Media Kit San Francisco s Independent City Guide Since 1996

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1 Media Kit San Francisco s Independent City Guide Since 1996

2 1.2m Page Views Per Month 102k Subscribers 60k Social Media Fans

3 SF Station's mission is to provided relevant, dynamic content to locals in the SF Bay Area. From Burning Man to the Opera and everything in between, SF Station is an online lifestyle city guide covering a wide range of San Francisco Bay Area s arts, entertainment and cultural happenings. Since 1996, SF Station has become the definitive online resource for 300,000+ unique SF Bay Area users who religiously use the website to plan their weekends and social activities.

4 Male: 49% Female: 51% Age: Professional: 59% Service: 26% Student: 15% Undergrad: 54% Graduate: 46% Income: $70k - $250k+

5 Dedicated Blasts E-nnouncements can be delivered to over 44,000 high-quality subscribers who specifically sign up to discover great events, products and services. Target specific verticals Dedicated Marketing Campaign Call-to-action Buttons Multiple conversion and promotional points within content Arts List: 16,000 Call-to-Action Buttons City List: 9,500 Clubs List: 34,000 Film List: 8,500 Music List: 12,500 Restaurants List: 9,000 Shopping List: 7,000 Conversion points within content

6 Social Marketing With over 60,000+ social media fans, SF Station customizes your message directly into SF Station s timeline. You can also Boost your post to reach even more fans! 35,000 Twitter Followers 24,000 Facebook Fans 1,900 Instagram Followers Custom Post on SF Station s Facebook, Twitter and Instagram Sponsored Post

7 Enhanced Event Listings Self-managed Enhanced Event Page and top placement on Events Calendar. Enhanced Event Page Events Calendar Listing Self-managed Top placement above Free Listings Logo, photos and description Logo or photo Full schedule with multiple locations and times Description Call-to-action Multiple Call-to-action links Link to website Link to Enhanced Event Page

8 Enhanced Business Listings Self-managed Enhanced Business Page and top placement on Business Directory Listing. Enhanced Business Page Business Directory Listing Self-managed Top placement above Free Listings Logo, photos, videos and description Logo or photo Call-to-action Description Social Media (FB & Twitter) displayed on Business Page Multiple Call-to-action links Events Calendar display Link to Enhanced Business Page

9 Event Photography Chronicling San Francisco s best events with a highly targeted marketing presence throughout SF Station s Photo Galleries. 28k Uniques per month 360k Page views per month Exclusive sponsorship Customized banner in header Logo on Photo Cards Unmatched marketing presence at top events Custom banner in header

10 Weekly Newsletter SF Station s Weekly Entertainment Guide covers the upcoming week s best events, latest news, guides, photos and giveaways. 58,000 subscribers Sent every Tuesday morning Strong branding Fixed Placement ads 620 x 90 banners Top weekly events Weekly articles and reviews Weekly Giveaways 620 x 90 banner Weekly Photo Galleries Advertorial (custom ad)

11 Display Advertising Targeted visibility and brand awareness to highly relevant audiences on well-trafficked channel pages, directories, calendars and articles. Target specific verticals Strong branding CPM or Fixed Placement 300 x 250 banner 140 x 100 tile ads Custom Ads iphone ads 300 x 250 banner

12 Lead Generation Build your own audience with our help. Data collection service through incentivebased marketing. 1 Display adverting with special offer 2 Special offer data collection form 3 User data collected in spreadsheet

13 We are local media. Each Year SF Station supports dozens of events as an in-kind media sponsor. Events include fundraisers, film festivals, music festivals, comedy festivals, social & nightlife events, street fairs and more! Below is a partial list of some of the events SF Station supports... Film Festivals San Francisco International Film Festival Asian American International Film Festival Mill Valley Film Festival IndieFest Film Festival International Latino Film Festival Art & Fashion Festivals ArtsFest San Francisco International Arts Festival Ethnic Dance Festival San Francisco Fashion Week SF Symphony Black & White Ball Community Events & Street Faires AIDS Walk San Francisco Green Festival Craigslist Foundation Boot Camp Fiesta on the Hill (Bernal Heights Street Fair) Folsom Street Fair Music Festivals Stern Grove Music Festival 911 Power to the Peaceful Music Festival NoisePop LoveFest Music Festival and Parade North Beach Jazz Festival

14 Contact Kristina Bakrevski Manager of Sales and Business Development

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