New Business Models for the Software Industry: The Emergence of Cloud Computing and Software Ecosystems

Save this PDF as:
 WORD  PNG  TXT  JPG

Size: px
Start display at page:

Download "New Business Models for the Software Industry: The Emergence of Cloud Computing and Software Ecosystems"

Transcription

1 New Business Models for the Software Industry: The Emergence of Cloud Computing and Software Ecosystems Prof. Dr. Peter Buxmann Technische Universität Darmstadt Wirtschaftsinformatik Software Business & Information Management

2 8 June 2011 ProcessWorld Agenda 1. Software Business 2. Software-Cluster 3. Business Models in the Software Industry 1. Type of Products and Services 2. Positioning in the Value Chain 3. Pricing and Profit Generation 4. Outlook

3 8 June 2011 ProcessWorld Software Business Business Models and Strategies Software as a Service Cloud Computing R&D and Innovation Management Cooperations, Mergers and Acquisitions

4 8 June 2011 ProcessWorld Agenda 1. Software Business 2. Software-Cluster 3. Business Models in the Software Industry 1. Type of Products and Services 2. Positioning in the Value Chain 3. Pricing and Profit Generation 4. Outlook

5 8 June 2011 ProcessWorld Software-Cluster Truffle Capital: Largest software cluster in Europe Supported by the German Federal Ministry of Education and Research (BMBF) Cluster goals Cooperation in research and practice Economic growth Emergent business software

6 8 June 2011 ProcessWorld Subproject Business Models Situation Today No unified definition No unified formal specification Business models are hard to compare and to evaluate Our Goal Formal definition and specification Establish comparability and evaluability of business models Systematic decision support

7 8 June 2011 ProcessWorld Agenda 1. Software Business 2. Software-Cluster 3. Business Models in the Software Industry 1. Type of Products and Services 2. Positioning in the Value Chain 3. Pricing and Profit Generation 4. Outlook

8 8 June 2011 ProcessWorld Business Models A firm s business model defines 1. Type of products and services offered 2. Market positioning within the industry value chain 3. Logic of profit generation

9 8 June 2011 ProcessWorld Agenda 1. Software Business 2. Software-Cluster 3. Business Models in the Software Industry 1. Type of Products and Services 2. Positioning in the Value Chain 3. Pricing and Profit Generation 4. Outlook

10 8 June 2011 ProcessWorld Type of Products and Services Offered Software is an intangible, digital good High first-copy costs Low reproduction costs High sunk costs Network effects

11 8 June 2011 ProcessWorld Agenda 1. Software Business 2. Software-Cluster 3. Business Models in the Software Industry 1. Type of Products and Services 2. Positioning in the Value Chain 3. Pricing and Profit Generation 4. Outlook

12 8 June 2011 ProcessWorld Positioning in the Software Value Chain Research Component Procurement Development Production Marketing Implementation Education Support Maintenance Operations Replacement Pussep, Schief, Widjaja, Buxmann, and Wolf (2011), The Software Value Chain as an Analytical Framework for the Software Industry and Its Exemplary Application for Vertical Integration Measurement, in: Proceedings of the 17th Americas' Conference on Information Systems (AMCIS 2011), Detroit (USA).

13 8 June 2011 ProcessWorld Further Research Direction Determine the degree of vertical integration in the software industry Case studies with software firms Balance sheet analysis Developing a model to determine the optimal degree of vertical integration Evaluating the impact of software ecosystems on the degree of vertical integration in the software industry

14 8 June 2011 ProcessWorld Software Ecosystems A Software Ecosystem is a set of actors interacting in a shared market for software and services, often underpinned by a common technological platform or market (Jansen, Brinkkemper, and Finkelstein, 2009) Software Ecosystems as a means to lower the degree of vertical integration FaDOM: A software prototype for monitoring online marketplaces

15 8 June 2011 ProcessWorld Applications in Marketplaces Own calculations and data collection.

16 8 June 2011 ProcessWorld Vendor Multi-Homing Own illustration.

17 8 June 2011 ProcessWorld Agenda 1. Software Business 2. Software-Cluster 3. Business Models in the Software Industry 1. Type of Products and Services 2. Positioning in the Value Chain 3. Pricing and Profit Generation 4. Outlook

18 8 June 2011 ProcessWorld Software Product Pricing Parameters Price formation Price determination Payment flow structure Single payment Assessment base Number of pricing components Price discrimination 1st degree Product bundling Offer Dynamic pricing strategies Penetration pricing Lehmann, Buxmann (2009) Preisstrategien von Softwareanbietern, Wirtschaftsinformatik 51, p Degree of Interaction Recurring payments Usage dependent 2nd degree Product Follow-the-free strategy Combination Usage independent 3rd degree Degree of integration Skimming strategy Multidimensional Price level

19 8 June 2011 ProcessWorld Challenge: Pricing Models for Cloud Computing Software as a Service (Saas) Platform as a Service (Paas) Baun, Kunze, Nimis, Tai (2010), Cloud Computing: Web-basierte dynamische IT-Services, Springer, Heidelberg. Infrastructure as a Service (Iaas)

20 8 June 2011 ProcessWorld Usage-dependent pricing in Software as a Service SaaS is hosted software based on a single set of common code and data definitions that are consumed in a one-to-many model by all contracted customers, at any time, on a pay-for-use basis, or as a subscription based on usage metrics. (Gartner, 2006) SaaS pricing is evolving toward true usage-based models. Most early examples of SaaS price on a fairly simplistic per-user per-month basis, sometimes with add-on costs for extras like mobile, storage, or advanced modules. (Forrester, 2010) With the footprint expansion of software as a service (SaaS) and advent of cloud computing, pay-per-use or utility-type models have become more of a possibility and reality. (IDC, 2010)

