1 R OpenBordersMBA The Executive MBA for Experienced Managers
2 The OpenBordersMBA Program The OpenBordersMBA is an executive, international and multilingual MBA training program in four languages, tailored for «high-flyers» working in services and industries. The OpenBordersMBA is a 18-month modular program which enables executives to earn an MBA degree while pursuing full-time professional work. The OpenBordersMBA is targeted towards young executives from varied cultural, academic and professional background who have the ambition and potential to work towards a successful management career and to companies wishing to bring their young managers to the skill levels of top leaders while working on their company s projects. OBMBA - A Life-Changing Experience One of the roles of business schools throughout the world is to provide their surrounding economy with managers who know how to add value to their company s projects. To do so, business schools need to listen to and even anticipate the needs of businesses and translate them into skills and competencies taught in their evolving programs. Over the last two decades, growing globalization has brought along the need to produce and sell in networks, think in multicultural terms and set up international projects. This new economic setting makes traditional skills the more crucial. A proficient command of languages, an ability to work with partners from new horizons and an understanding of the cultural aspects of markets are assets when it comes to winning contracts, delivering products and services and setting up research and development projects. With their expertise in business teaching and research, their decades of experience in language teaching and student exchange programs and their partnerships within their local economy, the HEC-Management School of the University of Liege, the FH Aachen University of Applied Sciences and Hasselt University find themselves ideally equipped to set up an MBA centered on the needs of businesses, whether local or international, large or small, and within a Euregional, European or worldwide scope. OBMBA Distinctive Peaks Three academic partners and the German-speaking Community Drawing on a tradition of more than one hundred years of business academic training, Hasselt University, FH Aachen and HEC-ULg have joined forces to offer the best program for managers focusing on International Management. Four languages The OBMBA program is designed and taught in four languages to enable managers to practise two foreign languages. Each candidate can follow a trilingual program. The pre-requisite module (Sept. - Dec. of year 1) is taught entirely in French or German. The first MBA module is taught entirely in English (Feb. - May, Year 1). In the second and third modules (Sept. Dec. and Feb. - May Year 2) half the courses are taught in English and the rest in the second foreign language of the candidate s choice : French, Dutch or German. Summer schools are organized during the summer between Year 1 and Year 2 to improve second foreign language skills. International faculty Building on the reputation of their academics and their interaction with local and international businesses, the three partner institutions have emphasized the inter-regional and international aspects of the program s content, tuition languages (French, English, Dutch and German) and faculty. The latter come from Germany, the Netherlands, Belgium as well as other countries in or outside Europe. In order to save time and money on extensive field trips, the OpenBordersMBA invites international guest speakers and experts. Developing potential in a privileged geographical region The Meuse-Rhine Euregion encompasses five regions, three countries, three languages, four million inhabitants and 250,000 businesses. Working on Euregional projects means opening up to German, Dutch and international markets. The OpenBordersMBA aims at helping today s managers within the Euregion develop their skills while taking advantage of this privileged geographical location. Managers develop their potential while applying the specific skills learned on the job. Hence, they need time and opportunity to think, listen, learn, share, and elaborate projects which will benefit their company as well as the «extended region» they work in. Wilfried NIESSEN, OBMBA Program Academic Director, Business Game, Academic Director of Development, HEC-ULg, Belgium
3 OBMBA Benefits for you and your company The OBMBA program is an action-oriented degree program that meets both your and your company s needs. Return for you: The OpenBordersMBA aims at bringing you to the skill levels of top leaders while working on your company s projects. Participants expand their networks and benefit from expert coaching bringing new insights into their work and role in the company. The program is designed to train managers to an in-depth understanding of the international market and the global outlook underlying long term decisions. Required readings and papers open their minds to new insights into multicultural markets. Real-life case studies shared by experts guide them to rapid knowledge transfer. Participating managers welcome the chance of keeping up or improving their language skills and are willing to share and benefit from each other s work experience. Return for your company: In fulfillment of the requirements of this cutting-edge program, participants have to complete a project paper. The infrastructure and expertise available to them for both projects will benefit their company as, through involving their work environment in these projects, participants will be sharing skills and ideas at all company levels in an ongoing learning process. OBMBA Program Structure OBMBA Course