Experts' reflections on the initiative for Regional Branding of Het Groene Woud

Size: px
Start display at page:

Download "Experts' reflections on the initiative for Regional Branding of Het Groene Woud"

Transcription

1 Experts' reflections on the initiative for Regional Branding of Het Groene Woud Report of the IFSA excursion to the Meierij, part of the 7th European IFSA Symposium 7 11 May 2006, Wageningen, The Netherlands Stichting Regiowaarde (Knowledge Network Regional Value) P.O. Box LE Tilburg The Netherlands

2

3 Het Groene Woud Rich in diversity Experts' reflections on the initiative for Regional Branding of Het Groene Woud Report of the IFSA excursion to the Meierij, part of the 7th European IFSA Symposium 7 11 May 2006, Wageningen, The Netherlands Hosts: Innovation Platform Sustainable Meierij Foundation Regional Festival Het Groene Woud Facilitator: Stichting Regiowaarde (Knowledge Network Regional Value) P.O. Box LE Tilburg The Netherlands phone: Report: R

4 2

5 Contents Preface 5 1. Introduction of the region 7 2. Outcomes of the discussions (Re)connecting the urban and rural society Governments' roles Chances for entrepreneurs Remaining and new questions 13 Appendix 1: Presentation of Mr. Ger van den Oetelaar 14 Meierij challenging sustainable regional development 14 Appendix 2: Presentation of Mr. Frans van Beerendonk 17 Regional branding Het Groene Woud 17 Appendix 3: Themes and questions for discussion 20 Appendix 4: Discussion reports Nature and Landscape Society Entrepreneurship 30 3

6 4

7 Preface As part of the 7th European Symposium of the International Farming Systems Association (IFSA) in May 2006 some 30 delegates visited the region Meierij, in which the so called National Landscape "Het Groene Woud" (the Green Forest) is located. In this area some local farmers started an initiative for regional branding. Their objective is a reinforced economy, to be achieved by making use of the area's core values, and by preserving as well as strengthening the identity of the region. In this way economic, regional and sustainable development can be combined. This branding process started in 2005 and it will take years to achieve the ambition. Questions are still to be answered and many new ones will arise. By inviting delegates of the IFSA symposium - all of them are knowledge workers and experts in various disciplines - to the region, the Innovation Platform Sustainable Meierij (IDM) on behalf of the branding initiative hoped to exchange visions for new rural economic perspectives or at least to get reflections on the process so far. These expectations became true. The visitors' simple but essential questions made us realise again the need to emphasize on the consumers' or urban perspective. And, the examples from elsewhere mentioned in the discussions made clear that branding really need entrepreneurs. Like one of the guests commented: "bring entrepreneurs together, get a clear direction of what you want to have achieved, make a coordinator responsible and just do it." Some of the delegates appeared to be interested in further information and discussion. Information about the branding initiative can be found on the website of IDM, on pages with English documents: On behalf of the branding initiative Regiowaarde welcomes any suggestions, comments, tips, advice and ideas that can help the initiative move forward the branding of the region. You can contact us via Stichting Regiowaarde Tilburg, June 2006 Marien Sonneveld Manager 5

8 6

9 1. Introduction of the region The region The Meierij is situated in between the towns of Eindhoven, 's-hertogenbosch and Tilburg. Through the ages nature and agriculture have worked together to create the present-day, relatively small scale, scenic landscape. Its natural beauty matches its richness in biodiversity, as well as its great socio-cultural values and recreational potential. The towns in the region, with a total of about 1.5 million inhabitants, delimitate the area. The regional qualities of the Meierij have been recognised within the framework of several policy schemes for landscape conservation and regional development in the Netherlands and in Europe. Presently, the Meierij is recognised as a Leader + -area. Because of the remarkable nature and the abundance of agricultural and cultural landscapes, the government has designated most part of the Meierij one of the 20 National Landscapes, called "Het Groene Woud". Also the historical buildings, the traditions and customs add to the values of the area. Values that contribute to the unique identity of this area. An identity with a positive charisma, essential for a strong sense of belonging and prerequisite for a powerful and balanced foundation for regional branding. Innovation Platform Sustainable Meierij (IDM) The foundation IDM initiates and stimulates system based innovations. Its ambition for the Meierij is to enhance the synergy between its extraordinary natural values and a dynamic regional economy. A strong sense of community will help to establish a more intensive socialcultural exchange between the rural population and the people of the surrounding urban area. IDM supports and develops projects that not only combine the three aspects of sustainability (people, profit, and planet) but also focus on the past, the present and the future of the Meierij. By working towards these objectives, IDM aims to contribute to the preservation of the riches of the Earth: its natural resources, irreplaceable goods and socio-cultural values. To quote the chairman of IDM: "we must not kill the goose with the golden eggs, but feed it." Foundation Regional Festival Het Groene Woud The branding initiative for Het Groene Woud which will be discussed, is founded by Mr. Frans van Beerendonk, who is also chairman of the foundation Regional Festival Het Groene Woud. This foundation not only plays an important role in connecting the urban to the rural by organising the yearly festival, but it also brings entrepreneurs together in regional cooperation. And not only entrepreneurs from one sector, but dairy farmers as well as restaurant owners, horticulturists, shopkeepers, campsites etcetera. This is important to build new chains and networks. That can only be successful if the social cohesion is reinforced and real added value is explored. But regional branding requires much more. Until now, the branding initiative is carried out by enthusiastic entrepreneurs and some volunteering professionals, without any structure but the formal Foundation Regional Festival. The foundation now faces the question whether or not to end this pioneering phase and organise more structure to create more executive capacity. Knowledge network Regiowaarde (Regional Value) Against this backdrop Regiowaarde seeks to provide a platform for discussion and analysis on the strategies, policies and principles necessary to stimulate innovative thinking in diversifying, revitalising and repositioning rural areas by means of knowledge exchange. 7

10 2. Outcomes of the discussions The excursion program started with two presentations. At first chairman Mr. Ger van den Oetelaar of the foundation IDM presented the challenges of the area Meierij. Then Mr. Frans van Beerendonk proceeded with a presentation of the branding initiative. The text of both presentations is enclosed in the appendix. To open the discussion three questions were formulated. Which aspects do you think important for successful branding? How to reconnect the urban and the rural society? The branding initiative is a private initiative. What role should governments play? How to create public-private cooperation? Or even partnership? What are the best chances for the local entrepreneurs to create added value? What do you advise them to do? The discussion took place in three groups each of which discussed one of the sustainability themes: Nature & landscape, Society and Entrepreneurship. These themes were illustrated with examples, as is to be seen in the appendix 3. The outcomes of the discussion are based on the preceding questions. For those interested: the fully reports of the discussions are added to the appendix, giving the opportunity to take notice of all three discussion groups. 2.1 (Re)connecting the urban and rural society Urban and rural The strongly developed agro-food chains led to efficient distribution channels and global availability of almost all kinds of produce. But for the greater part the social connection between producers and consumers has vanished. The branding initiative for Het Groene Woud wants to reconnect their relationship in order to reinforce the regional economy. This is based on the thoughts that the surrounding cities the urban society benefit from Het Groene Woud for relaxation, stillness and space. But an economic basis is needed to maintain this green area. The point is that the traditional economic (agricultural) activities did keep up this kind of landscape. The landscape even originates from the mix of nature and agriculture. Actually, landscape was a by-product of the food production. This connection is taken off by nowadays agricultural developments in food production. A part of the agricultural and other enterprises in the countryside remain producing landscape, but the maintenance requires a direct relation with the buyers: citizens from the region as demanders on the "market for public goods". That is why the branding initiative focuses on reconnecting the urban and rural society. Maintenance and development of the region's identity form the starting point. The delegates wondered if there is such a distinct between urban and rural. Is it not also about the connection between local and regional? Or between human and nature, or human and agriculture? 8