21 Anteil SaaS-Lösungen fraction of SaaS solutions 8 June 2011 ProcessWorld Assessment Base in Software as a Service 80% 60% 40% 20% 0% 69% 53% 39% 22% 8% 9% usage-dependent nutzungsabhängig hybrid nutzungsunabhängig usage-independent Bemessungsgrundlage assessment base deutschsprachiger Germany Markt US-amerikanischer Markt Lehmann et al. (2010), Pricing Models of Software as a Service Providers: Usage- Dependent Versus Usage- Independent Pricing Models, in: Proceedings of the 8th Conference on Information Science Technology and Management (CISTM 2010), Tampere. Lehmann et al. (2010), Preisgestaltung für Softwareas-a-Service. Ergebnisse einer empirischen Analyse mit Fokus auf nutzungsabhängige Preismodelle, in: Proceedings der Multikonferenz Wirtschaftsinformatik (MKWI 2010), Göttingen.

22 8 June 2011 ProcessWorld Agenda 1. Software Business 2. Software-Cluster 3. Business Models in the Software Industry 1. Type of Products and Services 2. Positioning in the Value Chain 3. Pricing and Profit Generation 4. Outlook

23 8 June 2011 ProcessWorld Outlook Decision support in business model selection and evaluation Optimal make-or-buy strategies and degree of vertical integration Success factors in software ecosystems Successful pricing models in Cloud Computing and Software as a Service Developing a software for business model generation and evaluation

24 Thank you! Prof. Dr. Peter Buxmann Technische Universität Darmstadt Wirtschaftsinformatik Software Business & Information Management

Myths of Cloud Computing Business Models, Security Issues and Insights from Empirical Surveys

Myths of Cloud Computing Business Models, Security Issues and Insights from Empirical Surveys Myths of Cloud Computing Business Models, Security Issues and Insights from Empirical Surveys 07.02.2012 Myths of Cloud Computing Prof. Dr. Peter Buxmann 1 Agenda Cloud Computing Basics Three Myths of

More information

Software Ecosystems: Vendor-Sided Characteristics of Online Marketplaces Christoph Burkard, Tobias Draisbach, Thomas Widjaja, Peter Buxmann

Software Ecosystems: Vendor-Sided Characteristics of Online Marketplaces Christoph Burkard, Tobias Draisbach, Thomas Widjaja, Peter Buxmann Software Ecosystems: Vendor-Sided Characteristics of Online Marketplaces Christoph Burkard, Tobias Draisbach, Thomas Widjaja, Peter Buxmann?? 07.10.2011 INFORMATIK 2011 Dipl.-Wirtsch.-Inform. Christoph

More information

The Software Industry

The Software Industry Peter Buxmann Heiner Diefenbach Thomas Hess The Software Industry Economic Principles, Strategies, Perspectives Springer Part I Basics 1 The Rules in the Software Industry 3 1.1 Software and Software Markets:

More information

The Two Role Models Cloud Service Vendor & Enterprise Cloud Service Buyer. Dr. Herbert Wanner, Internet Business Solutions Group Cisco Systems

The Two Role Models Cloud Service Vendor & Enterprise Cloud Service Buyer. Dr. Herbert Wanner, Internet Business Solutions Group Cisco Systems The Two Role Models Cloud Service Vendor & Enterprise Cloud Service Buyer Dr. Herbert Wanner, Internet Business Solutions Group Cisco Systems Agenda 1 2 3 4 5 The Two Role Models: Supply Side & Demand

More information

Enterprise Application Enablement for the Internet of Things

Enterprise Application Enablement for the Internet of Things Enterprise Application Enablement for the Internet of Things Prof. Dr. Uwe Kubach VP Internet of Things Platform, P&I Technology, SAP SE Public Internet of Things (IoT) Trends 12 50 bn 40 50 % Devices

More information

Platform as a Service (PaaS) (Public, Private and Hybrid Cloud) Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2014-2020

Platform as a Service (PaaS) (Public, Private and Hybrid Cloud) Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2014-2020 Brochure More information from http://www.researchandmarkets.com/reports/3060123/ Platform as a Service (PaaS) (Public, Private and Hybrid Cloud) Market - Global Industry Analysis, Size, Share, Growth,

More information

Fundamental Concepts and Models

Fundamental Concepts and Models Fundamental Concepts and Models 1 1. Roles and Boundaries Could provider The organization that provides the cloud based IT resources Cloud consumer An organization (or a human) that has a formal contract

More information

Katerina Apostolaki, kapo@intracom.gr Marketing Manager

Katerina Apostolaki, kapo@intracom.gr Marketing Manager Cloud for Telcos Katerina Apostolaki, kapo@intracom.gr Marketing Manager As an introduction Broadband is refered as a network infrastructure capable of reliably delivering diverse convergent services through

More information

Collaborative Product Development The case of network operators introducing Cloud Services

Collaborative Product Development The case of network operators introducing Cloud Services Collaborative Product Development The case of network operators introducing Cloud Services Robin Haeberle / Nico Grove Pacific Telecommunications Council 2013 Prof. Dr. Nico Grove Assistant Professor Institute

More information

Despite the hype, cloud adoption is still in its early days for most companies, but cloud is coming.

