The New Traditional Student Opportunity: Perpetual ROI throughout the Complete Student Lifecycle

Size: px
Start display at page:

Download "The New Traditional Student Opportunity: Perpetual ROI throughout the Complete Student Lifecycle"

Transcription

1 WHITE PAPER The New Traditional Student Opportunity: Perpetual ROI throughout the Complete Student Lifecycle Welcome to the knowledge-based global economy, where a nation s long-term health and wealth is contingent upon the collective skill and know-how of its people. For the United States, a highly-educated and competitive workforce is vital to our future economic security. The U.S. labor market s skills gap has recently been the subject of much focus and concern. Thousands of job openings go unfilled because of a lack of workers with the required expertise. Policymakers have stressed the importance of equipping adults with the skills sought by employers and providing pathways to training programs that fill the gap. A recent McGraw-Hill Research Foundation policy paper concluded: Adult education and career training is potentially one of the most cost-effective tools the nation has to recover its economic health in the aftermath of the Great Recession. We must have an integrated system of adult education and workforce development that serves millions of Americans in accessible, affordable, and accountable ways on the job, online, and in the classroom. The Golden Age of Adult Continuing Education There were 6.8 million adult learners in the United States in 2013, according to the National Center for Education Statistics. The U.S. Department of Education reports that only four percent of them enroll in traditional university degree programs. Instead, the vast majority chose vocational classes, professional certifications, or independent courses. The burgeoning demand for continuing education heralds extraordinary opportunities for adaptable higher education institutions that are capable of bringing innovative offerings to the market. Our programs vary greatly in terms of length, price, intensity, and student requirements. We need one system that recognizes that the needs of continuing education can be very different from the rest of the university. Ronda Bethea Network Manager Susanne M. Glasscock School of Continuing Studies at Rice University Continuing education (CE), non-credit courses, professional certifications, workforce development programs, corporate campuses, and enrichment offerings have become centers of perpetual return on investment (ROI) for many colleges and universities. As institutions embrace the challenge, their schools of extension are becoming incubators for ground-breaking programs, many seeing unprecedented success. As Robert Hansen, CEO and Executive Director, University Professional & Continuing Education Association has succinctly noted: This is the golden age of adult continuing education.

2 The New Traditional Student Clearly, the higher education student is undergoing a transformative change. Writing in The Chronicle of Higher Education, Rob Jenkins stated that, What we used to call nontraditional students older, working, married, and maybe still living at home now constitute a large and growing percentage of those attending college in the United States. In fact, they are fast becoming the new traditional student (Jenkins, 2012). Adult learners have personal and academic circumstances that differ significantly from those of their younger counterparts. Many adult students have children. Many work long hours to afford tuition and materials while supporting themselves and their families. Many are anxious about returning to school or even starting school for the first time after they ve been in the workforce for years. Some are switching careers while others are advancing careers. The National Center for Education Statistics has found that these students are more than twice as likely as traditional students to drop out in the first year. Even so, many institutions find that adult learners are excited about their education and take it very seriously. It s not always easy, but given the right tools, pedagogy, and support, these students can have high rates of success and completion. Predictive modeling, an innovative retention technology, helps institutions reach out to struggling or at-risk students at the right time, with the best interventions. Bringing Down the Cost of Education New traditional students are actively seeking inexpensive degree programs. Many schools are adopting revamped business models that are bringing down the cost of delivering an exceptional educational experience. How are schools doing this? Technology is the cornerstone of a sustainable financial model. Administration systems designed exclusively for CE, workforce development, or online education provides the adaptability, efficiency, and customization essential to a successful program. The higher operational efficiency created through an integrated administrative system not only streamlines the everyday tasks of running a financially sound program but also provides the advanced analytics needed to continually refine operations. And cloud-based systems provide both cost-savings and increased reliability, among other benefits. Technology is often looked at as an answer, says Dr. Daniel Greenstein, Director of Postsecondary Success at the Bill and Melinda Gates Foundation. Yet, it has to be more than just bolting new technology on an antiquated platform. We need new business models that include technology and allow colleges and universities to put scarce dollars where they matter most. For today s student, what can make a big, positive difference is access to an education tailored to their needs, their learning styles, and their goals, with appropriate coaching and advising. For higher education to fulfill it historical role as an engine of social mobility and economic growth, we must continue to seek big technology breakthroughs. This means thinking creatively about how to serve students as individuals, while also ensuring that many more students get the learning opportunities they deserve. 2

3 Innovative CE Technology The technological needs of CE and workforce development programs are unique. Courses for new traditional students can range from a single, online lecture to a nine-month certificate program or more. A school s IT infrastructure must not only support but also help cultivate this flexibility. Our programs vary greatly in terms of length, price, intensity, and student requirements, says Ronda Bethea, Network Manager, Susanne M. Glasscock School of Continuing Studies at Rice University. We need one system that recognizes that the needs of continuing education can be very different from the rest of the university. Modern CE systems easily adapt to a program s academic, financial, and timing needs. A powerful CE system, like its enterprise resource planning (ERP) cousin on the main campus, provides a holistic solution for connecting silos of disparate information, including integrating seamlessly with the main campus ERP. It brings together the backend and frontend systems, integrating financial information and student registration and admissions data. Designed to handle the often extreme swings in demand seen in CE and online programs, it easily accommodates a wide variety of course catalogs, flexible class schedules, stackable certificate programs, faculty calendars, integrated marketing campaigns, and advanced business intelligence analytics. It gives users real-time information and is accessible at any time, from any computer or mobile device. It makes intelligent learning track and training trajectory recommendations for students throughout their course of study. Marketing components of a robust system utilize Customer Relationship Management (CRM) technology for deeper insight into a school s constituents. Successful institutions are using CRM technology to personally connect with the best-fit candidates for their CE and workforce development programs. The University of California Online Education (UC Online), which has seen much success providing engaging, academically-rich online courses, connects seven campuses through a single technology platform. Nearly 2,600 fully-online courses have been offered across the university system with more than 90,000 students enrolled. These include three fully-online master s degree programs and 255 forcredit undergraduate courses. The integrated system quickly and easily guides students through online registration, and it simplifies and reduces administrative tasks for UC Online staff. This is not a time to be timid, says Mark G. Yudof, University of California President. The finances simply no longer exist to support instruction the way we ve done it. The challenge is to be strong and thrive with the new fiscal and pedagogical realities. High quality, online classes that make innovative use of technology could give University of California students new ways to learn while helping to alleviate bottlenecks in high-demand classes. 3