11 And: is such a distinction not just theoretical? It just seems all to role together. Seen through the eyes of a foreigner there is no rural society in The Netherlands, just an urban network of cities and towns with some green parks, as one of the delegates noticed. Anyway, the delegates subscribed to the importance of a strong exchange between food producers and consumers. To build up and develop this relationship several suggestions from other regions were made: farmers' markets, connection with sustainability, event marketing and usage of the multi-functionality of other brands in the area. Examples are mentioned of local communities of farmers and citizens in Britain, as well as Italy and Australia. Those initiatives seem to make the branding initiatives superfluous. That means that the consumer has to rely on the reputation of the area. Need for a clear and strong message This led repeatedly to questions like: what are your new ideas to what you can market your product on? What is innovative for the market you want to conquer? Is not what you offer the same as what others do? Or do you have other, specific things? And also: are not you trying to sell something new? You are talking about regional products. That is been done many times in many places before. Is there a difference? In the National landscape Het Groene Woud no regional products are produced like Parma ham, wine from the Bourgogne or the Tuscany landscape, with which one can put the region in the picture. The branding initiative is not based on regional products, but on products from the region. However, we seemed not able to clarify the difference yet. Het Groene Woud does have a distinguishing identity which the brand will be based upon. But members of the branding initiative emphasized different aspects in their stories through which no consistent story was told. However, the region's identity approach was recognised, according to a conclusion of one of the delegates: it is not a question of how to make a brand that you can sell abroad, but to make a brand that reconnects, that works as a tool of communication between the cities and the people living in the rural areas. There is another example that illustrates we have to improve the message and communication about branding. Someone noticed in the discussions: Are the big cities investing in this project? My impression is that you want to have an autonomous area, independent from the cities. But my idea is to make this area a part of the reality of the big cities, not place it outside of it. The cities can financially contribute to regional development by paying for keeping the landscape and the maintenance of nature. Maybe it is interesting to make the amount of money invested by cities dependent on the satisfaction of the urban citizens with the area. Do some continuing research about the effects! The foregoing remark is not only useful feedback but also contains a good suggestion to measure the connection between urban and rural. Actually, the branding initiative distinguishes at least three levels of branding. Producers can brand at product level, e.g. strawberries, but can also join other entrepreneurs under the label of Het Groene Woud the second level - and at the third label join the marketing of Brabant. Our strategy for branding is to act on those three levels at the same time. 9

12 2.2 Governments' roles This subject got less attention in the discussions. The remarks made were limited to the discussion about nature and landscape. The National Government has appointed the area of Het Groene Woud to become a National landscape. The Province of Noord-Brabant has been given the responsibility to realise the national landscape. There was already a provincial program for nature development in Het Groene Woud. But now it has to be broadened, while a national landscape also includes cultural heritage, social and economic development and a spatial strategy that supports those developments. The idea of branding Het Groene Woud was a private, bottom up initiative. From the beginning the branding initiative sought for cooperation with the Provincial authorities, and they were willing to cooperate. The idea of regional branding needs an integrated approach for policy development, but that is not the way government policies are used to be developed. It will demand severe efforts from the Provincial Administration to coordinate its own policies regarding Het Groene Woud. For example, the Provincial government invests in projects for better environmental conditions and spatial quality by enlarging biodiversity in ecological zones. But it also stimulates agricultural biodiversity by agreements with farmers to invest in planting trees and in the maintenance of nature spots in arable land. At the same time another department of the Provincial authority stimulates tourism and recreation for inhabitants of the region, like biking or walking and buying local produce. So while discussing the plans for primarily succession in nature development one of the delegates wondered if there were also ideas which species not only would serve nature but also would be attractive from recreational point of view. It is just a slight difference but illustrates that the integrated approach still has to be developed. Another issue where the Provincial authority has an important role, is to create and stimulate favourable conditions for national and international companies to establish their businesses. Brabant has strong international ambitions and industries are willing to settle in Brabant rather than in the Randstad (Amsterdam Rotterdam The Hague Utrecht) because of the nice living conditions (employees) and less trouble with traffic. This offers an excellent starting point for supporting and up scaling the initiative for regional branding in Het Groene Woud. But every time again policy development takes much more time than private initiatives. Together with the changing assignments of responsibilities of the national, provincial and municipal governments these aspects will set the agendas for regional development the next coming years. 10

13 2.3 Chances for entrepreneurs The major lesson learned from the discussions is that the branding initiative is actually supply driven, while the ideas of what products and services to market and to what extend, still are underdeveloped. There is nothing wrong with that as long as one is conscious that the ideas about market possibilities are assumptions until proven to be realistic. Actually, the supply-driven initiatives of entrepreneurs show their readiness to make regional branding successful. The questions asked by the delegates offered no ready to use solutions, but together with the suggestions mentioned might inspire to creativity. Amongst others the following questions and suggestions we thought worthwhile to be named here. Several of those were directly opposed, but it might be good to think them over again. To start regional branding, you have to have something, which is famous, which is unique. And you need instruments to sell your products and one of your instruments which has been already successful is the festival. In Britain one has been setting up kinds of communities, bringing people from towns onto the farms. They invest in the farms and at the same time get access to the farms and get food. In Italy there are comparable local communities of farmers and civilians. They buy products often organic grown produce - directly from the farmer, so the farmer does not need additional income from other activities. Some 10 to 40 families, depending on their way of organising, buy produce from one farmer. The consumers have directly contact with the producer so trust can be build up. The consumers pay in advance at the beginning of the year. It is a way of financing the farmer's seasonal capital needs. In this way a strong brand is developed: the acquaintance of the farm. We have a situation in Australia with this valley that is very close to a large population, very similar to this one here. They have what they call a winery tour. You can either drive it yourself or you can go by bus. Do you do any of that here, connecting the city people with the countryside, visiting farms, restaurants and the whole experience? The consumer has to rely on the reputation of the area. What then are your ideas to what you can market your products on? What kind of symbol do you want to use? And a practical thing: how do you market your things to other places and make connections with sustainability? Because the latter could be another way to build up trust and to get people interested in the area. The festival is the link between the urban and the rural. Why do not you make a sort of formal link between producers and consumers in the cities through regular selling, like farmers' markets? Do not you ask the consumer what he wants? Our experience with regional initiatives is, if you ask them they will tell you. They can buy your kind of produce everywhere, but what is lost is the event. This makes event marketing the only important way of marketing. Only in this way you can tell what is happening in the country side. What you need to look for is reasons for people or consumers to come together. Considering buying food products we have become footloose. 11

14 Can you have arrangements with markets or shops to create assortments in relationship with customers, so that they can fill in a list for products that will be delivered afterwards? In this way you can create contracts between customers and a group of producers that offer products from the region on a regular basis. The point is, that you have to bind your customers. You can collect consumers by inviting children. We started a series of events: one event every 3 months on fixed dates. Those events according to the season are connected to one or more products and form the starting point of the selling season for this / those product(s). It has become a tradition now. You do not need a control system if the consumers are coming around every time. And that is only possible in small scale areas. Where can visitors of the area get information? Only at the visitors centres at the border of the area? But how can citizens be informed then about the beauty of the region, if the information is not available in the towns? To guarantee and to exploit the tradition you have, the brand must give a very clear message. It must be very transparent about the characteristics of the products and even more: the way of producing. Have you promoted your waterways, for instance for fishing, rowing, canoeing or swimming? Beef from semi-natural origin (like cows grown for meat production, grazing natural areas), that will be something people think is good, because it contributes to keep the area open. So, that would be a thing here, in your region. You have got more than 1 million people just next door and you only want them to buy your stuff and nothing more than that. So you just concentrate on your market here. Do you already do things like running farmers' markets, e.g. in the big cities? There are 1.5 million people living in the area, so there must be a great demand for all kind of products and services. 12

