ECR FORUM FOR COOPERATION

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1 Sponsorship Offer ECR FORUM FOR COOPERATION is one of the most important events for the FMCG and DIY industry. This annual conference is the best place to share experience between managers representing all stages of the value chain: manufacturers, retailers, distributors and service providers. Previous editions of the ECR Poland Forum proved that this meeting is characterized by two strong advantages: (1) the highest professional level of presentations, and (2) the group of its participants, among whom there are the heads of the most important and largest companies in the FMCG industry. It's a real forum for exchange of knowledge, experience, innovation, best practice and inspiration. In the programme: - Plenary sessions, the subject of which relates to trends affecting the industry, the strategic issues reflecting most pressing problems and challenges of the market - presented by mentors, business leaders, experts; - Thematic breakouts, in which practitioners present case studies of interesting projects and solutions in the areas of supply chain management, e-commerce, marketing and sales. Number of attendees: 200 Who s going to attend? - managers responsible for logistics, supply chain, business development, marketing and communications, shopper marketing and category management, sales and purchasing, customer service, IT and e-commerce - top management Presidents of the board and board members, CEOs and managing directors, operational and functional managers represent more than 80% of the Forum s participants. In 2015, the ECR Forum for Cooperation will be held on 28 May in Warsaw. The day before the conference, May 27, at the same place, the Seminar SELL MORE, LOSE LESS will be held. This event is organized jointly by ECR Poland the ECR Europe Shrinkage & On Shelf Availability Group. SELL MORE, LOSE LESS SEMINAR is the one-day workshop to share new thinking, approaches and methods that will help retailers & manufacturers increase on-shelf availability, same store sales and customer satisfaction while at the same time reduce the inventory losses due to waste, damage, theft and error. Number of participants: 100 Who s going to attend? - logistics experts, operations directors (retails operations!), persons responsible for finance and HR - representatives of the middle and upper management. str. 1

2 Both events will be linked with shared registration and organization. It is possible to sponsor both events, as well as to promote the company during only one of the meetings. The Marketplace will be organized during both days in front of the conference hall, where Sponsors and Partners will have the opportunity to meet and present their offer to the ECR Forum participants. BENEFITS FOR SPONSORS: 1. You co-create the exceptional event! ECR Forum is rated as one of the best events for the FMCG sector in Poland, SELL MORE LOSE LESS workshop is branded by ECR Europe and is the only event dedicated to Shrinkage and OSA topics in Poland; 2. You develop business contacts! Each year we host top management, a group of prominent representatives of the industry. At the same time we provide friendly, open to cooperation atmosphere of the meeting. 3. You build your image! The information about your company reaches a wide range of not only the participants of both events, but the entire industry, appearing in all materials promoting the Forum and the communication of both events. 4. You develop your knowledge and competence of your employees! As the Sponsor you get free entrance to the event for representatives of your company or guests invited by you. Thanks to this, without additional costs, you are present at one of the most important and most inspiring conference for the FMCG industry in Poland. You can also use it to strengthen business relations and invite your partners / clients. 5. The sponsor package is tailored for you! We are professionals and are keen to cooperate with you. We adopt the mutual benefits flexibly to the individual needs and possibilities of the Sponsor. We are open to less-conventional forms of promotion during the conference. SPONSORSHIP PACKAGES ECR FORUM FOR COOPERATION 2015 and SELL MORE, LOSE LESS SEMINAR: Regardless of the chosen sponsorship package and established range of benefits, all Sponsors of the ECR Forum For Cooperation 2015 have the right to: use the official title: Sponsor of in Sponsor s own marketing materials / activities; place the information about Sponsor s company on the conference website (logo + marketing description in the "partners" section and the logo on the scrolling bar on the home page); place your logo on all printed promotional conference materials (posters, brochures, conference programme); set dispatchers of your products / stands with leaflets in the conference foyer and distribute leaflets / folders in the "Info Centre"; conduct tasting sampling of your products during the conference breaks (with hostess or without). Other benefits vary depending on the sponsorship package and the accepted mutual agreement. Standard possibilities are included in the following table. Other Sponsor s promotional activity will be discussed individually. str. 2

