ADT (AVERAGE DAILY THEORETICAL) CENTRAL PROCESSING UNIT (CPU)

Transcription

1 SYSTEMS CATALOGUE

2 SYSTEMS Look Deeper. See Further. Understand Better. See your floor in a whole new way.

3 CONTENTS 3 CASINO MANAGEMENT SYSTEMS (CMS) Player Tracking ACSC: iseries CMP: Windows SLOT MANAGEMENT SYSTEMS (SMS) Slot Accounting ACSC: iseries SDS: Windows, LINUX, UNIX BMC: Bally MultiConnect CAGE FINANCIAL TRACKING TABLE MANAGEMENT SYSTEMS (TMS) Automated Table Tracking TableView TableView with Chip Recognition GAMING ANALYTICS Historical Gaming Analytics (BI) Bally Business Intelligence PROGRESSIVE SYSTEMS (BEPS) Bally Enterprise Progressive System PLAYER INTERFACE iview - Small Display at Game iview DM - Display on Game Screen BONUSING AT THE POINT-OF-PLAY (EBS) Elite Bonusing Suite MEDIA MANAGEMENT CoolSign - Digital Media Scheduling SERVER-BASED SYSTEMS (BCC) Bally Command Center CUSTOMER SELF-SERVICE Promotional Kiosk BALLY INTERACTIVE Bally Mobile Bally Internet DISPATCH AND ALERTS Service Tracking Manager INTEGRATION FOR INTERFACES (BIG) Bally Integration Gateway BallyTech.com 2012 Bally Technologies, Inc. All rights reserved. Images are for illustration purposes only and are subject to change.

4 BALLY CASINO MANAGEMENT SYSTEMS Bally Casino Management Systems, available in iseries and Windows -based platforms, gather specific data about players and enable operators to provide player-tracking, marketing, player development, and bonusing. These solutions blend seamlessly with point-of-sale and hotel systems to manage the ultimate patron experience. BALLY SLOT MANAGEMENT SYSTEMS Bally Slot Management Systems, available in both Windows, iseries, UNIX, and LINUX-based platforms, are supported across serial and high-speed network game floors. Bally SMS empowers operators to effectively manage their asset database, game accounting, and analysis, as well as automate meter and jackpot functions. Included is Live Floor View, a unique graphical floor display that provides real-time monitoring of games and player activity. Bally MultiConnect offers centralized accounting and analysis functions with asset management for route operators providing a single view of your entire gaming operation. MultiConnect includes full support for TITO and interfaces with CMP, Live Floor View, Service Tracking Manager, Business Intelligence, and Elite Bonusing Suite. [ BALLYTECH.COM/SYSTEMS ] 3

5 CAGE Included in Bally s CMP and SDS products is the Cage application that allows casinos to account for transactions related to the pit or cage. Common assets tracked in this module are cash, chips, checks, markers, and promotional vouchers. BALLY TABLE MANAGEMENT SYSTEMS Bally Table Management Systems capture information and transactions recorded at your tables. This information is then seamlessly integrated into Bally CMS, providing casino personnel secure and instant access to player and financial accounting data. Bally TMS supports most table games including Blackjack, Baccarat, Roulette, Craps, and more. TMS also includes optical bet recognition to identify the value of chips being wagered on gaming tables. This allows operators to distinguish between various denominations and perform an automated count on the chips. [ BALLYTECH.COM/SYSTEMS ] 5

6 ADVANCED ANALYTICS Bally Business Intelligence is designed to help management and operations analyze and act on the extensive data gathered throughout your business. These tools work together to provide a total view of your business enterprise to analyze and visualize data. Bally BI includes four modules to empower casino executives to make better business decisions. The Reporting Dashboard tool is a robust web-based application containing industry-standard reports and Ad-Hoc Reporting. Adding Visualization Profiler to your BI arsenal lets you analyze how changes in the environment will impact your business. Campaign Management monitors, measures, and manages the effectiveness of marketing campaigns and is fully integrated with Bally CMS. Predictive Analytics model results can be used across applications, from providing targeted mailing lists to suggesting slot floor changes. [ BALLYTECH.COM/SYSTEMS ] 7

7 PROGRESSIVE SYSTEMS The Bally Enterprise Progressive System is a single-wire enterprise progressive solution that supports symbol driven progressive jackpots and system based mystery awards. BEPS includes a flexible multi-level jackpot link structure that offers unlimited possibilities to create links that span any combination of games, banks, casinos or even multiple sites. BEPS lets you manage and audit your progressives from one central location, integrating with ACSC and SDS progressive slot accounting. BEPS integrates with the Bally CoolSign digital media management system and the iview DM technologies to deliver a high quality progressive player experience. PLAYER INTERFACE The iview display is a brilliant, full color, interactive touch-screen that commands attention with clear sound, dazzling sharpness, and picture clarity. The iview display provides a touch-screen or soft-key interface, which facilitates the player experience, customer service, and employee functions. This product opens the slot world to a whole new opportunity to enhance the player s experience, encouraging continuous play. iview DM allows gaming operators to present content such as player account information and directed marketing messages right on to the main game screen or top screen. iview DM turns gaming machines using industry-standard video protocols into a delivery system for customized marketing at the point-of-play. [ BALLYTECH.COM/SYSTEMS ] 9