Descriptions MBA FOUNDATION MODULE 1st Year, 1st 4-month term USE MANAGEMENT TOOLS Accounting and Financial Tools Business Law 1st Year, 2nd 4-month term THINK GLOBALLY ADOPT AN INTERNATIONAL STRATEGIC MARKET WATCH Strategic and Market Finance The Firm s Competitive Environment MBA MODULES MODULE 1 MODULE 2 MODULE 3 2nd Year, 1st 4-month term ACT LOCALLY ORGANIZATIONAL DESIGN AND MANAGEMENT Corporate Finance Change Management 2nd Year, 2nd 4-month term DECIDE STRATEGIC LEADERSHIP Economic, Ethical and Technological Impacts - Strategic Intelligence, Design and Innovation The OpenBordersMBA is a modular program consisting of 15 residential weekends organized over a period of 18 months and a six months customized pre-requisite program. The program includes three goal-specific modules + one MBA foundation module aiming at: Marketing Basis International Marketing People Management Business Game Establishing basic managerial skills related to the main functions of business (MBA Foundation Module - Use Management Tools) Developing an international vision of the market and the necessary tools to survey competition (MBA Module 1-Think Globally) Enriching the palette of operational know-how relating to the internal management of business, taking into account the potential of the Euregion s economic environment (MBA Module 2 - Act Locally) Developing strategic skills and ethical thinking (MBA Module 3 - Decide) YEAR 1 YEAR 2 Management of Organizations Business English International Business Law Optimizing IT Resources and KM Self Management Project Management in a Euregional Context Final Paper Presentation Graduation Ceremony 30 ECTS 1 st 4-month term USE MANAGEMENT TOOLS 30 ECTS 2 nd 4-month term THINK GLOBALLY 30 ECTS 1st 4-month term ACT LOCALLY 30 ECTS 2 nd 4-month term DECIDE CIT Tools International Lobbying MBA FOUNDATION MODULE MODULE 1 MODULE 2 MODULE 3 Possibility of direct entrance Final Paper
4 Module 1 THINK GLOBALLY - ADOPTING AN INTERNATIONAL STRATEGIC MARKET WATCH Strategic and Market Finance > Georges HÜBNER This seminar is divided into three parts: 1. Global financial markets, 2. Tools and strategies to manage the financial environment: asset management and risk management, 3. International financial decision-making: Financing and Investment in a global environment. An integrative case study will get students to discuss in groups the key dimensions of international finance management. The Firm s Competitive Environment > Norbert JANZ This seminar is divided into three parts: 1. Microeconomic Foundations of the Competitive Environment - establishes sound knowledge of the microeconomic basis of firm behaviour in competitive markets (market economics, business regulation, strategy economics); 2. Firm Strategies in Competitive Environments - focuses on the firm s strategic response to established and changing market conditions (methods of analysis, firm strategies, practical examples); 3. Case study: students will analyse a competitive situation and develop an appropriate firm strategy. The case studies will be dealt with in groups of 4 to 5 students. International Marketing > Piet PAUWELS This seminar aims at presenting and developing the foundation of international marketing and focuses on: 1. different roles of marketing in different types of internationalising firms - the international, multinational, (born) global, and transnational firm; 2. cultural differences among countries and how to adapt marketing strategy and tactics to fit in with these differences; 3. international marketing strategies (including entry strategies) and how these affect business performance; 4. marketing instruments in an international business context. International Business Law > Michael FRINGS This seminar teaches participants the foundations of international business law: 1. Cross- Border Commercial Activities - Euregio and Beyond; 2. Civil Law in Belgium, Germany and the Netherlands; 3. Convention on Contracts on the International Sale of Goods (CISG); 4. European Harmonized Law; 5. Private International Law - Fundamentals; 6. Public Law and Administrative Aspects of Cross-Border Commercial Activities. Optimizing IT Resources and Knowledge Management > Koen VANHOOF This seminar aims at presenting and developing the conceptual foundations of the ABA with a particular focus on: Strategy and Transformation with the Strategy Model; Business Process Management with the Operating Model; Service Oriented Architecture with the IT Model. As a case study, the participant takes home a specific action plan for his/her own working context. International Lobbying > Jean-Claude LAHAUT This module will help the participants identify entrepreneurial challenges and opportunities in this sector, taking advantage/dealing with the environment of the business at large and considering all relevant aspects of the business strategy. Parts of theory will be illustrated by real life case studies in an integrated way. As a study project, students have to identify a business opportunity and develop an appropriate business model based on an actual case taken from the European context. Module 2 ACT LOCALLY - ORGANIZATIONAL DESIGN AND MANAGEMENT Corporate Finance > Sigrid VANDEMAELE This seminar develops the basic principles of corporate finance and provides the participants with practical tools for financing decision-making and valuation. It teaches students how to examine the implications of corporate strategy for financing; to estimate the need for funds; to frame a financing policy that is consistent with the business environment and that provides the funds needed to attain strategic goals; to examine the full range of financing alternatives; and to determine the value implications of different financing alternatives.
