BUSINESS ADMINISTRATION DEPARTMENT

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1 The Faculty of Economics & Administrative Sciences BUSINESS ADMINISTRATION DEPARTMENT Information on: Undergraduate courses Graduate courses (MBA & Doctorate)

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3 YEDITEPE UNIVERSITY Faculty of Economics and Administrative Sciences Department of Business Administration About the Department The goal of the Business School at Yeditepe University is to educate students to be successful in their fields by acquiring information and skills which will enable them to build careers that match the demands of the 21 st century. We have designed a curriculum to meet the demands of contemporary work places. Our vision is the global effectiveness of our students who can work in a variety of public and private organizations. Our faculty consists of members who have received their education and life experiences from international sources. Class discussions as well as courses are in English. The majority of our classes require reports and presentations that take place also in English. We emphasize the importance of interpersonal skills and communication. The department requires student internship as a part of graduation. Often those students who start out as interns end up being hired by the companies where they interned. We are very proud of these outcomes. Yeditepe MBA began with the onset of Yeditepe University twelve years ago. The MBA program pioneered an evening degree for those students who work during the day. Our faculty consisted of CEOs in the field as well as academicians internationally known. It has been an overwhelming success. In the upcoming years other universities in Turkey used our model as a benchmark for establishing their own programs. We are the first university to offer an evening MBA program in Turkey, and the MBA program continues to be one of our most creative and popular endeavors. In 2008, we proudly graduated the first ten doctorate business administration students. Our doctorate of philosophy program is superior. We offer four concentration areas, Finance, Marketing, Management and Organizational Behavior. Our doctorate students hold high level of positions in private sector companies and public organizations. Often times these graduates teach classes at universities. In fact, some of them simultaneously pursue academic and business careers. Business students have the option of participating in a study abroad program. Some of these programs have been established as a direct exchange with foreign universities, and others take place through the Erasmus program. As much as our students benefit from this scholarly exchange, so do students who come to our campus from Europe, Asia, Latin America, America and Canada, and the Far East. In fact, several of our foreign students have been able to come to Yeditepe University through the scholarships presented to them by our university or the international exchange student programs. All of our students enjoy our beautiful and unique campus. We are situated in a pine forest; our structures are contemporary replicas of the Selçuk period in Turkish history. The university sponsors endless national and international conferences, cultural activities, and business fairs. Many of our business students are active participants of several business clubs. Yeditepe University is well known for all the indoor and outdoor sport activity facilities. Our organizational culture is student friendly, competent, and stands ready to serve the developmental and intellectual needs of our student body. The testimonials presented below attest to the overwhelming respect our students feel about the business administration department. Without a doubt, we have taken a place of recognition in the educational community. We look forward to seeing you among us! Chairman of the Department of Business Administration: Mehmet Y. Yahyagil, Ph. D. 3

4 Why business administration? In the beginning of the 20 th century, the response to the social, economic and political changes brought an increase in the demand for goods and supplies. Previous to that time, there were many commerce schools that trained employees; however, soon these schools became insufficient for the needs of rapidly growing markets. In particular, during the 1950s, it became apparent that professionally educated members of business were needed in all types of business organizations, whether they are in industry, or in the service sector. Furthermore, with the demise of the Soviet Union in the 1990s, the independence of European states, and the rapid globalization through internet usage, required the broadening of education in the field of business, commerce and economics. The foundation for an international perspective, thus, the internalization of organizations, has since been set into place. The goal of the Business School at Yeditepe University is to educate students to be successful in their fields by acquiring information and skills which will enable them to build careers that match the demands of the 21 st century. We have designed a curriculum to meet the demands of contemporary work places. In this regard our department keeps up with current technological developments, structural changes, and management styles and communications systems. Our vision is the global effectiveness of our students who can work in a variety of public and private organizations. Our faculty consists of members who have received their education and life experiences from international sources. The Department, which is the largest one on the campus with approximately its 2000 students both at undergraduate and graduate level, has 30 full time, nearly 20 part time instructors and 6 research assistants. The faculty s contributions to developing minds allow students to embrace diversity in terms of subject matter as well as employment. We also host visiting professors coming from different parts of the world at times. The Business curriculum is designed to prepare the next generation of managers and leaders to function effectively in a rapidly changing global environment that require continuous learning, analytical thinking and strategic management. The business students gain a generalist orientation coupled with an individually chosen specialized focus in such areas as Management, Finance, Accounting, Organizational Behavior, Human Resources Management, Marketing, Operations Management, Entrepreneurship, E-commerce and Information Technology Management. Furthermore, students are furnished with the knowledge, and ability for both conducting and evaluating research projects in the field of management and organization at our computer laboratories. Moreover, our students can join numerous exchange programs, and may join the academic programs of international universities both in Europe and USA. Please visit the University web-page (www.yeditepe.edu.tr / education) for more information about our academic staff, undergraduate business administration programs and curriculum. Our motto is to study hand in hand with our students for the achievement of educational excellence 4