3 IMPORTANT: All Sponsors presentations are possible only during ECR Forum for Cooperation. The Sell More Lose Less Seminar programme is closed. All presentations must be absolutely prepared in form of Case Study, should be related to specific problem of the FMCG or DIY market and provide a solution. The case studies should take into account the aspects of effective trade partners cooperation. We take care of a substantive quality of our conference programme, that s why we do not allow product/advertising presentation (we suggest market place as the right place for them). The formula of ECR conferences in Poland and in the world assumes that each presentation should be performed by the beneficiaries of the shown solutions the manufacturer and the retailer in a joined presentation. Only such presentations will be added to the agenda. BENEFITS FOR SPONSORS ECR FORUM FOR COOPERATION 2015: SPONSORSHIP PACKAGE: Gold Sponsor Main Sponsor Sponsor PRICE (net value)* SPONSOR ENGAGEMENT: PLN ,00 PLN 8 000,00 PLN Participation in the programme: Participation in the programme 20 minutes presentation in one of the breakout sessions Information about the speaker ( company representative ) on the Conference web site Promotion after and before Conference: Sponsor s logo in promotional Conference mailing campaign Sponsor s banner on main ECR Poland website (www.ecr.pl) for 3 weeks in the jointly agreed time Sponsor s promotional sent to Conference attendees after the Forum Promotion activities during the Conference: Sponsor s roll-ups in Conference Room and / or in Conference Foyer Sponsor s stand with chairs and table for meetings with clients in Conference Foyer (Marketplace) Sponsor s marketing materials / gadgets enclosed to Conference Welcome Pack (with the Conference programme) The possibility to place Sponsor s logo / graphics / on the Conference bag Advertising billboard with the Sponsor s logo at the screen between conference sessions Participation in the Conference: Free of charge participation in the Conference for guests invited by Sponsor (among Sponsor s company / clients etc.) str. 3

4 BENEFITS FOR SPONSORS SELL MORE, LOSE LESS WORKSHOP: SPONSORSHIP PACKAGE: Gold Sponsor Main Sponsor Sponsor PRICE (net value)* SPONSOR ENGAGEMENT: PLN ,00 PLN 8 000,00 PLN Promotion after and before Workshop: Sponsor s logo in promotional Workshop mailing campaign Sponsor s banner on main ECR Poland website (www.ecr.pl) for 3 weeks in the jointly agreed time Sponsor s promotional sent to Workshop s attendees after the ECR Forum Promotion activities during the Workshop: Sponsor s roll-ups in Conference Room and / or in Conference Foyer Sponsor s stand with chairs and table for meetings with clients in Conference Foyer (Marketplace) Sponsor s marketing materials / gadgets enclosed to Workshop Welcome Pack (with the Workshop programme) Advertising billboard with the Sponsor s logo at the screen between workshop s sessions Participation in the Workshop: Free of charge participation in the Workshop for guests invited by Sponsor (among Sponsor s company / clients etc.) Is possible to combine packages and sponsor both days of the ECR Forum. In this case, the cost of the combined package will be negotiated each time individually. * The given prices do not include costs of preparation, production and delivery of promotional materials. The execution of the benefits depends on the timely delivery of those materials by the Sponsor. Sponsor is responsible for the setting, delivery and return of any promotional materials to- and from the venue. str. 4

