools, success stories and reviews from top rated publications Adeptia executive leadership listens to its Partners and incorporates their feedback into future product direction and business planningdecisions. We offer partners a dedicated Alliance Manager to help build skills, drive leads, and close deals puttingyou in the driver s seat to be successful. 2013, Adeptia, Inc. 7

8 TECHNOLOGY PARTNERS Technology Partners ISV and OEMpartners work together withadeptia to offer compellingproducts and services that facilitate expansion of targeted markets and lead to mutual business success. Adeptia enables technology partners to integrate their products with their customers existing applications, resulting in: More license revenue by making their products more unique, attractive and valuable for their customers when paired withadeptia s integrated BPI, BPMand Webservices technology. Enhancement of their solutions with the industry s most complete BPM solution that uniquely combines robust integration and effective process management capabilities. Value from partner-only resources including training, support, and sales and marketing tools. Facilitation of full functional value of their products to customers. Value Proposition Integration framework: Adeptia can be bundled with a range of partner solutions to offer clients a quick and easy framework for seamless information flow between software applications within and across the business enterprises. Competitively priced comprehensive technology: Enterprise, partner integration and business process management technologies at a fraction of cost compared to any similar products in the market. Faster on-boarding of customers: Configure, not-code approach enables new customers to be provisioned and turned-on more quickly by simplifyingthe time consumingintegration activities. Provide more value and faster return on investment by integrating ISV applications with the back-end systems of their customers. Elegant way for Application service providers (ASPs) or Hosted applications to provide data exchange and synchronization of the hosted software functionality withtheir customers existingsystems that reside behind their firewalls. This eliminates problems related withmultiple data copies, manual data entry and the online applications not beingin sync withthe other systems , Adeptia, Inc.

9 TECHNOLOGY PARTNERS Benefits Co-innovate with a recognizable brand: Adeptia has more than 10 years of experience in running mission-critical applications. Embedding Adeptia software can help differentiate and enhance the value of your offerings through an improved end user experience, translatinginto new revenue streams, faster sales cycles, and higher retention and user adoption rates. Comprehensive enterprise, partner integration solutions at a low cost as compared to any similar products in the market. Discounted Not For Resale (NFR) copies for internal and employee use Free product and market training, competitive analysis and Q&A s Select early release copies for testing and integration Opportunities to attend and utilize free online web seminars (webinars) Exclusive access to Adeptia Partner Portal that provides sales tools, success stories and reviews from top rated publications Adeptia executive leadership listens to its Partners and incorporates their feedback into future product direction and business planningdecisions. We offer partners a dedicated Alliance Manager to help build skills, drive leads, and close deals puttingyou in the driver s seat to be successful. 2013, Adeptia, Inc. 9

10 PARTNER LEVELS Adeptia Partner Program Benefits Platinum Gold Authorized Lead Generation & Sales Assistance Pre-qualified Leads Access to qualified leads prioritized by your region, program authorization and certification level. Deal Registration Register your major deals to obtain pre-sales volume discounts and special account exclusivity. Volume Discount Back-end rebates available for achieving volume requirements. Higher authorization levels receive greater discounts. Partner Locator Reseller lookup, prioritized by region and certification level (higher qualified resellers listed first to reward commitment). Not for Resale Units NFR units are availabe at a discount to partners and their employees, allowing you to benefit from Adeptia s products at work and home. Joint Promotions Participate in joint regional promotions includingpromotional s, ads, events, etc. Easy to use portal includes direct support access and easy to use form to request MDFparticipation for proposed joint activities. Relationship Adeptia will review the Partner s Business Management Plan, coordinate demand creation activities for Partner s specific geography. Effective Communications Montly Newsletter and s Partner Program Contact Reseller Forum (Coming Soon) This is not spam, but valuable information requested by our partners, includes special announcements, applicable alliance deals, updated Q&A and new sales tools. You can talk to the Partner Program Manager by phone or if you need to know anythingabout the Partner Program, or have any problems or suggestions. Have a question about configuration, sales strategies, or overcomingobjections? Visit the reseller forum to post your questions and view responses from support and resellers around the country , Adeptia, Inc.

11 Adeptia Partner Program Benefits Platinum Gold Authorized On-line Portal Resource Market Information Learn market trends to determine which Competitive Analysis Sales Tools Free Training Pre-release Tools Certification Priority Reseller Tech Support Pre-Sales Support Certified Adeptia Experts verticals to target, what they prefer and more. Review the latest matrixthat shows how Adeptia products compare to the competition. Great resource if you re in a competitive bid and need to de-position the competition. As available, you can access PDFproduct slicks, sample ad and templates, white papers, PowerPoint presentations, configuration guides, and case studies. Get up to speed on the product, sales approachand installation within the classroom trainingwhichwould be free for the partners Don t be the last one to try out the new products. Order an eval to test and get up to speed withnew products before they hit the street. Notification of availability is available within the on-line partner portal. Register for our future certification program to become an expert at all aspects of database development. This additional qualification offers a higher authorization level whichprovides additional margins to reward you for your expertise and commitment. Contact the Partner Program Manager and go straight to the top of the queue for quick techsupport. Adeptia will work withthe Partners for Pre- Sales activities and assist in closingbusiness. Number of dedicated and certified experts on Adeptia Partner Program Fee Annual Partner Program Fee $25,000 $10,000 $5,000 PARTNER LEVELS Partner Discount The discount offered to the Partners 35% 25% 15% 2013, Adeptia, Inc. 11

12 Become A partner To become a partner or for more information about the Adeptia Alliance Program, please contact our Alliance Manager at x114 or sales@adeptia.com , Adeptia, Inc.