5 BUSINESS ADMINISTRATION DEPARTMENT Faculty Prof. Dr. Mehmet Y. Yahyagil (Department Chair) Organizational Behavior, Organizational Culture and Climate, Intercultural Issues Undergraduate: Hacettepe University, Sosyal Hizmetler Yüksek Okulu Graduate: Grad. Diploma, Swansea University (UK) & M.S. Istanbul University PH D: Marmara University URL: Prof. Dr. Ahmet Serpil Management and Organization Undergraduate: Istanbul Academy of Economics and Commercial Sciences, 1969 Graduate: Marmara University, 1976 PH D: Marmara University, Prof. Dr. İ. Atilla Dicle (Ph.D. Program Coordinator) Management and Organization, Corporate Governance, International Business, Business Policy and Strategic Management Undergraduate: Ankara University, 1963 Graduate: University of Southern California, 1967 PH D: University of Southern California, Full Time Prof. Dr. Ali Erkan Eke Management and Organization Undergraduate: B.A. Ankara University, 1963 Graduate: University of Southern California, 1969 PH D: University of Southern California, Prof. Dr. Ülkü Dicle Management and Organization, Gender Studies, Human Resource Management Undergraduate: Ankara University, 1963 Graduate: University of Southern California, 1967 PH D: University of Southern California, Prof. Dr. E. Abdulgaffar Ağaoğlu Finance, Banking, Quantitative Modeling Undergraduate: Middle East Technical University, 1978 Graduate: Ankara University, 1983 PH D: Ankara University, Prof. Dr. Mete Şirvancı Quantitative Methods, TQM, Marketing Research Undergraduate: Robert College, 1967 Graduate: The Johns Hopkins University PH D: The Johns Hopkins University,

6 Prof. Dr. Şükran Atadeniz Marketing, Operations Management Undergraduate: Boğaziçi University, 1983 Graduate: Clemson University, 1986 PH D: Clemson University, Assoc. Prof. Dr. M. Atilla Öner Project Management, Foresight Studies, Innovation and Technology Management Undergraduate: Boğaziçi University, 1978 Graduate: Yale University, 1980 PH D: Yale University, Site: Assist. Prof. Dr. Çağatay Akarçay Accounting Undergraduate: B.A. Marmara University, 1996 Graduate: M.A. Marmara University, 1999 PH D: Ph.D. Marmara University, Assist. Prof. Dr. Can Tansel Kaya Accounting Full Time Undergraduate: University of North Carolina, 2001 Graduate: Yeditepe University, 2003 PH D: Yeditepe University Assist. Prof. Dr. A. Begüm Ötken Organizational Behavior, Leadership, Trust, Organizational Culture and Mobbing Undergraduate: Marmara University Graduate: Marmara University PH D: Marmara University Assist. Prof. Dr. Berna Yenice Production and Operations Management Undergraduate: B.S. Industrial Engineering, Boğaziçi University, 1994 Graduate: Boğaziçi University 1996, Georgia Institute of Technology, USA, 1997 PH D: Georgia Institute of Technology, USA, Assist. Prof. Dr. Dilek Sağlık Özçam Marketing, Consumer Behavior Undergraduate: Middle East Technical University, 1989 Graduate: Bilkent University, 1992 PH D: Marmara University, Assist. Prof. Dr. Neva Yalman Marketing, Retailing Graduate: İstanbul University (1991) M.S., University of New Hampshire Ph.D: Boğaziçi Üniversitesi (2003) 6

7 Assist. Prof. Dr. Elif Yolbulan Okan Marketing, Brand Management, Advertising Undergraduate: Middle East Technical University, 1995 Graduate: University of Salford, U.K PH D: Yeditepe University, Assist. Prof. Dr. Füsun Akdağ Aycibin Human Resource Management, Organizational Behavior Undergraduate: Hacettepe University, 1971 Graduate: Boğaziçi University, 1979 PH D: Ohio State University, Assist. Prof. Dr. Gaye Gencer Finance Undergraduate: Boğaziçi University Graduate: Boğaziçi University PH D: Boğaziçi University Assist. Prof. Dr. Gönül Demirel Management, Organization Theory, Strategic Management, Stakeholder Theory, Stakeholder Relationships Management, Integrated Management Approach, Open Communication in Organizations, Mobbing in the Workplace. Full Time Undergraduate: Boğaziçi University, 1991 Graduate: Yeditepe University, 1999 PH D: Yeditepe University Assist. Prof. Dr. Baransel Atçı Strategic Management, Business and Process Modeling, Business-Management Simulation Undergraduate: Turkish Military Academy Business Administration, 1978 Graduate: Boğaziçi University, 1981 PH D: Gazi University, 1993 Ottowa University Assist. Prof. Dr. Hera Şigaher İnciyan Management and Organization Undergraduate: Marmara University, 1992 Graduate: Marmara University, 1995 PH D: Marmara University, Assist. Prof. Dr. Saşo Vrboski Finance, Managerial Economics Undergraduate: University of Skopje, 1982 Graduate: University of Skopje, 1984 PH D: Keio University,