15 3. Remaining and new questions The objective of the excursion was to exchange visions for new rural economic perspectives or at least to get reflections on the branding process so far. The discussions indeed provided feedback; questions of the delegates as well as suggestions to apply in our region contributed to the proceeding steps in the branding process. We experienced the meeting as a welcome exchange of knowledge. And our region would be happy to continue the exchange of practical experience. For the next steps of our branding process we are looking for visions and experiences of other regions. We have the following questions. 1. Which regions have been working with regional branding processes and have evaluated the economical impact? Is there a measurable impact on the companies' profit? Have extra jobs been created? What impact was there on social aspects? 2. Which organisational or business models have been used for public-private cooperation in rural development? What seemed to be the benefits and restraints of those models? What are the key factors in public-private cooperation? Who took the initiative, what were the ambitions and expectations and how was the process conducted and financed? 3. Reinforcing the regional economy must finally lead to more and sustainable business. What has been done to stimulate and facilitate entrepreneurs to innovate, cooperate and invest in new activities? What was the strategy and what instruments were used? 4. What are the lessons learned, which might be interesting for other regions to know? Information, suggestions etc. are welcome at our address Regiowaarde would be happy to receive reactions and is willing to collect, coordinate and distribute relevant experiences to those interested. 13

16 Appendix 1: Presentation of Mr. Ger van den Oetelaar Meierij challenging sustainable regional development Presentation 9 May 2005 for delegates of the IFSA-symposium Ger van den Oetelaar, chairman of Innovation Platform Sustainable Meierij. My name is Ger van den Oetelaar. I am the chairman of the Innovation Platform Sustainable Meierij, abbreviated to IDM. It is my pleasure to welcome you to the Province of Noord-Brabant, and especially to the region we call Meierij. I will introduce you to characteristics of this area, the aims of IDM for sustainable development and the challenges for the region. Introduction to the Meierij Noord-Brabant is one of the largest of the twelve provinces in the Netherlands. With almost 2.4 million inhabitants and 5000 square kilometre it is very densely populated. I will focus my introduction on the Meierij. The Meierij represents the green hart of the province of Noord-Brabant, situated in the middle of the cities Den Bosch, Tilburg and Eindhoven. Through the ages, nature and agriculture have worked together to create the present-day scenic landscape. Its natural beauty matches its richness in biodiversity, as well as its great socio-cultural values and recreational potential. Subsequently, the regional qualities of The Meierij have been recognised within the framework of several policy schemes for landscape conservation and regional development in the Netherlands and in Europe. That is why the main part of the Meierij was singled out and approved by the Dutch Government to become one of the 20 National Landscapes. This one is called "Het Groene Woud". Dutch National Landscapes represent typical Dutch landscapes with respectable historical, natural and cultural values. Provincial governments were given special responsibilities to create them. The idea of National Landscapes marks the consensus of a long lasting public debate in the Netherlands. People are only in favour of conservation and enhancement if these areas are not turned into open air museums. Economic development should not be forbidden and constrained but guided by the regional identity of the landscape. The initiation of Dutch National Landscapes is in line with the growing attention for the quality of landscapes elsewhere in Europe and in European policy development. While the core of Het Groene Woud will be made up by a set of nature areas the idea of a National Landscape Het Groene Woud stretches a lot further. It represents an attractive type of small scale farming landscape, interspersed by brooks, woodlands and heather. Small towns and villages, a local restaurant or inn, all easy accessible by foot, bike or public transport. This type of landscape is characteristic for a very large part of the south of our country even stretching across our national borders into Belgium. There is so much on offer, so much we take for granted. With this kind of focus it is easy to become almost obsessed by stunning images of natural and historical beauty blending into the countryside. Such images would almost make us forget that Noord-Brabant is in fact at the centre of some of the most urbanised and densely populated areas of Europe. There is a mutual dependency between urban pressure, rural development and nature conservation. IDM seeks to strike a balance between these forces. 14

17 Aims of IDM The foundation IDM initiates and stimulates system based innovations. Their ambition for The Meierij is to enhance the synergy between its extraordinary natural values and a dynamic regional economy. A strong sense of community will help to establish a more intensive socialcultural exchange between the rural population and the people of the surrounding urban area. IDM supports and develops projects that not only combine the three aspects of sustainability (people, profit, and planet) but also focuses on the past, the present and the future of the Meierij. By working towards these objectives, IDM aims to contribute to the preservation of the riches of the Earth: its natural resources, irreplaceable goods and socio-cultural values. I always call it: "we must not kill the goose with the golden eggs, but feed it." Challenges for regional sustainable development The world famous paintings and drawings of Vincent van Gogh remind us of some of the traditional and grim images of rural Brabant and the hardship of its inhabitants. A lot has changed since then. Farming practices have improved enormously. New areas were cultivated and industrialization of agricultural practices helped to establish the Netherlands as one of the larger exporting countries for agricultural produce in the world. The farming community of Brabant has always played a major role in these developments. Specifically in the second half of the 20th century modern agriculture created prosperity and has helped to establish the affluent society we know today. However, the story is more complicated than that. And success is no guarantee for a reward: urban development demands more space. It needs to expand and claims whatever part of the countryside it can get. After the Second World War Dutch agricultural policies like elsewhere in Europe favoured food production and the provision of a range of non-expensive food supplies. Government regulation and support provided a climate for investments and for the dissemination of knowledge, in which farmers could develop their business. As an unexpected by-product, however, the rural society which was still predominantly manifest in the 1960 and 1970 has gradually disappeared. Farmers used to be rural entrepreneurs with a strong commitment to their community, based on self interest. But diversification, specialization and the global market demanded that they either transformed more and more into managers for large scale and industrialized agricultural operations, or look around for another type of employment. Presently, only 4.5% of the workforce in Brabant is employed in this sector. This figure demonstrates clearly that farmers are no longer a substantial part of Brabant s society, even though the overall production has increased. Farmers in Brabant could just as easily be seen to disappear altogether and become extinct: one of the next species to get a red listing! This would have a devastating effect on the countryside. The landscape needs supporting economic activities for a sustainable development. The present balance between the urban and the rural one of the unique selling points for the Meierij turns out to be very vulnerable and could easily be lost forever. The biotope in the Meierij is no longer suitable for competing on agricultural bulk production in the world market. At the same time the demand for cultivating the land and enhancing the landscape is still very much alive. It requires, however, a new type of rural entrepreneurship, better 15

18 suited to farming in densely populated urban areas. Better suited also to the conservation and enhancement of the regional identity of the landscape. Better equipped as part of new local networks and production chains with a keen eye for the needs of urban communities. And again with strong commitment to these urban communities based on self interest. Being a rural entrepreneur in the Meierij provides all sorts of new challenges. Resume So, I draw some conclusions. Market forces, demographic change, structural reform and social trends combine to present rural regions with formidable challenges. Whereas agriculture and the development of natural assets traditionally formed the cornerstone of the rural economy, vibrant regions now require a broader and more diverse economic base. New development models, innovation, a strategic focus, partnership and the integration of complementary economic sectors are key resources in optimising productive potential and achieving territorial advantage. Allied to these resources, the natural and cultural assets as well as a distinctive image and identity can be harnessed to enhance economic competitiveness. Against this backdrop IDM seeks to provide a platform for discussion and analysis on the strategies, policies and principles necessary to stimulate innovative thinking in diversifying, revitalising and repositioning rural areas. We will ask you to contribute to that in the discussions later on. 16