4 Serving the Entire Student Lifecycle: Four Steps to Perpetual Return on Investment Comprehensive continuing education and workforce development systems ensure the institution serves the new traditional student throughout the entire student lifecycle. From recruitment to admissions to student success and beyond, opportunities to forge strong bonds with constituents abound. This can set up a program for a continuously replenishing cycle of prosperity. The four steps to perpetual ROI in a CE or workforce development program are: 1) Insightful Marketing 2) Intelligent Recruiting 3) Intuitive Enrollment Management 4) Informative Retention 1) Insightful Marketing An effective brand marketing campaign conveys a focused message across all media. Integrated technology ensures an institution creates a favorable impression and strengthens the student-school relationship throughout the entire student lifecycle from a student s first touch with a school (such as via social media), through the school s online registration recommendation engine (where the system places a student in the correct learning track), through student engagement campaigns, to post-completion interactions. From a marketing technology standpoint, the institution s website, social media presence, prospect portal, and online registration system are all opportunities to collect information about your audience. And all that data can be analyzed in real-time reports and dashboards, so an institution can continually refine its efforts do more of what works and less of what doesn t. This is the golden age of adult continuing education. Robert Hansen CEO and Executive Director UPCEA 2) Intelligent Recruiting Competition for the best-fit students is tough. Prospective students are constantly bombarded by mail, , internet campaigns, and social media interactions. Successful institutions are using CRM technology to personally connect with the best-fit candidates for their CE and workforce development programs. CRMs can track and monitor each candidate/student across the complete enrollment process, from initial inquiry to acceptance and admission. List management, personalized generation, calendar and event management, and automated workflows make CRMs invaluable tools for running an effective recruiting program. And CRMs capture the data that gives an institution deep insight into a campaign s effectiveness, so a school can react to its market in real-time. 4

5 3) Intuitive Enrollment Management To be competitive in the new traditional student marketplace, it s important to provide high-quality service while keeping operational costs low. Successful CE programs need to knock down the barriers of traditional enrollment processes. A CE-specific administrative system helps accelerate everyday tasks and streamline operations though automated workflows, scheduling tools, and real-time alerts that keep the entire team connected and in synch. Modern students expect fast and easy online registration with transactions taking place in the familiar shopping cart feature. Facilitating real-time registration from Facebook accounts and online guides to help students with commonly asked questions is essential. And throughout the enrollment process, the system needs to collect and present back the data that makes sense, allowing the institution to make the best-informed decisions. 4) Informative Retention The virtuous cycle created in delivering the ideal new traditional student program perpetuates itself. By providing personal, meaningful service at a cost-effective price point, institutions are well on the way to optimizing student success. Predictive modeling, an innovative retention technology, helps institutions reach out to struggling or at-risk students at the right time, with the best interventions. With the tools in place, schools can work to make sure no student falls through the cracks. Technology is the cornerstone of a sustainable financial model. Administration systems designed exclusively for CE, workforce development, or online education provide the adaptability, efficiency, and customization essential to a successful program. Many new traditional students go on to become repeat, life-long learners. Institutions do well to track job placement for future marketing to the organizations employing its graduates. Tracking credentials also helps an institution market on an individual basis, ensuring students keep credentials current. Through the use of innovative technology, institutions can deliver on the promise of student success and fulfill a mission of giving new traditional students the opportunities they deserve. 5

6 Conclusion Large research institutions, small private schools, community colleges, online schools higher education institutions of all types and sizes are expanding their continuing education, workforce development, certificate, and non-credit programs. Modern technology designed specifically for their unique programs is a critical component to keeping costs down while providing an exceptional program. By breaking down the barriers of traditional systems, innovative CE and workforce development systems provide real-time integration with the main campus while also serving the often-changing needs of these contemporary programs. With a burgeoning market opportunity, and a smart business model of perpetual ROI, serving the new traditional student throughout the entire student lifecycle is making a big impact in higher education. 6

7 About the Author: Bibliography Hans Kobler Managing Director, Jenzabar Innovations, Jenzabar Inc. Hans leads Jenzabar Innovations, providing innovative software solutions to our ERP clients and the broader higher education industry. He brings a wealth of expertise to Jenzabar after having spent more than 20 years in various technology commercialization and development functions at ICx Technologies, Digital Power Capital, General Electric, and Bain & Company. Hans holds an MBA from the University of Texas at Austin, attended INSEAD in Fontainebleau, and received a Master s in Aerospace Engineering from the Technical University of Munich. National Center for Education Statistics: Bethea, R., Network Manager, Susanne M. Glasscock School of Continuing Studies, Rice University. Denneen, J., & Dretler, T. (2012). The Financially Sustainable University. Bain & Company. Ebersole, J. (2014, 01 13). Top Issues Facing Higher Education in Forbes. Greenstein, D. (2013, December 16). Essay arguing that major changes are coming to higher education. Inside Higher Ed. Jenkins, R. (2012). The Chronicle of Higher Education. The New Traditional Student. University of California Online Education Press Release. (2013). Online Education Seen as Key Part of Curriculum. Worchester, A. (2011). Continuing education and chelp improve your career. The Business Journal. 7

