Strategy Digital Technology Operations. Accenture Mortgage Cadence Guide for Marketing Mortgages to Millennials
|
|
- Alisha Floyd
- 8 years ago
- Views:
Transcription
1 Strategy Digital Technology Operations Accenture Mortgage Cadence Guide for Marketing Mortgages to Millennials
2 Overview What if everything you knew about mortgage marketing was about to change? 86 million new adults - the millennial generation - are permanently shifting the financial, technological, and marketing landscapes. This presents unique challenges. With great challenge comes great opportunity. The Accenture Mortgage Cadence Millennial Marketing Guide helps you target the largest generation since the Baby Boomers. Millennials at-a-glance: 86 million millennials in the US High volume of student loan debt Well-educated but with challenging career prospects Born between 1980 and % are unemployed
3 Millennials, Mortgages, and Marketing With uniquely challenging job prospects and large student loans, millennials need encouragement and education to make sound decisions when it comes to homeownership. Afraid and unsure of what the mortgage process entails, they need your help to become comfortable with the idea of financing and owning a home. Meet millennial borrowers where they spend their time on their phones, tablets, and computers. Millennials are less accessible via traditional channels. You must be connected, innovative, engaging, and social. Millennials need transparency into the mortgage process. Advanced lending technology that takes you closer to a paperless, all-electronic process can help. From the initial application, to documentation and e-signature, investing in new technologies will help you attract and retain millennial business. Read on to learn how you can refine your millennial mortgage marketing efforts.
4 Advertise and Engage Via the Web Social media is at your fingertips. It s the millennial medium of choice. Ignore at your own peril. Be engaging, consistent, and conversational. Beyond social media, also consider the following advertising strategies: Print advertising is out. Search engine optimization (SEO) is in. In addition, opt for search engine advertising. Both will get you in front of millennials first when they search for mortgage-related information. Radio advertising is out. Cloud-streaming music service advertising is in. Traditional marketing is out. Guerrilla marketing is in. Get creative. Experiment with new campaigns, keeping an eye on trends to ensure you are present on relevant platforms.
5 Social Media: Beyond Self-Promotion Facebook Gain traction through Facebook s advertising opportunities, such as sponsored posts and ads. Stay visible with relevant, educational, and interesting content. Great traction takes more than selfpromotion. Regularly post relevant, educational, and interesting content to stay visible do more than just self-promote via this platform. Instagram and Pinterest Instagram and Pinterest are a way for millennials to glimpse into your business culture. This is a way to genuinely engage with your potential millennial customers, meeting them where they frequent. YouTube Post short, engaging videos on mortgage-related topics. Invest in promo videos showing why you are the best mortgage lender. Show your story via this platform. Advertise on YouTube to improve your brand familiarity. Twitter Fast-moving, Twitter is best for information sharing. Keep the conversation two-way. Engage with your followers. Post relevant mortgage news and trends.
6 Improve Borrower Education Millennials saw the 2007 market crash firsthand. Most were still in high school or college, hearing horror stories from friends and family about losing their homes. Millennials are weary as a result. You must educate them before they even apply for a mortgage.
7 Millennials want short, digestible information that is mobile-friendly and available immediately. Offer online educational content, especially via social media and your website, including: Videos Short articles Infographics Webinars
8 Offer Powerful, Easy-To-Use Technologies The millennial is aware of your business and is ready to apply. What happens next? Keep the loan application process easy, simple, and accessible via the internet.
9 1. Web portal. Millennials want to apply quickly and easily. 2. Online tools. Offer calculators and concise educational information for borrowers. 3. Mobile. Millennials are always on the go. Allow them to take a photo and upload necessary documentation from their phone. 4. e-sign. Give borrowers the option to electronically sign documents whenever possible. 5. Proactive communication. Follow up quickly and stay proactive throughout the process.
