Marketing For Chiropractors. How Marketing Can Bring In More Clients And Boost Your Profits

Size: px
Start display at page:

Download "Email Marketing For Chiropractors. How Email Marketing Can Bring In More Clients And Boost Your Profits"

Transcription

1

2 Marketing For Chiropractors How Marketing Can Bring In More Clients And Boost Your Profits

3 Introduction Your existing clients will know exactly what you do and how regular visits to a chiropractor can improve their general health and well-being, but potential new clients may be totally confused. Some will have no idea how a chiropractor works, the range of treatments available and the health benefits which can result from helping our bodies heal themselves. Your potential clients may also be uncertain or even a little apprehensive about consulting a chiropractor...and this means you are missing out on potential business. Taking the time to talk to people and explain exactly what you do can generate new business but it can also be a very time-consuming process. RocketResponder allows you to give people the information they need, directly to their inboxes, so there is no need to constantly have to go over the same ground with each potential new client. This guide will explain how you can easily build up a list of subscribers who want to learn more about the treatments you offer and the benefits they can bring. With a list of subscribers, you can turn potential clients into paying customers and also encourage existing clients to use your services more often. RocketResponder also allows you to inform and educate, by sharing your knowledge and expertise with your subscribers. This will help you create long-term relationships with your clients and deepen the personal touch which is so important for encouraging lucrative repeat business. This guide will also give some examples of the types of s you could send so that you keep your clients happy and ensure that they get the information they require, without taking up too much of your precious time. RocketResponder has been specifically designed to be quick and easy to use so that you spend minimal time on marketing and maximum time with your clients.

4 What Is Marketing? marketing is simply sending messages to a group (or groups) of people, with their permission, in order to promote your business. Obtaining permission is surprisingly easy and you will soon find that there are many people out there - all potential new clients - who will want to hear from you. Why Should I Use Marketing? Because you are only targeting people who have expressly shown an interest in hearing your marketing message, you can use marketing to send out offers, promote your services, build awareness, educate, inform and help keep your business in the minds of your target audience. You can use marketing to achieve many objectives such as: bringing in more new clients attracting more visitors to your website increasing repeat business sending out a regular newsletter educating and informing people about the services you offer setting yourself apart from the competition building up trust with new clients and strengthening trust with existing clients decreasing costs of client acquisition and retention

5 Won t This Take Up Too Much Of My Time? We designed RocketResponder with busy professionals like you in mind. Our customers told us they wanted a quick, easy and efficient marketing tool that took up the minimum amount of their time and was virtually automatic in its operation. With that in mind, we built a system that would allow you to send out stunning looking s while being about as quick and easy to use as regular . RocketResponder also automates the process of ensuring that your subscriber list is always up-to-date so that people who no longer want to hear from you are automatically unsubscribed. Attracting New Clients Using marketing to attract new clients begins by simply asking for their address. If you have a website, then a great way of getting new subscribers is simply to ask visitors for their address. We do this ourselves every day with RocketResponder and we highly recommend that you do the same.

6 In our case we give people a free trial and that works very well for us. We don t recommend that you offer your services for free but you could: encourage people to sign up for your newsletter offer a reduced price introductory treatment provide a guide to the services you offer offer your Top Ten Tips on getting the most out of a chiropractor Those are just a small selection of ways you might tempt people to join your list of subscribers and you can probably think of many more. The idea is to provide some useful information that will be of interest to your potential new clients. One of the great things about RocketResponder is that you can create as many different subscriber lists as you want...all at no extra cost. This allows you to send out different s to potential clients, new clients, existing clients etc. so that your marketing messages are directly targeted to the people you want to reach.

7 Other Ways To Build A List Of Subscribers You can also add names to your list manually so, for example, you can ask people who phone or visit your office, for their addresses too. When you collect addresses offline in this way, RocketResponder makes it very easy for you to add them to your subscriber list. Simply click Add Subscriber, enter the subscriber s name and address and click save. RocketResponder will then automatically send your new subscriber an just to confirm they want to be on your list and that is all there is to it.

