White Paper Digital Asset Management Guide for Marketers 1 Introduction to Digital Asset Management

Save this PDF as:
 WORD  PNG  TXT  JPG

Size: px
Start display at page:

Download "White Paper Digital Asset Management Guide for Marketers 1 Introduction to Digital Asset Management"

Transcription

1 White Paper Digital Asset 1 Introduction to Digital Asset Overview This document provides an introduction to digital asset management from the perspective of the marketing function. It describes basic digital asset management concepts and types of systems that are available. Analysis - What is digital asset management? - What are the benefits from digital asset management? - What kinds of digital asset management systems are available? Action Marketing organizations can derive significant benefits from digital asset management systems. 2002,2003 MarketingPilot Software LLC, all rights reserved. Page 1 of 5

2 More and more promotional opportunities means ever greater demand for logos, brochures, web pages, images, photos, power point presentations, etc. Every logo, graphic and web page takes time to create. If you use an agency to design them, you have to pay for them. Copy needs to be written, edited, formatted, and proofed, too. Digital Asset What s the difference between a factory and a logo? Not much, if you think about it. Both are valuable to your firm, and both took time and money to create. The factory is a brick-and-mortar asset; the logo is a digital one. How much do you spend on digital assets? Take a step back and tally up how much your team spends on digital asset creation. How many people are devoted to creating digital assets? How much of your time do you spend managing them? Don t forget the costs of the Macintoshes running Quark Express and Photoshop, the servers where the files reside, the CD-ROMs and Zip disks used for file archival, etc. You probably spend more than you think. Take the 12-person marketing department for a leading software company. The department s staff includes 2 graphic designers, 2 copy writers, and a 4-person web design team. Of the 12 people in the department 8 spend most of their time creating digital assets. Everything they create needs to be routed, edited, and approved more resource devoted to digital assets and more information to keep track of. In the case of the software company above, the payroll costs alone exceeded $700K per year; hardware and software costs a rounding error of about $25K per year. Digital Assets are Valuable Valuing digital assets is akin to valuing stock options; you can make things simple or complicated. While the original logo designed for Nike Corporation is rumored to have set the founders back $25, the Swoosh is certainly worth a lot more. On the other hand, many of the assets created never get used. But it s hard to argue that the $725K our colleagues in marketing at the software company is spending creating digital assets isn t real money. Guess What: You re Already Managing Thousands of Digital Assets Ask your creative staff how many files they manage. Industry experts report that each marketer typically manages more than 5,000 files spread across a number of storage mediums. 2002,2003 MarketingPilot Software LLC, all rights reserved. Page 2 of 5

3 Ask your creative staff how often they search for files. Marketing professionals report that they spend a lot of time searching for, filing, retrieving, organizing, backing up and sharing digital assets. Industry experts have found that the typical marketing professional performs more than 10 searches a day. And, more than a third of searches are failures wasted time and potentially, the beginning of a redo. According to GISTICS, a leading consulting firm specializing in digital asset management, creative professionals spend 10% of their time performing file management activities, of which one third is spent on searches alone! Digital Asset Digital Asset Systems Save Time and Money Research indicates that the payback from a digital asset management system can range between 7 to 15 times its costs. And that payback comes fast, too. Most savings from digital asset management come from time saved: - Searching for assets. - Organizing assets. - Backing-up assets. - Securing assets. - Avoiding recreating assets that can t be found. There are additional benefits, too. Digital asset management systems can: - Help identify which creative is the most effective. - Enforce a consistent workflow, avoiding errors and wasted time. - Ensure that only approved brand elements and versions are used, and that they are used in the proper context. - Foster better collaborative relationships between workers by facilitating the sharing and dissemination of assets. - Provide the ability for clients or other departments to observe creative works in process. The Breadth of Digital Asset Solutions Digital asset management software is just a tool for organizing digital files for storage and retrieval. As you begin the process of considering digital asset management solutions, the first step should be to identify your objectives: Is there a specific problem that needs to be solved? Are the designers unable to find assets? Is routing a huge bottleneck? Is copy approved by all the editors in a timely manner? The digital asset management marketplace offers a broad range of solutions, ranging from inexpensive desktop software, to powerful enterprise-wide systems. Gaining agreement on the priority of your needs will enable you to identify potential solutions more easily. 2002,2003 MarketingPilot Software LLC, all rights reserved. Page 3 of 5

