Northern Europe. Western Europe

Transcription

1

2 North Central USA Northern Europe Western Europe Eastern Asia South Central USA Southeast Asia

3

4 IaaS Infrastructure-as-a-Service host PaaS Platform-as-a-Service build SaaS Software-as-a-Service consume

5 You manage You manage You manage (On-Premises) Infrastructure (as a Service) Platform (as a Service) Software (as a Service) Applications Applications Applications Applications Data Data Data Data Runtime Middleware O/S Virtualization Servers Storage Networking Runtime Middleware O/S Virtualization Servers Storage Networking Managed by vendor Runtime Middleware O/S Virtualization Servers Storage Networking Managed by vendor Runtime Middleware O/S Virtualization Servers Storage Networking Managed by vendor

6 PRODUCTIVITY COMMUNICATIONS COLLABORATION BUSINESS APPS MANAGEMENT STORAGE PLATFORM

7 GENERAL PURPOSE PROGRAMMING LANGUAGES Windows Azure Platform Compute Storage Management CDN

8 Service bus.relay and bus capabilities WCF programming model

9 Access Control Service.IdP front-end from claims model interact using WIF programming model

10 Cloud Applications Web Applications Hybrid Applications Mobile Applications HPC / Grid / Big Data Hadoop LINQ to HPC Modeling Hedging Etc. Self-Service IT Deploy to cloud Access SQL Azure Highly reliable, always available platform Storage Cloud Backups / Tiered Storage SharePoint Remote Blob Storage

11 Microsoft gives you two ways to purchase Microsoft Online Subscription Program (MOSP) EA Amendment Consumption Offer Commitment Offer Volume Licensing

12 Content Delivery Network (CDN) enhances end user performance and reliability

13 Benefit Drivers: Scalability Time to Market Cost Situation/Solution: Volvo wanted to create game where players had a chance to win a new Volvo XC 60. However, the existing technology infrastructure could not provide the scalability or level of security required. Company Profile: After consulting with Microsoft Gold Certified Partner LBI and evaluating other cloud services, Volvo selected the Windows Azure platform. Key Advances: Volvo has now successfully delivered an exciting, secure online gaming experience that scaled to meet demand and had a rapid time to market, all at a fraction of the previously expected costs. Volvo Cars is a premium global car manufacturer recognized for its innovative safety systems and unique designs.

14 Compute Case Average Usage Time Value Proposition for forretningen Flaskehals problemer 100% oppetid Kendte værktøjer/skill-set Page 14

15 Compute Compute Case Average Usage Average Usage IT Demand Time Time Projected inelastic IT cost New Year Beach season Time Key Figures 2 Server Web UI / webservice 10 GB SQL Azure Cooperate CMS Value Proposition Enterprise hosting Scale on demand Page 15

16 Compute Compute Compute Compute Case Inactivity Average Period Usage Average Usage Time Time Value Proposition Unified platform for partner Enterprise hosting Commond evelopment platform Transparent costs for end users Global presence Hybrid cloud/on-premis Average Usage Time Average Usage Time Page 16

17 CASE STUDY Worldwide News Agency Creates New Business Opportunities Using Cloud Computing Platform The Breaking News API project has allowed us to explore new possibilities we hadn t thought of. The platform is a big part of that I don t believe we would be in production today without the support of the Windows Azure platform. Alan Wintroub, Director of Development, Associated Press Company Profile: The Associated Press (AP) is the world s largest news organization, providing news feeds for print, broadcast, and online media. The AP has 4,100 employees at 243 news bureaus in 97 countries. On average, more than half of the world s population sees AP news on any given day. The AP also maintains a digital photo archive of more than 10 million images. Benefit Drivers: Simplified planning Straightforward development Faster time-to-market Robust development tools Short learning curve New opportunities for growth Situation/Solution: The Associated Press (AP) wanted to create an application programming interface (API) that developers world-wide could embed in their applications to incorporate AP news content. After considering several cloud computing platforms, AP chose the Windows Azure platform, taking advantage of the secure, scalable, pay-asyou-go model to launch its new product. Key Advances: By choosing the Windows Azure cloud computing model, AP opened new business opportunities and channels for its news products. Page 17

18 CASE STUDY Video Services Provider to Reduce Transcoding Costs Up to Half We re seeing as much as a two-thirds reduction in computing resource cost for comparable workflows by using the Cloudcoder running on Windows Azure. Curt Kendall, Vice President of Products, Origin Digital Company Profile: Started in 1997, Origin Digital is a global IP broadcasting company, headquartered in the New York City area with offices in Canada and the United Kingdom. It applies broadcast discipline to online video streaming, to provide services that capture, convert, and control digital media. The firm was acquired by Accenture in May 2008 and has 70 employees. Benefit Drivers: Efficiency 1/2 reduction in computing resource costs Agility Real-time scalability Quicker time to market Focus Worry free database Situation/Solution: Origin Digital wanted a more scalable transcoding workflow application that delivered high performance, without requiring added capital expense for underutilized resources. After evaluating other platforms, the firm built the Cloudcoder transcoding application on the Windows Azure platform. Key Advances: The ability to cut costs, scale on demand, expedite development, and to be free from database administration. Page 18

19 CASE STUDY Tribune Transforms Business for Heightened Relevance by Embracing Cloud Computing Adopting Windows Azure helps us heighten our relevance in a scalable, costeffective way. The pay-as-you-go model is a lot less expensive than the $1.5 million annually that we would have spent. Steve Gable, Executive Vice President and Chief Technology Officer, Tribune Company Company Profile: The Chicago, Illinois based Tribune Company operates eight newspapers, 23 television stations, and a variety of news and information websites. The company employs approximately 14,000 people across the United States. Benefit Drivers: Efficiency Greater productivity and ease Fast time-to-market Agility Fast, unlimited scalability Reduced IT complexity Situation/Solution: Tribune wanted to rethink its business operations to stay competitive, offer more relevant, compelling content to consumers, and cut operating costs. Tribune is consolidating its data centers from 32 to two and creating a central content repository to serve targeted information and advertising to consumers by embracing cloud computing on the Windows Azure platform. Key Advances: The company believes the fully scalable nature of the Windows Azure platform to be critical in expanding its revenue opportunities as it transforms how it delivers news. Page 19

20 CASE STUDY Global Photography Company Transforms Business with Scalable Cloud Solution Windows Azure enabled us to develop a highly scalable, globally accessible, digital asset management solution and an entirely new line of business. David MacLaren, President and Chief Executive Officer, VRX Studios Company Profile: VRX Studios is a global, full-service content production, management, and licensing company. The Microsoft Registered Partner employs 30 people in Vancouver, Canada. Benefit Drivers: Efficiency Improved scalability Eliminated capital expenses; reduced costs by 40 percent Improved performance and reliability Simplicity Reduced development efforts by 40 percent Agility Opened a new line of business Situation/Solution: Faced with a content management system that was nearing capacity, VRX Studios developed a scalable, globally accessible digital asset management system using the Windows Azure platform. Key Advances: The company developed a cost-effective, reliable, scalable digital asset management solution. What s more, VRX Studios opened a viable new line of business. Page 20

21 StorSimple Azure Integrated Appliance Connects Windows Servers to Azure Storage in 5 minutes with no application modification Applications in Physical or Virtual Servers F: StorSimple iscsi Cloud Volume Page 21

22 EVault Endpoint Protection An integrated backup and data security solution that helps control data across mobile workforces. 20 January EVault, Inc. All Rights Reserved Confidential 22 Page 22

23

24