19 Appendix 2: Presentation of Mr. Frans van Beerendonk Regional branding Het Groene Woud Presentation 9 May 2005 for delegates of the IFSA-symposium, visiting the Meierij Frans van Beerendonk Chairman of the Foundation Regional Festival Het Groene Woud Vice-chairman of IDM My name is Frans van Beerendonk. I am chairman of the Foundation Regional Festival Het Groene Woud. I am also horticulturist. I grow tasteful strawberries in Het Groene Woud. And as an entrepreneur I seek cooperation with colleagues to stimulate new activities for a better regional economy. We are happy with the beauty and identity of Het Groene Woud, because its attractiveness offers new business chances. That is why we took the initiative last year, for an annual Regional Festival. It brings together many entrepreneurs from different sectors with a warm interest for our regional landscape. The festival provides the opportunity to join efforts and to find new ways to work together. It also provides a venue to present themselves, their products and services to the public. We realise that entrepreneurs must contribute to preserve the beauty and regional identity for our children. Therefore we strive for sustainable economic activities that contributes to developing nature and landscape in a sustainable way, and strengthen the social cohesion. These are the principals of our initiative for Regional branding. Why Branding? Branding has become an essential part of just about any market. The consumer in the 21st century is wealthy, flexible and mobile and is continuously creating new needs. Products and services, recreation and care, profit and non-profit; in all these areas the commercial battle not only to attract the interest of the consumer but also to retain it, is becoming increasingly more aggressive. Look at builders, developers, corporations and even cities that make use of the principles of branding. Recent examples in the Netherlands: Rotterdam lives, or: I Amsterdam. Also rural areas attract employment, businesses and subsequently people by making use of regional branding. The favourable living conditions of a region are emphasized and visitors are attracted by the promise and availability of peaceful surroundings, space and recreation. These are exactly the aspects that Het Groene Woud can offer. The question is: how should Het Groene Woud propagate this. I will tell you about our approach. But we invite you to comment on this approach. Many farmers and other local players already discovered that it is possible and interesting to change course. They look for alternatives and new ways to reconnect with society. For example: by opening up a farm shop with local produce, by taking in lodgers and providing bed and breakfast or camping facilities, by contracting nature conservational work, or by providing daycare for mentally handicapped and training facilities for over-stressed managers. They look for growing new crops, as well as for growing traditional ones in new, organic ways. They are seeking to bridge the cultivation of their land to the large reservoir of urban consumers. More then 1 million consumers at less then 25 kilometres away. 17

20 Some knowledge questions Last year Het Groene Woud became a National Landscape. Its policy objective is to contribute towards regional development. Now is the right moment to act and join forces. The National Landscape Het Groene Woud generates enthusiasm and inspiration for many people. It can help to create a new perspective for a new generation of entrepreneurs, for young people, and for our children. Our branding initiative seeks to be a promising strategy for creating synergy at the regional level. Regional branding should help to attract new and powerful economic players and create networks and production chains. It needs to define and deliver a wide range of regional quality products and services. Regional Branding sounds promising because of the value it could add for rural entrepreneurs as well as for the consumer population of BrabantStad and beyond. The urban network BrabantStad and the rural area Het Groene Woud are indisputably dependent on each other. The objective of the Branding Initiative is a reinforced economy. The question is how to achieve this. The answer: by making use of core values and by preserving as well as strengthening the identity of the region. This seems quite simple but of course there is more to it. In the first place it demands cooperation and commitment of all parties involved. Important issues are raised by the trade and industry, governmental and non-governmental organisations. How can the quality of the landscape be deployed to create new economic activities? Is the perspective of sustainability not obstructed by active control on urban and rural development? And if that is the case, how must this be solved? Of course the creativity and effort of citizens and entrepreneurs can be deployed in regional development. But how, when and with which means? What roles can the various layers of government play? All these questions urgently call for cooperation, but cooperation is very difficult to organise. It requires that two very different worlds, the public and the private organisations, join forces. Fortunately these two worlds have a lot to offer each other. Next steps The regional identity now needs to be defined and perhaps even more important, to be translated into visuals. A photo can say more than a thousand words. In this case: The story the region tells. It is the medium that connects all activities regarding branding. Together the entrepreneurs have also started up new joint ventures. The target: the development of new product-market combinations that also strengthen the regional cooperation. Quality criteria collected with and by entrepreneurs, are in progress to license the brand. In addition a network has been created with governmental organisations, academic institutes and other sectors. In this way knowledge, contacts, financing possibilities etc. can be provided within short notice in order to stimulate the regional branding. The branding process is complex as well as organic. Various cross connections are made. These connections arise spontaneously or are made with a certain purpose. Entrepreneurs and governmental officials exchange information and programmes are levelled. Questions arise such as, who is doing what? This is in fact extremely impor- 18

Title: Guiding Models and Norm Study for Water Storage: A new way of thinking?

Title: Guiding Models and Norm Study for Water Storage: A new way of thinking? Tools Title: Guiding Models and Norm Study for Water Storage: A new way of thinking? Keywords: Regional; communication; inundation; stakeholder engagement; water management; spatial planning Audience:

More information

Visitor management strategy

Visitor management strategy Visitor management strategy Introduction Protected areas attract people. Sometimes the protected area management is glad about people who are interested in their work and activities, sometimes protected

More information

Innovative Techniques in Land Administration: Structural Allocation in Modern Land Development

Innovative Techniques in Land Administration: Structural Allocation in Modern Land Development Innovative Techniques in Land Administration: Structural Allocation in Modern Land Development Martijn J. RIJSDIJK, the Netherlands Key words: Allocation studies, land development, reconstruction and water

More information

Perspectives on the knowledge-based society

Perspectives on the knowledge-based society Perspectives on the knowledge-based society Interviews about Netherlands as knowledge land Editor: Inge Wichard In association with: Vincent Delemarre and Gerda Sulman (editor) Introduction The knowledge-based

More information

STRATEGIC COMMUNITY PLAN

STRATEGIC COMMUNITY PLAN STRATEGIC COMMUNITY PLAN 2013-2023 CONTENTS Presidents Message 1 Introduction 2 Our Planning Framework 2 How the Plan was Developed 3 Our Shire Profile 4 Our Resource Capabilities 5 Review of Our Plan

More information

You re One in Seven Billion!

You re One in Seven Billion! You re One in Seven Billion! We ve all heard the expression, You re one in a million!. With the ever-growing number of people on the planet, it might be more accurate to say, You re one in seven billion!

