The Role of Networking & CSR. Beatriz Berruga Garcia CSR Europe
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1 The Role of Beatriz Berruga Garcia CSR Europe
2 CSR Europe Corporate Members
3 CSR Europe National Partner Network
4 CSR Europe A Platform For... Connecting companies to share and further develop best practice on CSR Innovating collaborative projects between business and stakeholders Shaping the business and political agenda on sustainability and competitiveness
5 CSR Europe Membership Services 1-to-1 services Account manager CSR Helpdesk Multi-stakeholder projects Supply chain Wellbeing at work Diversity... Small B2B groups Communicating CSR Sustainable marketing Supporting companies to mainstream CSR Membershipwide services Information services Events
6 What is meant by Networking? Is a structure made of individuals (or organizations) which are connected by one or more specific types of interdependency, such as friendship, kinship, financial exchange, dislike, sexual relationships, or relationships of beliefs, knowledge or prestige.
7 Complex Global Business Environment
8 Global Challenges... Copenhagen Consensus 2008
9 The Role of Business ROLE OF BUSINESS? Copenhagen Consensus 2008
10 The Role of Business INNOVATION STAKEHOLDER ENGAGEMENT COOPERATION CO-BUILDING CO-OPETITION Copenhagen Consensus 2008
11 CSR in Europe Official definitions A concept whereby companies integrate social and environmental concerns in their business operations and in their interaction with their stakeholders on a voluntary basis (European Commission) Economic Business strategy Social Environmental Stakeholders
12 CSR in Europe Why CSR? Increase sales Attract resources (capital & talent) Enhance trust and reputation Reduce costs Avoid risks Create opportunities
13 Benefits of Networking Companies do not operate in a vacuum Benefits include: Greater efficiency Learning Positioning Company as leader Help further the benefits of CSR themselves (cut costs, avoid risks and create opportunities)
14 Example of Greater efficiency Tips, best practices, reference materials
15 Example of Learning Guide, toolkit, online game
16 Example of Leading
17 Example of Cutting Costs Triple Helix Model for Open Innovation Networks Today Yesterday Public Research Company Research Spin-off Research Cooperation Acquisitions Internal R&D Business Product Joint Ventures Business JDP with suppliers
18 Example of Avoiding Risks
19 Example of Creating Opportunities There are an estimated 4 billion people living on $3000 per annum, representing a multitrillion euro market On the 13th of November, CSR Europe meeting with Louis Michel, the European Commissioner for Development and Humanitarian Aid to discuss the role of the EU in future activities of the BOP laboratory. Result following presentation of the Lab results and meeting:
20 CSR Europe Membership Services 1-to-1 services Account manager CSR Helpdesk Multi-stakeholder projects Supply chain Wellbeing at work Diversity... Small B2B groups Communicating CSR Sustainable marketing Supporting companies to mainstream CSR Membershipwide services Information services Events
21 European MarketPlace on CSR European MarketPlace on CSR and national events More than 650 company CSR solutions collected-
22 CSR in Europe The European Alliance for CSR A new political approach to CSR Based on a dual commitment from the European Commission and enterprises Supported by over 200 companies and 70 business organisations Overall coordination by CSR Europe, BUSINESSEUROPE, UEAPME
23 The European Alliance on CSR 10 Key Thematic Areas Innovation in sustainable products & technologies Helping SMEs to flourish and grow Integration of CSR in all business operations Skills for employability Diversity & equal opportunities Improving working conditions, esp. in supply chains Innovation in the environmental field Proactive dialogue and stakeholder engagement Transparency & communications Operating outside EU borders
24 The European Alliance on CSR Engaging Exchange & disseminate CSR Practices Engage in thematic CSR Laboratories Participate in High Level Meetings with other business leaders and European Commissioners Support the European Multistakeholder Forum on CSR Engage with universities and business schools to promote research and education on CSR
25 Thank you. Beatriz Berruga Garcia CSR Europe
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