8 About Jenzabar Jenzabar is a leading provider of enterprise software, strategies, and services developed exclusively for higher education. Our integrated, innovative solutions advance the goals of academic and administrative offices across the campus and throughout the student lifecycle. Jenzabar's mission is to maximize our clients' success. Our award-winning software and experienced professionals provide our clients the tools and resources they need to thrive. As a trusted partner on more than 1,000 campuses worldwide, Jenzabar has over four decades of experience supporting the higher education community. 101 Huntington Avenue, Suite 2200 Boston, MA Jenzabar, Inc. All rights reserved. Jenzabar is a registered trademark of Jenzabar, Inc. The Jenzabar logo is a trademark of Jenzabar, Inc. CONTEDWP

The New Traditional Student Opportunity

The New Traditional Student Opportunity The New Traditional Student Opportunity Perpetual ROI Throughout the Complete Student Lifecycle WHITEPAPER Table of Contents 1 Introduction 6 Modern CE Systems 2 The Golden Age of Adult Continuing Education

More information

Jenzabar. Continuing Education and Workforce Development Administrative Solution for Higher Success

Jenzabar. Continuing Education and Workforce Development Administrative Solution for Higher Success Jenzabar Higher Reach Continuing Education and Workforce Development Administrative Solution for Higher Success Higher revenue. Higher efficiencies. Higher success. It s all within your reach. Recent shifts

More information

SOFTWARE, STRATEGIES, & SERVICES

SOFTWARE, STRATEGIES, & SERVICES SOFTWARE, STRATEGIES, & SERVICES for higher education SOLUTIONS OVERVIEW SINGULAR FOCUS For over four decades, Jenzabar has been dedicated to helping colleges and universities across the world thrive.

More information

JENZABAR EX. Exceptional insights. Extraordinary results. JENZABAR EX

JENZABAR EX. Exceptional insights. Extraordinary results. JENZABAR EX JENZABAR EX Exceptional insights. Extraordinary results. JENZABAR EX JENZABAR EX A Proven Solution for Higher Education Jenzabar EX is a comprehensive, fully-scalable administrative platform designed specifically

More information

JENZABAR RECRUITMENT. A CRM Tailored to Your Needs JENZABAR RECRUITMENT

JENZABAR RECRUITMENT. A CRM Tailored to Your Needs JENZABAR RECRUITMENT JENZABAR RECRUITMENT A CRM Tailored to Your Needs JENZABAR RECRUITMENT JENZABAR RECRUITMENT Bring Your Recruitment Efforts to the Next Level Competition for the best students is tough, and prospective

More information

Every Student is Unique

Every Student is Unique Every Student is Unique How to deliver a personalized educational experience with CRMs for higher education WHITEPAPER Table of Contents 1 Introduction 8 Now is the Time for CRM 2 What is CRM? New Competition

More information

Are you on track for your competitive advantage?

Are you on track for your competitive advantage? Gartner Newsletter Content 2011 Issue 1 The Critical Role of CRM in Managing the Higher Education Student Life Cycle [Intro Letter at top] Insert John-Speer.jpg Are you on track for your competitive advantage?

More information

Student Success Through to Completion JENZABAR RETENTION JENZABAR RETENTION

Student Success Through to Completion JENZABAR RETENTION JENZABAR RETENTION Student Success Through to Completion JENZABAR RETENTION JENZABAR RETENTION JENZABAR RETENTION What if you had the tools to drive student success from matriculation all the way through to completion? What

More information

Patient Relationship Management

Patient Relationship Management Solution in Detail Healthcare Executive Summary Contact Us Patient Relationship Management 2013 2014 SAP AG or an SAP affiliate company. Attract and Delight the Empowered Patient Engaged Consumers Information

More information

CRM (Constituent Relationship Management) Software Purchase

CRM (Constituent Relationship Management) Software Purchase June 24, 2015 TO: FROM: RE: THE DISTRICT BOARD OF TRUSTEES of Valencia College SANFORD C. SHUGART President CRM (Constituent Relationship Management) Software Purchase Valencia College currently uses Ellucian

More information

What Is Predictive Modeling?

What Is Predictive Modeling? WHITE PAPER What Is Predictive Modeling? Improving student success in higher education with analytic technologies and practices. Is college worth it? This fundamental question is shaking the core of higher

More information

Making Opportunity Affordable: Ramping Up Postsecondary Student Success While Containing Costs and Maintaining Quality

Making Opportunity Affordable: Ramping Up Postsecondary Student Success While Containing Costs and Maintaining Quality Making Opportunity Affordable: Ramping Up Postsecondary Student Success While Containing Costs and Maintaining Quality A Choicework Discussion Starter created by Public Agenda INTRODUCTION It is now widely

More information

Altru. A Clear View. The most comprehensive and effective single solution for managing your arts and cultural organization

Altru. A Clear View. The most comprehensive and effective single solution for managing your arts and cultural organization Altru A Clear View The most comprehensive and effective single solution for managing your arts and cultural organization 800.443.9441 solutions@blackbaud.com www.blackbaud.com 2000 Daniel Island Drive

More information

HOW TO BECOME A WIZARD OF UNDERGRADUATE AND GRADUATE ADMISSIONS FOR NURSING

HOW TO BECOME A WIZARD OF UNDERGRADUATE AND GRADUATE ADMISSIONS FOR NURSING HOW TO BECOME A WIZARD OF UNDERGRADUATE AND GRADUATE ADMISSIONS FOR NURSING Five Best Practices for Admissions Officers and Enrollment Management Professionals Opportunities For Improving the Admissions

More information

The Adult Learner: An Eduventures Perspective

The Adult Learner: An Eduventures Perspective white PapeR The Adult Learner: An Eduventures Perspective Who They Are, What They Want, and How to Reach Them Eduventures, a higher education research and consulting firm, has been closely tracking the

