CORBETT F. GAULDEN, JR. CURRICULUM VITAE

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1 CORBETT F. GAULDEN, JR. CURRICULUM VITAE Rank: Professor Angelo State University Area: Marketing ACADEMIC QUALIFICATIONS DOCTORAL DEGREE Name of Degree: Ph.D. Year Conferred: 1980 Academic Unit: College of Business Administration Degree Granting Institution: Louisiana State University Major Field of Study: Marketing Minor Field of Study: Quantitative Sciences Dissertation Title: "An Exploratory Analysis of the Relationships Between Self- Images, Perceived Risk and Purchase Intention Horizons" MASTER S DEGREE Name of Degree: MBA Year Conferred: 1975 Degree Granting Institution: Northeast Louisiana University Major Field of Study: Management BACCALAUREATE DEGREE Name of Degree: Bachelor of Science Year Conferred: 1968 Degree Granting Institution: Southeastern Louisiana University Major Field of Study: Chemistry Minor Field of Study: Physics Other: completion of 18 semester hours toward MS in chemistry at the time of induction into the US Army.

2 Corbett F, Gaulden, Jr., Page 2 PROFESSIONAL EXPERIENCE PROFESSIONAL QUALIFICATIONS Professor of Marketing and Dean for the College of Business, Angelo State University, July 2007 present. Professor of Marketing and Interim Dean for the School of Business, The University of Texas of the Permian Basin, Odessa, Texas, July 2006 July Professor of Marketing for the School of Business, The University of Texas of the Permian Basin, Odessa, Texas, September 2003 July (Assistant Dean ). Associate Professor of Marketing for the School of Business, The University of Texas of the Permian Basin, Odessa, Texas, September 1986 August Director of the Division of Business Administration, The University of Texas of the Permian Basin, Odessa, Texas, September 1985-August Assistant Professor of Marketing for the School of Business, The University of Texas of the Permian Basin, Odessa, Texas, July 1983-August Private consultant, Permian Business Group, Midland, Texas, July 1982-July Assistant Professor of Marketing, Arizona State University, Phoenix, Arizona, September 1979-July Instructor of Marketing, Department of Marketing, University of Louisiana-Lafayette, Lafayette, Louisiana, September 1975-July Teaching Assistant, Department of Management and Marketing, University of Louisiana- Monroe, Monroe, Louisiana, September 1974-May Instructor, US Army Chemical Center and School, Ft. McClellan, Alabama, January 1970-May Teaching Assistant, Department of Chemistry, Southeastern Louisiana University, Hammond, Louisiana, September 1968-May 1969.

3 HONORS AND AWARDS HONORS, AWARDS, AND OTHER QUALIFICATIONS Corbett F, Gaulden, Jr., Page 3 Distinguished Research Award from the Allied Academy of Educational Leadership, (October, 2005). Curricula Assessment Using the Course Diagnostic Survey: A Proposal. (with W. Jackson and M. Jackson). Distinguished Research Award from the Allied Academy of Entrepreneurship, (April, 2002). An Empirical Examination of the Relationship of Personality and the Propensity for Self-Venturing. (With W. Jackson & W. Gaster). Research Award from the International Academy for Case Studies, (April, 2002). Starbucks: The Cup Runneth Over? (With S. Loyd and W. Jackson). American Marketing Association Doctoral Consortium, representing Louisiana State University, August Outstanding Student Paper Award, Southern Marketing Association, November 1978.

