Alcatel-Lucent : Customer Focussed Testing (CFT)

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1 Alcatel-Lucent : Customer Focussed Testing (CFT) 1 Intro Intro Alcatel-Lucent claims industry-first 200 milion DSL line shipments Paris, March 4, 2010 Alcatel-Lucent (Euronext Paris and NYSE: ALU) today announced that Telefónica is receiving the 200 millionth digital subscriber line (DSL) shipped by Alcatel-Lucent a unique and important milestone for the DSL industry, demonstrating the company s ongoing leadership in this space. Alcatel-Lucent today announced that according to industry analyst firm Dell'Oro, it continues to lead the broadband access market with a DSL market share of 40%. With more than 180 customers having deployed the ISAM product portfolio (including 80% of the world's top 20 DSL service providers). Alcatel-Lucent continues to be the undisputed leader of the DSL market. Intro 1

2 Product Evolution : = Public Switched Telephone Network POTS = Plain Old Telephony Services (including Fax & Modem) S12 - Toll 2 Product Evolution POTS line 03/ S12 - Local S12 - Local POTS line 02/ S12 - Toll Product Evolution : Narrowband Internet Services Narrowband Dial-In Internet Services (Speed <= 56kbps) S12 - Toll Product Evolution : DSLAM (Digital subscriber Line Access Multiplexer) Offload for Internet Traffic - Broadband Internet Services (ATM-based Access) ADSL = Asymmetric Digital Subscriber Line (e.g. 2Mbps downstream & 128 kbps upstream) 1996 : ADSL Technology introduced by Martin de Prycker (Alcatel) S12 - Local S12 - Local Narowband Analogue modem (POTS line) Analogue modem (POTS line) Splitter Broadband ATM DialIn Server (RAS) DSL Modem DSLAM Internet BRAS Internet 2

3 Product Evolution : IP-DSLAM Product Evolution : GPON IP-DSLAM Ethernet/IP-based Access Need for more bandwidth : ADSL2+, VDSL, VDSL2 (e.g. 100 Mbps) Need for more Services (Triple Play : HSI Video Voice) : 8 Traffic Queues Converged Platform for DSL (Copper Access) and GPON (Optical Access) PON = Passive Optical Network ONT ADSL ( < 6 KM ) < 8 Mbit/s Narowband ONT ADSL/VDSL ( < 1 KM ) < 26 Mbit/s IP Splitter Broadband ONT IP < 52 Mbit/s Internet ONT Internet VDSL ( < 300 M ) Equipment : Hardware 3 Equipment 3

4 Equipment : Hardware Equipment : Hardware Max size <= 18 * 72 DSL = DSL lines Max size <= 18 * 8 * 128 = ONTs Network Termination 48-port DSL Line Termination Equipment : Software Optical LT Equipment : Software 4

5 Product Life Cycle 4 Product Life Cycle Product Life Cycle Decision Reviews Product Life Cycle Decision Reviews The Product Life Cycle (PLC) defines Decision Reviews of a Release (from Opportunity Identification to End of Life) Pre-DR0 = Opportunity Review Collect requirements from different customers. DR0 = Planning Readiness Review Ready to initiate detailed project planning DR1 = Internal Commitment Review commitment on contents, cost, schedule, quality, and required resources; Start of design and implementation DR3 = Commercial Launch Review commercial launch of the product to sales forces and externally to the market DR4 = Commercial Availability Readiness Review Successful completion of internal validation; product becomes commercially available for limited deployment. DR5 = Volume Deployment Readiness Review Readiness for volume deployment with fully deployed services DR6 = End of Life Approves the end of life plan for manufacturing, service, customer communication DR2 = System Test Readiness Review successful completion of design and implementation 5

6 Product Life Cycle Development / Design & Implementation Design & Implementation runs between DR1 (Internal Commitment Review ) and DR2 (System Test Readiness Review ) It is including Subsystem Test and Feature Test" Product Life Cycle System Test / Verification "System Test" or Verification is the phase between DR2 (System Test Readiness Review) and DR4 (Commercial Availability Readiness Review ) It is including Product Test, Product Validation & Customer Focussed Test Aprox.4 months Aprox.4 months Customer Focussed Testing Why? 5 Customer Focussed Testing Region EMEA (Europe Middle East Africa) and CALA (Central & Latin America) : Many customers, all with large installed base with mixed technologies and very specific requirements related to end-user equipment, forwarding model, routing protocols, DSL profiles, Qos settings, Network layout,. Acceptance Issues : in a very early phase, obvious issues popped up. Early Participation/Partnership in the customer validations changed the scene. Issues are now found before delivery. Software upgrades become a big effort because of large installed base; should be limited to bare minimum. Customers are careful/reluctant to introduce new SW in the field as a single issue can have enormous financial impact. As we were hitting long validation cycles, delivery of emergency fixes should be avoided. Conclusion : We changed from a feature-oriented to a customer-oriented organization. 6

7 Customer Focussed Testing How? Customer Focussed Testing - End-2-End Network 5 Customer validation CFT customer selection Facilitate customer validation = Win - Win 100% test execution at ALU Execute CFT tests and Customer agreed CFT test Construct CFT test list list provide test report to the customer. Onsite test support and have it reviewed by the customer. Agree on network design Obtain configuration that customer will validate and deploy. CFT customer is selected by PLM and R&D. Example 1 : Triple Play 6 Examples 7

8 Example 1 : Triple Play Example 1 : Triple Play CustomerN etwork CustomerN etwork Operator actions TCL environment Windows PC User : CPE actions User : Traffic actions Spirent TestCenter Spirent TestCenter Example 2 : VoIP Example 2 : VoIP Softswitch Replacement Voice over IP Softswitch required for Call Handling & Suppl. Services (SIP-based) Softswitch SIP SIP INVITE SIP/2.0 VOICE Tool Abacus5000 SIP VOIP users Abacus Analogue lines PESQ Measurement 8

9 Example 2 : VoIP Example 3 : Mobile Backhauling Solution Third Party Softswitch Customer Network GRE Tunnel Public IP Alcatel-Lucent Network Abacus Analogue lines PESQ Measurement 9

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