More information

Water Quality and Water Usage Surveys

Water Quality and Water Usage Surveys Appendix 1 Water Quality and Water Usage Surveys This appendix contains copies of the Water Quality Survey and the Lake Usage Survey that we used to complete the watershedbased community assessments. We

More information

Green Infrastructure Case Study Template

Green Infrastructure Case Study Template Green Infrastructure Case Study Template The aim of the exercise is to provide information on how the elements of the Green Infrastructure Strategy are implemented at national level and to provide case

More information

Fanø A Danish Island... Naturally The Future of Tourism

Fanø A Danish Island... Naturally The Future of Tourism Fanø A Danish Island... Naturally The Future of Tourism Stevens & Associates, July 2013 Contents A Sense of Wonder A Sense of Welcome 1. A great place to live, work... and visit 2. Tourism the lifeblood

More information

Quality framework for UNESCO schools. SLO Netherlands Institute for Curriculum Development

Quality framework for UNESCO schools. SLO Netherlands Institute for Curriculum Development Quality framework for UNESCO schools SLO Netherlands Institute for Curriculum Development Quality framework for UNESCO schools December 2011 Credits 2011 SLO, Netherlands institute for curriculum development,

More information

Sustainable Food. Public Summary of Policy Document

Sustainable Food. Public Summary of Policy Document Sustainable Food Public Summary of Policy Document Core policy statement Minister of Agriculture, Nature and Food Quality If consumers are to choose sustainable food, these products must be available in

More information

Nature Conservation in the Netherlands Contents

Nature Conservation in the Netherlands Contents Nature Conservation in the Netherlands Contents Introduction 3 1. Natura 2000 4 2. The National Ecological Network 6 3. National Parks 8 4. The National Landscapes 10 5. Species Protection 12 6. Legislation

More information

Guideline for Stress Testing the Climate Resilience of Urban Areas

Guideline for Stress Testing the Climate Resilience of Urban Areas Netherlands Ministry of Infrastructure and Environment Delta Programme Urban Development and Reconstruction Guideline for Stress Testing the Climate Resilience of Urban Areas Extended summary Version 1.0

More information

Farming. In the Standard Grade Geography exam there are three types of farming you need to know about arable, livestock and mixed.

Farming. In the Standard Grade Geography exam there are three types of farming you need to know about arable, livestock and mixed. Types of Farming In the Standard Grade Geography exam there are three types of farming you need to know about arable, livestock and mixed. Arable farms are ones where the main way of making money is by

More information

QUÉBEC DECLARATION ON ECOTOURISM

QUÉBEC DECLARATION ON ECOTOURISM QUÉBEC DECLARATION ON ECOTOURISM In the framework of the UN International Year of Ecotourism, 2002, under the aegis of the United Nations Environment Programme (UNEP) and the World Tourism Organization

More information

1. RURAL DEVELOPMENT IN THE CAP. CURRENT REGIME

1. RURAL DEVELOPMENT IN THE CAP. CURRENT REGIME THE SECOND PILLAR OF THE CAP TOWARDS 2020. MISSION, OBJECTIVES AND PRIORITIES OF RURAL DEVELOPMENT Dr. Pablo Amat Llombart Prof. of Civil Law. Universidad Politécnica de Valencia (Spain) 1. RURAL DEVELOPMENT

More information

Passion for Grass. Great in Grass. The Royal Barenbrug Group. Group Board. Europe North America South America Australasia Asia Africa

Passion for Grass. Great in Grass. The Royal Barenbrug Group. Group Board. Europe North America South America Australasia Asia Africa The Royal Barenbrug Group The Royal Barenbrug Group Group Board Operating companies Europe North America South America Australasia Asia Africa Operating companies Research locations Research LOCATIONS

More information

HOUSTON COUNTY Economic Development Authority STRATEGIC PLAN - 2009 [Approved November 4, 2009]

HOUSTON COUNTY Economic Development Authority STRATEGIC PLAN - 2009 [Approved November 4, 2009] HOUSTON COUNTY Economic Development Authority STRATEGIC PLAN - 2009 [Approved November 4, 2009] Houston County Economic Development Authority Strategic Plan 2009 1 Table of Contents Introduction..3 Strategic

More information

The city s green areas represent about 25% of the city s overall area and on

The city s green areas represent about 25% of the city s overall area and on 3. Green urban areas incorporating sustainable land use Provide the percentage of green and water areas (public and private) and soil sealing in relation to the overall city area, including trends over

More information

Analysis on future developments in the milk sector

Analysis on future developments in the milk sector Analysis on future developments in the milk sector Prepared for the European Commission DG Agriculture and Rural Development Brussels, 24th September 2013 Introduction Purpose of the study : a prospective

More information

A beautiful sunny day in July; I m walking on a street in the middle of a city, being surrounded by

A beautiful sunny day in July; I m walking on a street in the middle of a city, being surrounded by A Trip to Cambridge By Iina Lahti A beautiful sunny day in July; I m walking on a street in the middle of a city, being surrounded by stunning old buildings. Colleges and churches seem to be in every corner,

More information

Greenthink. Amsterdam. Greenlight District. Amsterdam

Greenthink. Amsterdam. Greenlight District. Amsterdam Greenthink Amsterdam Greenlight District Amsterdam June 2014 Title page Colleagues Greenthink Amsterdam Sacha Buisman - Master International Development Studies Zeren Feng - Master Urban Environmental

More information

Shi Chang Yu Valley of the Knotted Head. First ideas towards a nature education plan and the conditions for design and construction of facilities

Shi Chang Yu Valley of the Knotted Head. First ideas towards a nature education plan and the conditions for design and construction of facilities Shi Chang Yu Valley of the Knotted Head First ideas towards a nature education plan and the conditions for design and construction of facilities Main target audiences Schoolclasses (groups) Define age

More information

The Municipality of Faaborg- Midtfyn: development through strategic planning

The Municipality of Faaborg- Midtfyn: development through strategic planning The Municipality of Faaborg- Midtfyn: development through strategic planning By Chr Tønnesen Head of Planning and Culture 16-09-2010 Agenda The Municipality of Faaborg-Midtfyn - background The strategic

More information

Most schools and early years settings have a multi-faceted resource for learning outside the classroom on their doorstep their own site or grounds.

Most schools and early years settings have a multi-faceted resource for learning outside the classroom on their doorstep their own site or grounds. Most schools and early years settings have a multi-faceted resource for learning outside the classroom on their doorstep their own site or grounds. The immediate surroundings of a school or early years

More information

Lesson Overview. Biodiversity. Lesson Overview. 6.3 Biodiversity

Lesson Overview. Biodiversity. Lesson Overview. 6.3 Biodiversity Lesson Overview 6.3 6.3 Objectives Define biodiversity and explain its value. Identify current threats to biodiversity. Describe how biodiversity can be preserved. THINK ABOUT IT From multicolored coral

More information

Rabobank Young Farmers Master Class

Rabobank Young Farmers Master Class Rabobank Young Farmers Master Class Agriculture s leaders of tomorrow Foreword It has been almost two years since we organized the 2012 Rabobank Global Farmers Master Class. The Master Class originated

More information

Sustainable agriculture in the UK

Sustainable agriculture in the UK Sustainable agriculture in the UK Summary UK farmers are struggling to adapt to their markets and to become economically sustainable but there will probably never be a state where sustainability is achieved

More information

2010 Salida Community Priorities Survey Summary Results

2010 Salida Community Priorities Survey Summary Results SURVEY BACKGROUND The 2010 Salida Community Priorities Survey was distributed in September in an effort to obtain feedback about the level of support for various priorities identified in the draft Comprehensive

More information

Dutch Climate Policy:

Dutch Climate Policy: Dutch Climate Policy: Local challenge supported by the national government >> Focus on energy and climate change Climate is on the agendas Dutch municipalities include climate targets in their policies

More information

Web content provided for Blue Square Design see www.blue-square.com.au. Home Page

Web content provided for Blue Square Design see www.blue-square.com.au. Home Page Web content provided for Blue Square Design see www.blue-square.com.au Home Page We help your business make new friends When you harness the skills of a graphic and web design studio, there s a certain

More information

INSPIRE, The Dutch way Observations on implementing INSPIRE in the Netherlands

INSPIRE, The Dutch way Observations on implementing INSPIRE in the Netherlands European Commission DG Environment, Unit D.4 Governance, Information & Reporting 1049 Brussels Belgium Dir. Ruimtelijke Ontwikkeling Plesmanweg 1-6 Den Haag Contactpersoon Per mal INSPIRE, The Dutch way