8 BONUSING AT THE POINT-OF-PLAY Elite Bonusing Suite lets you reward your players right at the device thanks to the iview and iview DM. With this technology, you can retain your current players, attract new ones, and increase player value. Applications in the Elite Bonusing Suite automate your existing promotions and player loyalty programs. By turning every game into a robust communications device, you can now reward your players right at the machine as they play. Personalized Bonusing FLEX REWARDS SERIAL DYNAMIC RANDOM BONUSING ETHERNET community floorwide events U-SPIN BONUSING BALLY POWER WINNERS VIRTUAL RACING SERIAL ETHERNET special promotional events LUCKY MATCH BONUSING iview MESSAGING SERIAL DM TOURNAMENTS VIDEO POKER BONUSING ETHERNET [ BALLYTECH.COM/SYSTEMS ] 11

9 MEDIA MANAGEMENT Bally CoolSign is an effective communication and marketing tool that supports the competitiveness and growth of casino enterprises of all sizes. Through digital signage that integrates with lighting and sound systems, CoolSign adds excitement to the casino floor. SERVER-BASED TM Bally Command Center dynamically interrogates, configures, and moves software or data to and from your digital gaming device. The performance of your games benefits by using the Command Center s digital infrastructure to deliver and manage content. Bally Server-Based Solutions provide operators with downloadable systems player content through a combination of Elite Bonusing Suite marketing applications and iview DM technology. SELF-SERVICE Bally Promotional Kiosk is a customizable solution that provides exciting ways to offer rewards to your players. Bally Promotional Kiosk integrates fully into Bally s CMS to offer self-serve features for your players including point and comp redemption, promotional games, daily sweepstakes entries, reprinting their player card, and requesting their win-loss statement. Bally s new Beverage Order Service System (BOSS) allows players to order their drink from the slot machine enabling the order to print to the appropriate point-of-sale at the service bar. Not only does the casino receive reporting that shows how quickly drinks are being made and delivered out to the players, the player never has to stop playing. [ BALLYTECH.COM/SYSTEMS ] 13

10 MOBILE Bally Mobile apps for patrons give you the opportunity to attract new players to your casino, enhance their visit, and sell more to them via their phones or mobile devices. Your app can include popular casino games, show previews, room and restaurant bookings, feedback surveys, menus, interactive maps, hypertargeted offers, and many other features. Using our patent-pending mobile technology platform, casinos can create and manage their entire portfolio of mobile websites and native apps for iphone, ipad, Android phone, Android tablet, BlackBerry, and other devices from a single content management system. Service Tracking Manager is a rules driven, automated dispatch and alert system that creates and assigns tasks to eligible casino personnel by intercepting messages from Bally s suite of systems products and other sources. From managing the slot floor and reviewing table games alerts, to identifying premier patrons and enrolling hot players, STM increases customer service by enhancing the efficiency of casino operations by monitoring and managing statistical analysis. INTEGRATIONS AND INTERFACES Bally Integration Gateway (BIG) makes it faster and easier for you to seamlessly integrate your third-party host/legacy applications. BIG also serves as a Networked Message Bus for all your casino systems. This time-saving, plug-and-play solution links different hospitality, point-of-sale, accounting, and casino enterprise applications - even if each of those applications supports different protocols. BIG converts these protocols to S2S or any other protocol required to allow the applications to exchange data. [ BALLYTECH.COM/SYSTEMS ] 15

11 GLOSSARY ADT (AVERAGE DAILY THEORETICAL) is the average amount that a casino wins from a player per day for a certain gambling activity. This is based on the amount bet by the player and the theoretical hold percentage of the games they play. ADW (AVERAGE DAILY WORTH) is similar to ADT with an additional, specialized calculation that casinos use to place value on players. AS/400, ISERIES, IBM - I are names of an IBM mid-range server used in Bally ACSC. IBM recently rebranded their iseries product line to ibm i. BALLY POWER BONUSING is the core of the CMS system that includes player and location-centric bonusing. BALLY POWER COUPON consists of printable coupons that offer playable value. BALLY MULTICONNECT (BMC) is a distributed Enterprise Wide Slot Management System designed for multi-property organizations operating between two and 300 games per venue. BALLY POWER PROMOTIONS offers points to be converted into downloaded slot machine credits and uploaded back to the player s account. BALLY POWER REWARDS includes a variety of player bonusing tools including point multipliers and play x get y configurations. BALLY POWER SWEEPSTAKES gives the casino the ability to award physical and electronic ticket entries to a sweepstakes. The tickets are awarded based on configurable criteria. CENTRAL PROCESSING UNIT (CPU) is the component of a computer system that contains circuitry to control the interpretation and execution of instructions. CLASS I, CLASS II, AND CLASS III Congress passed the Indian Gaming Regulatory Act (IGRA) in Under IGRA regulations, tribal gaming is separated into three legal classifications: CLASS I - Includes traditional Native American social or traditional games played in connection with tribal ceremonies and celebrations such as stick or bone, rodeos, and horse races. CLASS II - Includes games commonly known as bingo (non-electronic or electronic), pull tabs, lotto, punch boards, tip jars, instant bingo, and other games similar to bingo. CLASS III - Includes all other forms of gaming that do not fall into Class I or Class II such as slot machines utilizing a random number generator to determine a game s outcome. CLOUD computing is the delivery of computing as a service rather than a product, whereby shared resources, software, and information are provided to computers and other devices as a utility over a network. Cloud-based applications can be accessed through a web browser or mobile app while the business software and data are stored at a remote location.