8 Assist. Prof. Dr. Senem Göl Beşer Management and Organization, International Business, Gender Studies, Foresight Studies Undergraduate: Marmara University, 1997 Graduate: University of Nebraska Lincoln, USA, 1998 PH D: Yeditepe University, Assist. Prof. Dr. Yusuf Can Erdem Marketing, Consumer Behavior Undergraduate: Middle East Technical University, 1978 Graduate: East Carolina University, 1981 PH D: Yeditepe University, Full Time Assist. Prof. Dr. Özlem Kunday Management and Organization, HRM, Entrepreneurship/Social Entrepreneurship, Gender Studies, International Business Undergraduate: Gazi University, 1994 Graduate: Southern Illinois University, 1996 PH D: Yeditepe University, Instructor M. Nuri Önortaç Finance Undergraduate: ODTÜ 1970 Graduate: Birmingham University, 1974 PH D: Ankara University Instructor Orçun Türegün Management and Organization Undergraduate: Marmara University, 2001 Graduate: Yeditepe University, 2004 PH D: Yeditepe University Part Time Research Assistants Prof. Dr. Ömer Faruk Batırel Prof. Dr. Gülruh Gürbüz Prof. Dr. Osman Gürbüz Prof. Dr. Nurgül Chambers Prof. Dr. Jale Oran Prof. Dr. Tuncay Kocamaz Assoc. Prof. Dr. Murat Çinko Assoc. Prof. Dr. Beril Durmuş Assist. Prof. Dr. Metehan İncegül Inst: Dr. A. Engin Ergüden Inst. Cem Niyazi Durmuş Inst. Mehmet Kemal Öz Res. Assist. Tuna Cenkci Undergraduate: Yıldız Teknik University, 2003 Graduate: San Francisco State University, 2007 PH D: Yeditepe University Res. Assist. Çiğdem Kaya Undergraduate: Anadolu University, 2003 Graduate: Kadir Has University, 2005 PH D: Marmara University 8

9 Res. Assist. Aslı Kuşçu Undergraduate: Boğaziçi University, 2000 Graduate: Yeditepe University, 2009 PH D: Boğaziçi University Research Assistants Research Assist. Ahmet Özcan Undergraduate: Marmara University, 2008 Graduate: Marmara University, 2010 PH D: Marmara University Res. Assist. Merve Koçoğlu Undergraduate: Yeditepe University, 2005 Graduate: Yıldız Teknik University, 2007 PH D: İstanbul University Res. Assist. Hande Begüm Bumin Undergraduate: Bilkent Üniversitesi, 2004 Graduate: HEC Paris, 2009 PH D: Yeditepe University The course of study leading to the Bachelor of Arts in Business Administration covers a period of four years. The curriculum for the first two years in the Department of Business Administration is designed to give students a general foundation in the entry-level business administration courses in addition to courses in the fields of natural sciences, humanities and social sciences. During the last two years, students take required advanced courses in each of the basic concentration areas of business administration such as accounting, finance, management, marketing, e-business, production and operations management, etc. In addition, students choose more specialized courses in their area of interest (concentration), to reach the total amount of courses required for the degree. Below, the list of concentration areas offered at the Department of Business Administration is presented: Accounting & Finance Concentration Overview The Accounting & Finance concentration is dedicated to provide a quality education in accounting and finance at both the undergraduate and graduate levels. Undergraduate courses offer a solid foundation in accounting and finance theory and practice along with a broad knowledge of the fundamentals in business and economics. The program meets the highest available standard of achievement and commitment to continuous improvement. Highly motivated students, supportive alumni, and dedicated faculty are all integral to this recognition of quality of our program. This concentration leads to careers in; Business and Industry, Government, Non-profit Organizations and Education and our graduates can work as auditors, business advisors, personal financial planners, tax advisors, and the similar. Marketing & E-Business Concentration Overview The Marketing area focuses its research and teaching on two broad areas of study: Customer and product management. Customer management includes study of customer behavior, customer equity and Internet strategy. Product management involves new product marketing and branding strategies. Faculty members build their teaching around these topics, continually introducing students to new knowledge that both they and other leading scholars from around the world have developed. This concentration leads to careers in sales, sales management, advertising, and retailing as well as marketing management. Management Concentration Overview The Management area focuses its teaching and research on three broad areas designed to increase knowledge in areas considered fundamental for successful leaders and organizations. These areas are: strategic management, organizational behavior, human resources, and management. With emphasis on these subjects, students in this concentration develop outstanding leadership, managerial skills, and interpersonal skills. This concentration leads to careers in almost every sector of corporate world ranging from sales to marketing to human resources in business organizations as well as non-business organizations. 9