10 Closing Highlights Create Targeted and Engaging Advertising Educate Potential Borrowers Advance Your Lending Technology
11
12 About Accenture Accenture is a global management consulting, technology services and outsourcing company, with more than 305,000 people serving clients in more than 120 countries. Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world s most successful companies, Accenture collaborates with clients to help them become high-performance businesses and governments. The company generated net revenues of US$30.0 billion for the fiscal year ended Aug. 31, Its home page is Accenture Mortgage Cadence has been helping the mortgage industry since 1999 through our enterprise lending solutions designed for forward and reverse mortgage lending processes from origination through funding. In a time when efficiency, speed and the customer experience are paramount to the success of lenders, Accenture Mortgage Cadence offers improved speed-to-market, cycle time, productivity and reduced costs. Its home page is Disclaimer Consult your compliance professionals as the social media engagement referenced in this guide may constitute advertisements under state and federal law depending on the context. Copyright 2015 Accenture All rights reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture
Accenture Credit Services. Mortgage lending within the Everyday Bank. From transactions to relationships
Accenture Credit Services Mortgage lending within the Everyday Bank From transactions to relationships Digital innovators and disruptors continue to shape customer preferences for banking. In a recent
More informationBeyond Trust Build lasting relationships and brand loyalty by delivering superior client experiences
Beyond Trust Build lasting relationships and brand loyalty by delivering superior client experiences Build lasting relationships and brand loyalty by delivering superior client experiences As the dust
More informationThe Evolution of Social Media Marketing: 9 trends to know now.
The Evolution of Social Media Marketing: 9 trends to know now. It s hard to think of a time when social media didn t exist when people of all ages weren t snapping photos of their food, sharing selfies
More informationUsing Social Media to Connect With Consumers. TX Wine & Grape Growers Association Annual Conference February 19, 2015
Using Social Media to Connect With Consumers TX Wine & Grape Growers Association Annual Conference February 19, 2015 The Big Picture Trends New Demographics of the Wine Industry Types of Inbound Marketing
More informationHOW TO TURN A. Single E-Book Into a 101+ Piece Content Marketing Machine
HOW TO TURN A Single E-Book Into a 0+ Piece Content Marketing Machine Table of Contents! Introduction. Blogs 2. Audio & Video 3. Promotion 4. Social Media 5. Branding 6. Visual Content 7. Additional Content
More informationADAPTING ONLINE. Internet Consulting and Website Design
ADAPTING ONLINE Internet Consulting and Website Design INTERNET MARKETING WEBSITE DESIGN, CONTENT SEO, PAID ADVERTISING, SOCIAL MEDIA, DIRECTORIES, REVIEW SITES & HOW TO MAKE IT ALL WORK FOR YOU Connect
More informationOur specialties include:
Social Media Handyman is a full service marketing business. We give you the results you need for your business, brand, niche, and we can help you with anything you need promoted and/or advertised. We use
More information2015 North America Consumer Digital Banking Survey for Lenders. Mortgage Lending Shaped by the Customer
2015 North America Consumer Digital Banking Survey for Lenders Mortgage Lending Shaped by the Customer Home mortgage lending in North America continues to be lucrative and highly competitive, even more
More informationEastern University Social Media Policy & Guidelines for Use
Eastern University Social Media Policy & Guidelines for Use Office of University Relations August 2015 Table of Contents Eastern University and Social Media Personal Social Media Use How to Get Started
More informationA shift in influence has occurred
Influence at Scale Thanks to social media, a shift in influence has taken place evolving from a small group of endorsing celebrities, to a few thousand influential individuals with high Klout scores, to
More informationCEA Marketing Group Inc.
CEA Marketing Group Inc. 2233 Nursery Rd. Clearwater, FL 727.523.8044 877.669.6630 info@ceamarketing.com 10 Social and Digital Marketing Trends Impacting Retirees and Baby Boomers Buying Behavior Presented(by(Kelly(Bose/(
More informationOverview. Here to serve, Cedarville University Marketing Department Tyler 212 Suite cedarville.edu/marketing
Social Media Policy Overview... 2 Using Social Media on Behalf of Cedarville University... 3 Content Management... 4 Best Practices... 4 Facebook... 5 Twitter... 5 Blogs... 6 Photos... 6 Video... 6 Comments
More informationDesigning a best-in-class loan refinance program
Designing a best-in-class loan refinance program Experian and the marks used herein are service marks or registered trademarks of Experian Information Solutions, Inc. Other product and company names mentioned
More informationLeap Ahead Procurement Goes Social
Leap Ahead Procurement Goes Social In the past five years, social media has become an integral part of the lives of people everywhere. In response, companies have been embracing social media with equal
More informationBetter profile Better prospects The value of a positive social media presence in career planning. hays.be/socialmedia
Better profile Better prospects The value of a positive social media presence in career planning the world is watching BE seen in your best light More than a billion people use social media and the number
More informationPUBLIC RELATIONS GUIDE
PUBLIC RELATIONS GUIDE GlobalShop is the largest annual store design and at- retail marketing show in the world, bringing together retailers, brand marketers and industry suppliers each year since 1993.