5 ECR Forum for Cooperation hosted in previous years the representatives of the following companies and organisations: A & Lupa International, ABC-Czepczyński, ABR Sesta, Alma Market, Ambra, ANIMEX, Asseco BS, Aucha Auchan E-commerce, Axis Communications, Bać-Pol, Bahlsen Bakalland, Bakoma, Bank BGŻ, BCKS Adwokacka Spółka Partnerska, Bioscope, Biuro Projektowe Mindsailors, Brandbank Poland, BRIEF, Carlsberg Carrefour Castorama Chartered Institute of Cooperation, CHEP Coca Cola HBC, Colgate-Palmolive, Colian Logistic, Comarch, Container Centralen CPP Toruń-Pacific, Czerwona Torebka, Dachser, Danone, Deloitte Descom, DHL Supply Chain, Digital Foodie, Divante, dlahandlu.pl, DSV Solutions Dun&Bradstreet ECR Baltic, ECR Europe, ECR ECR Russia, EKO Holding, Emperia Holding, Empik, Encantado, Energizer, EP Serwis, estoremedia, Eurocash, EuroLogistics, EuroPal, Farmada Transport, Federacja Polskich Banków Żywności, FIEGE, FM Forest Logistyka, Forum Press, Fresh & Cool Market, Frigo Logistics, Frisco, Frito Lay Poland, Frosta, Fundacja Edukacja dla Przyszłości, Glacier Consulting, Google Poland, Graphene Partners, Green Factory Logistics, Grupa Nokaut, GS1 / ECR Belgium, GS1 HappyProfit, Harvard Business Review H.J. Heinz Supply Chain Europe, HJ Heinz Hochland IGI Food Consulting, Instytut Logistyki i Magazynowania, InterConsulting, Interhart, Itella Information, ITM Baza Poznańska, itraff Technology, Jeronimo Martins Jula Poland, Kancelaria Adwokacka Daniel Kirchner, Kraft Foods Polska / Mondelez, Krajowy Integrator Płatności, Kompania Piwowarska, Lodziarnie Firmowe, Lego Group, Lekkerland Leroy Merlin Lewiatan Holding, Lindt & Sprüngli (Poland), Listonic, log4.pl, L'Oreal LPR La Palette Rouge Poland, LS Capital, MAKRO Cash and Carry Media Direct / Życie Handlowe, Merlin.pl, Miesięcznik Finansowy Bank, Milkiland EU, Ministerstwo Nauki i Szkolnictwa Wyższego, NAVO Polska Grupa Dystrybucyjna, Nestle Neuca, NewLife, Nielsen, NIVEA NUTRICIA Nyenrode Business University, PAL-POL, PayU, PepsiCo, Pifo Eko-Strefa, PKN EPAL, PMT Marketing System, Polbita / Interchem, Polish National Sales Awards, Polska Grupa Drogeryjna, Polska Izba Handlu, Polska Organizacja Handlu i Dystrybucji, Poradnik Handlowca, Portal Spożywczy, Pracujwlogistyce.pl, Praktiker Procter & Gamble, Progres Cosmetics, Raben Rabobank, real,-, Re:View, ROHLIG SUUS Logistics, Rossmann SDP, Rsi Retail Solutions, Saint-Gobain Construction Products Sandoz SAS Institute, Schenker, SGGW, Simple Sense, Sonoco Poland - Packaging Services, Stokrotka, STORCK, Tesco The Center for Industrial Productivity and Sustainability, The Consumer Goods Forum, Unilever Uniwersytet Warszawski, Valkea Media, VFP Communications, Warehouse Monitor, We like CAPS! /Kalicińscy.com, Wiadomości Handlowe, Wipasz, Życie Handlowe Żywiec Zdrój. str. 5

6 Web sites of the previous ECR Forums: Organiser of the ECR Forum for Cooperation 2015: ECR Poland is a non-profit organisation made by FMCG, DIY and related sectors companies, with nearly 50 members - leading retailers, distributors and manufacturers in Poland, as well as logistics, marketing, IT and research services & solutions providers for the fast moving consumer goods business. Our role is to maintain a neutral platform for cooperation development in accordance with the concept of ECR (Efficient Consumer Response). Our members can jointly deliver sustainable value to consumers - better, faster and at less cost. ECR-developed "best practices" are practical standards and procedures, the implementation of which translates into operational excellence improvements and cost savings. str. 6

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