10 Production Management Concentration Overview The Production Management area focuses on teaching and research in the areas of manufacturing and service operations. Strong analytic expertise in the areas of modeling, applied statistics, computer applications and data analysis are extensively reviewed as they relate to process management. This concentration leads to careers in systems & process design, in addition to providing management expertise in organizations including high technology companies. DEPARTMENT OF BUSINESS ADMINISTRATION CURRICULUM FALL Credit ECTS SPRING Credit ECTS 4. Year 3. Year 2. Year 1. Year AFE 123 Advanced English I 3 4 BUS 103 Introduction to Business 3 5 ECON 111 Introduction to Economics I 3 6 MATH 171 Calculus I 3 6 LAW 127 Introduction to Law 3 6 HUM 101 Humanities I 3 3 BUS 201 Introduction to Management 3 6 BUS 205 Financial Accounting I 3 6 BUS 213 Computer Applications for Managers 3 6 BUS 227 Applied Descriptive Statistics 3 6 TKL 201 Turkish Lang. & Lit. I 2 1 Art Elective 3 3 Science Elective 3 3 BUS 011 Social Responsibility NC 1 BUS 302 Bus. Res. Meth. & Data Anal. 4 6 BUS 303 Cost Accounting 3 6 BUS 305 Business Finance 3 6 ECON 330 Managerial Economics 3 6 BUS 307 Marketing Management 3 5 BUS 309 Production & Oper. Mangt. 3 6 HTR 301 His. of Turkish Rev. I 2 1 BUS 490X Internship in Business NC 6 BUS 401 International Business 3 6 BUS 403 Mangt. Infor. Systems 3 5 Conc. Area Elective * 3 5 Conc. Area Elective * 3 5 Free Elective ** Year 3. Year 2. Year 1. Year Summer: Intership Mandatory AFE 123 Advanced English II 3 4 PSY 241 Social Psychology 3 5 ECON 122 Introduction to Economics II 3 6 MATH 172 Calculus II 3 6 LAW 191 Business Law 3 6 HUM 102 Humanities II 3 3 BUS 202 Organization Theory & Design 3 5 BUS 204 Introduction to Marketing 3 4 BUS 206 Financial Accounting II 3 6 BUS 210 E-Business 3 4 BUS 214 Business Communications 3 4 BUS 228 Applied Inferential Statistics 3 6 TKL 202 Turkish Lang. & Literature II 2 1 BUS 212 Social Responsibility NC 1 BUS 301 Human Resource Mangt 3 5 BUS 304 Managerial Accounting 3 5 BUS 306 Corporate Finance 3 5 Free Elective ** 3 3 Conc. Area Elective * 3 5 HTR 302 History of Turkish Rev II 2 1 BUS 404 Bus. Policy & Strat. Mangt 3 6 BUS 406 Organizational Behavior 3 5 ECON 430 Money & Capital Markets 3 6 Conc. Area Elective * 3 5 Conc. Area Elective * 3 5 Non-dept. Elective *** 3 3 Total: 147 Credit * Concentration Areas: Finance / Accounting Management Marketing E-Business and Info Technology Operations Management ** Free Electives: courses to be taken outside the school of Econ. and Administrative sciences. *** Non-Departmental electives: coursis to be taken from the Dept. of Economics and/or International Relations. 10

