IBM Cloud Business Solutions A Portfolio for Business Acceleration

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1 IBM Cloud Business Solutions A Portfolio for Business Acceleration Anthony Karimi, Partner, Strategy and Analytics Cloud Business Solutions Acceleration Team IBM Global Business Services

2 Client needs and market dynamics are driving new expectations from solution providers New Opportunities Data is the new basis of competitive advantage Cloud, Analytics, Mobile, and Social demand and enables new systems of engagement A systematic approach to design and develop systems of engagement required New Expectations Business outcomes Lower upfront investment Limit risk and align costs with benefits Shorten time to value Lower total cost of ownership No additional IT burden or IT staff required Ability to experiment, pilot, and scale Align costs with business outcomes

3 Integrated Contract and Pricing Cloud Business Solutions -- business outcomes with speed and simplicity as a service Cloud Business Solutions Providing the best of IBM as a Service with IBM software and GBS insight delivered through the Cloud Designed for speed, simplicity and personalization Based on proven assets and repeatable patterns Procured through an integrated contract Subscription and/or usage-based pricing Private or hybrid cloud infrastructure On-going management of solution Optional business process management Join the conversation #ibmcloud Business Process Services Consulting Services / Implementation Industry Accelerators / Assets / Frameworks Software Products Security, Monitoring, Managed Support Cloud Infrastructure

4 GBS offers 13 Cloud Business Solutions and will offer a portfolio of 20 solutions by the end of the year Marketing Customer Intelligence Customer Data Digital Commerce Mobile Industry Accelerators Social Analytics Finance Counter Fraud HR Adaptive Learning Operations Predictive Asset Optimization Smarter Buildings Smarter Asset Management Care Coordination Emergency Management Center Telematics Analytics Cloud Business Solutions are based on cross-industry patterns, then tailored to specific industry use cases Join the conversation #ibmcloud

5 Cloud Business Solutions includes a suite of industry mobile solutions Enabling business in motion for today s mobile enterprise Key Differentiators Industry accelerators focused on leveraging mobile to transform industries Integrate mobile into the fabric of the business Reduced capital expenditures by leveraging a cloud-based, pay as you go. Speed the deployment of mobile solutions faster and help address the mobile skills gap that exists at many enterprises. Retail Retail Store Associate (Save the Sale) Mobile Loyalty Mobile Retail Performance Management Banking Retail Banking (Mobile Banking and Access SME Banking (Mobile Banking and Access) Wealth Management Insurance Mobile Policyholder Care Mobile Agent Care Mobile Claims Management Mobile Government (Citizen Access) Government Mobile Reviews and Inspections Mobile Emergency Response Telecom Subscriber Care (Customer Service Management) Mobile Field Services Government Healthcare Coordinated Care (Mobile Health and Wellness) Membership Claims CPG B2B Commerce Mobile Supply Chain & Operations Travel In-Flight Crew Support Smarter Transportation Mobile Workforce & Operation Management

6 Example: Predictive Maintenance Cloud Business Solution An industry-based approach to predict unforeseen asset breakdowns and take action to improve process performance Key Differentiators Solution developed for utilities, auto, manufacturing, consumer products, government and real estate Reusable, industry-specific predictive models Incremental - start small, prove results, then iterate Based on client projects and IBM Research innovation Addresses both asset and process performance Join the conversation #ibmcloud 6 2 Generate Predictive Models 1 Collect and Integrate Data Asset Performance IBM Confidential Data agnostic User-friendly model creation Interactive dashboards Quickly make decisions 3 Produce Analytical Insight Display Alerts and Recommend Corrective Actions Act upon insights Process Performance 5 4

7 Client Story: Cardinal Health Medical improves marketing programs with as-a-service solution BUSINESS CHALLENGE: To increase margins, Cardinal Health was seeking opportunities to shift product assortment mix to higher margin and lower cost products. SOLUTION: First-of-a-kind Analytics-as-a-Service delivered on privately hosted cloud infrastructure that includes Pricing scenario analysis Proposal generation and output Workflow-based approvals Delivered through private cloud infrastructure with 4-5 loosely coupled software products and a custom designed user interface BUSINESS OUTCOMES: Began to realize business value within 15 weeks Material revenue growth and gross profit improvement Improved cycle time Eliminated manual intervention Improved data warehouse performance On-time delivery with high client satisfaction Renewed client relationship 7 7 Client names provided under NDA

8 Client Story: TP Vision reinvents the viewing experience The platform serves millions of connected devices across 30 countries in Europe Television viewers get an opportunity to enjoy a variety of internet services on their Smart TV IBM combines services, software, hardware, network and third party services in a single integrated service The pay-per-use service provides: On demand access to services Consistent management of connected consumer devices Service provisioning Interface with 3rd party content service providers Aggregation of consumer intelligence Leveraging the TP Vision / Philips Smart TV relationship, IBM is now a member of the growing Smart TV Alliance, which includes Toshiba, Qualcomm, Panasonic, LG Electronics, and more IBM s cloud platform allows us to place the service and application intelligence into the cloud, and reduces the complexity of managing software in the TVs for our consumers, said Albert Mombarg head of Philips Smart TV. This provides an economic, more flexible way to create new services for our viewers. By engaging with IBM on a cost-per-device basis, we obtain a new business model with predictable costs, and great flexibility to expand our services, and 2014 grow IBM our Corporation user base. We expect it to transform the way we offer new services and drive ongoing business innovation. 8 8 Client names provided under NDA

9 Clients are finding compelling reasons to adopt Lower cost of ownership Accelerate time to value Cloud Business Solutions Traditional implementation time fund more innovation 30% Lower total cost of ownership Join the conversation #ibmcloud 60% Reduction in time to pilot 50% Reduction in time to value

10 IBM is leading a fundamental shift in the consulting market A NEW MODEL: Next phase in the evolution of how consulting services are delivered and consumed FOR ALL BUYERS: Easily consumable for business buyers, as well as IT; for both small and large organizations. SPEED and SIMPLICITY, yet UNIQUE: Combines the scale, speed and ease of cloud, with the unique business and industry insight of consulting services BUILT ON BEST OF IBM: Provides seamless access to a broad set of IBM capabilities the breadth of IBM as a service Join the conversation #ibmcloud

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