More informationInbound Digital Marketing Proposal Webfactories
Inbound Digital Marketing Proposal Webfactories Prepared For Sample Company SAMPLE COMPANY Created By Richie Parsotan Webfactories orders@webfactories.biz http://www.webfactories.biz Proposal Letter Sample
More informationReady, set, go. Creating an engaging social media presence is about more than tools
Ready, set, go. Creating an engaging social media presence is about more than tools Introduction Law Enforcement gets it. According to the 2012 IACP Social Media survey, 94% of law enforcement organizations
More informationSocial networking guidelines and information
Social networking guidelines and information Introduction Social media is an emerging and changing landscape. The digital marketing communications team and corporate communications have a social media
More informationAccenture Customer Engagement. A Comprehensive Digital Marketing Managed Service Built on Adobe Marketing Cloud
Accenture Customer Engagement A Comprehensive Digital Marketing Managed Service Built on Adobe Marketing Cloud Accenture Customer Engagement A Comprehensive Digital Marketing Managed Service Built on the
More informationNorth America Consumer Home Equity Loan Survey. Unlocking home equity lending through a digitally empowered consumer
North America Consumer Home Equity Loan Survey Unlocking home equity lending through a digitally empowered consumer Signs of a rebound continue to show in the North American home equity lending market.
More information2014 State of B2B Procurement Study:
Accenture Interactive Point of View Series 2014 State of B2B Procurement Study: Uncovering the Shifting Landscape in B2B Commerce 2014 State of B2B Procurement Study: Uncovering the Shifting Landscape
More informationAn Introduction to Digital, Traditional and Interactive Marketing Trends for 2014
An Introduction to Digital, Traditional and Interactive Marketing Trends for 2014 "Business has only two functions - marketing and innovation." This quote by Peter Drucker, a worldrenowned expert in business
More informationMultichannel Attribution
Accenture Interactive Point of View Series Multichannel Attribution Measuring Marketing ROI in the Digital Era Multichannel Attribution Measuring Marketing ROI in the Digital Era Digital technologies have
More informationSearch Engine Optimization (SEO) & Digital Marketing Services Details
Search Engine Optimization (SEO) & Digital Marketing Services Details Table of Contents I) Introduction... 3 II) Search Engine Optimization (SEO)... 4 III) Digital Marketing... 10 IV) Assumptions and General
More information32 Tips for. Social Media Domination
32 Tips for Social Media Domination The Big Question: With the social media world changing so fast, are you keeping up? Social media has been around for a long time by internet standards. But marketers
More informationSocial Media 101. The Basics of Social Media
Social Media 101 The Basics of Social Media Constant Contact 2014 Constant Contact 2014 2 Why are we here today? Constant Contact 2014 3 You are not alone 54% 57% of small businesses of nonprofits need
More informationLife in the New Normal: The Customer Engagement Revolution. Accenture Life Sciences
Accenture Life Sciences Life in the New Normal: The Customer Engagement Revolution Accenture Research Note: Key Findings from a survey of 200 US-based Sales and Marketing Executives in the Pharmaceutical
More informationTHE ICDD & SOCIAL MEDIA. By Betsy Potter, Director of Operations
THE ICDD & SOCIAL MEDIA By Betsy Potter, Director of Operations BENEFITS n Relationships n Branding n Learning HOW SHOULD SOCIAL MEDIA BE USED n Integrate n Amplify n Repurpose n Build community n Learn
More informationDigital Acceleration Center Singapore. Inspire. Envision. Transform
Digital Acceleration Center Singapore Inspire. Envision. Transform Responding to what s ahead. Faster. Digital is nothing short of a revolution. With technology lifecycles reducing and an increasingly
More informationSocial Media Guidelines and Best Practices January 2016
Social Media Guidelines and Best Practices January 2016 Social media has changed the way the world communicates. As an institution of higher education, Youngstown State University embraces new technologies
More informationWritten by: Francois Muscat, Digital Marketing Expert