Despite the hype, cloud adoption is still in its early days for most companies, but cloud is coming. J U L Y, 2 0 1 3 Despite the hype, cloud adoption is still in its early days for most companies, but cloud is coming. TABLE OF CONTENTS Executive Summary Key Findings Key Conclusions Recommendations Survey

More information

WHITE PAPER IN THIS WHITE PAPER EXECUTIVE SUMMARY. Sponsored by: Salesforce. August 2015

WHITE PAPER IN THIS WHITE PAPER EXECUTIVE SUMMARY. Sponsored by: Salesforce. August 2015 WHITE PAPER The Salesforce Economy: How Salesforce, Its Ecosystem of Partners, and Its Customers Will Create More Than 1 Million Jobs and Add $272 Billion to Local Economies in the Next Four Years Sponsored

More information

NetSuite: Global Leader in Cloud ERP

NetSuite: Global Leader in Cloud ERP NetSuite: Global Leader in Cloud ERP NYSE : N As of April 28, 2015 Safe Harbor Statement This presentation contains forward-looking statements that involve risks, uncertainties and assumptions relating

More information

Cloud OS. Neue Geschäftsmodelle mit Microsoft Lösungen für Hoster und Service Provider. Windows Server & Windows Azure

Cloud OS. Neue Geschäftsmodelle mit Microsoft Lösungen für Hoster und Service Provider. Windows Server & Windows Azure Cloud OS Neue Geschäftsmodelle mit Microsoft Lösungen für Hoster und Service Provider Olaf Würker Channel Executive Hosting Roman Schweizer Product Manager Windows Server & Windows Azure Agenda 13:30 14:15

More information

Cloud Vendor Benchmark 2015 A Comparison of Cloud Computing Vendors and Service Providers

Cloud Vendor Benchmark 2015 A Comparison of Cloud Computing Vendors and Service Providers Cloud Pervasive Computing Driver No.1 An The Overview digital world of is becoming German a reality, and Swiss and more Cloud so each Computing day. E-commerce, Market online advertising, mobile applications

More information

Global cloud computing market in healthcare industry by pricing models - Spot pricing or subscription model - Pay-as-you-go model

Global cloud computing market in healthcare industry by pricing models - Spot pricing or subscription model - Pay-as-you-go model Brochure More information from http://www.researchandmarkets.com/reports/2384476/ Cloud Computing Market In Healthcare Industry (IAAS, SAAS, PAAS, CIS, NCIS, PACS, EMR, RIS) - Global Industry Analysis,

More information

I D C T E C H N O L O G Y S P O T L I G H T

I D C T E C H N O L O G Y S P O T L I G H T I D C T E C H N O L O G Y S P O T L I G H T S t r a t e g i es for Optimizing Recurring Reve n u e M o dels in the Softw are Industry November 2013 Adapted from The Coming of the 3rd Platform and What

More information

Cloud creates path to profitability for Australian businesses. A complimentary report from cloud-based business management software provider NetSuite

Cloud creates path to profitability for Australian businesses. A complimentary report from cloud-based business management software provider NetSuite Cloud creates path to profitability for Australian businesses A complimentary report from cloud-based business management software provider NetSuite Introduction Australian businesses are facing a dynamic

More information

Simulation Model for Cost-Benefit Analysis of Cloud Computing versus In-House Datacenters

Simulation Model for Cost-Benefit Analysis of Cloud Computing versus In-House Datacenters Simulation Model for Cost-Benefit Analysis of Cloud Computing versus In-House Datacenters Zuzana Kristekova Jesica Brion Michael Schermann Helmut Krcmar Veröffentlicht in: Multikonferenz Wirtschaftsinformatik

More information

ISV Cloud Program - der schnelle Weg in die Wolke

ISV Cloud Program - der schnelle Weg in die Wolke ISV Cloud Program - der schnelle Weg in die Wolke Ing. Peter Ploiner Manager Channel Business Development Cloud Computing OCG Arbeitskreis Cloud Computing Wien, 22. Juni 2011 Nr. 3 globalen IT-Services

More information

SaaS. Myths and Realities

SaaS. Myths and Realities SaaS Myths and Realities SoftwareasaService: a turnkey solution? Executive Summary Initially designed for small companies, SoftwareasaService (SaaS) has gradually extended to multinational firms all over

More information

This is an electronic reprint of the original article. This reprint may differ from the original in pagination and typographic detail.

This is an electronic reprint of the original article. This reprint may differ from the original in pagination and typographic detail. This is an electronic reprint of the original article. This reprint may differ from the original in pagination and typographic detail. Author(s): Laatikainen, Gabriella; Ojala, Arto; Mazhelis, Oleksiy

More information

Software-as-aService Revenue Models

Software-as-aService Revenue Models Cloud Computing Software-as-aService Revenue Models Arto Ojala, University of Jyväskylä, Finland When should software providers maintain their traditional licensing model versus offering software as a

More information

Using the Cloud to fill the void between the business and the IT Department

Using the Cloud to fill the void between the business and the IT Department Using the Cloud to fill the void between the business and the IT Department David Bennett IT Consultant david.bennett@changeharbour.com Agenda The legal services market Business demands on the IT Department

More information

Agenda. Background and cloud portability and interoperability concepts Distributed computing reference model. development Conclusions

Agenda. Background and cloud portability and interoperability concepts Distributed computing reference model. development Conclusions Dr Thomas Lee 14 August 2013, 6 th Meeting of Working Group on Cloud Computing Interoperability Standards, Expert Group on Cloud Computing Services and Standards, Office of the Government Chief Information

More information

Software and electronics are the cloud ECO system. avner.algom@cloud.org.il. www.meetup.com/igtcloud

Software and electronics are the cloud ECO system. avner.algom@cloud.org.il. www.meetup.com/igtcloud Software and electronics are the cloud ECO system avner.algom@cloud.org.il האיגוד הישראלי למחשוב ענן The Israeli Association of Cloud Computing 100 Companies +1850 Active Members Knowledge Sharing & Networking

More information

Openbravo Subscription and Recurring Billing Managing a Subscription-based Business and How a Technology Giant Did It

