Splunk Company Overview

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1 Copyright 2015 Splunk Inc. Splunk Company Overview Name Title

2 Safe Harbor Statement During the course of this presentation, we may make forward looking statements regarding future events or the expected performance of the company. We caution you that such statements reflect our current expectations and estimates based on factors currently known to us and that actual events or results could differ materially. For important factors that may cause actual results to differ from those contained in our forward-looking statements, please review our filings with the SEC. The forward-looking statements made in this presentation are being made as of the time and date of its live presentation. If reviewed after its live presentation, this presentation may not contain current or accurate information. We do not assume any obligation to update any forward looking statements we may make. In addition, any information about our roadmap outlines our general product direction and is subject to change at any time without notice. It is for informational purposes only and shall not be incorporated into any contract or other commitment. Splunk undertakes no obligation either to develop the features or functionality described or to include any such feature or functionality in a future release. 2

3 Splunk Company Overview Company Products Customers Global HQs: San Francisco London Hong Kong 1,300 employees globally Annual Revenue: $302.6M (YoY +52%) NASDAQ: SPLK Free trial to massive scale Splunk products: Splunk Enterprise Splunk Cloud Hunk Splunk MINT Premium Apps 8,400+ customers Across 100 countries Small to large organizations 75+ of the Fortune 100 Largest license: 400+ Terabytes/day 3

4 Big Data Comes from Machines Volume Velocity Variety Variability GPS, RFID, Hypervisor, Web Servers, , Messaging, Clickstreams, Mobile, Telephony, IVR, Databases, Sensors, Telematics, Storage, Servers, Security Devices, Desktops 4

5 Insights Deliver Competitive Advantage Continuously develop and deploy apps Ensure 100% uptime for critical apps Embrace cloud and mobile Move to software defined infrastructure KEY PRIORITIES Manage services, not silos Identify & mitigate advanced threats Execute on new business initiatives 5 Prevent fraud

6 Make machine data accessible, usable and valuable to everyone. 6

7 The Power of Splunk COLLECT DATA FROM ANYWHERE SEARCH AND ANALYZE EVERYTHING GAIN REAL-TIME OPERATIONAL INTELLIGENCE 7

8 Proven Customer Value Across Use Cases & Industries Increased revenues from higher uptime Revenues from faster product launch Savings from fraud prevention Value from preventing APTs Reduction in SLA payouts Optimizing fuel use with sensor data $11.0 M $25.0 M $10.0 M $200+ M $1.8 M $1.0 + B $11.0 M $25.0 M $10.0 M $200+ M $1.8 M $1.0 + B Online Services High Tech Manufacturing Financial Services Oil & Gas Services Telecom Provider Transportation 8

9 Proven at 8,400+ Customers in 100 Countries Over 3/4 the Fortune 100 Cloud and Online Services Education Energy and Utilities Financial Services and Insurance Government Healthcare Manufacturing Media Retail Technology Telecommunications Travel and Leisure 9

10 Why Splunk? FAST TIME-TO-VALUE ONE PLATFORM, MULTIPLE USE CASES VISIBILITY ACROSS STACK, NOT JUST SILOS ASK ANY QUESTION OF DATA ANY DATA, ANY SOURCE OR DEPLOYMENT MODEL 10

11 Splunk Approach to Machine Data Traditional Splunk Schema at Write SQL ETL Schema at Read Search Universal Indexing Structured RDBMS Unstructured Volume Velocity Variety Copyright 2014 Splunk Inc. 11

12 Turning Machine Data Into Business Value Index Untapped Data: Any Source, Type, Volume Ask Any Question On- Premises Private Cloud Public Cloud Servers Storage Online Shopping Cart Online Services Security Desktops Smartphones and Devices Telecoms Web Services Web Clickstreams Networks RFID Call Detail Records GPS Location Packaged Applications Messaging Databases Energy Meters Custom Applications Application Delivery IT Operations Security, Compliance and Fraud Business Analytics Industrial Data and the Internet of Things 12

13 Start Anywhere with Splunk CIO Line of Business Web Ops / Ecommerce Infrastructure & Operations Security Application Development Sales & Marketing Business & SaaS App Management Cloud Computing Fraud Mobile Apps Product and Engineering End User Computing Server, Storage, Network Compliance Architecture Finance, HR, Legal Analytics / BI / EDW Services and Customer Support 13

14 Fully Integrated Enterprise Platform Collect Data Index Data Search & Explore Alert & Action Enrich Data Report & Visualize Analyze & Predict Scale HA / DR Admin Data Security Apps SDKs/API 14

15 Delivers Value Across IT and the Business Application Delivery IT Operations Security, Compliance and Fraud Business Analytics Industrial Data and Internet of Things Developer Platform (REST API, SDKs) 15

16 Delivers Value Across IT and the Business Application Delivery IT Operations Security, Compliance and Fraud Business Analytics Industrial Data and Internet of Things Developer Platform (REST API, SDKs) 16

17 Platform for Application Delivery and IT Operations DELIVER BETTER QUALITY CODE FASTER ROOT CAUSE AND ISSUE RESOLUTION PROACTIVE MONITORING AND REAL-TIME ALERTING MOBILE APP TROUBLESHOOTING CLOUD APP AND INFRASTRUCTURE MONITORING USER & USAGE ANALYTICS 17