5 Change Management > Constanze CHWALLEK > Frank LAMBRECHTS This module is organized around the process of creating a new venture with the following steps: identifying entrepreneurial opportunities and developing a business model; conducting a feasibility analysis; coping with selected aspects of business execution (marketing, designing an entrepreneurial organization, funding). Parts of theory will be illustrated by real life case studies in an integrated way. As a study project, students have to identify a business opportunity and develop an appropriate business model. People Management > Hilda MARTENS > Antonio GIANGRECO This seminar on People Management focuses on particular activities within the broad domain of HRM, i.e. the use of human resources in order to achieve the objectives of the organization and makes the students familiar with the essential terminology, concepts, and definitions of the field. Students will be challenged to improve their skills at managing group dynamics and project teams effectively. Self Management > Bernd PIETSCHMANN > Sven DE WEERDT This seminar is divided into three different parts. The first part is meant to teach the basics of understanding behavior and communication. The second part focuses on the matching of theory and practice of communication and leadership, especially in situations of conflict. In the third part, complex situations of conflict and leadership moments will be used to exemplify situations leaders are facing in day-to-day business. The participants will prepare case studies which are either based on past or future experience to be discussed and worked on within the group. Project Management > Thierry CHANTRAINE This seminar teaches the participants the skills necessary to recognize the Key Factors of Success of a project and how to leverage them effectively, to identify the players role (both in and out of the project team) and to understand their influence, goals and expected benefits, to integrate the benefit of flexible management and to realize the importance of good communication, especially in a multicultural environment. Rather than training in organization psychology, the seminar is an introduction to human-oriented project management and aims at encouraging the participants to think beyond the traditional tool-box of project planning. Module 3 STRATEGIC LEADERSHIP Economic, Ethical and Technological Impacts > Markus FREDEBEUL-KREIN This seminar provides students with a framework for understanding ways in which economies transform themselves through technological innovation and for assessing the economic and ethical impact associated with technological change. New technologies widen the range of economic options but often also give rise to unwanted social and environmental consequences leading to thorny ethical problems. Students will explore past and present developments in various technological fields and discuss their economic and ethical implications. Strategic Intelligence, Design and Innovation > Wolfram PIETSCH > Thomas FROEHLICHER This seminar teaches students how to define strategy (the concepts and main tools of Strategic Thinking); to map the strategic position of the firm, to identify and analyse key success factors and distinctive competences; to define strategic choices at business and corporate level, and international strategies and strategic alliances at network-level; and to design Creative Strategies through Design Thinking and Open Innnovation. Business Game > Wilfried NIESSEN The simulation game is organized around 5 teams of 5 participants each. Each team represents a company on a market and competes with the others. The participants make up the board of the company. The first half-day is devoted to presenting the game and briefing all participants. Each team makes 12 decisions (one decision per quarter over 3 years), at the end of which it receives a quarterly result sheet based on its own decisions and those of its competitors. After 3 simulated years of company life, the board has to present their results to their partners (the shareholders, the bank, the works council) represented by all other participants. The decisions of each team are analysed and synthesized in a final report drawn up by the game s organizers.
