The Future of Industry Accreditation: Disrupting the Profession Round Table

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1 Monday 10 August 2015, 12 noon to 2.30pm CA ANZ Head Office, 33 Erskine Street, Sydney PROGRAM 11:45 Registration 12:00 Welcome, Professor James Guthrie FCA, CA ANZ (Chair) 12:10 Disrupting Innovation in Education, Martin Bean CBE, Vice-Chancellor & President, RMIT University 12:25 The Future of Business School Credentials in a Competitive Market, Professor David Gallagher, CEO, Centre for International Finance and Regulation 12:40 Q&A and discussion 1:00 Lunch is served 1:15 How much do education credentials matter to employers?, Mr Wes Sonnenreich, CEO and Founder (intersective) 1:30 Uberisation and Professional Accreditation, A/ Professor Mark Freeman, Director of Accreditation, University of Sydney Business School 1:45 Q&A and panel discussion 2:25 Final comments, Dr Sharon Winocur, Executive Director, B/HERT 2:30 Close B/HERT s round table program is a forum for dialogue and engagement between universities, business, and government and community partners to promote effective and productive working relationships between the sectors. This round table event, The Future of Industry Accreditation: Disrupting the Profession, deals with the impact on accreditation in professional areas, in particular in accountancy, as tertiary education pathways expand to offer greater choice for learners. Free public access to online courses has challenged the traditional university operating model, allowing outside organisations to be able to become licensed providers of educational services and professional qualifications which are available to students everywhere. The purpose of the round table is to: offer new potential models for professional accreditation bodies; solicit informed perspectives from business and university sectors on new models; consider practical future scenarios for the profession. 1

2 An Introduction Just as online learning is becoming more mainstream in the tertiary sector, business and industry is also showing greater interest in globalisation and technology impacting professional development, employee training, recruitment and even public relations strategy. MOOC provider Coursera, for example, recently announced a professional development category for education. Udemy is both a platform and a marketplace where businesses can access a suite of over 1,000 targeted training courses, create custom learning portals for corporate training and build their own online courses. Coursolve is an initiative that connects MOOCs with organisations to empower participants to solve real-world problems. According to the founders, the model appears to be delivering better experiences and career opportunities for students, with companies and participants staying engaged with one another long after course completion. The launch of the IMF Online Economics Learning for a Global Classroom is relevant to an organisation such as CA ANZ because of the size and scope of their training program. In partnering with edx, the IMF is able to transform their training courses in economics and finance for officials in 188 countries. The modules are a mixture of online podcasts and workshops supplemented by face-to-face sessions. Participants download datasets and crunch the numbers themselves to ensure they have understood the macroeconomic concepts and can use the tools. Understanding is tested more frequently and systematically than would be possible in a classroom setting. The feedback has been positive with participants using the courses to refresh their memory, with the online information serving as a virtual coach. Free public access to online courses has challenged the traditional university operating model which allowed them to be the gatekeepers for the professions because of their monopoly on the granting of qualifications. Now non-university organisations may be able to become licensed providers with the potential to engage with a wider reach of students through online access. This has profound implications for professional accreditation bodies. The round table will address: university developments in online learning; business needs and preferences; opportunities available to professional bodies; the feasibility of continuing status quo; the feasibility of micro-credentialing badges. 2

3 Chair and Speakers As Head of Academic Relations at Chartered Accountants Australia and New Zealand, James Guthrie engages with accounting academics and stakeholders in Australia and New Zealand higher education system and provides thought leadership to benefit the wider accounting profession. He is a Fellow Chartered Accountant and has more than 35 years experience in accounting education. He is an honorary professor at the University of Sydney, a Professor at Macquarie University and Bologna University in Italy. He has previously held roles at the Macquarie Graduate School of Management and the University of New South Wales, and was the Chair of Discipline of Accounting at the University of Sydney. James Guthrie FCA Head of Academic Relations, CA ANZ Martin Bean CBE Vice-Chancellor & President, RMIT Martin Bean CBE was appointed as Vice-Chancellor and President of RMIT in January He previously held the positions of Vice-Chancellor of The Open University, the UK s largest academic institution and a global leader in the provision of flexible learning, General Manager of Microsoft s Worldwide Education Products Group and various executive leadership roles at Novell and other companies integrating technology and learning systems. In 2012, Martin launched FutureLearn, the UK s first at-scale provider of Massive Open Online Courses, and in 2014 he was named one of the UK Prime Minister s Business Ambassadors. He has won numerous awards in the US and UK for his contribution to education and was awarded a Commander of the Order of the British Empire (CBE) in the 2015 United Kingdom New Year s Honours list, for services to higher education. Awarded an Honorary Doctor of Laws from the University of London in 2013, Martin has a Bachelor of Education degree from the University of Technology, Sydney. 3