4 Digital Asset Desktop Systems Desktop digital asset management systems are the simplest. They typically serve the needs of individual users with relatively small collections of assets. Some desktop systems can be extended to offer networking options. Desktop systems are most commonly used by designers to manage one type of asset, such as Quark files, or Photoshop images. Desktop systems are typically installed by the end user, like other desktop PC or Mac applications. While desktop systems allow for creating descriptions and profiles, typically they only catalog thumbnails of the assets and references to the actual files, as opposed to storing the files themselves. In desktop systems the digital assets usually remain located in a shared folder on a workstation or file server. Desktop systems are designed to be accessed by a couple of users at one time. Desktop systems can typically handle up to ten thousand digital assets. Costs range from $200 to $500 per user. Departmental Systems Departmental digital asset management systems are more complex, and are typically designed for use by the entire marketing department. Departmental systems typically reside on a file server, which may be dedicated to digital asset management, or not. Look for more powerful features such as version control, security, routing, approvals, and annotations. Typically, departmental systems are easy to install, setup and run. They typically require a minor amount of IT support. Departmental systems catalog thumbnails of the assets and store the files themselves in a central database. Departmental systems are typically designed to be accessed by many users at the same time. Departmental systems can typically handle up hundreds of thousands of digital assets. Costs range from $500 to $1,000 per user. Enterprise-wide Systems These systems are the most powerful. These systems often include very sophisticated features, and are highly customizable. Implementing an enterprise-wide digital asset management system is a complex process, requiring a substantial amount of marketing and IT staff time. Enterprise-wide systems are designed for access by hundreds or thousands of users at the same time and can store millions of digital assets. Costs are in the hundreds of thousands of dollars and up. 2002,2003 MarketingPilot Software LLC, all rights reserved. Page 4 of 5

5 Conclusion Digital asset management is a mature technology with proven benefits. Digital asset management is widely used, by thousands of companies. There are many vendors who provide systems for small, medium and large users. Choosing between a desktop, departmental or enterprisewide system is fairly straightforward. If you aren t using digital asset management, you should consider one: they have an ROI that is easy to determine, and hard to beat. Digital Asset Look for the rest of the series at - Media Catalogs Versus Asset Repositories (Part 2) - The Next New Thing In DAM (Part 3) - Planning for Digital Asset (Part 4) This document was prepared by MarketingPilot Software, a vendor of marketing information systems. MarketingPilot manages critical marketing knowledge, and provides collaborative tools to manage campaigns, events, projects, jobs, media, digital assets, budgets, and expenses. Marketing teams use MarketingPilot to improve productivity, reduce costs, and to track and improve results. MarketingPilot Software LLC is located in Evanston, Illinois USA and can be reached at or at 2002,2003 MarketingPilot Software LLC, all rights reserved. Page 5 of 5

Digital Asset Management

Digital Asset Management A collaborative digital asset management system for marketing organizations that improves performance, saves time and reduces costs. MarketingPilot provides powerful digital asset management software for

More information

How Workflow & Asset Management technology can assist managers deliver maximum value from departmental budgets.

How Workflow & Asset Management technology can assist managers deliver maximum value from departmental budgets. How Workflow & Asset Management technology can assist managers deliver maximum value from departmental budgets. www.perigordgroup.com 2011 The Perigord Group Workflow & Asset Management Technology Marketing

More information

Digital Asset Management

Digital Asset Management Digital Asset Management An Integral Part of an Overall Marketing Operations Management Strategy WHITE PAPER SAS White Paper Table of Contents Effective Marketing Collateral Management... 1 Digital Asset

More information

An introduction to managing your digital assets and workflow publishing

An introduction to managing your digital assets and workflow publishing An introduction to managing your digital assets and workflow publishing Brand publishing: Collaborative. Automated. Multi channel. What we ll cover 1 2 The current difficulties of managing and distributing

More information

Electronic Document Management: The Basics

Electronic Document Management: The Basics Electronic Document Management: The Basics Introduction to Document Management Document management can mean many things to many people, and can serve a variety of purposes. The intention of this article

More information

Staying Legal: The Challenges of Font License Compliance WHITE PAPER. 1.866.366.8778 +1.520.229.1212 www.insidersoftware.com

Staying Legal: The Challenges of Font License Compliance WHITE PAPER. 1.866.366.8778 +1.520.229.1212 www.insidersoftware.com Staying Legal: The Challenges of Font License Compliance WHITE PAPER 1.866.366.8778 +1.520.229.1212 Font Licensing is a Serious Issue Virtually all graphics workflows include fonts, but very few organizations

More information

MassTransit Gain Competitive Advantage With Managed File Transfer

MassTransit Gain Competitive Advantage With Managed File Transfer MassTransit Gain Competitive Advantage With Managed File Transfer Unearth a Key, Hidden Cost in Digital Asset Management Workflows Introduction In today s world of high-speed Internet connections, few

More information

SavvyDox: Next-generation Collaboration Bridges the Space Between EFSS and ECM

SavvyDox: Next-generation Collaboration Bridges the Space Between EFSS and ECM ESG Solution Showcase SavvyDox: Next-generation Collaboration Bridges the Space Between EFSS and ECM Date: June 2015 Author: Terri McClure, Senior Analyst; and Leah Matuson, Research Analyst Abstract:

More information

The Marketing. Managing Content, Complexity, and Compliance. www.proofhq.com

The Marketing. Managing Content, Complexity, and Compliance. www.proofhq.com The Marketing Dilemma: Managing Content, Complexity, and Compliance www.proofhq.com Introduction Marketing departments are producing more content for multiple channels of distribution at a faster rate

More information

Learn How DAM Software Increases Sales and Reduces Returns

Learn How DAM Software Increases Sales and Reduces Returns Learn How DAM Software Increases Sales and Reduces Returns Top 7 Reasons You Need Digital Asset Management Software Today Digital Asset Management (DAM) systems are much more than software for managing