6 OBMBA Teaching methods The OpenBordersMBA provides participants with multiple opportunities to share and benefit from each other s work experience: real life case studies, through experience shared amongst participants or with tutors; guest speakers from the entrepreneurial world are involved in every seminar and tell about their experiences; required and recommended readings; a network of participants, professionals, managers at all levels, and future international managers as well as through the alumni activities of the three partner institutions. Teaching methods are designed to extend experience to participants: small group projects, an environment which ensures the effectiveness of all activities, active teaching methods, a team of committed teaching staff and guest speakers willing to travel long distances to work along with the candidates. A commitment to at least 10-hour personal work a week is required to prepare for lectures/tutorials. Rather than introduce the topics in class, these mean to explore them in greater depth by bringing them to life through > Sven DE WEERDT, Prof. dr., Hasselt University Sven De Weerdt mostly works as a process consultant. In addition, he teaches Philosophy of Science at the transnational University Limburg (Belgium/Netherlands), and he is involved in the HR Leadership executive program (Hasselt University). Over the last five years he has been exploring the relevance and possible application of Buddhist psychology to leadership development. > Markus FREDEBEUL-KREIN, Prof. dr., FH Aachen Markus Fredebeul-Krein research interests are the economics of competition policy and the regulation of telecommunication markets. He has presented dozens of scientific papers at international conferences worldwide and published several articles in international scientific journals. Professor Fredebeul-Krein is also scientific advisor of various consultancy companies. He develops business and regulatory strategies, especially for firms and government institutions in telecommunications markets. examples and exercises so as to ensure complete assimilation and rapid transfer to the work environment. OBMBA Faculty > Thierry CHANTRAINE, ULg Thierry Chantraine is the CSL General Manager. He has dedicated his career to aerospace industry: : Techspace Aero (a subsidiary of Safran Group) in charge of various positions in the Manufacturing, Quality or Engineering areas; : Director of the Overhaul, Maintenance and Repair activity at Techspace Aero; : General Manager of the newly created Belgian subsidiary of the renowned US Engine manufacturer (Pratt & Whitney Belgium engine Center). > Constanze CHWALLEK, Prof. dr., FH Aachen Constanze Chwallek has worked as a Business consultant specialized in Strategic Management, Reorganization and Process Management. Her consulting experience spans various industries and companies e.g.: Audi, BBraun, Barmag, EADS, Hereaus, Paulaner, Roche, Schott, Saurer, and many SME and start-up companies. Her major research interests currently are the categorization of Business Models and corporate entrepreneurship e.g. starting points for established companies to implement an entrepreneurial mindset.
7 > Michael FRINGS, Prof. dr., FH Aachen Michael Frings worked as a judge at different courts in Aachen and Cologne from 1977 to He is professor in German and International Business Law at FH Aachen University of Applied Sciences since > Thomas FROEHLICHER, Prof. dr., HEC-ULg Thomas Froehlicher is Director General of HEC Management School - University of Liege. His research, publications and expertise relate to the new ways of introducing innovation: the strategic network between management, engineering and art design, the tools and methods of industrial creativity and the management of competitive clusters. In 2007 and 2008 he led the ARTEM Project Art, Technology and Management, which groups several Universities at the crossroads of artistic creation and design, science and technology, management and the entrepreneurial world. > Antonio GIANGRECO, Prof. dr., HEC-ULg Antonio Giangreco is Full Professor of HRM and OB at IESEG School of Management Catholic University of Lille, France, where he is also the Director of Post-Graduate Programs. His main research interests are in the area of resistance to change, organizational identity, training evaluation and performance assessment systems. visiting researcher of UNU-MERIT (Maastricht Economic and Social Research Institute on Innovation and Technology of the United Nations University in Maastricht) and a member of the research group on Micro-based evidence research on innovation and technological change. He also takes part in an international team of experts training developing countries in the Design and Evaluation of Innovation Policy. > Jean-Claude LAHAUT, dr., HEC-ULg Jean Lahaut is an Affiliate Professor at HEC-Management School and a European Public Affairs Manager in Brussels. He has been managing Lafarge Prestia in France. He co-founded Eurogentec SA in 1985, nowadays an international biotechnological group. Jean-Claude Lahaut joined Solvay in 1989 where he was in charge of Solvay Veterinär GmbH in Germany. > Frank LAMBRECHTS, Prof.dr., Hasselt University Frank Lambrechts is professor of