More information

Inspiring Learning Through Technology. JENZABAR elearning

Inspiring Learning Through Technology. JENZABAR elearning JENZABAR elearning Inspiring Learning Through Technology JENZABAR elearning JENZABAR elearning The LMS from the Higher Ed Technology Experts Jenzabar is more than just your technology partner. With decades

More information

Optimizing Enrollment Management with Predictive Modeling

Optimizing Enrollment Management with Predictive Modeling Optimizing Enrollment Management with Predictive Modeling Tips and Strategies for Getting Started with Predictive Analytics in Higher Education an ebook presented by Optimizing Enrollment with Predictive

More information

April 2014. Oracle Higher Education Investment Executive Brief

April 2014. Oracle Higher Education Investment Executive Brief April 2014 Oracle Higher Education Investment Executive Brief Disclaimer The following is intended to outline our general product direction. It is intended for information purposes only, and may not be

More information

Smart Track s ATS Functionality

Smart Track s ATS Functionality Businesses recognize that their most valuable resource is the people. With the demand for skilled talent continuously growing, it s a competitive necessity to have the best processes in place to attract,

More information

IBM Business Analytics for Higher Education. 2012 IBM Corporation

IBM Business Analytics for Higher Education. 2012 IBM Corporation IBM Business Analytics for Higher Education The external pressures on higher education institutions aren t subsiding Expectation of improved student performance Complex operations Lack of decision-quality

More information

Achievement, Innovation, Community: The University of Baltimore Strategic Plan 2014-17

Achievement, Innovation, Community: The University of Baltimore Strategic Plan 2014-17 Achievement, Innovation, Community: The University of Baltimore Strategic Plan 2014-17 Mission The University of Baltimore provides innovative education in business, public affairs, the applied liberal

More information

PACIFIC. Excelling in a. Changing Higher Education environment

PACIFIC. Excelling in a. Changing Higher Education environment PACIFIC 2020 Excelling in a Changing Higher Education environment 1 PACIFIC 2020 Excelling in a Changing Higher Education environment STOC KTON SAN FRANC I S C O S A CRA MENTO University of the Pacific

More information

UNIVERSITY OF MIAMI SCHOOL OF BUSINESS ADMINISTRATION MISSION, VISION & STRATEGIC PRIORITIES. Approved by SBA General Faculty (April 2012)

UNIVERSITY OF MIAMI SCHOOL OF BUSINESS ADMINISTRATION MISSION, VISION & STRATEGIC PRIORITIES. Approved by SBA General Faculty (April 2012) UNIVERSITY OF MIAMI SCHOOL OF BUSINESS ADMINISTRATION MISSION, VISION & STRATEGIC PRIORITIES Approved by SBA General Faculty (April 2012) Introduction In 1926, we embarked on a noble experiment the creation

More information

BOARD OF REGENTS EDUCATION AND STUDENT AFFAIRS COMMITTEE 7 STATE OF IOWA DECEMBER 3, 2014

BOARD OF REGENTS EDUCATION AND STUDENT AFFAIRS COMMITTEE 7 STATE OF IOWA DECEMBER 3, 2014 STATE OF IOWA DECEMBER 3, 2014 REQUEST FOR NEW PROGRAM AT THE UNIVERSITY OF IOWA: MASTER OF STUDIES IN LAW Contact: Diana Gonzalez Action Requested: Consider approval of the request by the University of

More information

Tallahassee Community College Foundation College Innovation Fund. Program Manual

Tallahassee Community College Foundation College Innovation Fund. Program Manual Tallahassee Community College Foundation College Innovation Fund Program Manual REVISED JUNE 2015 TCC Foundation College Innovation Fund Page 2 Table of Contents INTRODUCTION & OVERVIEW... 3 PURPOSE...

More information

CSCU. Becoming a World-Class System of Higher Education

CSCU. Becoming a World-Class System of Higher Education CSCU Becoming a World-Class System of Higher Education CSCU The Connecticut State College & University System For over 160 years, Connecticut s state colleges & universities have played a critical role

More information

Start Small with Big Data: Impactful Analytics for Higher Education

Start Small with Big Data: Impactful Analytics for Higher Education WHITE PAPER Start Small with Big Data: Impactful Analytics for Higher Education What exactly is big data? Agreeing on a universal description is nearly impossible. Intel, Oracle, The National Institute

More information

CONSTITUENT RELATIONSHIP MANAGEMENT: PEOPLESOFT CRM 9.1 FOR HIGHER EDUCATION

CONSTITUENT RELATIONSHIP MANAGEMENT: PEOPLESOFT CRM 9.1 FOR HIGHER EDUCATION CONSTITUENT RELATIONSHIP MANAGEMENT: PEOPLESOFT CRM 9.1 FOR HIGHER EDUCATION Colleges and universities continue to experience unprecedented challenges: increased expectations from their constituents for

More information

ISSUE PAPER. Eleventh in a series of Issue Papers released at the request of Chairman Charles Miller to inform the work of the Commission

ISSUE PAPER. Eleventh in a series of Issue Papers released at the request of Chairman Charles Miller to inform the work of the Commission A NATIONAL DIALOGUE: The Secretary of Education s Commission on the Future of Higher Education ISSUE PAPER Eleventh in a series of Issue Papers released at the request of Chairman Charles Miller to inform

More information

FORGE A PERSONAL CONNECTION

FORGE A PERSONAL CONNECTION ONLINE REPORT SPONSORED BY: SNAPSHOT: FORGE A PERSONAL CONNECTION EMPLOY CRM IN HIGHER EDUCATION TO STREAMLINE AND SOLIDIFY STUDENT RECRUITING AND RETENTION. INSIDE P2 DEPLOY AN INTEGRATED CRM SYSTEM P3