More information

Customer Retention Strategies Quick Tips To Make A Positive Difference

Customer Retention Strategies Quick Tips To Make A Positive Difference Customer Retention Strategies Quick Tips To Make A Positive Difference Brought to you by and www.learndirect.co.uk/businessinfo/ Improve your workforce with learndirect Business Customer Retention Strategies

More information

The Nature Conservancy Offering Protected Lands for Sale in the Adirondacks Sustainable Forestry to Continue

The Nature Conservancy Offering Protected Lands for Sale in the Adirondacks Sustainable Forestry to Continue News release For immediate release August 21, 2008 Contact: Connie Prickett, (518) 576-2082 x162, cprickett@tnc.org The Nature Conservancy Offering Protected Lands for Sale in the Adirondacks Sustainable

More information

Rural Business Incubator

Rural Business Incubator Erasmus IP European Wilderness Entrepreneurship Rural Business Incubator An unique opportunity for rural socio-economic development! Clara Ruby Pérez Fernández Milos Van Leest Emilian Stoynov Tea Mazić

More information

Environmental, Biodynamics farm

Environmental, Biodynamics farm Project Title Le chant du pissenlit Project s period Location SVI contact Type Long term project - 6 months Plateau de Sault La Bouichère 11140 Galinagues Aude (France) www.lechantdupissenlit.org/#accueil.a

More information

Successful Destination Management

Successful Destination Management Successful Destination Management What does this mean? Aviva Pearson MSc, BSc, FTS, MTMI Not the usual speech... Destination Management is about... Making me excited A Destination Manager must make me

More information

Agriculture, Food Security and Climate Change A Triple Win?

Agriculture, Food Security and Climate Change A Triple Win? Agriculture, Food Security and Climate Change A Triple Win? Dr. Andrew Steer Special Envoy for Climate Change The World Bank Group Your Royal Highnesses, Excellencies, Ladies and Gentlemen, Let me begin

More information

ARIMNet 2 Call 2014-15

ARIMNet 2 Call 2014-15 Coordination of the Agricultural Research In the Mediterranean Area Call i text ARIMNet 2 Call 2014-15 SUBMISSION Pre-proposal by December 1 st, 2014 Full Proposal by May 11 th 2015 on http://arimnet-call.eu/

More information

Local Tourism Development

Local Tourism Development CSS CENTRE FOR SERVICE STUDIES RESEARCH 10:2 REPORT Jon Sundbo Cases in Public-Private Network Collaboration and Servcie Innovations Local Tourism Development Center for Service Studies Roskilde University

More information

Grade 7. Objective. Students will be able to:

Grade 7. Objective. Students will be able to: Grade 7 Objective Students will be able to: Describe the carbon cycle in more detail: o Learn about the importance of carbon and the role it plays in photosynthesis and cellular respiration, Identify elements

More information

Strategy for 2012 to 2015. An active player from rural areas to the metropolis

Strategy for 2012 to 2015. An active player from rural areas to the metropolis Strategy for 2012 to 2015 ELY Centre for An active player from rural areas to the metropolis Well-being and impact through cooperation network The operating environment of the Centre for Economic Development,

More information

Dedicated care and support for people living with dementia

Dedicated care and support for people living with dementia Helping me to live my life Dedicated care and support for people living with dementia I ve always loved being outdoors, so I was worried when I moved from my own home that I would miss my garden and not

More information

FLOOD DAMAGES AND TOOLS FOR THEIR MITIGATION Lenka Camrova, Jirina Jilkova

FLOOD DAMAGES AND TOOLS FOR THEIR MITIGATION Lenka Camrova, Jirina Jilkova FLOOD DAMAGES AND TOOLS FOR THEIR MITIGATION Lenka Camrova, Jirina Jilkova University of Economics, Prague, 2006, pp. 418. ISBN: 80-86684-35-0 English Summary In 1997 and 2002 the Czech Republic was heavily

More information

INTRODUCTION. The 3-year upper primary syllabus development was guided by the RNPE, 1994, which called for the review of the Primary curriculum.

INTRODUCTION. The 3-year upper primary syllabus development was guided by the RNPE, 1994, which called for the review of the Primary curriculum. INTRODUCTION The 3-year upper primary syllabus development was guided by the RNPE, 1994, which called for the review of the Primary curriculum. It followed the introduction of lower primary Environmental

More information

Organic Action Plan for Denmark. Working together for more organics

Organic Action Plan for Denmark. Working together for more organics Organic Action Plan for Denmark Working together for more organics 1 Preface Organic products have derived from biodynamic idealism in small health food stores to a natural and ordinary shopping choice

More information

Crucial development areas for organizations and how to succeed in them. Leadership Development & Coaching

Crucial development areas for organizations and how to succeed in them. Leadership Development & Coaching INNONews Crucial development areas for organizations and how to succeed in them Innotiimi newsletter 2010 Leadership Development & Coaching Change Team Innovation Meaningful Meetings Global Challenges

More information

Communication Strategy 2013-2017

Communication Strategy 2013-2017 13 The Communication Strategy is a key document both to help build internal cohesion and to increase critical support and attention for nature conservation in the Dutch Caribbean. Input was provided by

More information

UK hiking tourism. CH - Visitnorway.com

UK hiking tourism. CH - Visitnorway.com UK hiking tourism CH - Visitnorway.com Contents 1. Executive Summary 3 2. Introduction 4 3. Research on the Internet: Phase 1 5 3.01: Tour operators: 5 3.02: Websites/forums: 5 3.03: Hiking/Outdoor magazines

More information

Research to improve the use and conservation of agricultural biodiversity for smallholder farmers

Research to improve the use and conservation of agricultural biodiversity for smallholder farmers Research to improve the use and conservation of agricultural biodiversity for smallholder farmers Agricultural biodiversity the variability of crops and their wild relatives, trees, animals, arthropods,

More information

Soesterberg, the Netherlands An Advisory Services Panel. September 23-27 2007

Soesterberg, the Netherlands An Advisory Services Panel. September 23-27 2007 Soesterberg, the Netherlands An Advisory Services Panel September 23-27 2007 Who Is ULI? ULI the Urban is a nonprofit research and education organization. Founded in 1936, the institute is a membership

More information

platform biodiversity, ecosystems & economy

platform biodiversity, ecosystems & economy platform biodiversity, ecosystems & economy Business and biodiversity Products and services provided by nature are the cornerstone of our economy. Just think of fertile soil needed for the production of

More information

(5) Wildlife Conservation and Management in Japan 5-1) Basic Policy and Strategy of Wildlife Conservation

(5) Wildlife Conservation and Management in Japan 5-1) Basic Policy and Strategy of Wildlife Conservation (5) Wildlife Conservation and Management in Japan 5-1) Basic Policy and Strategy of Wildlife Conservation a) Basic Concepts Wild animals and plants serve as the basic components of ecosystems, and their

More information

Fashion with Textiles Design BA (Hons) + Fashion Business BA. + Foundation in Fashion. Programmes are validated by:

Fashion with Textiles Design BA (Hons) + Fashion Business BA. + Foundation in Fashion. Programmes are validated by: Fashion with Textiles Design BA (Hons) + Fashion Business BA (Hons) + Foundation in Fashion Programmes are validated by: WELCOME TO THE AMSTERDAM FASHION ACADEMY THE AMSTERDAM FASHION ACADEMY IS AN INTERNATIONAL

More information

INDONESIA - LAW ON WATER RESOURCES,

INDONESIA - LAW ON WATER RESOURCES, Environment and Development Journal Law LEAD INDONESIA - LAW ON WATER RESOURCES, 2004 VOLUME 2/1 LEAD Journal (Law, Environment and Development Journal) is a peer-reviewed academic publication based in

More information

Field Trip: College visit ESSENTIAL QUESTION: What is it like to be on a college campus?