Written by: Francois Muscat, Digital Marketing Expert Copyright 2013 WSI. Each WSI franchise office is an independently owned and operated business. In the past, businesses could get away with sending
More informationHow you can meet your top marketing priorities
How you can meet your top marketing priorities with digital asset management Scan for PDF Copyright 2012 Widen Enterprises, Inc. How digital asset management can help achieve marketing executives top priorities
More informationHow to Use Social Media to Enhance Your Web Presence USING SOCIAL MEDIA FOR BUSINESS. www.climbthesearch.com
USING SOCIAL MEDIA How to Use Social Media to Enhance Your Web Presence FOR BUSINESS www.climbthesearch.com s Share WRITTEN Khoi Le Marketing Director khoi@climbthesearch.com 2 INTRODUCTION If you or the
More informationSEO Survival Guide for Audiology Practices: How Branding and Search Engine Optimization Work Together to Achieve Results
SEO Survival Guide for Audiology Practices: How Branding and Search Engine Optimization Work Together to Achieve Results Introduction: In the not-too-distant past, branding and search marketing were often
More information#TrendingNow: How to Bridge the Gap Between E-Commerce and Social Media
#TrendingNow: How to Bridge the Gap Between E-Commerce and Social Media ALLISON ENRIGHT Editor Internet Retailer MODERATOR MICHAEL KANE Director of Marketing Karen Kane EVAN CARROLL Product Manager, Digital
More informationAccenture CAS: Trade Promotion Optimization
Accenture CAS: Trade Promotion Optimization Develop winning promotions Understanding the market Increasingly, retailers and manufacturers expect more from their trade promotions: more sales, profitability
More informationHOW CONTENT MARKETING FILLS THE SALES FUNNEL
HOW CONTENT MARKETING FILLS THE SALES FUNNEL Are you driving enough prospects into your sales funnel? Are you qualifying enough prospects as sales leads? Are you converting qualified leads into customers?
More informationThe Five Trends That Will Impact Marketing in 2015
The Five Trends That Will Impact Marketing in 2015 PRESENTED BY Sylvia Montgomery, CPSM Chat Live on Twitter! Today s Hashtag: SMPS CEUs Hinge is an SMPS Approved Provider of continuing education units
More informationSponsorship & Social/ Digital Media Brent Barootes May 28, 2013. WHITE PAPER Presented by Partnership Group Sponsorship Specialists
Sponsorship & Social/ Digital Media Brent Barootes May 28, 2013 WHITE PAPER Presented by Partnership Group Sponsorship Specialists SPONSORSHIP AND SOCIAL / DIGITAL MEDIA HOW THESE NEW MEDIUMS CAN MAXIMIZE
More informationAccenture CAS: Support and Maintenance Making a difference
Accenture CAS: Support and Maintenance Making a difference On your side Return on investment. These three words go right to the heart of our support and maintenance services. We know that as your horizons
More informationAccenture Broadcast Services innovative design translates Accenture s video infrastructure into a global broadcast communications capability
Accenture Broadcast Services innovative design translates Accenture s video infrastructure into a global broadcast communications capability Client profile Accenture is an organization that pushes the
More informationTHE COMMUNITY MANAGER PROGRAMME BROCHURE
digital mums THE COMMUNITY MANAGER PROGRAMME BROCHURE About Digital Mums Digital Mums are a new kind of social media solution. We take the natural talents and skills of mothers, add some innovative social
More informationCollections and Client Recovery: An Evolutionary Approach
Collections and Client Recovery: An Evolutionary Approach Global economic growth has been limited since 2008. The combination of high unemployment rates along with high levels of government debt and overall
More informationGrow Your Business With Digital Marketing
Grow Your Business With Digital Marketing The Team Jeff Gordon Creative Director + Agency Principal Kim Gordon Account Director + Digital Strategist Jim Braunschweig Business Development + Social Strategist
More informationHow to Attract More Customers Using the. Power of Online Marketing
How to Attract More Customers Using the Power of Online Marketing Introduction: Businesses of all types and scopes are just starting to become aware of what a small percentage of early adopters already
More informationATTENTION GENERATION NEXT!
