Geoffrey M. Kistruck, PhD. 736 Fisher Hall
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1 GLOBAL ENVIRONMENT OF BUSINESS MBA Credits (Required) Fisher College of Business Spring Quarter, 2011 Gerlach Hall, Rm. 365 M/W: 8:30 am 10:18 am; 10:30 am 12:18 pm Professor: Office hours: Geoffrey M. Kistruck, PhD. 736 Fisher Hall kistruck_1@fisher.osu.edu M: 2:30 pm 4:00 pm, or by appointment COURSE DESCRITPION & OBJECTIVES: The purpose of this course is to provide students with a comprehensive understanding of the political, economic, social, and technological forces shaping today s global business environment. Multinational corporations are increasingly exposed to greater risks associated with currency fluctuations, trade embargoes, and consumer boycotts. Similarly, domestic businesses must be increasingly aware of competitive threats related to new technologies or cheaper subsidized products arising from foreign entrants. Thus, globalization is a pervasive phenomenon that requires the attention of both foreign and local businesses alike. The macro environment within which businesses operate is often beyond the direct control of managers. However, that does not mean that managers are unable to influence and change the degree to which such forces positively or negatively impact the performance of their organizations. Thus, through a series of background readings, case discussions, and expert speakers, we will attempt to not only develop a greater student awareness of the global business environment, but also to develop skills for mitigating or exploiting the resulting risks and opportunities that are presented. The course content and sequencing will focus primarily on the four PEST forces; Political: free trade vs. protectionism, tax & FDI policies, trade agreements & disputes, privatization vs. nationalization, political risk, corruption, Economic: macroeconomic policy, national growth rates, currency fluctuations, interest rates, hyperinflation, recessions Social: fair trade, worker rights, employee ethics, global warming Technological: intellectual property, communications technology in emerging markets
2 COURSE MATERIALS: The required readings materials for the course are as follows; 1. Course Reading Pack available for purchase at XanEdu Publishing ( You can either access the digital versions of the articles or arrange for a printed copy. 2. Pietra Rivoli, The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power and Politics of World Trade (Hoboken, NJ: John Wiley & Sons, 2009) 3. Weekly subscription to The Economist for the duration of the course. Can register online for minimum 12 weeks for $19.95 at; Enter Faculty ID #5364 for special subscription rate. Optional Reading Materials; 1. Moss, David, A Concise Guide To Macro Economics: What Managers, Executives, and Students Need to Know (Boston, MA: Harvard Business School Press, 2007) GRADING: Grades will be based on the following criteria: Participation: 20% Weekly Quizzes 20% Midterm Exam 25% Group Project 35% Total: 100% Requests to discuss assignment grades will only be accommodated for up to one week from the date on which the grade is issued. A. Weekly Quizzes (20%.) Students will be expected to skim each new weekly issue of The Economist throughout the duration of the course, and be prepared to answer a series of short answer questions at the beginning of the Wednesday morning s class. There will be a total of 7 quizzes over
3 the 10 week period (no quiz the week of the midterm exam or final two weeks of presentations), and the average of the best 6 quiz scores will be used to calculate the student s final grade. B. Participation (20%) Participation is a key component of any course, but particularly in situations where the format is primarily case based. Thus, students will be expected to come to class having read all the assigned reading materials, and ready to discuss the assignment questions and key points of the case. THERE WILL BE COLD-CALLING OF STUDENTS. Participation will be graded much more on quality than quantity. Simple attendance is insufficient to warrant a good participation grade. Two student graders will also be assigned to track participation for each class. C. Midterm Exam (25%) At the mid-term point of the course, students will be required to write an in-class casebased exam. Students will be expected to identify the key issues in the case, understand and forecast the most salient political and economic forces, and recommend actions to be taken on the part of the focal organization. D. Group Project (35%) Students will be asked to form groups of 7-8 individuals prior to the end of the first class session. The overall project task involves tracing the history of a designated product all the way back to its point of origin. Specifically, the groups are assigned with identifying the different businesses involved in the product supply chain (raw material sourcing, production, assembly, distribution, etc.). Students should use the method employed in The Travels of a T-Shirt in the Global Economy as a general template. However, the specific questions to be addressed should reflect the more specific content of the course. For instance, students should not only try to identify who made the product and where the product was made, but more importantly why it was made in one location as opposed to alternative countries. What political, economic, social and technological forces played a role in determining why or how that product was assembled in that particular country? What role did exchange rates, trade barriers, consumer advocacy, or intellectual property threats play in determining where the product comes from? What environmental challenges are the different businesses involved in the production chain dealing with in today s global environment? Answering these questions will undoubtedly require a fair degree of research and contact with the separate businesses involved within the supply chain so I strongly suggest you begin working on the project early in the quarter and delegate tasks amongst your group members in an efficient manner.