More information

DAM ROI. How to Measure

DAM ROI. How to Measure How to Measure DAM ROI ABOUT THE AUTHOR: WebDAM works with the world s best brands, providing the leading platform for managing, controlling and sharing creative files such as images, logos, graphics,

More information

northplains Whitepaper Differentiating DAM from ECM What Do You Really Need? Connecting your world. Visually.

northplains Whitepaper Differentiating DAM from ECM What Do You Really Need? Connecting your world. Visually. Whitepaper Differentiating DAM from ECM What Do You Really Need? Both analysts and organizations can agree on one thing - the recent and unprecedented rise in demand for multi-media assets has driven the

More information

TeleScope Digital Asset Management Solution Overview. Campaigns Can Only Move as Fast as Their Content

TeleScope Digital Asset Management Solution Overview. Campaigns Can Only Move as Fast as Their Content TeleScope Digital Asset Management Solution Overview Campaigns Can Only Move as Fast as Their Content TeleScope Digital Asset Management for Marketing Volume and Speed Interactive marketing, social media

More information

Digital Asset Management The Art of Archiving

Digital Asset Management The Art of Archiving Digital Asset Management The Art of Archiving by Teri Ross As the industry evolves into technology driven businesses, an increasing number of companies are reaching a critical pain threshold in needing

More information

FOTOSTATION. The best media file organizer. It s organized

FOTOSTATION. The best media file organizer. It s organized FotoStation 7.0 FOTOSTATION The best media file organizer Find, process and share your digital assets Search locally and centrally Automate your workflow with actions Available in 12 languages It s organized

More information

Unlocking data with document capture and imaging

Unlocking data with document capture and imaging Unlocking data with capture and imaging Unlocking data with Before organizations can banish paper from the office, proper and capture processes must be adopted. This E-Guide reveals the keys to effective

More information

Best Practices for Log File Management (Compliance, Security, Troubleshooting)

Best Practices for Log File Management (Compliance, Security, Troubleshooting) Log Management: Best Practices for Security and Compliance The Essentials Series Best Practices for Log File Management (Compliance, Security, Troubleshooting) sponsored by Introduction to Realtime Publishers

More information

The Business Case for Enterprise Content Management. A Collection of Enterprise Content Management (ECM) and Document Management Research Data

The Business Case for Enterprise Content Management. A Collection of Enterprise Content Management (ECM) and Document Management Research Data The Business Case for Enterprise Content Management A Collection of Enterprise Content Management (ECM) and Document Management Research Data Table of Contents Introduction... 3 Factors Driving the Proliferation

More information

What to base your Brand Portal on: SharePoint, custom build it or buy Brandworkz offthe shelf

What to base your Brand Portal on: SharePoint, custom build it or buy Brandworkz offthe shelf What to base your Brand Portal on: SharePoint, custom build it or buy Brandworkz offthe shelf From time to time we hear variations on the following from potential clients: We already have Microsoft SharePoint

More information

SOLO NETWORK (11) 4062-6971 (21) 4062-6971 (31) 4062-6971 (41) 4062-6971 (48) 4062-6971 (51) 4062-6971 (61) 4062-6971. version Adobe PageMaker 7.

SOLO NETWORK (11) 4062-6971 (21) 4062-6971 (31) 4062-6971 (41) 4062-6971 (48) 4062-6971 (51) 4062-6971 (61) 4062-6971. version Adobe PageMaker 7. (11) 4062-6971 (21) 4062-6971 (31) 4062-6971 (41) 4062-6971 (48) 4062-6971 (51) 4062-6971 (61) 4062-6971 Macintosh OS /Windows 98/2000/NT/Windows ME version Adobe PageMaker 7.0 Overview T his overview

More information

Design and Publishing Workflows With EMC Isilon Scale-Out NAS and Elvis DAM

Design and Publishing Workflows With EMC Isilon Scale-Out NAS and Elvis DAM White Paper Design and Publishing Workflows With EMC Isilon Scale-Out NAS and DAM Leveraging Adobe Drive for Collaboration with Adobe s Creative Suite Abstract Customers in the creative space rely heavily

More information

Filestor Digital Asset Management. The way it works

Filestor Digital Asset Management. The way it works Filestor Digital Asset Management The way it works Filestor is an Advanced Digital Asset Management System Filestor is far more than a Digital Asset Management System as it has been designed to be flexible

More information

Windows IT Pro. Storage Optimization for. SharePoint. by David Chernicoff. sponsored by. Brought to you by AvePoint and Windows IT Pro

Windows IT Pro. Storage Optimization for. SharePoint. by David Chernicoff. sponsored by. Brought to you by AvePoint and Windows IT Pro Windows IT Pro Storage Optimization for SharePoint by David Chernicoff sponsored by Tech Advisor AvePoint p. 2 Contents Chapter 1 Dealing with Existing and Legacy Data page 3 Chapter 2 Optimizing SharePoint

More information

Cincom Synchrony. Cincom Synchrony. Multi-channel customer experience management SIMPLIFICATION THROUGH INNOVATION TM

Cincom Synchrony. Cincom Synchrony. Multi-channel customer experience management SIMPLIFICATION THROUGH INNOVATION TM Cincom Synchrony Cincom Synchrony Multi-channel customer experience management SIMPLIFICATION THROUGH INNOVATION TM Restore the intimacy Today s customers are more sophisticated and demanding than ever,