11 Course Descriptions AFE 123 Advanced English I Credit ( ) 3 Reading sessions of this course focus on business idioms and key concepts of business and economics in English. Writing sessions focus on appropriate style for academic English. Topics include description, definitions and exemplification, comparison and contrast, reports and research papers...etc. BUS 103 Introduction to Business Credit ( ) 3 This course is designed to acquaint students with today s business world by introducing foundations and challenges of starting, growing and managing business in a global environment; focusing on fundamentals and functions of management such as key leadership and management skills, vision, ethical standards and strategic management, and essentials of planning, organizing, directing and controlling; exploring the strategic importance of major business functions such as marketing, human resources, accounting and finance. The course aims to provide students with a contemporary view of business strategies for competitive advantage, and to allow them to explore skills and capabilities required for success in their business careers. ECON 111 Introduction to Economics I Credit ( ) 3 The aim of this course is to introduce the students with the basic concepts of microeconomics and its analytical tools. Major topics covered include supply and demand analysis, various market structures, the theory of firm and the theory of distribution. HUM 101 Humanities I Credit ( ) 3 This is a course for students in their first semester. Its aim is to give a survey of the history of civilizations, art and technology. It will be supported by slide shows and tapes. 11

12 LAW 101 Introduction to Law Credit ( ) 3 The purpose of this course is to inform the students about the general principles of law such as justice equity and sources of law. The sources of current legal rules may be found in Roman Law or practices or moral laws applied in bygone ages. The topics will also include the collection of contemporary legal rules, the positive business law on which a Commercial Court bases a decision. MATH 171 Calculus I Credit ( ) 3 These courses provide the mathematical basis for students of management and economics by introducing them to the most important mathematical tools and methods that are needed in business, and economics context. The topics covered are mainly matrices and vectors, linear equations sequences and series, integration and functions. AFE 124 Advanced English II Prerequisite: AFE 123 Advanced English I Credit ( ) 3 Reading sessions of this course focus on business idioms and key concepts of business and economics in English. Writing sessions focus on appropriate style for academic English. Topics include description, definitions and exemplification, comparison and contrast, reports and research papers...etc. BUS 104 Social Psychology Credit ( ) 3 The purpose of this course is to orient the students to the role society plays on influencing the individual in his / her perception of the self as well as society to develop awareness regarding personal choices. Major topics that are covered include gender roles, social perception, attitudes, conformity and conflict, stress and group behavior. ECON 122 Introduction to Economics II Credit ( ) 3 This course focuses on the introductory level macroeconomics, which deals with the economy as a whole, or its basic subdivisions like households, private firms and government to enable the students to understand the economic policies. Major topics include national income, growth, unemployment and monetary system. HUM 102 Humanities II Credit ( ) 3 This course is intended for students in their second semester. It is the continuation of Humanities I. LAW 102 Business Law Credit ( ) 3 This course intends to provide the students with the required legal information to be used in business life. The main issues to be discussed are various types of business associations, types of legal instruments, general types of securities and bills and the related rules of Turkish Commercial Code. MATH 172 Calculus II Prerequisite: MATH 171 Calculus I Credit ( ) 3 These courses provide the mathematical basis for students of management and economics by introducing them to the most important mathematical tools and methods that are needed in business, and economics context. The topics covered are mainly matrices and vectors, linear equations sequences and series, integration and functions. 12

13 BUS 201 Introduction to Management Credit ( ) 3 As an introductory course, the Introduction to Management is designed to familiarize the students with basic concepts, principles, models, theories, and practices of management. The course is organized around three major topical areas: (a) basic managerial functions such as planning, organizing, leading, and controlling; (b) critical managerial skills such as decision making, leadership, and communication; and (c) special issues concerning ethics, social responsibility, international management, and external social, economic and technological forces which shape the theory and practice of managing organizations. BUS 205 Financial Accounting I Credit ( ) 3 This course focuses on the basic structure of the accounting system. Major topics covered are recording the business transactions in the journal and ledger, recording the adjusting entries and measuring business income, preparing the closing entries and completing the accounting cycle. BUS 211 Social Responsibility I Credit ( ) 0 P/F Social responsibility course requires hands-on learning program for understanding participatory democracy, where students take active roles in civil society, dealing with various problems and working in cooperation with national and international NGOs and state institutions. In this context, projects for this course are within a wide range; about child development, human rights, environment, consumer responsibility, handicapped people. BUS 213 Computer Applications for Managers This course focuses on business management processes and the software products that are available to assist managers and other business professionals in the successful accomplishment of their demanding jobs in a dynamic, global and technology-driven business environment. The course is designed to review the latest software available which assists managers in accomplishing the full spectrum of management functions to help them shift from traditional methods of managing, to new methods using tools provided by computer technology. BUS 227 Applied Descriptive Statistics This course aims to provide students with the quantitative methods to enable them to analyze, interpret and describe numerical data about various issues. Main topics include descriptive statistics, graphs and measures such as mean, median, probability, variance analysis, statistical inference and sampling procedures. Elective Art Elective Elective Science Elective TKL 201 Turkish Language & Literature I Credit ( ) 2 This course gives general information about Turkish language; comparison of traditional & modern linguistic approaches, survey of Turkish literature with consideration of eras, movements & individual authors in a cultural & historical setting. BUS 202 Organizational Theory & Design Prerequisite: BUS 201 Introduction to Management Credit ( ) 3 13