8 Why You Want Subscribers To Confirm Their Addresses It is a total waste of time to send marketing messages to people who are not interested in the services you offer. Asking people to confirm their interest is the best way to ensure that your s only go out to those people who really want to hear from you. This ensures that more of your s get opened, read and acted upon, because the people receiving them are the very group of people who are most likely to become your clients. The other main benefit of requiring people to confirm their interest, is that it ensures that you are totally compliant with anti spam regulations. Remember that you can only ever send marketing s to people who have given you permission to do so.

9 RocketResponder In Action marketing is a great way of building up trust between you and your clients. Trust is vital because people need to know that you understand their problems and are able to work with them to find the best solution to meet their individual needs. Get this right and not only will you get more business as the results of your own marketing efforts, but your new clients will often be outstanding marketers who freely recommend you to their friends, co-workers and family members. RocketResponder helps you grow your business by letting you focus on relationship building with everyone who expresses an interest in the services you offer. Simply by taking the time and effort to give people the information they really want, will go a long way towards separating you from the competition...and it is not nearly as time consuming as you may think. With RocketResponder, the vast majority of the process is automated so that you don t have to personally keep giving the same information to every new person who shows an interest in learning more about the treatments you offer.

10 Four Ways Marketing Can Boost Your Business (i) Series Once you have subscribers on your list you simply send them information they will find useful and informative. Typically you will write a series of s which go out to every new subscriber in the days, weeks or months after they sign up. (The exact time period is totally up to you.) You write this series of s once and RocketResponder ensures that each new subscriber then gets your s in the right order and over the time frame you selected. Even if you have many thousands of people join your list there is no more work to be done after the initial series is written. Example: Let s say you have a total of 2,000 subscribers on your list and you send each one the same series of five s after they sign up. The s may look like this: Day 1. Welcome. You send out a welcome the day the subscriber joins, thanking them for showing an interest in your business and pointing them to your website, social media links and contact details. Day 2. More about me. Talk about your skills and qualifications and explain why you love using your skills to improve the health and well-being of your clients.this personal touch shows that you really care about your clients and are committed to meeting their needs.

11 Day 5. Our Service. Introduce your business and explain what you do and who can benefit from using your services. You could point out your practice philosophies and techniques and explain how you make your clients feel comfortable and at ease. Day 12. Bust myths. It might be helpful to clear up some of the confusion about chiropractic treatments so that any fears people have are overcome. As well as talking about what you can help people with you could also explain some of the things you don t do. Day 15. Facts and figures. People love facts and figures. Use your expert knowledge to provide information that your clients would like to read. By using your expertise in this way, people will be more likely to follow your advice when you recommend treatments that will benefit them. The work required for this short introductory series of s is just 5 s but now everyone who expresses an interest in your business gets a very comprehensive introduction to your chiropractic business. This is a great start in a new relationship and goes a long way towards making an excellent first impression with your new clients. No matter many how many subscribers sign up to your list, there is no more work to be done on your part, everyone gets to hear from you and nobody is ever missed out. The only ongoing work needed is to update the s whenever there is a significant change, such as if you change your phone number or website URL or when you want to add or remove s from the list.

12 (ii) Broadcasts This is where RocketResponder really comes into its own. Our drag-and-drop templates make it easy for you to make custom-designed s which look really stunning. With the sequence we described above, then each new subscriber would be drip fed the s after they signed up. However with broadcasts you have the ability to send the same message to your entire list at the same time. This is a great way to share news such as: a weekly or monthly newsletter, exclusive offers or discounts for your subscribers, seasonal or special promotions, new treatments, important announcements, The list is virtually endless and these are just a few of the possible examples of s you might want to send.

13

14 With this type of , you can either send it out immediately or write it in advance and schedule a time and date when you want it to go out. This allows your marketing to fit into your schedule rather than the other way round. As long as you are providing content that your subscribers find useful and relevant then you will not go wrong. With RocketResponder, getting your message across is easy, effective and takes up very little time. You will be able to produce professional-looking marketing s with ease while not taking away from the time you need to spend treating your clients. (iii) Reminders This allows you to send individual subscribers a series of messages in the days leading up to an event and in the days which follow. For example, you can alert people that they have an upcoming appointment and give them information about what they can expect from the treatment session, (this could be as simple as linking them to the relevant part of your website or FAQ section.) It is very frustrating when clients miss treatment sessions because it slipped their minds and these appointment reminder s are a great way to prevent this happening. You can also use this feature to remind people to schedule follow up appointments and to ask for comments on the treatment they have aready received. Another good way of using this feature is to send birthday greeting s for your clients birthdays which you could link to a special time-based offer or discount if you wish. (iv) Customer Feedback