More information

YOUR COMPLETE CRM HANDBOOK

YOUR COMPLETE CRM HANDBOOK HIGHER EDUCATION: YOUR COMPLETE CRM HANDBOOK EVERYTHING YOU NEED TO KNOW TO GET STARTED WITH CRM Introduction WHAT IS CRM? CRM is much more than a buzzy acronym that s been tossed around the business and

More information

Oracle Cloud for Midsize Service Companies. An Oracle Industry Brief

Oracle Cloud for Midsize Service Companies. An Oracle Industry Brief Oracle Cloud for Midsize Service Companies An Oracle Industry Brief Competition is everywhere. Clients are demanding. Top talent is scarce. Globalization of services keeps changing your market. Face these

More information

Administrative Program Reviews

Administrative Program Reviews Support Unit Administrative Support Unit 3.3.1.2 Business Office Human Resources Information Technologies Maintenance (Physical Plant) Unit Mission The purpose of Calhoun Community College s Business Operations

More information

Business Analytics and Data Warehousing in Higher Education

Business Analytics and Data Warehousing in Higher Education WHITE PAPER Business Analytics and Data Warehousing in Higher Education by Jim Gallo Table of Contents Introduction...3 Business Analytics and Data Warehousing...4 The Role of the Data Warehouse...4 Big

More information

Proposal to Change an Academic Program. Bachelor of Manufacturing Management for Online Delivery

Proposal to Change an Academic Program. Bachelor of Manufacturing Management for Online Delivery Proposal to Change an Academic Program Adding an Online Version of an Existing Program at The University of Minnesota, Crookston Bachelor of Manufacturing Management for Online Delivery Prepared and Submitted

More information

Accounts Payable Jenzabar EX

Accounts Payable Jenzabar EX Accounts Payable Jenzabar EX Data sheet The Jenzabar EX Accounts Payable module gives you increased control over your institution s critical financial information to help you manage cash flow, vendor transactions,

More information

JRM. Jenzabar Recruitment Manager

JRM. Jenzabar Recruitment Manager JRM Jenzabar Recruitment Manager 1 Why CRM for Higher Education Most institutions have invested significant money in data systems and have many databases. They often find, though, that accessing, analyzing,

More information

Strategic Plan 2020 revision 2013

Strategic Plan 2020 revision 2013 Strategic Plan 2020 REVISION 2013 Strategic Plan 2020 REVISION 2013 Table of Contents Mission, Vision and Core Values 4 Message from the Chancellor 5 Strategic Plan 2020 7 Strategic Goals 8 Strategic

More information

WHEN INDIVIDUALS SUCCEED ORGANIZATIONS WIN

WHEN INDIVIDUALS SUCCEED ORGANIZATIONS WIN WHEN INDIVIDUALS SUCCEED ORGANIZATIONS WIN THE WORKPLACE IS CHANGING There s a new dynamic in employee and employer relationships. Employees want to learn and grow throughout their entire careers. They

More information

Your relationships. Your information. Your CRM.

Your relationships. Your information. Your CRM. Your relationships. Your information. Your CRM. Your relationships. Your information. Your CRM. In short, this means CRM without compromise. Your processes for identifying prospects, acquiring customers,

More information

How to Offer a CRM Certificate at Your University - Including Curriculum Overview, Job Placement and Program Process

How to Offer a CRM Certificate at Your University - Including Curriculum Overview, Job Placement and Program Process How to Offer a CRM Certificate at Your University - Including Curriculum Overview, Job Placement and Program Process Pamela McGee Department of Technology Minnesota State University, Moorhead 1104 Seventh

More information

Achieve. online. Education SUCCESS

Achieve. online. Education SUCCESS Achieve online Education SUCCESS with One Solution All the resources and knowledge to design and customize every aspect of an effective online education program Learning House is eager to partner with

More information

Primed for Growth: Midsize Companies Embrace Modern HR in the Cloud. The Winning Strategy for Hiring, Engaging, and Keeping the Right People

Primed for Growth: Midsize Companies Embrace Modern HR in the Cloud. The Winning Strategy for Hiring, Engaging, and Keeping the Right People Primed for Growth: Midsize Companies Embrace Modern HR in the Cloud The Winning Strategy for Hiring, Engaging, and Keeping the Right People CEOs spend their time ensuring they have practices and processes

More information

Thoughts from higher education leaders: Challenges and emerging trends in online education

Thoughts from higher education leaders: Challenges and emerging trends in online education trends in online education The University Professional and Continuing Education Association Center for Research and Consulting and The NASPA Research and Policy Institute In partnership with insidetrack.com

More information

MICROSOFT DYNAMICS CRM Vision. Statement of Direction. Update: May, 2011

MICROSOFT DYNAMICS CRM Vision. Statement of Direction. Update: May, 2011 MICROSOFT DYNAMICS CRM Vision Statement of Direction Update: May, 2011 Microsoft Dynamics CRM - Statement of Direction, May 2011 EXECUTIVE SUMMARY Microsoft has delivered significant innovation and value

More information

The Key to Relentless Marketing...