More information

Document Management Return on Investment (ROI) Analysis

Document Management Return on Investment (ROI) Analysis Document Management Return on Investment (ROI) Analysis By: Andrew Bailey Introduction This paper will outline how a document management system can generate a significant return on investment for small

More information

The Software Revolution

The Software Revolution The Software Revolution Salesforce.com Feb, 2000 There is a software revolution going on. This software revolution will fundamentally change the way organizations view enterprise software. This software

More information

Archive, Search, Share, View & Collaborate

Archive, Search, Share, View & Collaborate Archive, Search, Share, View & Collaborate ebiz Family ebizflow4mfp ebizarchive Back file conversion services ebizflow Oasis For Sharp ebizcom ebizforms ebizdam ebizcrm ebizrms ebizccms ebizdam (Digital

More information

Power, Patch, and Endpoint Managers Expand McAfee epo Platform Capabilities While Cutting Endpoint Costs

Power, Patch, and Endpoint Managers Expand McAfee epo Platform Capabilities While Cutting Endpoint Costs Business Brief Power, Patch, and Endpoint Managers Expand McAfee epo Platform Capabilities While Cutting Endpoint Costs McAfee Compatible Solution Autonomic Software Endpoint Manager 1.2 and McAfee epo

More information

MarketingPilot Lead Management Option at a Glance

MarketingPilot Lead Management Option at a Glance at a Glance Integrated lead management software that improves marketing and sales performance, saves time and reduces costs. MarketingPilot provides powerful, flexible and easy to use tools to track and

More information

Top 10 Ways. Operational Software Can Boost a Contractor s Bottom Line

Top 10 Ways. Operational Software Can Boost a Contractor s Bottom Line Top 10 Ways Operational Software Can Boost a Contractor s Bottom Line Top 10 Ways Operational Software Can Boost a Contractor s Bottom Line Switching to a new operational software solution is a big step

More information

The Business Case for Enterprise Content Management. A Collection of Enterprise Content Management (ECM) and Document Management Research Data

The Business Case for Enterprise Content Management. A Collection of Enterprise Content Management (ECM) and Document Management Research Data The Business Case for Enterprise Content Management A Collection of Enterprise Content Management (ECM) and Document Management Research Data Table of Contents Introduction... 3 Factors Driving the Proliferation

More information

Digital Asset Management

Digital Asset Management Digital Asset Management Digital Asset Management If it can t be found... It isn t an ASSET Prepress - Transitions Bench. High End Systems/Scanners. Desktop Publishing, Imagesetters, Flatbeds. Retouching

More information

Real World Considerations for Implementing Desktop Virtualization

Real World Considerations for Implementing Desktop Virtualization Real World Considerations for Implementing Desktop Virtualization The Essentials Series sponsored by En suring Desktop Virtualization Success... 1 Siz ing Your Desktop Virtualization Environment... 2 Ap

More information

MassTransit vs. FTP Comparison

MassTransit vs. FTP Comparison MassTransit vs. Comparison If you think is an optimal solution for delivering digital files and assets important to the strategic business process, think again. is designed to be a simple utility for remote

More information

Email Marketing. Topic E- Marketing Tutorial 25. This tutorial will provide you with guidelines, tips and tricks to succeed in email marketing.

Email Marketing. Topic E- Marketing Tutorial 25. This tutorial will provide you with guidelines, tips and tricks to succeed in email marketing. Topic E- Marketing Tutorial 25 Email Marketing This tutorial will provide you with guidelines, tips and tricks to succeed in email marketing. Reading time: 15 minutes Prerequisite: None 1. What is email

More information

Messaging Solutions I N F O R M A T I O N T E C H N O L O G Y S O L U T I O N S

Messaging Solutions I N F O R M A T I O N T E C H N O L O G Y S O L U T I O N S Messaging Solutions IT Solutions White Paper #1 on enterprise messaging First in a series on enterprise messaging and building corporate information services. IT Solutions I N F O R M A T I O N T E C H

More information

Able Translations Ltd.

Able Translations Ltd. The Definitive Guide to Buying Translations Able Translations Ltd. 5749 Coopers Avenue Mississauga, ON Canada L4Z 1R9 (800)-840-5370 info@abletranslations.com www.abletranslations.com Contents Understanding

More information

getting started with digital asset management and creative workflow solutions

getting started with digital asset management and creative workflow solutions getting started with digital asset management and creative workflow solutions how to select and implement effective, profitable systems for your organization leading creative workflow solutions: an overview

More information

Building Mobile Applications

Building Mobile Applications THE ULTIMATE GUIDE TO Building Mobile Applications Understanding Strategy, Design and Effective Execution Table of Contents 1 2 3 4 5 6 7 Main Benefits of Mobile Apps Finding your Development Team Choosing

More information

Learning Series. ThinManager Versus The Competition. A comparison in the thin client management market.