Openbravo Subscription and Recurring Billing Managing a Subscription-based Business and How a Technology Giant Did It Openbravo Subscription and Recurring Billing Managing a Subscription-based Business and How a Technology Giant Did It 1 Presenter Jon Setuain Senior Consultant at Openbravo 2 Trusted Vendor World leader

More information

The Journey to SaaS Profitability Four considerations for software executives

The Journey to SaaS Profitability Four considerations for software executives The Journey to SaaS Profitability Four considerations for software executives Technology Institute October 2014 For SaaS providers, the journey to profitability is filled with challenges: Is your company

More information

Cloud Computing Flying High (or not) Ben Roper IT Director City of College Station

Cloud Computing Flying High (or not) Ben Roper IT Director City of College Station Cloud Computing Flying High (or not) Ben Roper IT Director City of College Station What is Cloud Computing? http://www.agent-x.com.au/ Wikipedia - the use of computing resources (hardware and software)

More information

The Software Industry

The Software Industry The Software Industry Economic Principles, Strategies, Perspectives Bearbeitet von Peter Buxmann, Heiner Diefenbach, Thomas Hess 1. Auflage 2012. Buch. XII, 223 S. Hardcover ISBN 978 3 642 31509 1 Format

More information

The higher education user type market is expected to be the highest revenue generating component.

The higher education user type market is expected to be the highest revenue generating component. Telecom and IT 2014 CLOUD COMPUTING IN EDUCATION MARKET By Service Model (SaaS, PaaS, IaaS), by Deployment Model (Private Cloud, Public Cloud, Hybrid Cloud, and Community Cloud), By User Type (K-12, Higher

More information

On Premise Vs Cloud: Selection Approach & Implementation Strategies

On Premise Vs Cloud: Selection Approach & Implementation Strategies On Premise Vs Cloud: Selection Approach & Implementation Strategies Session ID#:10143 Prepared by: Praveen Kumar Practice Manager AST Corporation @Praveenk74 REMINDER Check in on the COLLABORATE mobile

More information

Deutscher Datacenter Markt. Nürnberg 16 th October 2012

Deutscher Datacenter Markt. Nürnberg 16 th October 2012 Deutscher Datacenter Markt Nürnberg 16 th October 2012 AGENDA 1. Data centre developments 2. Data traffic growth in Germany 3. Cloud compugng 4. Market trends and factors 5. Market forecasts GERMANY 1.

More information

Cloud based Conceptual Framework of Service Level Agreement for University

Cloud based Conceptual Framework of Service Level Agreement for University Cloud based Conceptual Framework of Service Level Agreement for University Krunal D. Trivedi Acharya Motibhai Patel Institute of Computer Studies, Ganpat University, Mehsana, Gujarat, INDIA N J. Patel,

More information

Copyright 2014, Oracle and/or its affiliates. All rights reserved.

Copyright 2014, Oracle and/or its affiliates. All rights reserved. 1 Oracle Business Intelligence in the Cloud Gherardo Infunti Business Development Director EMEA Business Analytics 2 Disclaimer THE FOLLOWING IS INTENDED TO OUTLINE OUR GENERAL PRODUCT DIRECTION. IT IS

More information

Research. Key Issues for Software as a Service, 2009

Research. Key Issues for Software as a Service, 2009 Research Publication Date: 6 February 2009 ID Number: G00164873 Key Issues for Software as a Service, 2009 Robert P. Desisto, Ben Pring As organizations' capital budgets dry up, clients evaluating SaaS

More information

This is an electronic reprint of the original article. This reprint may differ from the original in pagination and typographic detail.

This is an electronic reprint of the original article. This reprint may differ from the original in pagination and typographic detail. This is an electronic reprint of the original article. This reprint may differ from the original in pagination and typographic detail. Author(s): Ojala, Arto Title: Software-as-a-Service Revenue Models

More information

Cloud Computing mit mathematischen Anwendungen

Cloud Computing mit mathematischen Anwendungen Cloud Computing mit mathematischen Anwendungen Dr. habil. Marcel Kunze Engineering Mathematics and Computing Lab (EMCL) Institut für Angewandte und Numerische Mathematik IV Karlsruhe Institute of Technology

More information

E-Business Technology

E-Business Technology E-Business Technology Presented to: Prof. Dr. Eduard Heindl By: Bhupesh Sardana BCM WS 2010-11 Date: 21-Jan-2011 Business Case Your business is growing exponentially. Your computing need & usage is getting

More information

Simplify And Innovate The Way You Consume Cloud

Simplify And Innovate The Way You Consume Cloud A Forrester Consulting October 2014 Thought Leadership Paper Commissioned By Infosys Simplify And Innovate The Way You Consume Cloud Table Of Contents Executive Summary... 1 Cloud Adoption Is Gaining Maturity

More information

The growing demand for a centralized system for the management of academic processes is expected to drive the cloud computing in education market

The growing demand for a centralized system for the management of academic processes is expected to drive the cloud computing in education market Brochure More information from http://www.researchandmarkets.com/reports/3505246/ Cloud Computing in Education Market by Service Model (SaaS, PaaS, and IaaS), Deployment Model (Private Cloud, Public Cloud,

More information

IBM Cloud marketplace Business Partner Program Overview

IBM Cloud marketplace Business Partner Program Overview IBM Cloud: Think it. Build it. Tap into it. IBM Cloud marketplace Business Partner Program Overview Reach New Markets & Grow Your Business To join: https://www.marketplace.ibmcloud.com/joinnow IBM can

More information

Enabling the Future of Networks, Enterprises & Clouds Steve Smith, CEO

Enabling the Future of Networks, Enterprises & Clouds Steve Smith, CEO Enabling the Future of Networks, Enterprises & Clouds Steve Smith, CEO PTC 14 January 21 The cloud is the paradigm shift for the next decade Interconnection is more critical than ever We enable networks,