The Key to Relentless Marketing... WHITE PAPER The Key to Relentless Marketing... Anticipate, Automate, Syndicate WHITE PAPER 1 Table of Contents Executive Summary 1 The Business Challenge: Effective Marketing in an Increasingly 1 Complex

More information

Information Technology Strategic Plan 2014-2017

Information Technology Strategic Plan 2014-2017 Information Technology Strategic Plan 2014-2017 Leveraging information technology to create a competitive advantage for UW-Green Bay Approved December 2013 (Effective January 2014 December 2017) Contents

More information

Targeting. 5 Tenets. of Modern Marketing

Targeting. 5 Tenets. of Modern Marketing 5 Tenets of Modern Marketing Targeting The foundation of any effective Modern Marketing effort is to ensure you have a clear and accurate picture of your potential customers. Without the proper strategies

More information

BOR - CONNECTICUT STATE COLLEGES & UNIVERSITIES Summary of 2015 Budget Initiatives Contents January 31, 2014

BOR - CONNECTICUT STATE COLLEGES & UNIVERSITIES Summary of 2015 Budget Initiatives Contents January 31, 2014 Summary of 2015 Budget Initiatives Contents Description of Our Strategic Plan, Transforming the Connecticut State College & University System Bond Support Description - Strategic Initiatives Down Payment

More information

Digital College Direction

Digital College Direction Algonquin College s Digital College Direction Introduction: The educational demands of a community constantly change and with this change the technology and the material and educational resources evolve

More information

Overview. LinkedIn Marketing Solutions: Financial Services

Overview. LinkedIn Marketing Solutions: Financial Services Marketing Solutions: Financial Services Overview Digital disruption, regulatory demands and increased competition are changing the way financial services brands reach out to and engage with their audiences.

More information

POSTSECONDARY SUCCESS OF YOUNG ADULTS: SYSTEM IMPACT OPPORTUNITIES IN ADULT EDUCATION. Executive Summary

POSTSECONDARY SUCCESS OF YOUNG ADULTS: SYSTEM IMPACT OPPORTUNITIES IN ADULT EDUCATION. Executive Summary POSTSECONDARY SUCCESS OF YOUNG ADULTS: SYSTEM IMPACT OPPORTUNITIES IN ADULT EDUCATION Executive Summary Young adults who come through adult education are among the most under represented students in postsecondary

More information

Higher Education: A Pathway to Opportunity Making Higher Education Affordable and Effective for All Rhode Islanders

Higher Education: A Pathway to Opportunity Making Higher Education Affordable and Effective for All Rhode Islanders A Note from Gina Dear friend, Higher Education: A Pathway to Opportunity Making Higher Education Affordable and Effective for All Rhode Islanders Like so many other Rhode Islanders, my family s American

More information

Customer Relationship Management

Customer Relationship Management IBM Global Business Services CRM Customer Relationship Management Solutions from IBM Global Business Services Do you really know your customers? How do they like to interact with you? How do they use your

More information

Enterprise Resource Planning

Enterprise Resource Planning IBM Global Business Services ERP Enterprise Resource Planning Solutions from IBM Global Business Services Do people across your organisation have easy access to the up-to-date information they need to

More information

Finance Division. Strategic Plan 2014-2019

Finance Division. Strategic Plan 2014-2019 Finance Division Strategic Plan 2014-2019 Introduction Finance Division The Finance Division of Carnegie Mellon University (CMU) provides financial management, enterprise planning and stewardship in support

More information

Strategic Plan 2013 17

Strategic Plan 2013 17 Department of Education, Training and Employment Department of Education, Training and Employment Strategic Plan 2013 17 Engaging minds. Empowering futures. 1300046 Department of Education, Training and

More information

For healthcare, change is in the air and in the cloud

For healthcare, change is in the air and in the cloud IBM Software Healthcare Thought Leadership White Paper For healthcare, change is in the air and in the cloud Scalable and secure private cloud solutions can meet the challenges of healthcare transformation

More information

Identify your future leaders with Kallidus Talent

Identify your future leaders with Kallidus Talent Identify your future leaders with Kallidus Talent kallidus.com/ Future proof and develop your team and safeguard your organisation Kallidus Talent Talent and succession planning needn t be difficult. Kallidus

More information

Omnichannel Strategy Adoption At Tipping Point, Marketers Share Action Plans

Omnichannel Strategy Adoption At Tipping Point, Marketers Share Action Plans Omnichannel Strategy Adoption At Tipping Point, Marketers Share Action Plans By Karlene Lukovitz Industry Report by Exclusive Sponsor Introduction Marketers are keenly aware of the tremendous potential

More information

FOUR LEADING STRATEGIES TO IDENTIFY, ATTRACT, ENGAGE, AND ENROLL THE RIGHT STUDENTS

FOUR LEADING STRATEGIES TO IDENTIFY, ATTRACT, ENGAGE, AND ENROLL THE RIGHT STUDENTS FOUR LEADING STRATEGIES TO IDENTIFY, ATTRACT, ENGAGE, AND ENROLL THE RIGHT STUDENTS Introduction Students today are dramatically different than they were ten years ago. They re not attending college just

More information

IBM Global Business Services Microsoft Dynamics CRM solutions from IBM

IBM Global Business Services Microsoft Dynamics CRM solutions from IBM IBM Global Business Services Microsoft Dynamics CRM solutions from IBM Power your productivity 2 Microsoft Dynamics CRM solutions from IBM Highlights Win more deals by spending more time on selling and

More information

Marketing Automation User; 2010 marketing review notes and 2011 plans

Marketing Automation User; 2010 marketing review notes and 2011 plans Marketing Automation User; 2010 marketing review notes and 2011 plans Each December we ask our marketing customers if they would like to participate in a short, informal yearend review. The scope of the

More information

Digital Marketing. SiMplifieD.