Learning Series. ThinManager Versus The Competition. A comparison in the thin client management market. Learning Series ThinManager Versus The Competition A comparison in the thin client management market. Customers often ask us to provide some sort of comparison between ThinManager and other process management

More information

CREATIVE EXPRESS. Digital Upload MODULE 2A. Version 3 November 2011. Copyright 2010 Hewlett-Packard Development Company, L.P.

CREATIVE EXPRESS. Digital Upload MODULE 2A. Version 3 November 2011. Copyright 2010 Hewlett-Packard Development Company, L.P. CREATIVE EXPRESS MODULE 2A Digital Upload Version 3 November 2011 1 MODULE OBJECTIVES Understand the process for uploading general content for HP Users and Agency Partners Consider three types of upload

More information

Case Study Why a Shop Floor Execution (SFX) System is an Essential Component to Enterprise Systems

Case Study Why a Shop Floor Execution (SFX) System is an Essential Component to Enterprise Systems Case Study Why a Shop Floor Execution (SFX) System is an Essential Component to Enterprise Systems Table of Contents Executive Overview... 2 History of ERP & SFX... 3 Model of Enterprise Applications...

More information

Matrix42 Workplace Management. www.matrix42.com

Matrix42 Workplace Management. www.matrix42.com Matrix42 Workplace Management www.matrix42.com Business Challenge People are bringing ipads, Macs and Smart Phones to work to help them be more productive, but these devices only offer access to a limited

More information

MarketingPilot Event Management at a Glance. The New Standard in Event, Conference and Trade Show Management Software

MarketingPilot Event Management at a Glance. The New Standard in Event, Conference and Trade Show Management Software Event Management at a Glance The New Standard in Event, Conference and Trade Show Management Software MarketingPilot is the first true integrated event planning, registration and marketing software suite

More information

Avenger Enterprise Sales Brochure

Avenger Enterprise Sales Brochure Avenger Enterprise Sales Brochure Our Web Based Software Suite Includes: C.A.D. (Computer Aided Dispatch) Media Direct Access (Calls for Service) R.M.S. (Record Management System) with Electronic Report

More information

Digital Asset Management

Digital Asset Management Five good reasons to implement Digital Asset Management The benefits of a digital asset management system are many and certainly more than the five areas mentioned in this white paper. A DAM system can

More information

Reinvent your storage infrastructure for e-business

Reinvent your storage infrastructure for e-business Reinvent your storage infrastructure for e-business Paul Wang SolutionSoft Systems, Inc. 2345 North First Street, Suite 210 San Jose, CA 95131 pwang@solution-soft.com 408.346.1400 Abstract As the data

More information

Digital Asset Management

Digital Asset Management Digital Asset Management Managing the complexity of digital assets to support your business Product images, streaming video, sound bites, logos, Flash animations, presentations, web pages these days, digital

More information

How DAM supports the localization of international marketing communications

How DAM supports the localization of international marketing communications How DAM supports the localization of international marketing communications Pieter Casneuf holds a chemistry and biotechnology degree, and a PhD in molecular biology. After completing his MBA at the Vlerick

More information

Digital photo management using iview MediaPro 3 and Capture One PRO

Digital photo management using iview MediaPro 3 and Capture One PRO Y O U R C O M P L E T E W O R K F L O W S O L U T I O N Digital photo management using iview MediaPro 3 and Capture One PRO How to integrate Phase One s Raw workflow software for color correction and Raw

More information

Dispelling the Myths of Color Scanning

Dispelling the Myths of Color Scanning Dispelling the Myths of Color Scanning Capturing High-Quality Images at an Affordable Price Without Compromising Speed or Efficiency By Eastman Kodak Company and Tower Technology, Inc. 2 What we really

More information

SharePoint Will be Your Repository for Governed Content

SharePoint Will be Your Repository for Governed Content WHITEPAPER SharePoint Will be Your Repository for Governed Content by Mike Alsup, Gimmal 1 About Gimmal Gimmal is the world s leading provider of solutions built on Microsoft SharePoint that extend and

More information

How to Get the Best ROI from your Virtualization Efforts

How to Get the Best ROI from your Virtualization Efforts How to Get the Best ROI from your Virtualization Efforts Private cloud automation improves service delivery while lowering operational costs Dell Ganesh Padmanabhan THIS WHITE PAPER IS FOR INFORMATIONAL

More information

White Paper. Streamlining Your AP Processes with Electronic Document Management ABSTRACT. www.treenosoftware.com Command Your Content

White Paper. Streamlining Your AP Processes with Electronic Document Management ABSTRACT. www.treenosoftware.com Command Your Content 1 White Paper Streamlining Your AP Processes with Electronic Document Management ABSTRACT An Accounts Payable (AP) Enterprise Document Management (EDM) solution saves you time and money by automating repetitive,

More information

Remittance Imaging at Allstate Insurance Company. Lindsay F. Taylor

Remittance Imaging at Allstate Insurance Company. Lindsay F. Taylor Remittance Imaging at Allstate Insurance Company Lindsay F. Taylor 279 Remittance Imaging at Allstate Insurance Company By Lindsay F. Taylor Allstate Insurance Company Southwest Data Center Information

More information

Adworks Local Area Marketing. The way it works

Adworks Local Area Marketing. The way it works Adworks Local Area Marketing The way it works Adworks is an on line local store and dealership marketing system. Retailers, and especially franchises, are facing dramatic changes, in the coming years,