15 Customer feedback is vital for highlighting where you are doing well and where you need to improve. The problem is that many clients may be reluctant to provide feedback unless prompted, so by not asking you are missing out on vital information which could help you better meet the needs of your clients. When it comes to negative feedback in particular, you really want your clients to tell you so that you can nip it in the bud and fix the problem as soon as it arises. The alternative is that they say nothing to you but post to social media about a bad experience they had...and that is a far worse situation to be in. With RocketResponder you can also add an to your initial follow up series letting your clients know that you actively encourage feedback. The could also be linked to an online survey where you ask for specific information and you can also send out an to your entire list specifically asking for feedback after their next visit. The information you get from this feedback alone could be vital in spotting weaknesses in your business which you may not otherwise have discovered until it was too late.

16 Communicating With Your Staff Finally you can also use RocketResponder to communicate with your staff via . Simply create a new list for your employees and use RocketResponder to send your staff internal s. For example, you might have a series of s for new employees where you highlight company policies, dress codes, client care standards etc.

17 Conclusion RocketResponder is a flexible and easy-to-use tool which will take care of your external communication with clients and your internal communication with staff members. RocketResponder s marketing system is designed to be quick and easy to use so that you spend minimal time on marketing and more time with your clients. marketing helps you: build up trust and explain the services you offer identify and market to new clients sell more treatments to existing clients improve sales and profitability identify problems before they become serious issues build up stronger relationships with your client base reduce marketing costs free up your time by automating routine (but vital) communication tasks solicit feedback and communicate internally with your staff

18 Next Steps A well thought-out marketing campaign is inexpensive, effective and takes up minimal time. Now that you know how quick and easy it is to use marketing for your chiropractic business, we would like you to try RocketResponder free for 30 days.

Email Marketing For Small Business. How Email Marketing Can Bring In More Customers And Boost Your Profits

Email Marketing For Small Business. How Email Marketing Can Bring In More Customers And Boost Your Profits Email Marketing For Small Business How Email Marketing Can Bring In More Customers And Boost Your Profits Introduction If you are a small business owner then you will already know that competition for

More information

Email Marketing For Restaurants. How Email Marketing Can Bring In More Customers And Boost Your Profits

Email Marketing For Restaurants. How Email Marketing Can Bring In More Customers And Boost Your Profits Email Marketing For Restaurants How Email Marketing Can Bring In More Customers And Boost Your Profits Introduction If you own or manage a restaurant, it is very possible that email marketing is not something

More information

10 THINGS TO AVOID WHEN BUILDING YOUR EMAIL LIST

10 THINGS TO AVOID WHEN BUILDING YOUR EMAIL LIST 10 10 THINGS TO AVOID WHEN BUILDING YOUR EMAIL LIST 10 THINGS TO AVOID WHEN BUILDING YOUR EMAIL LIST 1. Having your opt-in form in only one place Your sign up form is on your website for the purpose of

More information

Email Marketing Strategy Guide NewZapp.co.uk - 2007. Introduction. Where are you now?

Email Marketing Strategy Guide NewZapp.co.uk - 2007. Introduction. Where are you now? Email Marketing Strategy Guide NewZapp.co.uk - 2007 Introduction In recent years Email Marketing has seen huge growth in the UK and worldwide. In this document we ll look at the key areas of an Email Marketing

More information

Get Started with Birthday and Anniversary Emails

Get Started with Birthday and Anniversary Emails Get Started with Birthday and Anniversary Emails How to Delight Customers and Get More from Your Email Marketing in Less Time 2015 Copyright Constant Contact, Inc. Helping Small Business Do More Business

More information

Email Marketing Quickstart Guide

Email Marketing Quickstart Guide Email Marketing Quickstart Guide Copyright 2013 Mooloop Ltd All Rights Reserved You re welcome to email, tweet, blog, and pass this ebook around. But please don t change any of the content when you do.