ATTENTION GENERATION NEXT! ISSUE 3 OUT OF 3 BEATING THE ATTENTION DEFICIT FOR YOUNG AUDIENCES Thought Piece 2015 WHEN WE THINK ABOUT WHAT IT S LIKE TO BE YOUNG, WE NATURALLY THINK BACK TO OUR OWN CHILDHOOD;
More informationIFF SOCIAL MEDIA GUIDE
IFF SOCIAL MEDIA GUIDE 2014 INTERNATIONAL Table of content Social Media in short:...2 Basic Social Media Guidelines...2 Social Media Use Policy in short...3 The Golden Rules of Social Marketing (Marketo)...4
More informationSocial Media Marketing for Small Business Success
The Basics of Social Media Social Media Marketing for Small Business Success Social Media Revolution Constant Contact 2014 #ctctsocial @constantcontact http://youtu.be/0euel3n7fds 2 YOUR PHOTO HERE Catrine
More informationWSI White Paper. Prepared by: Francois Muscat Search Engine Optimization Expert, WSI
Make Sure Your Company is Visible on Google with Search Engine Optimization Your Guide to Lead Generation in Tough Economic Times WSI White Paper Prepared by: Francois Muscat Search Engine Optimization
More informationWEBSITE DEVELOPMENT MARKETING SERVICES ADVERTISING SERVICES GRAPHIC DESIGN
WEBSITE DEVELOPMENT MARKETING SERVICES ADVERTISING SERVICES GRAPHIC DESIGN Packages & Rates HOW CAN WE HELP YOU TODAY? Congratulations, you are taking a big step! Please use this guide to determine what
More informationWhy digital marketing?
Why digital marketing? Online marketing isn t a fad, and it s not new. If your business doesn t have an online presence, you are already behind your competitors and missing out on literally millions of
More informationHow local media companies implement native ad strategies
How local media companies implement native ad strategies Wendy Mays, Hall Communications Jay Small, President Informed Interactive Katie Wilson, (formerly) QCT Media Group Copyright 2014 Content That Works,
More informationClosing the Gap How Tech-Savvy Advisors Can Regain Investor Trust
Closing the Gap How Tech-Savvy Advisors Can Regain Investor Trust Page 2 How Tech-Savvy Advisors Can Regain Investor Trust How Tech-Savvy Advisors Can Regain Investor Trust Accenture recently released
More informationIntroduction to Social Media Marketing. Using social media to promote your events.
Introduction to Social Media Marketing Using social media to promote your events. What is Social Media Marketing? Social media marketing is the process of gaining awareness, driving traffic and engaging
More informationTop 5. Digital Marketing Services for Local Businesses
Top 5 Digital Marketing Services for Local Businesses Lead generation, search engine optimization and transparent analytics - trying to understand these things is enough to make your head spin.? into How
More informationTop 4 Ways Social Media is Helping to Reshape Marketing
Top 4 Ways Social Media is Helping to Reshape Marketing How implementing social media into your business strategy can position your brand for the better Inside, you ll find information on: The ever-changing
More informationThe Top 5 Hottest Medical Trends For 2014
TOP 5 MARKETING TRENDS WITH MARKETING TRENDS CHANGING RAPIDLY, it s imperative that today s healthcare marketers remain ready to adapt. Recently, Healthcare Data Solutions surveyed over 1 million Physicians
More information2013 Interactive Marketing Strategy
1 Interactive & Digital Marketing Start and facilitate conversations and interaction in the digital realm Enhance and support public relations and media efforts Broadcast value-added use for great content
More informationSocial Media Creating an Approach That Will Bring You More Business
2016 National Congress & Expo For Manufactured and Modular Housing Social Media Creating an Approach That Will Bring You More Business Sponsored by: Presented by: Beth Monicatti-Blank All Season Communications
More informationTexas System of Care Social Marketing Plan
Attachment B Texas System of Care Social Marketing Plan Overview Texas made an early commitment to the system of care approach and has made steady progress over the past 15 years. In the communities where
More informationOnline Marketing Strategies
Online Marketing Strategies SHOOT2SELL PHOTOGRAPHY D/FW: 214.272.3200 SA / AUSTIN: 210.200.8984 CONTACT@SHOOT2SELL.NET WWW.SHOOT2SELL.NET Essentials Mobile-Friendly Website Professional Design Professional
More informationNew Channels Create New Growth Opportunities for Insurers. North American Insurance Distribution Survey Findings
New Channels Create New Growth Opportunities for Insurers North American Insurance Distribution Survey Findings Introduction After a period marked by disruption of the financial systems and heightened
More informationSocial Media Marketing Strategies
Social Media marketing.ca.uky.edu LISTEN FIRST and visit your wall or feed and begin to build a list of people you want to follow. and research who is talking about the organization, county, events, people.