18 Reduced error rates by 2 orders of magnitude in a couple of weeks Better Code, Faster Development Rapidly found and fixed one line of code responsible for 30,000+ errors Real-time dashboards on error rates and production impact In-depth visibility as they strategically migrate apps to AWS Cloud and Migration to Cloud 18

19 Why Home Depot uses Splunk for App and IT Management Faster Troubleshooting 43% Reduction in Severity 1 & 2 Health Status of Entire Application Infrastructure Real-Time Visibility Across 1,200+ Applications CIO Dashboards on KPIs and Trends by Store 19

20 Apps for Application Delivery and IT Ops Splunk Apps for VMware and Exchange 300+ IT Ops and App Delivery Apps Cloud Service for Mobile Developers *ni x 20

21 Application Delivery & IT Ops Landscape Stream Web Intelligence Server, Storage, Network Server Virtualization Operating Systems Custom Applications Business Applications Cloud Services Mobile Applications SDKs API UI Ticketing/Other App Performance Monitoring 21

22 Delivers Value Across IT and the Business Application Delivery IT Operations Security, Compliance and Fraud Business Analytics Industrial Data and Internet of Things Developer Platform (REST API, SDKs) 22

23 Single Platform for Security Intelligence Splunk Complements, Replaces and Goes Beyond Existing SIEMs INCIDENT INVESTIGATIONS & FORENSICS SECURITY & COMPLIANCE REPORTING REAL-TIME MONITORING OF KNOWN THREATS DETECT UNKNOWN THREATS FRAUD DETECTION INSIDER THREAT 23

24 Rapid Ascent in the Gartner SIEM Magic Quadrant

25 How HCA uses Splunk for Security and Medical Informatics Prevent security breaches and protect patient privacy Operational analytics for connected medical devices Comply with HIPAA regulatory requirements 25

26 How FINRA Uses Splunk Cloud for Security Real-time security insights across cloud and on-premises environments Leveraging the Splunk App for AWS Splunk Cloud gives you applications which let you get huge amounts of value from your data. Sr. Director of Information Security 26

27 Apps for Security 130+ Security Apps Splunk App for Enterprise Security Additional Splunk Apps CISCO SPECIFIC VENDOR COMMUNITY Cisco Security Suite Palo Alto Networks OSSEC ISE FireEye DShield Sourcefire Symantec DNS 27

28 Security & Compliance Landscape Security Analytics Perimeter Defense Network Traffic Analysis Payload Analysis Identity & Access Control Threat Intelligence DLP SDKs API UI Endpoint Behavior Analysis Cloud Security Endpoint Change Tracking 28

29 Delivers Value Across IT and the Business Application Delivery IT Operations Security, Compliance and Fraud Business Analytics Industrial Data and Internet of Things Developer Platform (REST API, SDKs) 29

30 Extending Splunk for Business Analytics Splunk Software Complements Existing BI Solutions DIGITAL MARKETING CUSTOMER EXPERIENCE PRODUCT ANALYTICS BUSINESS PROCESS ANALYTICS 30

31 Understand device and app usage trends for orders Real-time revenue insights from store data Visibility into online and mobile coupon redemption Refine campaigns for higher conversion Why Domino s uses Splunk for Application Management and Business Analytics 31

32 Apps & Capabilities for Business Analytics DB Connect Stream ODBC Driver Data Models Pivot Apps, Features & Partners 32

33 Delivers Value Across IT and the Business Application Delivery IT Operations Security, Compliance and Fraud Business Analytics Industrial Data and Internet of Things Developer Platform (REST API, SDKs) 33

34 Splunk for Industrial Data & the Internet of Things OPERATIONAL EFFICIENCY REMOTE TROUBLESHOOTING & PREVENTIVE MAINTENANCE SECURITY & COMPLIANCE DEVICE USAGE & CUSTOMER ANALYTICS 34

35 Building Smarter Transportation Over $1 Billion in Potential Savings Improving Safety Reducing Fuel Costs 35 Improving On-Time Operations

36 Apps & Capabilities for Industrial Data & Internet of Things DBConnect Apps, Features & Partners REST REST API and SNMP Modular Inputs Universal Forwarder for Raspberry Pi 36

37 Easy to Adopt Splunk Across Data Sources, Use Cases & Consumption Models Security VMware Exchange PCI Rich Ecosystem of Apps Platform for Machine Data Forwarders Syslog / TCP / Other Stream DB Connect Mobile Sensors & Control Systems Mainframe Data 37

38 Thriving Community 500+ apps 40,000+ questions Local User Groups and answers and SplunkLive! events Dev.splunk.com 38

39 Easy to Try & Get Started FREE ONLINE SANDBOX FREE DOWNLOAD FREE AMAZON MACHINE IMAGES (AMI)

40 Thank you

41 Appendix

42 Sources What Does Machine Data Look Like? Order Processing Middleware Error Care IVR Twitter 42

43 Machine Data Contains Critical Insights Sources Customer ID Order ID Product ID Order Processing Order ID Customer ID Middleware Error Time Waiting On Hold Care IVR Customer ID Twitter ID Customer s Tweet Twitter Company s Twitter ID 43

44 Machine Data Contains Critical Insights Sources Customer ID Order ID Product ID Order Processing Order ID Customer ID Middleware Error Time Waiting On Hold Care IVR Customer ID Twitter ID Customer s Tweet Twitter Company s Twitter ID 44

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