Digital Marketing. SiMplifieD. Digital Marketing. Simplified. DIGITAL MARKETING PAIN POINTS Research indicates that there are numerous barriers to effective management of digital marketing campaigns, including: Agencies and vendors

More information

Strategic Plan 2011. The College of Arts and Sciences. Vision. www.art-sci.udel.edu/ Leading the Way in Academics, Research and Public Engagement

Strategic Plan 2011. The College of Arts and Sciences. Vision. www.art-sci.udel.edu/ Leading the Way in Academics, Research and Public Engagement Strategic Plan 2011 and Sciences Leading the Way in Academics, Research and Public Engagement www.art-sci.udel.edu/ Vision The and Sciences at the University of Delaware will be nationally recognized for

More information

Sales Force Automation with Microsoft Dynamics

Sales Force Automation with Microsoft Dynamics Sales Force Automation with Microsoft Dynamics Drive sales productivity, user adoption and consistent best practices with Microsoft Dynamics CRM for Sales Streamline and automate your sales processes and

More information

A study by Gallup and Inside Higher Ed SCOTT JASCHIK & DOUG LEDERMAN

A study by Gallup and Inside Higher Ed SCOTT JASCHIK & DOUG LEDERMAN THE 2015 SURVEY OF Community College Presidents A study by Gallup and Inside Higher Ed SCOTT JASCHIK & DOUG LEDERMAN EDITORS, SUPPORT FOR THIS PROJECT PROVIDED BY WWW.INSIDEHIGHERED.COM THE 2015 SURVEY

More information

DEPARTMENT OF EDUCATION

DEPARTMENT OF EDUCATION DEPARTMENT OF EDUCATION Funding Highlights: Provides $77.4 billion. The Budget includes a significant increase for K-12 education, while making tough choices to put the Pell Grant program on a sustainable

More information

DEPARTMENT OF EDUCATION

DEPARTMENT OF EDUCATION DEPARTMENT OF EDUCATION Funding Highlights: Provides $77.4 billion. The Budget includes a significant increase for K-12 education, while making tough choices to put the Pell Grant program on a sustainable

More information

Each year, millions of Californians pursue degrees and certificates or enroll in courses

Each year, millions of Californians pursue degrees and certificates or enroll in courses Higher Education Each year, millions of Californians pursue degrees and certificates or enroll in courses to improve their knowledge and skills at the state s higher education institutions. More are connected

More information

Creating a Culture of Performance

Creating a Culture of Performance Creating a Culture of Performance Five ways to turn data into action, collaboration, and strategic outcomes an ebook for institutional leaders 3 Introduction A culture of high performance means 5 One Source

More information

h i hi g h e r ed in s i g h t

h i hi g h e r ed in s i g h t h i hi g h e r ed in s i g h t Making a College Degree Convenient, Accessible and Low-Cost Stakeholder Perspectives on Adult College Completion Efforts In order to reach the various goals for postsecondary

More information

2015-2025 Strategic Plan

2015-2025 Strategic Plan 2015-2025 Strategic Plan On behalf of the State Board for Community Colleges and Occupational Education, the 13 colleges across our System, and the many communities we serve, I am pleased to share the

More information

Proposal to Change an Academic Program. Bachelor of Science in Business for Online Delivery

Proposal to Change an Academic Program. Bachelor of Science in Business for Online Delivery Proposal to Change an Academic Program Adding an Online Version of an Existing Program at The University of Minnesota, Crookston Bachelor of Science in Business for Online Delivery Prepared and Submitted

More information

Infor Rhythm for commerce E-commerce that s comprehensive, integrated, and beautifully-designed

Infor Rhythm for commerce E-commerce that s comprehensive, integrated, and beautifully-designed TM Infor Rhythm for commerce E-commerce that s comprehensive, integrated, and beautifully-designed Deploy a digital experience that delights customers and drives meaningful business results Make online

More information

Solve your toughest challenges with data mining

Solve your toughest challenges with data mining IBM Software IBM SPSS Modeler Solve your toughest challenges with data mining Use predictive intelligence to make good decisions faster Solve your toughest challenges with data mining Imagine if you could

More information

Realize More Success with Software-plus-Services. Cloud-based software from Microsoft Dynamics ERP

Realize More Success with Software-plus-Services. Cloud-based software from Microsoft Dynamics ERP Realize More Success with Software-plus-Services Cloud-based software from Microsoft Dynamics ERP Cloud computing is Internet-based development and use of computer technology. Large central data centers

More information

Enterprise resource planning for not-for-profits: Aligning people, processes and technology across your organization

Enterprise resource planning for not-for-profits: Aligning people, processes and technology across your organization Enterprise resource planning for not-for-profits: Aligning people, processes and technology across your organization Prepared by: Charles J. Riess, Senior Director, MBA, epmt, McGladrey LLP 212.372.1222,

More information

STRATEGIC ENROLLMENT MANAGEMENT

STRATEGIC ENROLLMENT MANAGEMENT WHITE PAPER STRATEGIC ENROLLMENT MANAGEMENT Strengthening relationships in higher education Table of Contents INTRODUCTION...1 HIGHER EDUCATION CHALLENGES...1 THE ENROLLMENT MANAGEMENT LIFE CYCLE...2

More information

Innovation and Impact: Renewing the Promise of the Public Research University

Innovation and Impact: Renewing the Promise of the Public Research University Innovation and Impact: Renewing the Promise of the Public Research University I. Context and Vision Innovation and Impact: An Enduring Mission UMass Amherst is a great public research university, with

More information

Attracting and Retaining Adult Learners

Attracting and Retaining Adult Learners Attracting and Retaining Adult Learners An assessment on the state of postsecondary education opportunities for adult learners in the United States Tracy Zaiss Zaiss & Company 2012 Customer-Based Planning

More information

Rhode Island School of Design Strategic Plan Summary for 2012 2017. critical making. making critical

Rhode Island School of Design Strategic Plan Summary for 2012 2017. critical making. making critical Rhode Island School of Design Strategic Plan Summary for 2012 2017 critical making making critical executive summary This strategic plan serves as a guide for Rhode Island School of Design (RISD) over

More information

DOÑA ANA BRANCH COMMUNITY COLLEGE. Strategic Plan. 2003 Revision THIS DOCUMENT REFLECTS FINAL EDITING COMPLETED APRIL 10, 2003.