More information

In cooperation with. Convincing Yourself to Pull the DAM Trigger. Helping you understand why your business demands a Digital Asset Management System

In cooperation with. Convincing Yourself to Pull the DAM Trigger. Helping you understand why your business demands a Digital Asset Management System In cooperation with Convincing Yourself to Pull the DAM Trigger Helping you understand why your business demands a Digital Asset Management System By now, most of us have sat through one or two What is

More information

MarketingPilot Inventory Management at a Glance. Integrated collateral inventory management and accounting

MarketingPilot Inventory Management at a Glance. Integrated collateral inventory management and accounting at a Glance Integrated collateral inventory management and accounting MarketingPilot provides comprehensive inventory management functions specially designed to meet the needs of marketers. MarketingPilot

More information

GROW. From Intuit QuickBooks to Microsoft Dynamics GP: A move that makes sense for growing businesses

GROW. From Intuit QuickBooks to Microsoft Dynamics GP: A move that makes sense for growing businesses GROW From Intuit QuickBooks to Microsoft Dynamics GP: A move that makes sense for growing businesses QuickBooks has basic accounting functions, but what Microsoft Dynamics GP offers is the ability to stay

More information

TSN SOLUTIONS COMMUNICATIONS MEDIA EDUCATION PRODUCTIONS EVENTS SALES

TSN SOLUTIONS COMMUNICATIONS MEDIA EDUCATION PRODUCTIONS EVENTS SALES TSN SOLUTIONS COMMUNICATIONS MEDIA EDUCATION PRODUCTIONS EVENTS SALES TSN TEAM Thank you for taking the time to read this marketing and communications solutions document. I look forward to bringing our

More information

The Benefits of a Unified Enterprise Content Management Platform

The Benefits of a Unified Enterprise Content Management Platform An Oracle White Paper July 2011 The Benefits of a Unified Enterprise Content Management Platform Executive Overview Documents, emails, spreadsheets and presentations are created faster than we can count

More information

INTRODUCTION. Ryan White, Vice President of Business Development, DTI Integrated Business Solutions

INTRODUCTION. Ryan White, Vice President of Business Development, DTI Integrated Business Solutions DEVELOPING AN ENTERPRISE VISION FOR CONTENT MANAGEMENT Ryan White, Vice President of Business Development, DTI Integrated Business Solutions EXECUTIVE OVERVIEW The amount of content organizations create,

More information

Choosing a Cloud Computing Company

Choosing a Cloud Computing Company Benefits of Cloud Computing - Pros of Cloud Computing - Arguments for Cloud Computing Choosing a Cloud Computing Company 1. With Cloud Computing, employee's computers will cost less, because essentially

More information

IBM Software IBM Business Process Management Suite. Increase business agility with the IBM Business Process Management Suite

IBM Software IBM Business Process Management Suite. Increase business agility with the IBM Business Process Management Suite IBM Software IBM Business Process Management Suite Increase business agility with the IBM Business Process Management Suite 2 Increase business agility with the IBM Business Process Management Suite We

More information

Four vital moves to ensure your mobile strategy is responsive. Adobe Responsive Development Guide June 2015

Four vital moves to ensure your mobile strategy is responsive. Adobe Responsive Development Guide June 2015 Four vital moves to ensure your mobile strategy is responsive Adobe Responsive Development Guide June 2015 Four vital moves to ensure your mobile strategy is responsive Table of contents Responsive matters

More information

Your Information Strategy

Your Information Strategy Information Agility in Health Care: Enterprise Content Management In recent years, the business of health care has become a competitive, tight marketplace. No longer are insurance companies covering the

More information

10 Critical Requirements for Cloud Applications. How to Recognize Cloud Providers and Applications that Deliver Real Value

10 Critical Requirements for Cloud Applications. How to Recognize Cloud Providers and Applications that Deliver Real Value 10 Critical Requirements for Cloud Applications How to Recognize Cloud Providers and Applications that Deliver Real Value 1 10 Critical Requirements for Cloud Applications How to Recognize Cloud Providers

More information

10 Critical Requirements for Cloud Applications:

10 Critical Requirements for Cloud Applications: 10 Critical Requirements for Cloud Applications: How to Recognise Cloud Providers and Applications that Deliver Real Value 10 Critical Requirements for Cloud Applications: How to Recognise Cloud Providers

More information

The B2B Marketing Landscape...2. Why Marketing Automation?...3. Maximize ROI...4. Drive Sales & Accelerate the Funnel...6

The B2B Marketing Landscape...2. Why Marketing Automation?...3. Maximize ROI...4. Drive Sales & Accelerate the Funnel...6 Table of Contents Interested in what marketing automation can do for your marketing and sales teams? Peruse through our CMO Toolkit to get information about the marketing automation capabilities that you

More information

Brandworkz: Marketing Resource Management Product Guide

Brandworkz: Marketing Resource Management Product Guide Brandworkz: Marketing Resource Management Product Guide What is Marketing Resource Management (MRM)? Marketing Resource Management (MRM) is the term for a centralised software system that helps a marketer