More informationwww.afrmortgage.com 1-800-316-9508
Intro To AFR www.afrmortgage.com Loan Status System Weekly Realtor Rates Custom Videos Realtor Resource Center www.afrmortgage.com 1-800-316-9508 American Financial Resources, Inc. has been in business
More informationBrand Journalism, Making your Mark
Brand Journalism, Making your Mark Constance Aguilar @ConnieAguilar Connie Anderson @ConnieaPR What is Brand Journalism? Brand Journalism is a way to record what happens or has happened to a brand and
More informationEDGE Listing Pro Agent Marketing Offered by Guild Mortgage
www.edgelistingpro.com EDGE Listing Pro Agent Marketing Offered by Guild Mortgage Subject to change at any time. All marketing shared between Real Estate Companies and Guild Mortgage must comply with RESPA
More informationSocial Media for Business or Social Network. Marketing TM. Presented by Nancy Sanders, MBA, Business Analyst Small Business Development Center
Social Media for Business or Social Network 2011 Three Dog Marketing Marketing TM Presented by Nancy Sanders, MBA, Business Analyst Small Business Development Center SOCIAL NETWORK MARKETING TM Facebook
More information#umea2014 Digital Strategy
#umea2014 Digital Strategy Digital Personality Tone of Umeå 2014 Personality The communication should feel alive, inspiring, playful and current. Social media is one of the forces helping the culture to
More informationVideo Marketing in Real Estate
Video Marketing in Real Estate Old school methods make way for a more visual age The largest, most effective and most viral means for real estate agents and brokers to put their businesses online is through
More informationSocial Media Case Study: A Look at API s Vote 4 Energy Campaign
Social Media Case Study: A Look at API s Vote 4 Energy Campaign Objective: The objective of The American Petroleum Institute s Vote 4 Energy Campaign is to bring energy to the forefront of the 2012 Election
More informationHow Companies Are Building Their Brands with Video
How Companies Are Building Their Brands with Video By Todd Johnson Your company spends time and money to develop a unique brand that will resonate in the minds of your customers. The brand is more than
More informationHere are our Brand Optimization Packages designed to help your business succeed further.
Brand Optimization Here are our Brand Optimization Packages designed to help your business succeed further. Gain access to advanced services and technology to expand your brand: Advanced Data-driven Marketing
More informationSocial Media Marketing for Local Businesses
Social Media Marketing for Local Businesses The average number of hours a U.S. consumer spends on social media per week. - PQ Media, 2013 Social is the Norm A lot has changed in the 10 years since Facebook
More informationYou are the average of the five people you spend the most time with.' Jim Rohn on the power of influencers. CoreyQuinn.com 2
You are the average of the five people you spend the most time with.' Jim Rohn on the power of influencers CoreyQuinn.com 2 In This Guide, You ll Learn: ü What An Influencer Is ü What Influencer Marketing
More informationKnowing the customer: this time it s personal. How analytics can help banks achieve superior CRM, secure growth and drive high performance
Knowing the customer: this time it s personal How analytics can help banks achieve superior CRM, secure growth and drive high performance Table of Contents Introduction How advanced analytics changes customer
More informationYour guide to using new media
Your guide to using new media A comprehensive guide for the charity and voluntary sector with tips on how to make the most of new, low cost communication tools such as social media and email marketing.
More informationEm@il Marketing integration and automation tactics that lift conversions and boost ROI.
Em@il Marketing integration and automation tactics that lift conversions and boost ROI. How to successfully incorporate social, video, remarketing and marketing automation into your Email Marketing strategy.
More informationDigital Marketing in Travel: 2016 TREND REPORT
20 16 Digital Marketing in Travel: 2016 TREND REPORT WHAT S INSIDE The trends you should be watching in 2016 Welcome to our annual digital marketing trends report. We ve analysed and distilled a multitude
More informationYour Social Media Starter Kit For Content Marketing
Your Social Media Starter Kit For Content Marketing L et s assume you ve created a white paper or some other form of content. Doing so involves research, writing, editing, rewriting and design. The cost
More information5 KEYS TO CREATING AWESOME CONTENT FOR SOCIAL CAMPAIGNS
5 KEYS TO CREATING AWESOME CONTENT FOR SOCIAL CAMPAIGNS PRESENTED BY Satisfying the consumer s need for useful content requires an authentic, organic, and dedicated voice that leverages the reputations
More informationSocial Marketing & Reputation Management
Social Marketing & Reputation Management > TOUCH POINTS 1. 2. 3. Customer Behavior General Facts and Trends Value of each Platform & Opportunities > WHERE DO YOU BEGIN? > GET REAL ABOUT SOCIAL MEDIA Social
More informationRequest for Proposals Marketing, Communications, and Website Management, Social Media
Marketing, Communications, and Website Management, Social Media Proposal Submittal Deadline: May 15, 2015 Introduction In 2011, the City of Arroyo Grande formed a Tourism Business Improvement District
More informationUK Patients with Chronic Conditions Believe the Ability to Access Electronic Medical Records Outweighs Concern of Privacy Invasion
Insight Driven Health UK Patients with Chronic Conditions Believe the Ability to Access Electronic Medical Records Outweighs Concern of Privacy Invasion Accenture s research shows patients with chronic
More informationSocial Media Statement
Social Media Statement Social media is changing the way our society interacts and engages in conversation and dialogue. It has become an important and influential communication channel for the University.