More information

Network Service Provider Markets in Europe Focus on the Enterprise Sector. Jan Hein Bakkers Senior Research Manager EMEA Telecoms & Networking

Network Service Provider Markets in Europe Focus on the Enterprise Sector. Jan Hein Bakkers Senior Research Manager EMEA Telecoms & Networking Network Service Provider Markets in Europe Focus on the Enterprise Sector Jan Hein Bakkers Senior Research Manager EMEA Telecoms & Networking Agenda The Evolving ICT Industry and NSPs European Telecom

More information

Welcome to SoftSummit 2010! October 11 13, 2010 Hilton San Jose San Jose, CA

Welcome to SoftSummit 2010! October 11 13, 2010 Hilton San Jose San Jose, CA Welcome to SoftSummit 2010! October 11 13, 2010 Hilton San Jose San Jose, CA Flexera Software Overview and Vision Mark Bishof President and Chief Executive Officer Flexera Software Agenda Flexera Software

More information

Pricing Strategies of Software Vendors

Pricing Strategies of Software Vendors Pricing Strategies of Software Vendors Pricing strategies of vendors in the software industry have so far not been discussed comprehensively. This is surprising as the characteristics of the software industry

More information

Cloud Computing: Current Market Trends and Future Opportunities

Cloud Computing: Current Market Trends and Future Opportunities Cloud Computing: Current Market Trends and Future Opportunities by Martin Tantow, Editor-in-Chief, CloudTimes.org Commodity Infrastructure as a Service Cloud computing continues to gain more mainstream

More information

Deutsche Börse Cloud Exchange AG First vendor-neutral platform for IaaS cloud computing products. October 2013

Deutsche Börse Cloud Exchange AG First vendor-neutral platform for IaaS cloud computing products. October 2013 Deutsche Börse Cloud Exchange AG First vendor-neutral platform for IaaS cloud computing products October 2013 Deutsche Börse Cloud Exchange AG 1 Deutsche Börse Cloud Exchange AG What if Deutsche Börse

More information

Research Report. Abstract: 2014 Public Cloud Computing Trends. March 2014

Research Report. Abstract: 2014 Public Cloud Computing Trends. March 2014 Research Report Abstract: 2014 Public Cloud Computing Trends By Wayne Pauley, Senior Analyst and Bill Lundell, Senior Research Analyst With Jenn Gahm, Senior Project Manager March 2014 Introduction Research

More information

Atos to acquire Bull to create a European global leader in Cloud, IT Security solutions, and Big Data. May 26 th, 2014

Atos to acquire Bull to create a European global leader in Cloud, IT Security solutions, and Big Data. May 26 th, 2014 Atos to acquire Bull to create a European global leader in Cloud, IT Security solutions, and Big Data May 26 th, 2014 Disclaimer This document contains further forward-looking statements that involve risks

More information

Cloud Computing are you ready?

Cloud Computing are you ready? Cloud Computing are you ready? Steven Krenz ITSM Practice Lead Agenda Introduction Presentation Topics The traditional Data Center: How it compares to The Cloud Cloud Computing and IT Service Management:

More information

Vodafone Cloud & Hosting Services. Gary Goodenough 13 th November 2015

Vodafone Cloud & Hosting Services. Gary Goodenough 13 th November 2015 Vodafone Cloud & Hosting Services Gary Goodenough 13 th November 2015 1 So, you ll all know Vodafone for these 2 But, we also do this and this 3 4 Market trends and customer challenges Your World/ Our

More information

Cloud Application Marketplace 2013-2018

Cloud Application Marketplace 2013-2018 Brochure More information from http://www.researchandmarkets.com/reports/2720876/ Cloud Application Marketplace 2013-2018 Description: There are thousands of cloud applications in the market that are offered

More information

MONETIZING IOT: THINGWORX MARKETPLACE AND THE SUBSCRIPTION ECONOMY

MONETIZING IOT: THINGWORX MARKETPLACE AND THE SUBSCRIPTION ECONOMY MONETIZING IOT: THINGWORX MARKETPLACE AND THE SUBSCRIPTION ECONOMY Relationship Business Management We build modern, flexible and easy to use enterprise software (RBM) that enables companies to manage

More information

User Survey Analysis: Usage Plans for SaaS Application Software, France, Germany and the U.K., 2009

User Survey Analysis: Usage Plans for SaaS Application Software, France, Germany and the U.K., 2009 Dataquest Publication Date: 23 February 2009 ID Number: G00165376 User Survey Analysis: Usage Plans for SaaS Application Software, France, Germany and the U.K., 2009 Chris Pang Gartner surveyed nearly

More information

What is a Networked Information System

What is a Networked Information System What is a Networked Information System Clemens Brunner May 27, 2014 Contents 1 Introduction 1 2 Information System 1 3 Cloud 2 3.1 Advantages.............................. 3 3.2 Services................................