More information

Extending Microsoft SharePoint Environments with EMC Documentum ApplicationXtender Document Management

Extending Microsoft SharePoint Environments with EMC Documentum ApplicationXtender Document Management Extending Microsoft SharePoint Environments with EMC Documentum ApplicationXtender A Detailed Review Abstract By combining the universal access and collaboration features of Microsoft SharePoint with the

More information

What s New in Version Cue CS2

What s New in Version Cue CS2 Mac OS X, version 10.3/Microsoft Windows 2000/Windows XP Version Cue CS2 What s New in Version Cue CS2 Version Cue CS2 is a feature of Adobe Creative Suite 2 Overview Creative professionals spend at least

More information

Adobe Experience Manager: Digital asset management

Adobe Experience Manager: Digital asset management Adobe Experience Manager: Digital asset management Datasheet Adobe Experience Manager: Digital asset management The digital asset management (DAM) capabilities of Adobe Experience Manager enable marketers

More information

Backup in a Data Driven World: Affordable Backup Options for Home and SMB

Backup in a Data Driven World: Affordable Backup Options for Home and SMB 1 A NEW NAS Experience a white paper Backup in a Data Driven World: Affordable Backup Options for Home and SMB September 2009 Table of Contents 2 Introduction 3 What is NAS? 3 Backup Methods and Features

More information

File Submission Specifications

File Submission Specifications File Submission Specifications Why convert to PDF? Supplying PDF's can drastically reduce the time needed to produce your job. Ry-Gan Printing is a Direct to Plate printer currently with Heidelberg's Prinergy

More information

Enabling Global Marketing: The Use of Digital Asset Management in the Automotive Industry. January 5, 2011

Enabling Global Marketing: The Use of Digital Asset Management in the Automotive Industry. January 5, 2011 Enabling Global Marketing: The Use of Digital Asset Management in the Automotive Industry January 5, 2011 Introduction The automotive industry is in transition. An economic recession, new demands for fuel

More information

Managed Services. Business Intelligence Solutions

Managed Services. Business Intelligence Solutions Managed Services Business Intelligence Solutions Business Intelligence Solutions provides an array of strategic technology services for life science companies and healthcare providers. Our Managed Services

More information

Scanning. WorkCentre C2424 Copier-Printer

Scanning. WorkCentre C2424 Copier-Printer Scanning This chapter includes: "Basic Scanning" on page 4-2 "Installing the Scan Driver" on page 4-4 "Adjusting Scanning Options" on page 4-5 "Retrieving Images" on page 4-11 "Managing Files and Controlling

More information

Create and Distribute Rich Media for Optimized, Omnichannel Customer Engagement

Create and Distribute Rich Media for Optimized, Omnichannel Customer Engagement SAP Brief SAP Customer Relationship Management SAP Digital Asset Management by OpenText Objectives Create and Distribute Rich Media for Optimized, Omnichannel Customer Engagement Make the most of your

More information

Managing Brands for Maximum Profit: A Guide to Brand Asset Management Solutions

Managing Brands for Maximum Profit: A Guide to Brand Asset Management Solutions Managing Brands for Maximum Profit: A Guide to Brand Asset Management Solutions Managing Brands for Maximum Profit executive summary In today s competitive global marketplace, enterprise brand managers

More information

School of Architecture Computer Requirement

School of Architecture Computer Requirement School of Architecture Computer Requirement Updated June 3, 2015 ALL STUDENTS IN THE SCHOOL OF ARCHITECTURE ARE REQUIRED TO PROVIDE THEIR OWN PERSONAL LAPTOP COMPUTER. All ENTERING GRADUATE STUDENTS in

More information

Get files from your Mac or PC into Drive using the desktop app. documents, and everything else.

Get files from your Mac or PC into Drive using the desktop app. documents, and everything else. Store safely Sync seamlessly Add any file you want to keep Get files from your Mac or PC safe with the button: photos, into Drive using the desktop app. documents, and everything else. Download it at g.co/getdrive.

More information

BRAND YOUR DAM FOR SUCCESS! A Position Paper revised June 26, 2012 By Jillian Gibbs & Mandy Burch Advertising Production Resources Co. www.aprco.

BRAND YOUR DAM FOR SUCCESS! A Position Paper revised June 26, 2012 By Jillian Gibbs & Mandy Burch Advertising Production Resources Co. www.aprco. BRAND YOUR DAM FOR SUCCESS! A Position Paper revised June 26, 2012 By Jillian Gibbs & Mandy Burch Advertising Production Resources Co. www.aprco.com Introduction For the purposes of this position paper,

More information

CALL ON 3-1-1 TO IMPROVE PUBLIC SERVICE SATISFACTION ENHANCE CITIZEN RELATIONSHIP MANAGEMENT WITH PREMIERONE CSR

CALL ON 3-1-1 TO IMPROVE PUBLIC SERVICE SATISFACTION ENHANCE CITIZEN RELATIONSHIP MANAGEMENT WITH PREMIERONE CSR CALL ON 3-1-1 TO IMPROVE PUBLIC SERVICE SATISFACTION ENHANCE CITIZEN RELATIONSHIP MANAGEMENT WITH PREMIERONE CSR 9-1-1. What s your emergency? OUR NEIGHBOR IS HAVING A FAMILY REUNION AND THE MUSIC IS SO