4 Students will be expected to hand in a written report of a maximum 40 pages in length outlining their findings. Additionally, each group will be required to conduct a 20 minute presentation during one of the final two sessions of the quarter. The grading breakdown; Written Report: 25% Presentation: 10% Each group member will also be asked to conduct a confidential assessment of their own contribution as well as the contributions of each of their other group members. These assessments may be used to modify the individual member grades where obvious differences in effort and participation amongst group members exist. I also strongly suggest each group takes extra care to ensure no violations of plagiarism exist within their written reports (see Academic Misconduct section below). DISABILITY SERVICES Any student who feels s/he may need an accommodation based on the impact of a disability should contact me privately to discuss your specific needs. Please contact the Office for Disability Services at in room 150 Pomerene Hall to coordinate reasonable accommodations for students with documented disabilities. ACADEMIC MISCONDUCT Academic integrity is essential to maintaining an environment that fosters excellence in teaching, research, and other educational and scholarly activities. Thus, The Ohio State University and the Committee on Academic Misconduct (COAM) expect that all students have read and understand the University s Code of Student Conduct, and that all students will complete all academic and scholarly assignments with fairness and honesty. Students must recognize that failure to follow the rules and guidelines established in the University s Code of Student Conduct and this syllabus may constitute Academic Misconduct. The Ohio State University s Code of Student Conduct (Section ) defines academic misconduct as: Any activity that tends to compromise the academic integrity of the University, or subvert the educational process. Examples of academic misconduct include (but are not limited to) plagiarism, collusion (unauthorized collaboration), copying the work of another student, and possession of unauthorized materials during an examination. Ignorance of the University s Code of Student Conduct is never considered an excuse for academic misconduct, so I recommend that you review the Code of Student Conduct and, specifically, the sections dealing with academic misconduct. If I suspect that a student has committed academic misconduct in this course, I am obligated by University Rules to report my suspicions to the Committee on Academic Misconduct. If COAM determines that you have violated the University s Code of Student Conduct (i.e., committed academic misconduct), the sanctions for the misconduct
5 could include a failing grade in this course and suspension or dismissal from the University. If you have any questions about the above policy or what constitutes academic misconduct in this course, please contact me. CLASS SCHEDULE DATE TOPIC READINGS Introduction & Theoretical Background Mar 28 Introduction, Opening Discussion, and Project Selection The Travels of a T-Shirt in the Global Economy (skim only) The Political Environment March 30 Trade Policy & Comparative Advantage READING: Free Trade vs. Protectionism: The Great Corn-Laws Debate (HBS ) April 4 Navigating Privatization CASE: Mekong Corporation & The Viet Nam Motor Vehicle Industry (Ivey 9A96H002) April 6 Political Risk CASE: Dell s Dilemma in Brazil (Thunderbird A ) April 11 Corruption CASE: Enron and the Dabhol Power Company (Thunderbird A ) The Economic Environment April 13 Introduction to Macroeconomic s READING: Economics: An Introduction and Vocabulary (HBS ) April 18 Managing Currency Risk READING: A Global Manager s Guide to Currency Risk Assessment (ThunderbirdB ) April 20 Recessions CASE: Bank Vozrozhdeniye (Ivey 9A99M008) April 25 Hyperinflation CASE: Chauvco Resources (Ivey
6 9B01M014) April 27 INVITED SPEAKER May 2 MIDTERM EXAM The Social Environment May 4 Employee Rights CASE: John McCulloch United Beef Packers (Ivey 9B03C022) OPTIONAL READING: Professional Detachment: The Executioner of Paris (HLR: ) May 9 Fair Trade CASE: Planet Starbucks (Thunderbird A ) May 11 Climate Change READING: Competitive Advantage on a Warming Planet (HBS R0703F) The Technological Environment May 16 Intellectual Property CASE: Malaysia s Multimedia Development Corporation (Ivey 9A98G001) May 18 Technology Opportunities for Tapping BOP Markets READING: ITC s E-Choupal and profitable rural transformation (World Resources Institute What Works Case) May 23 INVITED SPEAKER May 25 Project Presentations May 30 NO CLASS (Memorial Day) Jun 1 Project Presentations
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