4 Corbett F, Gaulden, Jr., Page 4 COURSES TAUGHT Dept/Number Title (Subject) Years (at Angelo State University) MKT 3321 Marketing Spring 2008 MKT 3321 Marketing Fall 2008 MKT 6301 Marketing Management Fall 2009 (at previous institution) MRKT 6310 Marketing Management (web) Fall 2005 MRKT 4314 Marketing research Fall 2005 MRKT 6389 Current Issues In Marketing Summer 2005 MRKT 6310 Marketing Strategy and Theory Spring 2005 MRKT 6310 Marketing Management (web) Fall 2004 MRKT 4314 Marketing research Fall 2004 MRKT 6310 Marketing Management (web) Summer 2004 MRKT 3300 Principles of Marketing May 2004 MRKT 6310 Marketing Management (web) Spring 2004 MRKT 6310 Marketing Management (classroom) Spring 2004 MRKT 6391 Contract Study in Marketing Spring 2004 MRKT 6310 Marketing Management (web) Fall 2003 MRKT 4314 Marketing Research Fall 2003 MRKT 3300 Principles of Marketing Fall 2003 MRKT 4389 Customer Service Summer 2003 MRKT 6310 Marketing Management (web) Spring 2003 MRKT 6310 Marketing Management (classroom) Spring 2003 MRKT 3300 Principles of Marketing Spring 2003 MRKT 6310 Marketing Management (web) Fall 2002 MRKT 4314 Marketing Research Fall 2002 MRKT 6310 Marketing Management (web) Summer 2002 MRKT 6310 Marketing Management (web) Spring 2002 MRKT 6310 Marketing Management (classroom) Spring 2002 MRKT 4314 Marketing Research Spring 2002 MRKT 6391 Contract Study in Marketing Spring 2002 MRKT 6310 Marketing Management (web) Fall 2001 MRKT 3300 Principles of Marketing Fall 2001 MRKT 4389 Electronic Commerce Summer 2001 MRKT 6310 Marketing Management (web) Spring 2001 MRKT 4314 Marketing Research Spring 2001 MRKT 6310 Marketing Management (web) Fall 2000 MRKT 3300 Principles of Marketing Fall 2000

5 Corbett F, Gaulden, Jr., Page 5 Journal Articles (refereed, recent) INTELLECTUAL CONTRIBUTIONS Alexander, D., Shumway, K. & C. Gaulden (2009), Using the Baldrige Application Process to Smooth the Road to Excellence and Accreditation, The Quality Management Forum, Vol. 34, Number 4, Jackson, W.T., Jackson, M.J., and Gaulden, C. (2006). Curricula Assessment Using the Course Diagnostic Survey: A Proposal, Academy of Educational Leadership Journal, Volume 10 (3), Gaulden, C., Jackson, W. T. & Gaster, W. (2002). An Empirical Examination of the Relationship of Personality and the Propensity for Self-Venturing, Academy of Entrepreneurship Journal, Vol. 8, (1) Loyd, S., Jackson, W. T. & Gaulden, C. (2002). Starbucks: The Cup Runneth Over? Journal of the International Academy For Case Studies, Volume 8 (6), Loyd, S., Jackson, W. T. & Gaulden, C. (2002). Starbucks: The Cup Runneth Over? (Teaching Note), Journal of the International Academy For Case Studies Instructors Edition, Volume 8 (7), Jackson, W. T. & Gaulden, C. (2001). Life Cycle Theory: New Implications for Defining Entrepreneurial Types in Developing Countries, International Journal of Entrepreneurship, Vol. 5, Jackson, W. T., Gaulden, C. & W. Gaster (2001). Who it is and What it does: Finding the Heffa-preneur, Academy of Entrepreneurship Journal, Vol. 7, Proceedings from Professional Meetings (refereed, recent) Gaulden, C. (October, 2004). An Integrated Product Taxonomy, In J.A. Carland & J. Carland (Ed.) Proceedings, Academy of Marketing Studies, Cullowhee, North Carolina, Vol. 9 (2), Gaulden, C, Jackson, W.T., Gaster, W., & M.J. Vaughan. (March, 2004). The Franchise System: A Preliminary Testing Platform on the Entrepreneurial Continuum, In K. Campbell (Ed.), Proceedings, Association for Small Business and Entrepreneurship, Southeastern Oklahoma State University,