organizational change & learning at the KIZOK Research Center for Entrepreneurship and Innovation, Hasselt University. His research and teaching interests focus on the nature and quality of relationships that shape trust, leadership, coownership and joint learning in organizational change and learning contexts. He has a special interest in how these relational dynamics play out in family firms and boards of directors. > Georges HÜBNER, Prof. dr., HEC-ULg Georges Hübner is the Deloitte Full Professor of Financial Management, co-chair of the Finance Department and Board member of HEC Management School - University of Liege. He regularly provides preparation seminars for the GARP (Global Association of Risk Professionals) and CAIA (Chartered Alternative Investment Analyst) certifications. He is also co-founder and scientific director of Gambit Financial Solutions, a spin-off company of HEC-ULg that produces sophisticated software solutions for investor profiling, portfolio optimization and risk management. > Norbert JANZ, Prof. dr., FH Aachen Norbert Janz is Professor of Economics and Vice-Rector offh Aachen University of Applied Sciences. His teaching focuses on microeconomics, innovation management as well as empirical research. Appointed dean of the business department in 2008, he is a permanent Testimonies I have enrolled on The OpenBordersMBA in order to: gain knowledge in economics to complement my technical qualifications; qualify for positions other than in technical Engineering; develop my academic training while pursuing professional work. As a graduate in technical engineering with extensive experience gained in various positions held in Germany and Europe, I already have fairly good language skills but I am especially interested in expanding my know-how and international contacts. The OpenBordersMBA offers the opportunity to develop my career while taking up new challenges in the company I am with. I enjoy cooperating with students and lecturers of varied and multicultural backgrounds and look upon this as a great opportunity to get to know many strong companies within the international environment of the Euregio. Frank Conrads - Head of Project Management - DS Smith Recycling Deutschland GmbH Deutschland, OBMBA Class
8 > Hilda MARTENS, Prof. dr., Hasselt University Hilda Martens is professor at Hasselt University teaching BA and MSc courses on People management, Diversity management, Total quality management, and Organisational Psychology in the Faculty of Business Economics. Her research focuses on how diversity management and age-related HRM can be improved and implemented in organizations. > Wilfried NIESSEN, Prof., HEC-ULg Wilfried Niessen has been active in lecturing and business management for twenty years. He set up four companies in the fields of information technology for management (ERP), advising and accountancy-taxation. He is a chartered accountant and tax specialist. His areas of expertise are accountancy, business simulations, finance for non-financial managers, IT for management and the setting up of businesses. He is a consultant and trainer for businesses. > Piet PAUWELS, Prof. dr., Hasselt University Piet Pauwels is the Dean of the Faculty of Business Economics at Hasselt University and teaches international and industrial marketing in the BA and MSc programs. He is involved in research programs related to organizational market learning in the context of export marketing, new product development and global purchasing. He has been involved in research and/or consulting to internationalizing companies operating mainly in a businessto-business context. > Sigrid VANDEMAELE, Prof. dr., Hasselt University As a professor at Hasselt University, Sigrid Vandemaele teaches courses on Corporate Finance, International Financial Management, Advanced Accounting Analysis and Financial Derivatives in the BA and MSc programs. Her research interests in finance include corporate valuation, initial public offerings, firm financial policies (capital structure, dividend policy) and financing constraints. > Koen VANHOOF, Prof. dr., Hasselt University Koen Vanhoof is Full Professor at the Faculty of Business Economics and project leader of the Business Informatics research group at Hasselt University. He is in charge of the following courses: Business Intelligence, Business process modelling, Knowledge discovery management and ICT project. His major research interests lie in the areas of data mining, statistics, knowledge engineering and modelling, computational intelligence methods, decision support systems and soft computing. The application domains are information management, marketing and finance, mobility and traffic safety. > Wolfram PIETSCH, Prof. dr., FH Aachen Wolfram Pietsch is Senior Professor in the field of Business Management, International Sales and Service Management at the Aachen University of Applied Sciences. He has been pioneering the introduction, adaptation and enrichment of methods for strategic, customer-oriented business, product and process design employing the method QFD since the early nineties. He was awarded the Akao Prize in > Bernd PIETSCHMANN, Prof. dr., FH Aachen Bernd Pietschmann is Professor for human resource management at the FH Aachen. His scientific publications include many books and essays as well as the (co-) editorship of a renowned textbook series Praxisnahes Wirtschaftsstudium, published by the Schäffer- Poeschel Verlag. Furthermore, Prof. Pietschmann is also a consultant and coach in the field of conflict management, communication management, leadership, strategy development, as well as Interim-Manager and coach for management boards. Testimonies I was 18 when I chose to study Industrial Engineering in order to apply sciences to industry. Over my fourteen years career within the same telecom company I ve held various functions in engineering, sales support and project delivery for the African region, which all contributed to confirm my interest in what drives telecom operators. As a Senior Solution Consultant for the outsourcing of operations, I have had to deal with several aspects of transition and transformation, e.g. legal and financial aspects, human resources, operations, organization etc. As a chance to expand my knowledge in these areas, I find the OpenBordersMBA program a best-fit. The opportunity to use and improve my language skills and the program s attractive environment as well played an important role in my decision to join. The program teaches me what drives large companies and enables me to improve the outsourcing solutions we offer them. Steven Van Hellemont - Senior Solution Consultant - NOKIA SIEMENS Network Belgium, OBMBA Class
9 «How can a university beyond its own primary missions serve business interests and actively contribute to a region s economic revival? In an ever more complex environment, companies of all sizes are looking for creative partners, sharp-minded and cutting-edge advisers capable of effective and responsible decision-making. Thanks to its ongoing interaction with partners from the business world, on the one hand, and the range, quality and relevance of its training programs, on the other, HEC-ULg is an ally for entrepreneurs and a major asset for the Liege Province s development. Launching an MBA fostering international exchange and multilingualism is further evidence of the institution s ability to adapt and meet the new challenges set to business management. We, the business and academic world, keep side by side in this pursuit of excellence and openness to diversity and ardently support this new initiative». Bernard JOUAN - BNP Paribas Fortis - Retail&Private Banking Manager OBMBA Practical Information Credential Participants will be delivered an MBA credential issued by FH Aachen, Hasselt University and HEC-ULg. Interested candidates should also consider obtaining a HEC-ULg Master s degree in Management, option MBA. Tuition Fees OpenBordersMBA Modules: 15,000 E Full OpenBordersMBA Program (MBA Foundation Module + OpenBordersMBA Modules: 16, 670 E) The fees include the books and learning supports, accommodation and catering. The fees can be paid in 3 instalments: An immediate non-refundable application fee of 2,500 (+ 1,670 E for the full program) A second instalment of 2,500 E before the beginning of OBMBA Module 1 A third instalment of 10,000 E before OBMBA Module 2. * The fees are subject to update. 3% early bird discount is available to candidates and companies before the beginning of the first year. Special conditions are available to HEC-ULg Partner Companies. «A native French-speaker from the Eupen area, I graduated from Liege after completing an Erasmus stay in Maastricht and a marketing thesis in Aachen. Having started my career in Luxembourg and living some time in Amsterdam, I came back to Liege a few years ago. At work, practising foreign languages has become my daily reality: writing a business plan in English, making roadshows in Dutch in Amsterdam or Brussels, negotiating business agreements with our Düsseldorf-based affiliate company, and using French in the office. As it trains key language skills and develops knowledge of business realities from Paris to Berlin and from Amsterdam to Luxembourg,this new Euregio MBA is a real opportunity for future generations. The program meets all their needs to become winning and multicultural leaders. As the cornerstone of Europe, Euregio today is definitely one of the strongest economic hubs in the world». Jacques GALLOY - Director & CEO - EVS Broadcast Equipment - HEC-ULg Alumni Testimonies Location The OpenBordersMBA is based in Eupen, the geographical centre and capital of the Euregion. In addition to lying at an equal distance from its university partners, the town has a long tradition of multicultural and international exchanges. The Deutschsprachige Gemeischaft wholeheartedly supports the OpenBordersMBA and hosts seminars in its government building while awaiting the renovation of an old monastery-complex in the city centre. I am very happy to have got the opportunity to take part to the OBMBA course program. As an insurance broker, it gives me a better understanding of the core concern of my business partners, most of whom are chief executive officers. I now feel much better equipped to understand their priorities and prepare a better operational plan for them. Being a genuine business partner for my clients naturally also benefits my company. Fabienne MATHONET - Account Manager Gras Savoye - Belgium, OBMBA Class