More information

Public Sector Cloud Services - The Telecom Perspective

Public Sector Cloud Services - The Telecom Perspective Cloud for Europe Conference Berlin, November 14-15, 2013 www.huawei.com www.huawei.com Public Sector Cloud Services - The Telecom Perspective Abdellatif Benjelloun Touimi, Corporate Industry & Standards

More information

Transformational Case Study How we leveraged the benefits of Cloud and changed the way we do business. Clare Porter Infinity 16 Sept 2010

Transformational Case Study How we leveraged the benefits of Cloud and changed the way we do business. Clare Porter Infinity 16 Sept 2010 Transformational Case Study How we leveraged the benefits of Cloud and changed the way we do business Clare Porter Infinity 16 Sept 2010 Agenda Introduction Drivers for Adoption Software as a Service Impact

More information

SaaS, PaaS & TaaS. By: Raza Usmani

SaaS, PaaS & TaaS. By: Raza Usmani SaaS, PaaS & TaaS By: Raza Usmani SaaS - Introduction Software as a service (SaaS), sometimes referred to as "on-demand software. software and its associated data are hosted centrally (typically in the

More information

A discussion on Does cloud computing payback? Another in Inecom s series of Insight white papers to help improve your business process

A discussion on Does cloud computing payback? Another in Inecom s series of Insight white papers to help improve your business process INSIGHTS A discussion on Does cloud computing payback? Another in Inecom s series of Insight white papers to help improve your business process One of the issues with discussing cloud solutions, is trying

More information

Cloud and the Car - Use Cases, Business Models, and Impact Analysis

Cloud and the Car - Use Cases, Business Models, and Impact Analysis Brochure More information from http://www.researchandmarkets.com/reports/3420812/ Cloud and the Car - Use Cases, Business Models, and Impact Analysis Description: The research service discusses the key

More information

CLOUD ERP SOFTWARE PREFERENCES STUDY

CLOUD ERP SOFTWARE PREFERENCES STUDY CLOUD ERP SOFTWARE PREFERENCES STUDY A study conducted by IFS North America APRIL, 2013 THE CURRENT STATE OF THE INDUSTRY BASED ON A SURVEY OF MORE THAN 200 EXECUTIVES METHODOLOGY In early 2013, IFS North

More information

CLOUD COMPUTING An Overview

CLOUD COMPUTING An Overview CLOUD COMPUTING An Overview Abstract Resource sharing in a pure plug and play model that dramatically simplifies infrastructure planning is the promise of cloud computing. The two key advantages of this

More information

Businessmodelle des SaaS Eco-Systems Chancen, Risiken und kritische Erfolgsfaktoren

Businessmodelle des SaaS Eco-Systems Chancen, Risiken und kritische Erfolgsfaktoren Businessmodelle des SaaS Eco-Systems Chancen, Risiken und kritische Erfolgsfaktoren Partnering for the Cloud 14 th of Mai, 2013 Ulrich Hubert und Klaus Kaufmann Fujitsu Enabling Software Technology 0 Copyright

More information

Progress Software. Presentation to Investors. Jay Bhatt President & Chief Executive Officer April 25, 2012

Progress Software. Presentation to Investors. Jay Bhatt President & Chief Executive Officer April 25, 2012 Progress Software Presentation to Investors Jay Bhatt President & Chief Executive Officer April 25, 2012 Forward Looking Statements This presentation contains statements that are forward-looking statements

More information

Fujitsu Dynamic Cloud Bridging today and tomorrow

Fujitsu Dynamic Cloud Bridging today and tomorrow Fujitsu Dynamic Cloud Bridging today and tomorrow Contents Cloud Computing with Fujitsu 3 Fujitsu Dynamic Cloud: Higher Dynamics for Enterprises 4 Fujitsu Dynamic Cloud: Our Offering 6 High Security Standards

More information

CRISIL Young Thought Leader 2014 CLOUD COMPUTING. MALADI SRINIVAS PAVAN 2 nd year student of PGDM INDIAN INSTITUTE OF MANAGEMENT CALCUTTA

CRISIL Young Thought Leader 2014 CLOUD COMPUTING. MALADI SRINIVAS PAVAN 2 nd year student of PGDM INDIAN INSTITUTE OF MANAGEMENT CALCUTTA CRISIL Young Thought Leader 2014 CLOUD COMPUTING How will cloud computing transfo rm technology? Wha t is the futu re outlo ok for cloud computing? Submitted by MALADI SRINIVAS PAVAN 2 nd year student

More information

Cloud Computing and Privacy Laws! 17.7. 22.7. 2011 Prof. Dr. Thomas Fetzer, LL.M. Technische Universität Dresden Law School

Cloud Computing and Privacy Laws! 17.7. 22.7. 2011 Prof. Dr. Thomas Fetzer, LL.M. Technische Universität Dresden Law School DEUTSCH-FRANZÖSISCHE SOMMERUNIVERSITÄT! FÜR NACHWUCHSWISSENSCHAFTLER 2011! CLOUD COMPUTING : HERAUSFORDERUNGEN UND MÖGLICHKEITEN UNIVERSITÉ DʼÉTÉ FRANCO-ALLEMANDE POUR JEUNES CHERCHEURS 2011! CLOUD COMPUTING

More information

Achieving high performance with Accenture s on-demand solution for the chemical industry. Driving business performance with SAP Business ByDesign

Achieving high performance with Accenture s on-demand solution for the chemical industry. Driving business performance with SAP Business ByDesign Achieving high performance with Accenture s on-demand solution for the chemical industry Driving business performance with SAP Business ByDesign 2 Accenture helps small to mid-size companies and subsidiaries

More information

onetransport 2016 InterDigital, Inc. All Rights Reserved.

onetransport 2016 InterDigital, Inc. All Rights Reserved. onetransport 1 onetransport: Who We are Today Platform Provider Transport Expert Analytics Sensors / Analytics Data providers / Use case owners 11 partners 2- year project 3.5m Total funding 2 How this

More information

The Business Drivers of Software as a Service (SaaS): Key Issues for Public Sector Executives. January 2011. Spencer Stern. Spencer can be reached at:

The Business Drivers of Software as a Service (SaaS): Key Issues for Public Sector Executives. January 2011. Spencer Stern. Spencer can be reached at: The Business Drivers of Software as a Service (SaaS): Key Issues for Public Sector Executives January 2011 Spencer Stern Spencer Stern is the founder of Stern Consulting, which assists public sector agencies