14 This course is designed to help the students understand the fundamental body of knowledge of organizations, organization structure, and organizational processes. The central issues to be discussed in this course include the components of organization structure, the determinants of effective organizing, the structural design options available to managers, and the conditions under which each of these options should be used. In this course, organizations will be studied as open systems within their environmental context. Thus, the course is designed around the structural and contextual dimensions of organizations. Special attention will be given to organizational design and structural characteristics of organizations required by such contingency factors as size, information technology, environment, goals, strategy, and culture. BUS 204 Introduction to Marketing Credit ( ) 3 The purpose of this course is to explain the societal, managerial and strategic underpinnings of marketing theory and practice. It presents concepts and tools for analyzing marketing environment to discern opportunities. The course examines the topics like customer relationship management, E-commerce, marketing research, marketing management philosophies, elements of marketing environment, creating competitive advantage, global marketplace, marketing ethics, and sustainable marketing. BUS 206 Financial Accounting II Prerequisite: BUS 205 Financial Accounting I Credit ( ) 3 The aim of this course is to provide students with information about accounting for assets and liabilities, accounting for partnerships and corporate transactions and analysis of accounting information. Accounting for accounts and notes receivable, merchandise inventory, plant assets, current and long-term liabilities, partnerships and corporations are the major topics covered in this course. BUS 210 E-Business The course objective is to give an introduction and overview of ebusiness that leads to a basic and practical understanding of electronic business, including electronic commerce, and it s supporting ICT (Information and Communication Technology) from a management perspective. This course provides the students with an understanding of e-business from a business perspective, in an Internet-enabled economy. BUS 212 Social Responsibility II Prerequisite: BUS 211 Social Responsibility I Credit ( ) 0 P/F Students take active role in civil society projects, working in cooperation with both national and international third sector foundations. BUS 214 Business Communication The purpose of this course is to emphasize the need for an efficient ad effective business communication process in organizations. The course is about understanding knowledge, underpinning communication, practicing and acquiring communication skills and applying them in the workplace. BUS 228 Applied Inferential Statistics Prerequisite: BUS 227 Applied Descriptive Statistics BUS is intended to be a two-semester undergraduate Statistics course with the assumption that students have a good understanding of basic algebra and simple calculus. The course will include the most important parts of statistics which students will need in their business-wise endeavors. TKL 202 Turkish Language & Literature II Credit ( ) 2 This course gives advanced information about Turkish literature; comparison of traditional & modern linguistic approaches; classification of Turkish languages, and finally the survey of Turkish literature with consideration of era s movements & individual authors in a cultural & historical setting. 14

15 BUS 302 Business Research Methods and Data Analysis Prerequisite: BUS 227 Applied Descriptive Statistics and BUS 228 Applied Inferential Statistics Credit ( ) 4 The course is designed to illustrate the application of research techniques to business decision-making, and the course objective is to explain the importance of scientific investigation by emphasizing the empirical approach, measurement, evaluation, and to certain extent, the use of statistical techniques for data analysis purposes. BUS 303 Cost Accounting Prerequisite: BUS 205 Financial Accounting I, BUS 206 Financial Accounting II Credit ( ) 3 This course aims to show and explain how cost information is produced within a company. It deals with the basic types of costs, the ways to capture and sort them at the origin and the flow of costs into activities and products, until they become, finally, part of the income statement. Cost accumulation systems; cost-volume-profit and break-even analysis; absorption and variable costing; activity based costing are among the major topics covered. BUS 305 Business Finance Credit ( ) 3 The objective of this course is to analyze and understand the structure of the financial system of a company. Financial planning and forecast, budget, value of money, capital valuation, feasibility studies, the cost of capital and cost benefit analysis are the major topics covered throughout this course. BUS 307 Marketing Management Prerequisite: BUS 204 Introduction to Marketing The aim of this course is to introduce students with marketing strategies. Students will learn how to create value for customers in order to capture value from customers in return. Also building and managing profitable customer relationships, building and managing strong brands to create brand equity will be investigated. Strategies related with products, prices, distribution and communication will be discussed in detail. BUS 309 Production and Operations Management This course introduces students to planning, organizing, and controlling production and service systems. This course will prepare students for production and/or operations management positions found in both manufacturing and service organizations. This course provides students with a broad conceptual framework for evaluating production and operations management practices, and for developing useful intuition into the strategies and tactics that companies are employing to become world-class firms. ECON 330 Managerial Economics This course teaches students the practical utility of basic economic tools such as present value analysis, supply and demand, regression, indifference corves, isoquants, production, costs, and the basic models of perfect competition, monopoly, and monopolistic competition. HTR 301 History of Turkish Revolution I Credit ( ) 2 Introduction to the 19th and 20th century Turkish history, Kemalist Revolution & the interconnected emergence, evolution and current aspects of the modern republic. BUS 301 Human Resources Management 15