Field Trip: College visit ESSENTIAL QUESTION: What is it like to be on a college campus? Field trip: Field trips can be educationally and socially engaging additions to Girls Only. Field trips must be planned ahead of time, with attention to budget, transportation needs, and other logistics.

More information

MSc Agricultural Economics

MSc Agricultural Economics Graduate Institute of International Development and Applied Economics (GIIDAE) MSc Agricultural Economics Understanding economic concepts and policies to promote world agricultural development 3 Postgraduate

More information

Corporate Social Responsibility Policy

Corporate Social Responsibility Policy Corporate Social Responsibility Policy Applicable to Policy Owner Related Documents Definitions and Abbreviations This policy applies to all colleagues, visitors and guests Alia Al Shamlan Community Engagement

More information

Utrecht: Multilingual hotspot and laboratory in Europe

Utrecht: Multilingual hotspot and laboratory in Europe Utrecht: Multilingual hotspot and laboratory in Europe www.utrecht.nl Utrecht is an international city with international ambitions. The city has the largest and best university in the Netherlands, possesses

More information

7 Secrets To Websites That Sell. By Alex Nelson

7 Secrets To Websites That Sell. By Alex Nelson 7 Secrets To Websites That Sell By Alex Nelson Website Secret #1 Create a Direct Response Website Did you know there are two different types of websites? It s true. There are branding websites and there

More information

BSR INTERREG III B project Promoting Spatial Development by Creating COMmon MINdscapes COMMIN. Denmark. English language version

BSR INTERREG III B project Promoting Spatial Development by Creating COMmon MINdscapes COMMIN. Denmark. English language version Project part-financed by the European Union BSR INTERREG III B project Promoting Spatial Development by Creating COMmon MINdscapes COMMIN Denmark English language version II. Planning System Introduction

More information

The Moses Bridge A (day) trip to the Moses Bridge in Halsteren (near "Bergen Op Zoom")

The Moses Bridge A (day) trip to the Moses Bridge in Halsteren (near Bergen Op Zoom) The Moses Bridge A (day) trip to the Moses Bridge in Halsteren (near "Bergen Op Zoom") We received a few questions from fans in the USA and Australia (!!) about the possibility of visiting the Moses Bridge

More information

Chapter 13 More Like the TVA?

Chapter 13 More Like the TVA? Page 55 Chapter 13 More Like the TVA? One of the most bitter arguments between liberals and conservatives has been over the government s role in the economy. Liberals say the government should do the things

More information

Mapping Biotope and Sociotope for Green Infrastructure Planning in Urban Areas Wan-yu Shih, John Handley, Iain White

Mapping Biotope and Sociotope for Green Infrastructure Planning in Urban Areas Wan-yu Shih, John Handley, Iain White Wan-yu Shih, John Handley, Iain White (PhD Student Wan-yu Shih, School of Environment and Development, the University of Manchester, Manchester, United Kingdom, Wan-yu.Shih@postgrad.manchester.ac.uk) (Professor

More information

Science of Life Explorations

Science of Life Explorations Science of Life Explorations Celebrate the Growing Year: The Farmer s Year A Farmer s Year While you are in school or on a vacation, farmers are working hard to provide us with the foods we eat and the

More information

The national parks of France: reference areas

The national parks of France: reference areas The national parks of France: reference areas France is now home to nine flagship areas which set a global example. These areas serve to underline and highlight the exceptional quality of the country s

More information

Marketing Automation And the Buyers Journey

Marketing Automation And the Buyers Journey Marketing Automation And the Buyers Journey A StrategyMix White Paper By Jonathan Calver, Managing Director, StrategyMix About this Paper This paper will first introduce you to the principles and concepts

More information

Digital Communications

Digital Communications National Assembly for Wales Election Manifesto 2016 Digital Communications Digital growth is key to driving the Welsh economy forward, which is why innovative policies are needed to meet the increasing

More information

Agri-tourism: A New Agricultural Business Enterprise

Agri-tourism: A New Agricultural Business Enterprise Agri-tourism: A New Agricultural Business Enterprise By: Dora Ann Hatch, Area Agent Community Rural Development Agri-tourism is a business venture located on a working farm, ranch, or agricultural enterprise

More information

Association Brabant Private Landowners

Association Brabant Private Landowners Association Brabant Private Landowners Ir. J. Hak, president of B P G Membership Federation Dutch Private Landowners (FPG) European Landowners Organisation (ELO) economics ecologic cultural Land area in

More information

approval of matters specified in conditions; and The Town and Country Planning (Development Management Procedure) (Scotland) Regulations 2013

approval of matters specified in conditions; and The Town and Country Planning (Development Management Procedure) (Scotland) Regulations 2013 Application for: planning permission; planning permission in principle; further applications; approval of matters specified in conditions; and mineral workings (if the planning authority do not have a

More information

European measures for Air Quality requested

European measures for Air Quality requested European measures for Air Quality requested VNG-IPO position paper September 2005 Summary IPO, VNG and Regio Randstad represent the Dutch regional and local authorities. IPO represents the 12 provinces,

More information

Competitive analysis of the fruit processing industry in Nepal, Vietnam, India, Sri Lanka and Bangladesh Using Porter s Five Forces Model

Competitive analysis of the fruit processing industry in Nepal, Vietnam, India, Sri Lanka and Bangladesh Using Porter s Five Forces Model Competitive analysis of the fruit processing industry in Nepal, Vietnam, India, Sri Lanka and Bangladesh Using Porter s Five Forces Model For an ICUC (International Centre for Underutilised Crops) Project

More information

Strategic Plan 2010-2015

Strategic Plan 2010-2015 Strategic Plan 2010-2015 Protecting Wildlife for the Future Introduction The Berks, Bucks and Oxon Wildlife Trust (BBOWT) is one of the largest of the UK s Wildlife Trusts, a locally based voluntary organisation

More information

How To Sell Your Home Quickly At No Cost To You

How To Sell Your Home Quickly At No Cost To You How To Sell Your Home Quickly At No Cost To You Proven Step-By-Step Strategies For Selling Your Home, Land Or Property Quickly At No Cost To You Brought to you by: How To Use This Special Report This special

More information

Supporting competitive and Sustainable Growth in the Tourism Sector

Supporting competitive and Sustainable Growth in the Tourism Sector Call for proposals 2015 Supporting competitive and Sustainable Growth in the Tourism Sector THEME 2: DIVERSIFICATION OF SUPPLY AND TOURIST EU PRODUCTS. Promotion of transnational thematic tourism products

More information

The NSS - Rural Development and Rural Settlement

The NSS - Rural Development and Rural Settlement The NSS - Rural Development and Rural Settlement Spatial Planning Unit, Department of the Environment and Local Government, February 2003 Introduction. This paper has three main parts that outline: (1)

More information

Adapting Northern Adelaide - Submission towards the new Climate Change Strategy for South Australia

Adapting Northern Adelaide - Submission towards the new Climate Change Strategy for South Australia 16 October 2015 Adapting Northern Adelaide Project City of Salisbury and City of Playford Polaris Innovation Centre Mawson Lakes SA 5095 Climate Change Team, GPO Box 1047 Adelaide SA 5001 climatechange@sa.gov.au

More information

How to Get Started in Culinary Tourism A Resource Guide for Farmers

How to Get Started in Culinary Tourism A Resource Guide for Farmers How to Get Started in Culinary Tourism A Resource Guide for Farmers Massachusetts Department of Agricultural Resources Table of Contents I. What is Culinary Tourism? II. Savor Massachusetts: One Taste

More information

Facilitating a competitive environment for SMEs to develop future Internet business models

Facilitating a competitive environment for SMEs to develop future Internet business models SPEECH/10/388 Neelie Kroes European Commission Vice-President for the Digital Agenda Facilitating a competitive environment for SMEs to develop future Internet business models Telecom Conference of the

More information

Fry Instant Word List

Fry Instant Word List First 100 Instant Words the had out than of by many first and words then water a but them been to not these called in what so who is all some oil you were her sit that we would now it when make find he

More information

What is the Pure Farm?

