Financial Services. Market Intro

Transcription

1 Financial Services Market Intro

2 Agenda Presenting Exceda Market trends Value proposition: Akamai s Aqua Ion Mobile and Kona Security Rackspace s Hybrid Cloud Solutions Why Exceda

3 Exceda Company Profile Exceda is a leading cloud solution reseller in the Americas, integrating solutions from players such as Akamai and Rackspace, present in 7 Exceda is specialized in high-touch pre and post sales support, and integration work for the entire portfolio of services countries (Brazil, USA, Mexico, Chile, Argentina, Peru and Colombia) Currently Akamai s fourth largest reseller globally and capable partner with over than 24/7 Multi-lingual support, the only Akamai Professional Services certified company in the Americas 150 customers in all major enterprise verticals; including Finance, e-commerce, Manufacturing, Pharmaceutical, and Digital Media

4 Integrating Akamai and Rackspace technologies Akamai is the leading cloud platform for helping enterprises provide secure, highperforming user experiences. Over 125,000 servers in 77 countries. 30% of the global internet traffic. Over 4,000 clients. Rackspace delivers enterprise-class hybrid cloud infrastructures to businesses of all sizes and kinds around the world. Started in 1998 and currently hosts more than 205,000 customers worldwide. The Rackspace Hybrid Cloud is powered by OpenStack and backed by Fanatical Support.

5 Exceda s and Akamai s Presence at Financial Institutions All top 3 private banks of Latin America Brazilian stock exchange (4 th biggest in the world) 2 of Brazil s top 5 online brokers 2 biggest payment providers in Brazil 7 of the world s top 10 banks 8 of world s top 10 asset managers 10 of top 10 prop/casualty carriers 5 of top 10 life insurance carriers 3 of world s top 5 stock exchanges 8 of US top 10 online brokers Most of top payment/credit card providers

6 User expectations are constantly increasing Average time expected to full load a website % of the users that expect a website to load within 3 seconds secs 83% 89% < 2 secs 4 secs 59% Desktop Tablet Mobile Source:: Forrester Research

7 and moving towards mobile Fixed vs Mobile internet users worldwide (x MM) Over than different mobile devices accessing Facebook everyday Desktops + Laptops Smartphones + Tablets Source:: Forrester Research and Facebook

8 Keynote Benchmark: Fin Services Mobile Response Average (Index) Top 15 US Fin Services Sites 11.3 Seconds to load Range Top 15 US Fin Services Sites Best 3.9 Worst 29.0 Seconds to load Report: April 21, Source:, Aberdeen Group

9 Cyber attacks are affecting all segments Cyber attack targets (2012) Government: 9% Financial: 19% OS Commanding 1% Insufficient Authentication 1% Malware 1% DNS Hijacking 1% Abuse of Functionality 1% Content Spoofing 1% Resource Location 1% Baking Trojan 1% Stolen Credentials 1% Unknown 10% DoS 32% M&E: 22% High Tech: 14% Misconfiguration 3% Known Vulnerability 4% Cyber Attacks Process Automation 4% Ecommerce: 36% Fonte: Akamai State of the Internet 4% Cross-Site Forgery (CSRF) Brute Force 4% SQL Injection 4% Cross-Site Scriptin (XSS) 9%

10 Major DDoS Attacks Against Since September of top credit card issuers/associations 3 large insurance/asset management firms At least two credit unions Two large brokerage firms A large student loan organization A number of large global/european banks/insurance co. And 30 of the top 50 US banks

11 Optimizing the Mobile Experience from End-to-End First Mile Middle Mile Last Mile GGS N Customer Infrastructure First Mile Optimizations Short distance to nearest Akamai Server Persistent TCP connections Connection pooling Akamai Intelligent Platform Middle Mile Optimizations SureRoute Persistent TCP connections Connection pooling TCP Window optimization Compression Mobile Network Operator Last Mile Optimizations Mobile Network Map Akamai Mobile Protocol Mobile Detection & Redirect Adaptive Image Compression Mobile Front-End Optimization Device Characterization

12 Front-end Optimization evolution DSA & Caching Shrink Waterfall -Make each bar shorter -Do not change flow DSA FEO overhauls waterfall -Moves/deletes/shrinks bars -Move content past blue line -Aims to improve overall UX FEO 4 secs 2 secs 1 secs

13 Rackspace Hybrid Cloud Solutions

14 Rackspace Hybrid Cloud Solutions

15 Financial Institution Case Studies Rabobank 4-stage transaction service reduced the time from 14.3 s to 7.3 s; 100% proven availability of application Standard Chartered Bank Website 500% faster; Transaction services saw a 100% increase in speed; As a result of the increased speed, the number of transactions on the Internet grew 20%. Bank of America Transaction service with several stages saw a reduction in time from 34 s o 6 s; Performance in Asia increased 900%, and in Europe 200%; Percentage of transactions completed in 21 s jumped from 18% to 99%; Reduction in data center costs of over 38%. Banif Online Broker (Brazil) Transaction Service 40% faster; Availability went from 98.5 to 99.9%.

16 Why Exceda Increase Revenue Improve customer acquisition Increase transactions Quickly roll out online services to new markets Improve SEO rankings Strengthen Security Maintain performance, and availability: DDoS protection Data breach prevention Improve visibility into attack characteristics and defenses Improve User Experience Reduce Costs Improve performance to remote user locations (or with FEO to all locations) Accelerate mobile performance Accelerate rich media/video Improve customer satisfaction Data center consolidation Data center offload Increase adoption of a low cost channel Automate mobile/web optimization for device type/browser/connection quality

17 Thank You! To learn more: