Toys and Games in Portugal
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- Arnold Sutton
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1 Brochure More information from Description: The report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data ( ), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change. Product coverage includes: traditional toys and games and video games. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data. Why buy this report? - Get a detailed picture of the toys and games industry; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop. Contents: Euromonitor International February 2010 List of Contents and Tables Executive Summary Traditional Toys and Games and Video Games Post Divergent Performances Portuguese Economic Slump Driving Market Performance Multinationals Dominating Portuguese Toys and Games Market Growing Importance of Non-specialist Channels Positive Performance of Overall Market Over Forecast Period Key Trends and Developments Portuguese Economic Crisis Impacts on Toys and Games Market Demographic Patterns Influence Market Demand Consumer Habits Changing Toys and Games Landscape Producers' Predilection for Low-wage Countries Non-specialist Retailers Gaining Market Share Market Data Table 1 Sales of Toys and Games by Sector: Value Table 2 Sales of Toys and Games by Sector: % Value Growth Table 3 Sales of Toys and Games by Distribution Format: % Analysis Table 4 Toys and Games Company Shares by Value Table 5 Forecast Sales of Toys and Games by Sector: Value Table 6 Forecast Sales of Toys and Games by Sector: % Value Growth Definitions Summary 1 Research Sources Atari Iberica Distribuición, SA Summary 2 Atari Ibérica Distribuición, S.A.: Summary 3 Atari Ibérica Distribuición, S.A.: Operational Indicators Summary 4 Atari Ibérica Distribuición, S.A.: Competitive Position 2008 Hasbro-importação E Exportação De Jogos E Brinquedos Lda
2 Summary 5 Hasbro - Importação e Exportação de Jogos e Brinquedos, Lda: Summary 6 Hasbro - Importação e Exportação de Jogos e Brinquedos, Lda: Operational Indicators Summary 7 Hasbro - Importação e Exportação de Jogos e Brinquedos, Lda: Competitive Position 2008 Lego Sociedade Para O Comércio De Brinquedos, Lda Summary 8 Lego - Sociedade para o Comércio de Brinquedos, Lda: Summary 9 Lego - Sociedade para o Comércio de Brinquedos, Lda: Operational Indicators Summary 10 Lego - Sociedade para o Comércio de Brinquedos, Lda: Competitive Position 2008 Mattel Portugal - Fabrico E Comércio De Brinquedos, Lda Summary 11 Mattel Portugal - Fabrico e Comércio de Brinquedos, Lda : Summary 12 Mattel Portugal - Fabrico e Comércio de Brinquedos, Lda: Operational Indicators Summary 13 Mattel Portugal - Fabrico e Comércio de Brinquedos, Lda: Competitive Position 2008 Sony Computer Entertainment Portugal, Unipessoal, Lda Summary 14 Sony Computer Entertainment Portugal, Unipessoal, Lda: Summary 15 Sony Computer Entertainment Portugal, Unipessoal, Lda: Operational Indicators Summary 16 Sony Computer Entertainment Portugal, Unipessoal, Lda: Competitive Position 2008 Headlines Trends Competitive Landscape Prospects New Product Developments Summary 17 New Product Launches Sector Data Table 7 Sales of Traditional Toys and Games by Subsector: Value Table 8 Sales of Traditional Toys and Games by Subsector: % Value Growth Table 9 Sales of Traditional Toys and Games by Distribution Format: % Analysis Table 10 Traditional Toys and Games Company Shares by Value Table 11 Forecast Sales of Traditional Toys and Games by Subsector: Value Table 12 Forecast Sales of Traditional Toys and Games by Subsector: % Value Growth Headlines Trends Competitive Landscape Prospects New Product Developments Summary 18 New Product Launches Sector Data Table 13 Sales of Video Games by Subsector: Value Table 14 Sales of Video Games by Subsector: % Value Growth Table 15 Sales of Video Games by Distribution Format: % Analysis Table 16 Video Games Company Shares by Value Table 17 Forecast Sales of Video Games by Subsector: Value Table 18 Forecast Sales of Video Games by Subsector: % Value Growth
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