More information

Sourcing Lifecycle for Software as a Service (SAAS)

Sourcing Lifecycle for Software as a Service (SAAS) EPJ Web of Conferences 68, 00010 (2014) DOI: 10.1051/ epjconf/ 20146800010 C Owned by the authors, published by EDP Sciences, 2014 Sourcing Lifecycle for Software as a Service (SAAS) Santy 1, K. Sikkel

More information

Cloud Solutions and Market Opportunities

Cloud Solutions and Market Opportunities Brochure More information from http://www.researchandmarkets.com/reports/2761558/ Cloud Solutions and Market Opportunities Description: Cloud computing abstracts and virtualizes the need for as much physical

More information

Cloud Computing: Disrupting Business Models Since 1999. Geoffrey Mattei Center for Digital Strategies

Cloud Computing: Disrupting Business Models Since 1999. Geoffrey Mattei Center for Digital Strategies Cloud Computing: Disrupting Business Models Since 1999 Geoffrey Mattei Center for Digital Strategies Agenda What is the cloud? On-premises software sales Cloud services sales Economics of on-premises and

More information

ASTCORPORATION. Head in the Clouds Feet On the Ground A Guide to Choosing Cloud Options RECOGNIZED. PREFERRED. SPECIALIZED.

ASTCORPORATION. Head in the Clouds Feet On the Ground A Guide to Choosing Cloud Options RECOGNIZED. PREFERRED. SPECIALIZED. ASTCORPORATION SPECIALIZED. RECOGNIZED. PREFERRED. Head in the Clouds Feet On the Ground A Guide to Choosing Cloud Options Abhi Raina Director EPM Practice Prasad Nettem VP ERP Practice AST Corporation

More information

Becoming a Cloud Services Broker. Neelam Chakrabarty Sr. Product Marketing Manager, HP SW Cloud Products, HP April 17, 2013

Becoming a Cloud Services Broker. Neelam Chakrabarty Sr. Product Marketing Manager, HP SW Cloud Products, HP April 17, 2013 Becoming a Cloud Services Broker Neelam Chakrabarty Sr. Product Marketing Manager, HP SW Cloud Products, HP April 17, 2013 Hybrid delivery for the future Traditional IT Evolving current state Future Information

More information

Enterprise Cloud Computing: What, Why and How

<Insert Picture Here> Enterprise Cloud Computing: What, Why and How Enterprise Cloud Computing: What, Why and How Andrew Sutherland SVP, Middleware Business, EMEA he following is intended to outline our general product direction. It is intended for

More information

IaaS- the sunny side of cloud

IaaS- the sunny side of cloud IaaS- the sunny side of cloud Cloud computing continues to evolve not just from the private and public cloud front, but also at platformas-a-service (PaaS), software-as-a-service (SaaS) and infrastructure-as-a-service

More information

Stepping Up to The Cloud:

Stepping Up to The Cloud: A research report prepared by: Publication sponsored by: TABLE OF CONTENTS Introduction: Reaching a Cloud Decision Point Strategic Cloud Capabilities Managing Key Challenges Plan For Change Sponsor Perspective:

More information

Fujitsu Forum 2014. Human Centric Innovation. 19th 20th November. 0 Copyright 2014 FUJITSU

Fujitsu Forum 2014. Human Centric Innovation. 19th 20th November. 0 Copyright 2014 FUJITSU Fujitsu Forum 2014 19th 20th November Human Centric Innovation 0 Copyright 2014 FUJITSU Reducing the cost of Managing Hybrid IT Andrew Brabban VP, Head of Initiatives Programs, Emerging Technologies and

More information

Media Presentation November 8th, 2011

Media Presentation November 8th, 2011 November 8th, 2011 What do we announce today? The alliance between and The Leading European IT services company The #1 Software company in China To jointly market cloud computing solutions for corporate

More information

iscripts Top 10 challenges to consider before testing SaaS based applications

iscripts Top 10 challenges to consider before testing SaaS based applications Top 10 challenges to consider before testing SaaS based applications iscripts SaaS What s in store for 2015? Forrester has revealed that there is a significant change in adopting enterprise applications

More information

Software as a Service: A Transformative Way to Deliver Applications

Software as a Service: A Transformative Way to Deliver Applications I D C E X E C U T I V E B R I E F Software as a Service: A Transformative Way to Deliver Global Headquarters: 5 Speen Street Framingham, MA 01701 USA P.508.872.8200 F.508.935.4015 www.idc.com October 2010

More information

I D C M A R K E T S P O T L I G H T

I D C M A R K E T S P O T L I G H T I D C M A R K E T S P O T L I G H T B u yi n g I n t o t h e C l o u d April 2015 By Marilyn Carr Sponsored by Ingram Micro and Microsoft This paper is part of a series developed by IDC to educate organizations

More information

CHAPTER 8 CLOUD COMPUTING

CHAPTER 8 CLOUD COMPUTING CHAPTER 8 CLOUD COMPUTING SE 458 SERVICE ORIENTED ARCHITECTURE Assist. Prof. Dr. Volkan TUNALI Faculty of Engineering and Natural Sciences / Maltepe University Topics 2 Cloud Computing Essential Characteristics

More information

A hole in the cloud: Is cloud secure?

A hole in the cloud: Is cloud secure? A hole in the cloud: Is cloud secure? N. Vijaykumar Infosys Technologies Limited, Bangalore presented at Security in cloud is a key challenge! 70% 60% 50% 40% 30% 20% 10% 0% Data integrity tampering Hacker

More information

CLOUD BASED SCADA. Removing Implementation and Deployment Barriers. Liam Kearns Open Systems International, Inc.

