OREGON GAMING & ENTERTAINMENT
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1 OREGON GAMING & ENTERTAINMENT Statewide Oregon Voter Survey June SW Eastridge St, Suite 120, Portland, OR phone [503] fax [503]
2 INTRODUCTION & METHODOLOGY Riley Research Associates conducted an omnibus survey among Oregon registered voters regarding their opinions on a variety of current issues. The scientific telephone poll was conducted among 406 randomly selected voters throughout Oregon. A sample of 406 provides accuracy to within +/-5 percent at a 95 percent level of confidence. Fielding took place between May 27 th and June 2 nd, Regional breakouts were defined for cross tabulations. The counties were classified into the following regions: Portland Metro: Clackamas, Columbia, Multnomah, Washington Willamette Valley: Benton, Lane, Linn, Marion, Polk, Yamhill Southern: Douglas, Jackson, Josephine Central / Eastern: Baker, Crook, Deschutes, Gilliam, Grant, Harney, Hood River, Jefferson, Klamath, Lake, Malheur, Morrow, Sherman, Umatilla, Union, Wasco, Wallowa, Wheeler Coast: Clatsop, Coos, Curry, Lincoln, Tillamook EXECUTIVE OVERVIEW Just over half of registered voters surveyed Support the creation of a casino in the Portland Metropolitan Area, either Strongly (35%) or Somewhat (19%). With 40% saying they Oppose the creation of a casino, 6% were Unsure. Those especially likely to support a casino include: Ages (68%) Males (64%) Southern Oregon and Central/Eastern residents (62% and 61%, respectively) Less active voters (60% to 73%) Support 54% Strongly 35 Somewhat 19 Oppose 40% Somewhat 9 Strongly 31 Unsure 6% 1
3 EXECUTIVE OVERVIEW (CONTINUED) Voters were read a list of four potential locations for a casino, and asked which they would prefer. About one-quarter said they would prefer the Multnomah Greyhound race track (24%), followed by Portland Meadows (21%). With 16% preferring the city of Cascade Locks, 10% said Rose Quarter area. Nearly one-third had No preference (29%). While those in the Portland Metropolitan Area preferred the Former Multnomah Greyhound race track (30%), those in Southern Oregon and the Coast were most likely to say No preference/unfamiliar (50% and 43%, respectively) Voters were also read a list of potential owners/operators for the casino, and asked which group they would prefer. Nearly one-third said they would prefer a Commercial operator in partnership with an Oregon ownership group (31%), followed by the State of Oregon (25%). With 17% saying Oregon tribe or tribes, just 9% preferred the City of Portland. Nearly one-in-five said Not sure/no preference (19%). 2
4 QUESTIONS There is a ballot measure being considered, which would allow the creation of a casino in the Portland Metropolitan Area. As planned, this world-class resort casino would include gaming, restaurants, live theater and other entertainment. Under this proposal, if such a facility were to be built, 25% of the revenue would be dedicated to funding public education in the state of Oregon. Such a project would create hundreds of new construction jobs and over a thousand permanent jobs. In light of a plan to build a casino just north of Vancouver, Washington, supporters argue that establishing a casino in the Portland area would keep gaming revenues in Oregon. This would also be Oregon's first taxpaying casino, since Oregon's nine tribal casinos are all tax-exempt and pay no taxes. If this measure were on the ballot, would you vote to support or oppose the measure? (Strongly or somewhat?) Support 54% 46% 64% 56% 52% 54% 49% 58% 61% 62% 43% 55% 68% 53% 55% 49% 67% 73% 60% 49% 47% Support strongly Support somewhat Oppose 40% 45% 34% 37% 43% 41% 47% 31% 35% 32% 52% 41% 27% 39% 39% 46% 25% 23% 34% 45% 47% Oppose somewhat Oppose strongly Don't know 6% 9% 3% 8% 5% 5% 4% 11% 4% 6% 5% 5% 5% 9% 7% 5% 8% 5% 6% 7% 6% Don't know/not sure Chi Square
5 If Oregon voters approved this measure and you had a choice of where this resort casino would be located, which of the following four locations would be your first choice? (Aided, Rotated) The former Multnomah Greyhound racetrack in 24% 25% 23% 30% 21% 19% 30% 22% 20% 12% 24% 32% 19% 23% 26% 23% 17% 16% 24% 20% 31% Wood Village The Portland Meadows horse track in North Portland The Columbia River Gorge city of Cascade Locks The Rose Quarter area in downtown Portland DK/No preference/unfamiliar Chi Square If Oregon voters approved this measure and you had a choice of who would own, build and operate the resort casino, which ownership group would you prefer? (Aided, Rotated) A commercial operator with an Oregon ownership group 31% 25% 37% 23% 40% 31% 29% 25% 35% 36% 48% 27% 30% 37% 32% 26% 22% 18% 40% 30% 32% The State of Oregon An Oregon tribe or tribes The City of Portland Not sure/no preference Chi Square
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