6 Corbett F, Gaulden, Jr., Page 6 Gaulden, C, Jackson, W.T. & W. Gaster. (March, 2003). Students and Real Entrepreneurs: a Sneak Preview, In C. Gaulden (Ed.), Proceedings, Association for Small Business and Entrepreneurship, Odessa, TX: U.T. Permian Basin, Jackson, W.T., Gaulden, C. & M.J. Vaughan. (2005) A New Way of Looking as Assessment: The Job Diagnostic Survey, Proceedings, Society for the Advancement of Management. Gaulden, C., Jackson, W.T., Gaster, W., & M.J. Vaughan. (November, 2004). Student Entrepreneurs: Regional Differences, Leslie Toombs (Ed.) Proceedings, Association for Small Business and Entrepreneurship, University of Arkansas, Fort Smith, Arkansas. Jackson, W.T., Gaster, W. & Gaulden, C. (March, 2003). Quality in Student Small Business Projects, In C. Gaulden (Ed.), Proceedings, Association for Small Business and Entrepreneurship, Odessa, Texas: U.T. Permian Basin, Loyd, S., Jackson, W. T. & Gaulden, C. (April, 2002). Starbucks, In J.A. Carland & J. Carland (Eds.), Proceedings, International Academy for Case Studies, Cullowhee, North Carolina: Western Carolina University, Vol. 9 (1), Gaulden, C., Jackson, W. T. & W. Gaster. (April, 2002). Personality and Self- Venturing, In J.A. Carland & J. Carland (Eds.) Proceedings, Academy of Entrepreneurship, Cullowhee, NC: Western Carolina University, Vol. 8 (1), Loyd, S., Jackson, W., & Gaulden, C. (October, 2001) Starbucks Coffee: High Octane, Proceedings, International Academy for Case Studies, J. Carland & J. Carland, (Eds.), Gaulden, C. and Jackson, W., (March, 2001) Fuzzy Marketing: Implications for Small Business, Proceedings, Association of Small Business and Entrepreneurship, Jackson, W., Gaster, W., and Gaulden, C., (March, 2001) The Continued Saga of Searching for the Entrepreneur: a Historical Perspective, Proceedings, Association of Small Business and Entrepreneurship, Gaulden, C. and Hardy, D., (August, 2000). The UT System MBA Online Adventure, Proceedings, 16th Annual Conference on Distance Teaching and Learning, , University of Wisconsin System.

7 Corbett F, Gaulden, Jr., Page 7 Cases with Instructional Materials Gaulden, C. (January, 2003). Sony Corporation: From Ruins to Megalith, translated into Japanese for inclusion with Marketing Management course. Gaulden, C, Loyd, S. & Jackson, W. (January, 2003). Marketing the Starbucks Experience, translated into Japanese for inclusion with Marketing Management course. Other Presentations at Professional Meetings Gaulden, C. (October 2011). Fiscal Mischief and Fiscal Constraint in the European Crisis, a keynote address to the 14 th International Conference of the Faculty of Economics and Business Administration at the Sofia State University in Sofia, Bulgaria. This address will be published in 2012 in a conference proceedings. Gaulden, C. (October 2010). Social Welfare and Economic Development: an American Point of View, a keynote address to the 13 th International Conference of the Faculty of Economics and Business Administration at the Sofia State University in Sofia, Bulgaria. (unpublished) Gaulden, C. & Fischer, M. (March 2002). Scale Correlations in a Small Population, Southwestern Decision Sciences Institute Conference, St. Louis, Missouri. Gaulden, C., Boze B. & G. Franklin. (September 2000). Adventures in Online Distance Education: The University of Texas System Consortium MBA Online Program, Presented to the 2000 AACSB Continuous Improvement Symposium, Tampa, FL. Textbooks, Chapters, and Monographs Marketing Management 6310 has been translated into Japanese for offering in the (noncredit) corporate market in Japan. Two additional cases were prepared for this Japanese version. The commercial offering was initiated in January Developed and taught the University s first course in Customer Service for Summer Developed and taught the University s first course in E-commerce for Summer Marketing 6310 Marketing Management entire text of the course. This course is not publicly available, but is the course content of the MBAO 6315 course available through

8 Corbett F, Gaulden, Jr., Page 8 the University of Texas MBA Online program. This course was written as a result of a grant and first deployed in August INTELLECTUAL AND PROFESSIONAL DEVELOPMENT EDITORIAL ASSIGNMENTS Editorial Review Board, Academy of Marketing Studies Journal, Editor, Proceedings of the Association for Small Business and Entrepreneurship, 2003 edition. Editorial Review Board, Academy of Strategic Management Journal, Chair, Editorial Oversight Committee, Journal of Business and Entrepreneurship, SPONSORED PROJECTS University of Texas System grant to author the course content for Marketing 6310 in web-based format for inclusion in the MBA Online program. CONFERENCES ATTENDED Keynote Presenter, 14 th International Conference on Social Welfare Enhancement in EU, Sofia, Bulgaria, October Keynote Presenter, 13 th International Conference on Social Welfare Enhancement in EU, Sofia, Bulgaria, October VP Programs, Southwestern Business Deans Association, Santa Fe, New Mexico, June Past President, Association for Small Business and Entrepreneurship, Albuquerque, New Mexico, October President, Association for Small Business and Entrepreneurship, San Antonio, Texas, November President-Elect, Session Chair, Association for Small Business and Entrepreneurship, Albuquerque, New Mexico, March 2004.