4 Speakers Professor David Gallagher CEO, Centre for International Finance and Regulation David Gallagher was appointed Chief Executive Officer of CIFR and Professor in the UNSW Australia, Business School in April David previously held senior academic appointments at the Macquarie Graduate School of Management, The University of Texas at Austin, and the University of Technology Sydney, and served as a visiting scholar with the Investment Company Institute in Washington DC. David s research interests and expertise are in the fields of investment management and capital markets. His research has led to industry and academic awards, together with competitively awarded research grants. He is well known in industry, and has undertaken research and consulting work for numerous organisations within the financial industry. He is a Research Director at the Capital Markets CRC Limited, an Editor of Accounting and Finance and serves on the advisory board of MARQ Services Pty Limited. David was awarded a PhD in Finance from The University of Sydney Business School. Wes Sonnenreich, CEO of intersective, has over 15 years of experience leading entrepreneurial companies and intrapreneur projects. His passion is for improving the way in which people learn. He believes great innovators can be made with great education. Prior to founding intersective, Wes was national director of Deloitte s Innovation program and GM of Science and Technology at Sirius Minerals. A serial intra/entrepreneur, he has founded and led several other Information Technology and Consulting companies in Boston and New York. Wes is a graduate of M.I.T and of Harvard Business School s executive MBA program and is a widely published author, university lecturer and corporate speaker. Wes Sonnenreich, CEO, intersective 4

5 Speakers Mark Freeman has been active leading and promoting student-centred learning and innovation within business higher education and professional practice for nearly thirty years. Currently Mark provides University of Sydney Business School leadership through his role as Director of Accreditation. Prior roles included Director, Centre to Advance Learning in Economics and Business and Associate Dean (Learning and Teaching). Mark held various academic positions in finance and work-based learning at the University of Technology Sydney, as senior learning consultant with the Institute of Chartered Accountants in Australia and as an accountant and financial analyst with CSR Limited. Mark has received multiple awards for excellence in teaching from University of Technology Sydney, the accounting and educational technology professions, peak body Business /Higher Education Round Table and the Australian government - most recently the AFAANZ 2013 Outstanding Contribution to Accounting and Finance Education Award. His research and innovation now primarily relate to learning and assessment, including benchmarking, to ensure graduates develop and achieve the appropriate capabilities. A/ Professor Mark Freeman, Director of Accreditation, University of Sydney Business School Sharon Winocur, Executive Director, B/HERT Sharon Winocur joined B/HERT in August 2008 after previously having held senior executive positions in the Victorian and Queensland Public Service following a successful university career as both an academic and an administrator. Following an academic career in psychology, Sharon established the first Office of Equal Opportunity and UQ-Link at the University of Queensland. UQ-Link, a specialist program for academically able students from low SES backgrounds who demonstrated great potential is still operating over 20 years later. Sharon joined the Queensland Public Service in 1991 and the Victorian Public Service in During her public service career, she held various senior executive positions including Director of Equity, Human Resources and Industrial Relations. Sharon also maintained active research programs during this time through the ARC Linkage and Discovery grants programs. 5

6 Participants ORGANISATION NAME POSITION Australian National University, College of Professor Shirley Leitch Dean Business and Economics Australian Dental Council Limited Mr Michael Carpenter Director, Accreditation B/HERT Dr Sharon Winocur Executive Director Centre for International Finance and Regulation Professor David Gallagher Chartered Accountants Australia and New Mr Jason Dale Head of Education Zealand Chartered Accountants Australia and New Professor James Guthrie FCA Head of Academic Relations Zealand CPA Australia Ms Mary Clarke Head - Education Policy CQ University, School of Business and Law Professor Indra Abeysekera Professor of Accounting and Finance James Cook University, College of Business, Law and Governance James Cook University, College of Business, Law and Governance Deakin University, School of Accounting, Economics and Finance Professor David Low Dr Sue Ciccotosto Professor Kim Watty CEO Dean Head of Accounting Chair, CPA Australia s Program Quality and Assurance Committee Engineers Australia Dr Brent Jackson Executive General Manager- Public Affairs and Marketing intersective Mr Wes Sonnenreich CEO and Founder Kaplan Australia Mr Rob Regan Managing Director Kaplan Australia and New Zealand Macquarie University, Department of Accounting and Corporate Governance Mr Nicholas McGuigan Senior Lecturer Pricewaterhouse Coopers Ms Debra Eckersley Partner Professional Standards Councils Dr Deen Sanders CEO RMIT University Mr Martin Bean CBE Vice-Chancellor and President RMIT University, College of Business Professor Garry Carnegie Head, School of Accounting RMIT University, College of Business A/Professor Shona Leitch Director, Undergraduate Programs QUT Business School Professor Peter Green Head, School of Accountancy The University of Melbourne, Faculty of Business and Economics The University of Notre Dame, School of Business University of New South Wales, School of Accounting A/ Professor Matt Pinnuck Deputy Head, Department of Accounting Mr Phillip Cenere FAIN Associate Dean A/ Professor Malcolm Miller Postgraduate Program Director and Associate Head of School University of South Australia Professor Bruce King Emeritus Professor University of Sydney Business School A/ Professor Mark Freeman CA Director of Accreditation University of Western Sydney Mr Derek Gleeson Director, Academic Programs University of Western Sydney Mr Peter Humphreys Academic Course Advisor UTS Business School Professor Peter Wells Professor, Head of Accounting Discipline Group UTS Business School Professor Jenny Edwards Professor of Information Technology, Australian Learning and Teaching Fellow Westpac Group Mr Ross Johnston Head of Finance Transformation

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Summary Notes - The Future of Industry Accreditation: Disrupting the Profession

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