DOÑA ANA BRANCH COMMUNITY COLLEGE. Strategic Plan. 2003 Revision THIS DOCUMENT REFLECTS FINAL EDITING COMPLETED APRIL 10, 2003. DOÑA ANA BRANCH COMMUNITY COLLEGE Strategic Plan 2003 Revision THIS DOCUMENT REFLECTS FINAL EDITING COMPLETED APRIL 10, 2003. Table of Contents DABCC Mission Statement....................................................

More information

Digital Marketing. Simplified. www.infosys.com/brandedge

Digital Marketing. Simplified. www.infosys.com/brandedge Digital Marketing. Simplified. www.infosys.com/brandedge DIGITAL MARKETING PAIN POINTS Infosys research indicates that there are numerous barriers to effective management of digital marketing campaigns,

More information

Workday Human Capital Management Suite

Workday Human Capital Management Suite Workday Human Capital Management Suite Modern businesses operate in highly competitive, complex global environments. An organization must thoroughly understand its global workforce in order to make quick

More information

Reaching New Customers With E-Mail Newsletters An Executive White Paper

Reaching New Customers With E-Mail Newsletters An Executive White Paper Reaching New Customers With E-Mail Newsletters An Executive White Paper Coravue, Inc. 7742 Redlands St., #3041 Los Angeles, CA 90293 USA (310) 305-1525 www.coravue.com Table of Contents Introduction...1

More information

University of Maine at Presque Isle 2020 Strategic Plan

University of Maine at Presque Isle 2020 Strategic Plan University of Maine at Presque Isle 2020 Strategic Plan Table of Contents History and Planning Process.3 University Vision, Mission, & Institutional Values......4 Strategic Plan....5 2 History and Planning

More information

Integrated Communications in Insurance The road to new winning strategies

Integrated Communications in Insurance The road to new winning strategies Integrated Communications in Insurance The road to new winning strategies Table of Contents New Winning Strategies in Insurance 3 A Key Lever for Success Winning Across All Lines of Business Drivers of

More information

HOW CLOSE ARE YOU TO YOUR CUSTOMERS?

HOW CLOSE ARE YOU TO YOUR CUSTOMERS? HOW CLOSE ARE YOU TO YOUR CUSTOMERS? You know what kind of people your customers are. You likely even know their names, how often they shop with you and what they ve bought recently. But can you say which

More information

Solution Overview. Optimizing Customer Care Processes Using Operational Intelligence

Solution Overview. Optimizing Customer Care Processes Using Operational Intelligence Solution Overview > Optimizing Customer Care Processes Using Operational Intelligence 1 Table of Contents 1 Executive Overview 2 Establishing Visibility Into Customer Care Processes 3 Insightful Analysis

More information

Fiscal Year 2016 Strategic Planning Document

Fiscal Year 2016 Strategic Planning Document Fiscal Year 2016 Strategic Planning Document Board Planning Meeting June 30, 2015 Summary Kalamazoo Valley Community College (KVCC) will continue to be a leading community college in the state of Michigan.

More information

Solve Your Toughest Challenges with Data Mining

Solve Your Toughest Challenges with Data Mining IBM Software Business Analytics IBM SPSS Modeler Solve Your Toughest Challenges with Data Mining Use predictive intelligence to make good decisions faster Solve Your Toughest Challenges with Data Mining

More information

Improving STUDENT RETENTION. A Whitepaper from The Learning House, Inc.

Improving STUDENT RETENTION. A Whitepaper from The Learning House, Inc. Improving STUDENT RETENTION A Whitepaper from The Learning House, Inc. Rev. 9/2011 What is retention? Respected college administrator, educational consultant and professor Alan Seidman defines retention

More information

Assessing campaign management technology

Assessing campaign management technology Assessing campaign management technology Introduction Table of contents 1: Introduction 2: 1. Can the campaign management platform be used to build a single marketing view of customers? 3: 2: Can the campaign

More information

Accenture Customer Engagement. A Comprehensive Digital Marketing Managed Service Built on Adobe Marketing Cloud

Accenture Customer Engagement. A Comprehensive Digital Marketing Managed Service Built on Adobe Marketing Cloud Accenture Customer Engagement A Comprehensive Digital Marketing Managed Service Built on Adobe Marketing Cloud Accenture Customer Engagement A Comprehensive Digital Marketing Managed Service Built on the

More information

GUIDE TO WRITING A BUSINESS CASE FOR SPONSORSHIP

GUIDE TO WRITING A BUSINESS CASE FOR SPONSORSHIP EXECUTIVE MBA PROGRAM GUIDE TO WRITING A BUSINESS CASE FOR SPONSORSHIP CHICAGO LONDON HONG KONG Build your case for the MBA around the culture of your company so there is a shared motivation for it. Chicago

More information

UW FLEXIBLE DEGREE. A personalized, quality, affordable, higher education model to help get Wisconsin working. The Flexible Degree Concept

UW FLEXIBLE DEGREE. A personalized, quality, affordable, higher education model to help get Wisconsin working. The Flexible Degree Concept A personalized, quality, affordable, higher education model to help get Wisconsin working The Flexible Degree Concept Office of Governor Scott Walker State of Wisconsin June 2012 The University of Wisconsin

More information

Sage 300 ERP 2014 Get more done.

Sage 300 ERP 2014 Get more done. Sage 300 ERP 2014 Get more done. Get more done by connecting your business, providing a better customer experience, and increasing revenue. New web and mobile functionality: driving better customer experiences

More information

WHITE PAPER. Remedy Your Scheduling Pains and Meet Financial, Clinical, and Operational Goals

WHITE PAPER. Remedy Your Scheduling Pains and Meet Financial, Clinical, and Operational Goals WHITE PAPER Remedy Your Scheduling Pains and Meet Financial, Clinical, and Operational Goals Despite healthcare s embrace of cutting-edge clinical technology, it s not uncommon today to find hospital managers

More information