9 Corbett F, Gaulden, Jr., Page 9 Program Chair, Discussant and Presenter, Association for Small Business and Entrepreneurship, Houston, Texas, March Program Chair, Association for Small Business and Entrepreneurship, special pedagogical conference held in conjunction with Allied Academies, Las Vegas, Nevada, October Presenter and Session Chair, Allied Academies, Nashville, Tennessee, April Reviewer, Discussant, Session Chair, Association for Small Business and Entrepreneurship, St. Louis, Missouri, March Presenter, International Academy for Case Studies, Las Vegas, Nevada, Presenter, Reviewer, Discussant, Session Chair, Association for Small Business and Entrepreneurship, New Orleans, Louisiana, Feb/March Attendee, Society for Marketing Advances Conference, Orlando, Florida, November Presenter, 16 th Annual Conference on Distance Teaching and Learning, Madison, Wisconsin, August TRAINING PROGRAMS ATTENDED Blackboard training, Human Participant Protection Education, Attendee, AACSB Management Education e-commerce Conference, Atlanta, Georgia, May Presenter, AACSB Continuous Improvement Seminar, Tampa, Florida, September SERVICE BOARDS OF DIRECTORS Concho Valley Center for Entrepreneurial Development 2009 Southwest Texas Border Small Business Development Center Chair, Advisory Board Southwest Business Deans Association

10 Corbett F, Gaulden, Jr., Page 10 VP Programs 2010 conference President 2010/2011 COMMITTEE AND ADMINISTRATIVE ASSIGNMENTS Numerous committee assignments in the capacity of Dean of the College of Business at Angelo State Univeristy. Member, Organizing Committee of the Sofia, Bulgaria International Conference on Social Welfare Enhancement in the EU (at University of Texas of the Permian Basin) Member, University Student Admissions committee Member, Building Planning and Use Committee, Member, Faculty Affairs Committee, Member, Instructional Development Board, Chair, Faculty Search Committee for Entrepreneurship, Member, University Planning and Budgeting Committee, University of Texas of the Permian Basin, Chair, Search Committee for the Roden Chair in Entrepreneurship, UTPB School of Business, Member, University of Texas System Employee Group Insurance Program Advisory Committee, Chair, Marketing Faculty Search Committee, UTPB School of Business, Member, Tenure and Promotion Committee, UTPB School of Business, Member, General Business Transfer Field of Study Committee, The Texas Higher Education Coordinating Board, Member, University of Texas Faculty Advisory Council, Co-chair, Academic Affairs Committee,

11 University of Texas of the Permian Basin, Faculty Senate, 1996-present Member, Faculty Affairs Committee, Chair, Faculty Affairs Committee, President, Corbett F, Gaulden, Jr., Page 11 Member, University of Texas of the Permian Basin, Student Retention Committee, Co-chair, University of Texas System MBA Online Program Academic Affairs Committee, Member, Transfer Issue Committee, The Texas Higher Education Coordinating Board, 2000-present. Member, University of Texas of the Permian Basin, Presidential Search Advisory Committee, Coordinator, AACSB Accreditation, UTPB School of Business, Member, University of Texas of the Permian Basin, Compliance Committee, Member, University of Texas System Assessment Advisory Board, PROFESSIONAL MEMBERSHIPS Southwest Business Deans Association present Board of Directors present Vice President of Programs President Texas Business Deans present (at UT Permian Basin) Association for Small Business and Entrepreneurship Past-president, 2005 President, 2004 President-Elect, Vice President of Programs, Vice President Membership, Federation of Business Disciplines Board of Directors, Campus Educational Improvement Council, Lee Freshman High School, Midland, Texas Member, Midland Naturalists, Midland Texas

12 Board of Directors, Sigma Beta Delta International Honor Society, Inducted Midland 2000 Economic Development Task Force Consultant, International Academy for Case Studies Academy of Entrepreneurship Academy of Educational Leadership Corbett F, Gaulden, Jr., Page 12

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