16 The objective of this course is to acquaint students with the basic concepts, techniques and practices of human resource management in organizations. Principal human resource management functions such as human resource planning, recruitment, selection, training and development, performance evaluation, compensation and labor relations are the main topics to be discussed. BUS 304 Managerial Accounting Prerequisite: BUS 205 Financial Accounting I, BUS 206 Financial Accounting II, BUS 303 Cost Accounting This course focuses on planning and control, decision making and reporting. Budgeting, standard costing and variance analysis, decision making, pricing decisions, capital budgeting are examined in the light of contemporary issues related to new manufacturing and service environment. BUS 306 Corporate Finance Prerequisite: BUS 305 Business Finance The main objective of this course is to enable students who have completed their business finance topics to build up the fundamental theories of the subject. Elective Concentration Area Elective Free Elective HTR 302 History of Turkish Revolution II Credit ( ) 2 Further analysis of the modernization in Turkey. Advanced study of the Republican Era. BUS 401 International Business This course is designed to provide students with a sound understanding of the mechanics of doing business abroad and familiarize them with the unique problems, characteristics and operations of multinational enterprises engaging in international business. Major themes addressed include the emerging new economies, globalization, differences in the socio-economic, political and cultural environments of international business, foreign direct investment, global and regional economic integrations and/or blocs, global strategy, methods of entering foreign markets, global marketing, global human resource management, and the multinational companies in terms of their organizational designs, managerial practices, etc. BUS 403 Management Information Systems The aim of this course is to introduce the students with the modern information technologies and systems that play a vital role in today s business world. Main topics covered in this course are the implementation and the stages of such systems, application areas, decision-making methods and the effects of these systems on the functions of management. BUS 490 Internship Credit ( ) 0 P/F The course is designed to acquaint the student with the practical aspects of the theoretical education. Area Elective 16

17 Area Elective Free Elective BUS 404 Business Policy & Strategic Management Business Policy & Strategic Management is a capstone course; it takes a holistic approach and intends to integrate the knowledge that has already been acquired in all of the previous courses in a business management program. The course tries to furnish students with the necessary skills and ability in applying their accumulated knowledge to solve the strategic problems of organizations. The course has been designed to provide the student with the opportunity to develop an understanding of strategic management and managerial policy concepts, techniques and methodologies, to develop the necessary conceptual and analytical skills to collect and analyze data, to make rational and strategic decisions, and to integrate and apply the previously learned and accumulated knowledge to deal with the complex business problems through case analyses and a simulation exercise. BUS 406 Organizational Behavior This course focuses on the study of the behavior of individuals and groups in organizations in order to identify and develop the skills needed to make an effective contribution to an organization. Major topics include individual differences in ability, personality and attitudes, theories relating to motivation, conflict and negotiation, group dynamics, leadership, organizational culture, organizational structure and design, communication, stress and job satisfaction. ECON 430 Money and Capital Markets This course deals with the entire financial system and its component parts with an expanded discussion of the trend toward globalization of financial markets and institutions. The course also covers all major types of financial instruments. Topics discussed are Perspectives of the Financial System and Their Place in the Economy; the Management and Regulation of the Financial Institutions; Interest Rates and Security Prices; The Money Market; The Central Banking and Monetary Policy; Government, Consumers and Businesses in the Financial System; International Financial System. Area Elective Area Elective requisite: None Non-Departmental Elective International Activities Erasmus and Exchange Programs The university is proud to be a participating institution to the greater goal of international cooperation in all fields. International projects, student and faculty exchanges are ongoing operations with new developments and dimensions constantly evolving. Marketing Research Project in Europe (MARPE) Our department is participating to a theoretical and applied summer school project organized by Baden-Wuerttemberg Cooperative State University (Germany), Liverpool Hope University (UK), and (IUT) Robert Schuman University (France). Academic and Cultural Activities The department actively encourages and supports academic, cultural activities and events and regularly hosts seminars and conferences on both national and international level. 17