What is the Pure Farm? The Sharing knowledge and good time on Self Sufficiency, Agroforestry and Agro-ecological practices Presentation of Pure Farm activities and invitation program What is the Pure Farm? Objectives and operations

More information

OUR FUTURE TOGETHER. New Zealand Settlement Strategy

OUR FUTURE TOGETHER. New Zealand Settlement Strategy OUR FUTURE TOGETHER New Zealand Settlement Strategy Foreword Over the last 20 years, the world has changed there is more competition for skills, more risks at the border and people are more mobile. These

More information

Creating Green Jobs within the Environment and Culture sector.

Creating Green Jobs within the Environment and Culture sector. Creating Green Jobs within the Environment and Culture sector. Matilda Skosana Environmental Programmes (ILO Definition): 1. DEFINITION OF GREEN JOB. Jobs are green when they help reduce negative environmental

More information

Internship Opportunities Spring/Summer 2016

Internship Opportunities Spring/Summer 2016 Internship Opportunities Spring/Summer 2016 Stone Barns Center for Food and Agriculture operates an innovative nonprofit farm and education center, and works to create a healthy, resilient food system.

More information

How is sustainable development integrated into good environmental management? A case study with the Ministry of Defence

How is sustainable development integrated into good environmental management? A case study with the Ministry of Defence 238 Greener by degrees: B10. How is sustainable development integrated into good environmental management? A case study with the Ministry of Defence Anne Miller Sustainable development is core to the concept

More information

EAST MIDLANDS IN BLOOM! Best School Garden Special Award and supplementary awards for schools:

EAST MIDLANDS IN BLOOM! Best School Garden Special Award and supplementary awards for schools: 2015 EAST MIDLANDS IN BLOOM Best School Garden Special Award and supplementary awards for schools: Best Fruit and Vegetable Gardening Best Gardening for Wildlife Best Ornamental Gardening Information pack

More information

ARCHIVE PhD IN THE SPOTLIGHT

ARCHIVE PhD IN THE SPOTLIGHT ARCHIVE PhD IN THE SPOTLIGHT Gwenda van der Vaart Gwenda van der Vaart is a PhD researcher at the Department of Cultural Geography, Faculty of Spatial Sciences, University of Groningen (http://www.rug.nl/staff/g.van.der.vaart/).

More information

ARCHITECTURE IN TOURISM

ARCHITECTURE IN TOURISM BUNDESMINISTERIUM FÜR WIRTSCHAFT UND ARBEIT BUNDESMINISTER IUM FÜR WIRTSCHAFT UND ARBEIT BUNDESMINISTERIUM FÜR WIRTSCH AFT UND ARBEIT BUNDESMINISTERIUM FÜR WIRTS CHAFT UNDARB EIT NDESMI NISTERIUM FÜR WIRTSCHAFT

More information

The Pillars of Agricultural Literacy

The Pillars of Agricultural Literacy The Pillars of Agricultural Literacy Overview The following standards offer a framework for agricultural literacy throughout life. Foundational Knowledge is addressed first. This section provides a guide

More information

TABLE OF CONTENTS. INTRODUCTION...1 Purpose of a Comprehensive Plan...1 McKenzie County Comprehensive Plan...1 Definitions...2 Goal...2 Vision...

TABLE OF CONTENTS. INTRODUCTION...1 Purpose of a Comprehensive Plan...1 McKenzie County Comprehensive Plan...1 Definitions...2 Goal...2 Vision... MCKENZIE COUNTY COMPREHENSIVE PLAN TABLE OF CONTENTS INTRODUCTION...1 Purpose of a Comprehensive Plan...1 McKenzie County Comprehensive Plan...1 Definitions...2 Goal....2 Vision...3 ECONOMIC DEVELOPMENT...4

More information

AGRICULTURAL PROBLEMS OF JAPAN

AGRICULTURAL PROBLEMS OF JAPAN AGRICULTURAL PROBLEMS OF JAPAN Takeshi Kimura, Agricultural Counselor Embassy of Japan, Washington, D. C. I would like, first, to sketch the Japanese agricultural situation and, second, to review Japan's

More information

Social, Cultural and Environmental impacts of Tourism

Social, Cultural and Environmental impacts of Tourism Social, Cultural and Environmental impacts of Tourism As we saw, there are many impacts of tourism on local communities. We will expand this to social, cultural and environmental impacts. Social and Cultural

More information

Direct marketing from producers to consumers: Economic aspects and key success factors

Direct marketing from producers to consumers: Economic aspects and key success factors Direct marketing from producers to consumers: Economic aspects and key success factors Erwin Wauters, Koen Mondelaers, Maarten Crivits Symposium Food Safety of the Short Supply Chain 9 th November, 2012

More information

Aurora Adventure Breaks. Ongajok

Aurora Adventure Breaks. Ongajok Aurora Adventure Breaks Ongajok Mountain Lodge 2016 ABOUT ONGAJOK MOUNTAIN LODGE WHERE NATURE IS STILL WILD The Ongajok Mountain Lodge is situated literally at the end of a road, in the wilderness of Norwegian

More information

Characteristics of Private Farms and Family Farm Labour in Hungary by Settlement Size

Characteristics of Private Farms and Family Farm Labour in Hungary by Settlement Size Characteristics of Private Farms and Family Farm Labour in Hungary by Settlement Size Zsolt Andrási Drafter, HCSO E-mail: Zsolt.Andrasi@ksh.hu Pál Bóday Head of Section, HCSO E-mail: Pal.Boday@ksh.hu The

More information

4.4 ECOCITY Tampere - Vuores

4.4 ECOCITY Tampere - Vuores 4.4 ECOCITY Tampere - Vuores Figure 4.4.1 Location of the Vuores area 4.4.1 General information The Vuores case area is a typical greenfield development in a woodland area to the south of the city of Tampere.

More information

Town Twinning. Checklist

Town Twinning. Checklist Town Twinning Checklist A checklist for town twinning The concept of twinning was originally intended to promote peace, but it has developed into a European movement which is still going strong. There

More information

FEE HUNTING Opportunities for Farmers and Rural Landowners

FEE HUNTING Opportunities for Farmers and Rural Landowners FEE HUNTING Opportunities for Farmers and Rural Landowners University of Illinois ~ U.S. Department of Agriculture ~Local Extension Councils Cooperating University of Illinois Extension provides equal

More information

WHY WE CREATED THIS SELF-ASSESSMENT CHECK-LIST

WHY WE CREATED THIS SELF-ASSESSMENT CHECK-LIST Tourism and Deserts A practical guide to managing the social and environmental impacts WHY WE CREATED THIS SELF-ASSESSMENT CHECK-LIST This self-assessment check-list is designed to help you assess both

More information