More informationTip Sheet. Keep in mind we are not a law firm and this is not legal advice. All advertising should be reviewed by an attorney prior to distribution.
Mortgage Acts and Practices Act (MAP) Advertising Rule (Regulation N) Tip Sheet Keep in mind we are not a law firm and this is not legal advice. All advertising should be reviewed by an attorney prior
More informationWealth and Asset Management Services. Accenture Health and Wealth Visualization Tool
Wealth and Asset Management Services Accenture Health and Wealth Visualization Tool Accenture Wealth and Asset Management Services Part of our capital markets industry group, Accenture s Wealth and Asset
More informationEmpowering Agents to Employ Digital as a Competitive Weapon
Empowering Agents to Employ Digital as a Competitive Weapon 2 Empowering Agents to Employ Digital as a Competitive Weapon For most personal lines insurers, agents bring a hands-on advisory role that can
More information25 ways to boost your social media recruitment campaign: a hiring manager s guide
25 ways to boost your social media recruitment campaign: a hiring manager s guide #Hiring #Jobs Let s get started People buy from people Go where your customers (or in this case, candidates) are Re-visit
More informationLevel 3 Diploma in Social Media for Business - 7513
Objectives By the end of this - City and Guilds flagship professional social media qualification - you will have a professional level, practical and theoretical knowledge of the use of social media for
More informationDivision of Communications Strategic Plan
February 20, 2013 Division of Communications Strategic Plan The Division of Communications is team of talented, dedicated communications professionals who work to tell the story of Eastern Michigan University.
More informationSocial Media Guidelines
Anchorage School District Social Media Guidelines Social media includes the various online technology tools that enable people to communicate easily over the Internet to share information and resources.
More informationExperience Styling Professionals
ESP Meet the Experience Styling Professionals Katrina Klier Managing Director, Accenture Find out about Accenture: www.accenture.com or @Accenture or on LinkedIn Find out about me: or LinkedIn Blog and
More informationWealth and Asset Management Services l Point of View. The Greater Wealth Transfer Capitalizing on the Intergenerational Shift in Wealth
Wealth and Asset Management Services l Point of View The Greater Wealth Transfer Capitalizing on the Intergenerational Shift in Wealth While the Great Transfer from the Greatest Generation to the Baby
More informationCASE STUDY: Grand Old Day 2011
CASE STUDY: Grand Old Day 2011 This year, SMCpros a Social Media agency, sponsored the Social Media initiative behind 2011 Grand Old Day the largest one day festival in the Midwest. SMCpros developed a
More informationDO YOU YOU HAVE THE. Our experts can get you there REPUTATION MANAGEMENT
DO YOU YOU HAVE THE Our experts can get you there SEARCH ENGINE OPTIMIZATION SEARCH ENGINE REPUTATION MANAGEMENT EMAIL SOCIAL MEDIA WEBSITE DESIGN Rise to the top of search engine results! We ll help you
More informationFacebook Management BENEFITS OF SOCIAL MEDIA MANAGEMENT
Digital Strategy Facebook Management BENEFITS OF SOCIAL MEDIA MANAGEMENT r Targeted advertising r New customer acquisition r Branding r Customer engagement r Reputation management r Controlled customer
More informationSocial Media. College of Architecture, Planning & Landscape Architecture
Social Media College of Architecture, Planning & Landscape Architecture Why Measure our Social Media Platforms? By maintaining a record of interaction on our Facebook and Twitter accounts, we can observe
More informationCloud-based architectures help Discovery Networks International plan for growth and changing business needs
Cloud-based architectures help Discovery Networks International plan for growth and changing business needs Discovery Networks International (DNI) wanted a more scalable, flexible and cost effective hosting
More information