More information

Protecting Your Valuable Data. Alan Tigner 04/14/2014

Protecting Your Valuable Data. Alan Tigner 04/14/2014 Protecting Your Valuable Data Alan Tigner 04/14/2014 Today s Agenda Define the backup concept. Cover the most common methods of backing up your data. Cover some backup software. Conclude and provide some

More information

Selecting the right content management system

Selecting the right content management system Selecting the right content management system Web Content Management (WCM) systems can be bewildering. If you are new to WCM systems, you may find the different offerings available confusing. This paper

More information

PROTECTING YOUR DIGITAL LIFE

PROTECTING YOUR DIGITAL LIFE PROTECTING YOUR DIGITAL LIFE Table of Contents What is a Digital Life?... 1 Missing: Five Years of Photos... 2 Are Your Files Safe?... 3 Everyday Risks... 4 Real People, Real Loss... 5 Forgot to Back Up?

More information

CNG Software Remote Workers and Document Management

CNG Software Remote Workers and Document Management CNG Software Remote Workers and Document Management By: Jon Clark Introduction In 1998 Merrill Lynch completed a study which concluded an estimated 80% of all usable business information originates in

More information

Eleven Steps to Success in Data Warehousing

Eleven Steps to Success in Data Warehousing A P P L I C A T I O N S A WHITE PAPER SERIES BUILDING A DATA WAREHOUSE IS NO EASY TASK... THE RIGHT PEOPLE, METHODOLOGY, AND EXPERIENCE ARE EXTREMELY CRITICAL Eleven Steps to Success in Data Warehousing

More information

Online Order Management

Online Order Management discover Wow! There s one word we hear from AlphaGraphics customers time and time again: Wow! Whether it s from a long-term client, or someone checking out our services for the first time, people are continually

More information

Calculating ROI on your Colligo Investment

Calculating ROI on your Colligo Investment Calculating ROI on your Colligo Investment Calculating ROI on your Colligo Investment A guide to evaluating enterprise email management and secure mobile access for SharePoint The decision to purchase

More information

Liberate Yourself from Backup Challenges

Liberate Yourself from Backup Challenges Liberate Yourself from Backup Challenges Chapter 4: A Unique Approach to Laptop Protection Remote workers are a real challenge for data protection, and they re a growing part of the workforce. Laptop and

More information

Make better underwriting decisions and help reduce loss ratios with efficient, streamlined processes.

Make better underwriting decisions and help reduce loss ratios with efficient, streamlined processes. Property and casualty insurance underwriting To support your business objectives Make better underwriting decisions and help reduce loss ratios with efficient, streamlined processes. Highlights Manage

More information

uplevl Empower data. Improve business ef f iciency. Go Paperless with End-to-End Accounts Payable Automation: An Uplevl White Paper

uplevl Empower data. Improve business ef f iciency. Go Paperless with End-to-End Accounts Payable Automation: An Uplevl White Paper uplevl Empower data. Improve business ef f iciency. Go Paperless with End-to-End Accounts Payable Automation: An Uplevl White Paper Overwhelmed with piles of paper invoices, purchase orders and contracts?

More information

What Is Digital Asset Management?...3 Identify Stakeholders...3 Analyze Your Current State...4 Define An Efficient Workflow...4

What Is Digital Asset Management?...3 Identify Stakeholders...3 Analyze Your Current State...4 Define An Efficient Workflow...4 What Is?...3 Identify Stakeholders...3 Analyze Your Current State...4 Define An Efficient Workflow...4 Setting the Parameters...5 Consider Including a Librarian...5 Catalogs...6 How Many Catalogs To Use?...6

More information

Introduction. Save time. Develop Talent Pools. increase candidate care

Introduction. Save time. Develop Talent Pools. increase candidate care Introduction Most professionals agree that employees are an organisation s greatest asset. It therefore stands to reason that the business of attracting, screening and appointing these people (i.e. recruitment)

More information

Streamline HR Tasks with Centralized Document Access

Streamline HR Tasks with Centralized Document Access SAP Brief SAP ERP Human Capital Management and SuccessFactors Talent Management Suite SAP Employee File Management by OpenText Objectives Streamline HR Tasks with Centralized Document Access A complete

More information

Backup Your Online Course Documents and Files

Backup Your Online Course Documents and Files Backup Your Online Course Documents and Files File Storage / Sharing / Backup BC WebFolders BC WebFolders is a Web based service that allows users to create, edit and manage files on either campus or remote

More information

Project Management Software Buyer s Guide: What You Need To Know Before Evaluating

Project Management Software Buyer s Guide: What You Need To Know Before Evaluating Project Management Software Buyer s Guide: What You Need To Know Before Evaluating EnterPlicity Project Management Software Buyer s Guide 2 Copyright holder is licensing this under the Creative Commons

More information

What is Digital Asset Management all about?

What is Digital Asset Management all about? What is Digital Asset Management all about? Johan Magnusson Johan Magnusson Meridium Product Manager ImageVault TM What is DAM and MAM Digital Asset Management Media Asset Management What is an asset?

More information