12 GLOSSARY continued ELITE BONUSING SUITE lets you reward players right at the device thanks to the iview display and iview DM. EBS applications automate existing promotions and player loyalty programs. What s more, they enable you to launch new floor-level interactive promotions that simply were not possible before. DM TOURNAMENTS converts any machine with a touch screen on the casino floor into a tournament game. DYNAMIC RANDOM BONUSING uses a code-entry on the iview or iview DM to measure player response to a promotion. FLEX REWARDS will automatically award players at the game based on configurable business rules. LUCKY MATCH BONUSING is a match the numbers promotional tool that displays on the iview DM. POWER WINNERS is a floor-wide progressive tool that is configurable to award a flat amount or an accumulative amount displaying as rolling meters on the iview, iview DM and CoolSign. U-SPIN BONUSING consists of a spinning wheel that the patron can spin on the iview DM. The content for each wedge on the wheel is configurable for the prize and frequency of the prize. VIRTUAL RACING is a floor wide, group start promotional event. Qualified players select an entry (i.e. horse or car). The race is displayed on iview or iview DM and CoolSign managed displays. Awards are issued to the winners automatically. VIDEO POKER BONUSING helps control poker player reinvestment with configurable winning card combinations that award bonuses at the game. ETHERNET is a large, diverse family of frame-based computer networking technologies that operate at many speeds for local area networks (LANS). FTE (FULL-TIME EQUIVALENT) is a unit that indicates the workload of an employee in a way that makes it comparable across various contexts. It is used to measure a worker s involvement in a project, or to track cost reductions in an organization. GAME MONITORING UNIT (GMU) is a circuit board within the machine that records machine operations and transfers the information to the casino management or slot accounting system. GAMING STANDARDS ASSOCIATION (GSA) is an international trade association representing manufacturers, suppliers, and operators in the gaming industry who are committed to the concept of open standards and common protocols. GAME-TO-SYSTEM (G2S) standard is a combination of the Best-of-Breed (BOB) and SuperSAS protocols that allow the industry to migrate to downloadable games and other new technology. IDECK is the first full video player-interface device in the gaming industry. ideck turns the point of physical contact between the player and the device into an interactive channel creating a fourth video screen that delivers a powerful new player experience. When new game content is installed, ideck instantly changes to match eliminating the need for a button deck. Additionally, ideck adapts to display unique bonus events, including virtual wheels. As the level of interaction increases, players explore new dimensions in skill-based bonus games, mini-games, and virtual shooting galleries. JASPER SOFT is a third-party tool used for SDS ad-hoc reports. LINKED PROGRESSIVES are a group of machines that all contribute a percentage of the coin-in a single set of progressive parameters. LOCAL AREA NETWORK (LAN) is a network of interconnected computers covering a relatively limited geographic area, such as one or more buildings at one location. MAPS (MULTI-AREA PROGRESSIVE SYSTEM) is a wide-area progressive system for multiple properties, linking slot machines to a common jackpot. MICROSOFT SQL SERVER REPORTING SERVICES is a third-party tool used for analytical reporting in BI. MOBILE CONCIERGE APPS are custom branded apps for casino operators that can include popular casino games, player s club sign-up and account information, hyper-targeted offers, show previews, room and restaurant bookings, feedback surveys, menus, interactive maps, and many other features. MOBILE GAMES are designed to be played on the smaller screens of mobile devices, and made to take advantage of the built-in capabilities of mobile devices. MOBILE WEBSITES are designed to be viewed on the smaller screens of mobile devices. NATIVE APP is a software program that is coded for a specific mobile platform, runs on a mobile device such as a smartphone or tablet, and allows the user to perform a specific function or series of functions while taking advantage of the builtin capabilities of mobile devices such as the camera, GPS chips, or the accelerometer. PLAYER DATA consists of player s club information such as account information, points balance, comp balance, ticket entries, offers, and promotions, which is specific to a unique player. PROTOCOL - is the communication standard between two devices. STANDALONE PROGRESSIVE is a progressive award that can be won by only one machine. WEB-BASED APPLICATIONS are applications in which all or some parts of the software are downloaded from the web each time it is run. WIDE AREA PROGRESSIVE SYSTEM (WAPS) is a progressive jackpot network linking several gaming properties. The games are played for a prize funded by the controlling agency.

13 For more information about SYSTEMS please contact your Bally Representative today.