18 Student Clubs Yeditepe University maintains the belief that university education should be designed to produce a well-rounded individual; therefore, the university supports cultural, artistic and sport programs and encourages all students to be actively involved. Yeditepe University aims to provide a comprehensive cultural, social and recreational program along with a thorough education. The students who share similar interests are encouraged to form societies where they pursue their shared field of activity. The student clubs at Yeditepe University include: Anthropology, Science, Arts, Ideas, Environment, Economics, Philosophy, Entrepreneurship, Management, MBA Club, Hippocrates, Law Society, Culture and Thought, Engineering and Architecture, Public events and Scientific Activities, International Relations, Fine Arts, Cinema and Theatre, Rock Music, Dancing, Sports... MARC (Management Application and Research Center) The centre aims to conduct multidisciplinary research and consultancy in public, private and third sectors. The center seeks to contribute to the scientific literature through generation of new management models, assists public, private and third sectors by developing solutions for their managerial problems and enhancing relationships among these three sectors and the university. In doing so, the center aims to create additional funding for the university. The centre also organizes international conferences: Yeditepe International Research Conference on Business Strategies, Yeditepe International Research Conference on Foresight and Futures, Yeditepe International Research Conference on Bayesian Learning. My Coach Project The purpose of this project is to create personal development opportunities for the Yeditepe University Undergraduate senior business students, who are about to graduate. This project aims to help the students in planning their careers in a more visionary manner. The participating students receive tests, join workshops, and meet extinguished guest speakers during the project. The most important and differentiating characteristic of the project is that some of the high performing students are guided by highly reputable coaches from business life. The coaches meet the students three times during the semester in order to follow their developments and guide them as role models. At the end of the project the students are expected to get to know themselves and what they are capable of better and ease their decision making process about what they want to do about their carriers in the long term. Scholarship University Entrance Scholarship: This particular type of grant is available to those students who have been successful in obtaining a place in the quotas set aside for students who have achieved the required standard in the University Entrance Exams. The scholarship covers the full annual fee and lasts throughout the whole education. In Attendance Scholarship: A student who has regularly attended courses for two semesters at Yeditepe and is among the top three students of his/her department qualifies for this grant. Grants for Athletic Achievements: Granted to those selected for the university s certain sports teams, or to registered athletes who have actively participated in individual sports with the related Turkish national team. Continuing Studies Grants: Granted to İSTEK Foundation graduates who have completed at least three years of education at a İSTEK high school and succeeded in the university entrance exam. For foreigners at the University, scholarships in the last categories can be awarded. For more info: Contact Person: Miss Elif Kösedağı, Department Secretary Phone: +90 (216) / Fax: +90 (216) URL: Address: Yeditepe University, 26 Ağustos Yerleşimi, Faculty of Economics and Administrative Sciences, (Hukuk Binasi) Department of Business Administration Ataşehir İstanbul, Turkey. 18

19 Testimonials from Our Graduates or Current Students: Choosing the Business School of Yeditepe University has been one of the smartest moves in my life. Selection of the right university is a turning point for a student, which affects one s life a great deal. Since I chose Yeditepe University, now I am in the employed minority rather than the unemployed majority of Turkey. The one and only reason that I have achieved this opportunity is Yeditepe University s ever increasing quality faculty and particularly of the Business School, which stimulates and motivates the students to be experienced future managers. Cengaver Yıldızgöz Yeditepe University offers a contemporary management approach to get its qualified students ready for the challenging positions at well-known companies in the global arena. I believe that the Business School of Yeditepe University with its highly qualified teaching staff has proven itself to be the leader among Business Schools. Gökhan Turgut Without any hesitation, I should acknowledge that Yeditepe University is the best choice for those who aim to be in great demand in the challenging job market. Based on the past two years I have spent at Yeditepe University, and genuine help that our chairperson and the other members of the Business School provided to me, I came to a conclusion that I made the right decision in my life about my education. I am proud to be a member of Yeditepe community where education is not limited to classrooms, but culture and spirit wise a total maturing experience. I wish that everyone could experience the glory of being a Yeditepe student. Aybüke Şahin Başural As soon as I started my education at Yeditepe University, I have found myself in a challenging and competitive academic environment in which students are stimulated to attain high level of goals. I was really encouraged to accomplish the career objectives of my life with the aid of the dynamic and experienced faculty. I think the best advantage of studying at YU is that carrying out the Renaissance of Atatürk. Anıl Şen After having graduated from one of the İSTEK high schools, without hesitation I chose YU. Because YU has the same constructive and inspiring, organizational culture, which induce us to search for the better. I am very optimistic and hopeful about the future because of the confidence YU has given me. Ebru Özberk I would never hesitate to state that YU Business School is the center to learn business administration although I have been studying there for only a year. The incredible help I received from the chairperson of Business School has increased my confidence for my future career plans. I am sure that when I graduate, I will have all the skills that I will need in business life. I should underline that YU has the contemporary quality standards in the field of business education. Nazlı Çağlar 19

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