CLOUD BASED SCADA. Removing Implementation and Deployment Barriers. Liam Kearns Open Systems International, Inc. CLOUD BASED SCADA Removing Implementation and Deployment Barriers Liam Kearns Open Systems International, Inc. SCADA Traditional definition and application. SCADA DEFINITION Definition Supervisory Control

More information

Monetizing Software as a Service Solutions. June 12, 2008 Version 1.0

Monetizing Software as a Service Solutions. June 12, 2008 Version 1.0 Monetizing Software as a Service Solutions June 12, 2008 Version 1.0 Monetizing SaaS Solutions The research firm Gartner defines SaaS as, hosted software based on a single set of common code and data definitions

More information

ICT 7: Advanced cloud infrastructures and services

ICT 7: Advanced cloud infrastructures and services ICT 7: Advanced cloud infrastructures and services Jorge GASOS DG CONNECT Jorge.Gasos@ec.europa.eu Cloud Computing: a fast growing market Cloud Computing - EU27 Global cloud computing market 8000 7000

More information

I D C V E N D O R S P O T L I G H T. H yb r i d C l o u d Solutions for ERP

I D C V E N D O R S P O T L I G H T. H yb r i d C l o u d Solutions for ERP I D C V E N D O R S P O T L I G H T H yb r i d C l o u d Solutions for ERP November 2014 Adapted from Worldwide Enterprise Applications 2014 2018 Forecast and 2013 Vendor Shares by Christine Dover Sponsored

More information

Addressing the challenges of cloud order orchestration and provisioning

Addressing the challenges of cloud order orchestration and provisioning _experience the commitment TM Addressing the challenges of cloud order orchestration and provisioning September 2011, CGI Group Inc. All rights reserved TABLE OF CONTENTS 1 Introduction... 3 2 Provisioning

More information

Global Off Shoring and Outsourcing Market Dynamics

Global Off Shoring and Outsourcing Market Dynamics Global Off Shoring and Outsourcing Market Dynamics Tomas Volek, Accenture INSTRUCTIONS FOR USE OF THIS DOCUMENT IMPORTANT This presentation was created for the purpose of the Softcon conference in Bratislava

More information

Big Data & Its Bigger Possibilities In The Cloud

Big Data & Its Bigger Possibilities In The Cloud Big Data & Its Bigger Possibilities In The Cloud Chhavi Gupta Software Engineer, EMC Corporation Sai Pattem Professional MBA Candidate 2013 August 15 th, 9:30 10:30 AM Session 13860 Room 200 (Hynes Convention

More information

ADVANCEMENT TOWARDS PRIVACY PROCEEDINGS IN CLOUD PLATFORM

ADVANCEMENT TOWARDS PRIVACY PROCEEDINGS IN CLOUD PLATFORM INTERNATIONAL JOURNAL OF ADVANCED RESEARCH IN ENGINEERING AND SCIENCE ADVANCEMENT TOWARDS PRIVACY PROCEEDINGS IN CLOUD PLATFORM Neela Bhuvan 1, K.Ajay Kumar 2 1 M.Tech Student, Dept of CSE, Vathsalya Institute

More information

Making Leaders Successful Every Day

Making Leaders Successful Every Day Making Leaders Successful Every Day Why & How Enterprises Are Adopting the Cloud James Staten, VP, Principal Analyst The bottom line 1. Public cloud adoption is driven by the business, not IT Empowered

More information

Lower your cost income ratio in the Digital age

Lower your cost income ratio in the Digital age Advisory Lower your cost income ratio in the Digital age Operation find the money Ken van Ierlant Amsterdam All commodity businesses face the challenge of increasing C/I ratios ING experienced a strong

More information

goberlin a Trusted Cloud Marketplace for Governmental and Commercial Services

goberlin a Trusted Cloud Marketplace for Governmental and Commercial Services goberlin a Trusted Cloud Marketplace for Governmental and Commercial Services Data Protection and Security Considerations in an egovernment Cloud in Germany Dr. Klaus-Peter Eckert Public Sector Cloud Forum

More information

Data Virtualization. Paul Moxon Denodo Technologies. Alberta Data Architecture Community January 22 nd, 2014. 2014 Denodo Technologies

Data Virtualization. Paul Moxon Denodo Technologies. Alberta Data Architecture Community January 22 nd, 2014. 2014 Denodo Technologies Data Virtualization Paul Moxon Denodo Technologies Alberta Data Architecture Community January 22 nd, 2014 The Changing Speed of Business 100 25 35 45 55 65 75 85 95 Gartner The Nexus of Forces Today s

More information

Leveraging SaaS as Part of a Technology-led Procurement Transformation

Leveraging SaaS as Part of a Technology-led Procurement Transformation Leveraging SaaS as Part of a Technology-led Procurement Transformation Jesse Hanger, Specialist Master Sean Rhoades, Senior Consultant September 29, 2014 Soft ware as a Ser vice (SaaS) (/sæs/ or /sɑːs/)

More information

SAP Debt Investor Presentation Fourth Quarter 2014 Update Call Walldorf, Germany Friday, February 06, 2015

SAP Debt Investor Presentation Fourth Quarter 2014 Update Call Walldorf, Germany Friday, February 06, 2015 SAP Debt Investor Presentation Fourth Quarter 2014 Update Call Walldorf, Germany Friday, February 06, 2015 Safe Harbor Statement Any statements contained in this document that are not historical facts

More information

journey to a hybrid cloud

journey to a hybrid cloud journey to a hybrid cloud Virtualization and Automation VI015SN journey to a hybrid cloud Jim Sweeney, CTO GTSI about the speaker Jim Sweeney GTSI, Chief Technology Officer 35 years of engineering experience

More information