Your Next Customer Is Looking For Your Products & Services On Local Search Websites, Apps & Maps, RIGHT NOW!

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1 Your Next Customer Is Looking For Your Products & Services On Local Search Websites, Apps & Maps, RIGHT NOW! What if you could ensure that your Local Search info is consistent and upto-date AND you could utilize every place your brand appears online to create new opportunities for marketing and customer engagement? Backus Marketing analyzes, identifies, and claims your existing business listings across our unique network, so all of your content is locked, synced, enhanced, and updatable across every digital channel. PowerListings By Backus Marketing & Design

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3 Location Manager Seamlessly customize and update content for each and every location The essential details about your locations Rich content that differentiates your locations and drives engagement Tools to manage 10 locations or 10,000 Controls for your account and info Store and use a library of assets Smart technology to quickly transfer your data Simple tool to get into Google

4 Location Manager: Geodata Location Name Automatically sync 45 core geodata fields, like name and address, that define each unique location Address Hide Address (for nonphysical businesses) Depending on your needs, the Location Manager provides specialized options like alternate phone numbers, delivery addresses, privacy settings, and the like Search Categories & Subcategories Map Positioning Information Routable Lat/Long

5 Location Manager: Geodata Business Logo Hours Holiday Hours Payment Methods Main Phone Number More Phone Numbers Contact Location Website

6 Location Manager: Rich Content Embedded Video Social Media Profiles Foursquare Special Up to 100 photos per location Facebook Cover Photo Photo Caption Facebook Profile Photo Clickable Featured Message Products and Services Twitter Handle Calendars Display URL for Clickable Featured Message Staff Bios Menus Business Description

7 Location Manager: Multi-Location Management Designed to manage tens of thousands of locations as easily as one Custom Template Upload Location Search Filters Folder Organization Custom View Folder Permissions Advanced Filter Bulk Edit Browse Location View

8 Location Manager: Access Control Content Editing Options Location Access Access Levels Access levels and roles keep you in control of your presence

9 Location Manager: Digital Asset Manager Store and manage a full library of text and photo assets Custom View Advanced Filter Asset Search Use Count Filters Folder Organization Descriptions Location Assignment Scheduled Assets

10 Location Manager: Import & Export Bulk Import API Import Custom Export Formats 10+ Predefined Export Formats Quickly import and export your data using smart formatting

11 Location Manager: Google Export Get your information into Google

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13 Listings: The Network USA

14 Listings: Duplicate Suppression Automatic Duplicate Detection Duplicate Redirects Publisher-Level Suppression Suppression Scan, Status, & Verification Unlimited Suppression Duplicate records of your business information that appear in the search ecosystem cost your business time and money. Deactivate duplicate listings from the PowerListings Network, so only the listings you want are public.

15 Listings: Bing With more than 20% of search market share in the US, Bing is an essential piece of the local ecosystem. More than 150 million users search for local businesses and services on Bing every month. Core Geodata Hours of Operation Business Descriptions Photos External Links

16 Listings: MapQuest Core Geodata Categories Clickable Featured Message Calendars 27 million drivers trust MapQuest to get them where they re headed. Up your presence with MapQuest and tailor your content to stand out from the competition Products & Services Bios Menus Analytics Photo Business Descriptions Quick Updates Hours of Operation Routable Lat/Long Lat/Long Address Payments Accepted External Links

17 Listings: Superpages Video Core Geodata Clickable Featured Message Trusted Name in Local Search - Help Superpages users find your locations with detailed information and rich content so your business stands out Business Descriptions Categories Hours of Operation Payments Accepted Review Alert Real-Time Updates External Links Photo Gallery Analytics

18 Listings: Yahoo! External Links With news, reviews, ratings, driving directions, and interactive maps, the multi-faceted Yahoo! assists over 150 million people in finding local businesses and services Fast Updates Review Alert Photo Gallery Video Core Geodata Clickable Featured Message Business Descriptions Hours of Operation Categories Payments Accepted Analytics

19 Listings: Yelp Categories Core Geodata Photo Gallery Business Descriptions Hours of Operation External Links Real-Time Updates Review Alert Yelp crowdsources valuable local business reviews by customers for customers with over 138 million users totaling around 61 million reviews.

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21 Pages Web pages for your location with cutting edge technology Sync and embed content to your website Basic information Enhanced Content Lists Social

22 Pages: Website Widgets Customized Fonts and Background Colors Calendar Sync information and embed content to your website Social Posting Responsive Design Smart Sizing Products Bios Menus Easy Setup Options

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24 Social Reclaim your brand at the local level in social Share updates by platform or location Create places for customers to check in, including Facebook pages Monitor customer feedback in real time

25 Social: Posting Multi-platform and multi-location social posting Multi-Platform Posting Multi-Page Posting Dynamic Localized Content Scheduled Posts

26 Social: Review Monitoring Monitor what customers say about their experience in your locations on every Network site that supports reviews in real time Review Notifications Review Share Location, Rating, Keyword, & Additional Filters Review Search Exports

27 Social: Facebook Create Local Pages Delete and Merge Pages Cover Photo Brand Logo Core Geodata Hours Up to 5 User Categories Facebook has captured 13% of local search We re Here Tracking Photo Gallery Calendars Products and Services Menus Bios Check-Ins Roll-up Lat/Long

28 Social: Facebook Comment from Platform Post Stream

29 Social: Foursquare Where 45 million customers find places they love Core Geodata Lat/Long Hours Categories Track Swarm check-ins Payments Foursquare Special Offer Integration Real-Time Updates Tip Alerts Respond to Tips

30 Social: Google+ Review Monitoring Posting Comment from platform Improve your exposure and Google presence

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32 Analytics Exclusive access to metrics to measure KPIs in real time, and at scale Metrics to optimize your campaigns Isolate sources that matter most Advanced filtering Track active and passive customer engagements

33 Analytics: Listings Exclusive Listings Searches Trending Terms Listings Profile Views Featured Message Clicks Yelp Page Views Live Listings Exclusive analytics for listings on publishers in the PowerListings Network

34 Analytics: Social Facebook Locations Roll-Up Facebook Likes Facebook Talking About This Facebook Were Here Foursquare Check-Ins Foursquare Unique Users Measure engagement across all your locations in one place

35 Analytics: Pages Insights to inform your local content strategy Pages Pageviews Pages Widget Views

36 Analytics: Dashboard Pin Reports Saved Reports Filter by Time Filter by Location Display for Folders Display for Time Report Builder Site-Specific Reporting Report Notification Data Visualization Optional Retail Calendar CSV Report Tools for isolating data for your program

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