More information

What is Text Message Marketing?

What is Text Message Marketing? What is Text Message Marketing? SMS (Short Message Service) Text Message Marketing is the ability to send permission-based text messages to a group of people who have opted-in to your mobile list. The

More information

Guide To Effective Email Marketing Strategies

Guide To Effective Email Marketing Strategies Guide To Effective Email Marketing Strategies INTRODUCTION 3 CREATING YOUR LETTERS 4 TIPS FOR SUCCESSFUL EMAIL MARKETING LETTERS: 6 SPECIAL OFFERS AND BROADCASTS 7 GENERATING LEADS 8 TRACKING YOUR RESULTS

More information

The Automated Selling Machine. Act! boosts productivity by automating key sales, marketing, and customer service tasks.

The Automated Selling Machine. Act! boosts productivity by automating key sales, marketing, and customer service tasks. The Automated Selling Machine Act! boosts productivity by automating key sales, marketing, and customer service tasks. Table of Contents Turn Your Business into a Selling Machine... 1 Meet your new personal

More information

6 TOP TIPS FOR IMPROVING YOUR DELIVERABILITY BROUGHT TO YOU BY

6 TOP TIPS FOR IMPROVING YOUR DELIVERABILITY BROUGHT TO YOU BY 6 TOP TIPS FOR IMPROVING YOUR DELIVERABILITY BROUGHT TO YOU BY INTRODUCTION What s the point in sending awesome email campaigns if they don t reach your recipients? Answer? None whatsoever! That s why

More information

CommuniGator. Email List Building

CommuniGator. Email List Building CommuniGator Email List Building Building and growing your email list You could have the best creative, a compelling subject line and the most irresistible call to action, but if you haven t thought about

More information

successful email marketing design

successful email marketing design successful email marketing design At Bigfork we are saddened to see so many marketing emails with poor content and design. These things ruin click-through rates and bore most folk into unsubscribing. This

More information

For More Free Marketing Information, Tips & Advice, visit www.lgx.im

For More Free Marketing Information, Tips & Advice, visit www.lgx.im For More Free Marketing Information, Tips & Advice, visit www.lgx.im DISCLAIMER AND/OR LEGAL NOTICES The information presented in this E Book represents the views of the publisher as of the date of publication.

More information

EMAIL MARKETING TIPS. From Our InfoUSA Email Experts

EMAIL MARKETING TIPS. From Our InfoUSA Email Experts EMAIL MARKETING TIPS From Our InfoUSA Email Experts In order to assist you every step of the way while creating an Email Marketing Campaign, our InfoUSA Email Experts have compiled lists of their best

More information

Introduction > Become an Expert > Get Ready to Sell > Sales Opps > Follow Up > Consultation > Now What

Introduction > Become an Expert > Get Ready to Sell > Sales Opps > Follow Up > Consultation > Now What 12/16/13 Introduction Welcome to the Swiftpage Reseller Program! As a Swiftpage Reseller you have the ability to provide Swiftpage s valuable Email Marketing and Marketing Automation features to your clients,

More information

7 Biggest Mistakes in Web Design 1

7 Biggest Mistakes in Web Design 1 7 Biggest Mistakes in Web Design 1 7 Biggest Mistakes in Web Design 2 Written by Senka Pupacic This is not a free e-book! Printing out more than one copy - or distributing it electronically is prohibited

More information

The beginner s guide to email marketing

The beginner s guide to email marketing E-book The beginner s guide to email marketing Reaching customers online doesn t always have to involve a website. Netregistry guides you through the dos and don ts of email marketing. Call 1300 638 734

More information

Building Relationships and Repeat Business with Email

Building Relationships and Repeat Business with Email Permission-based email marketing can help grow your small business. Why Relationship Email is a Marketing Must Generate leads and repeat business with email communications It is 15 times less expensive

More information

Customer Referral Programs A How-To Guide to Help You Generate Better Sales Leads

Customer Referral Programs A How-To Guide to Help You Generate Better Sales Leads Customer Referral Programs A How-To Guide to Help You Generate Better Sales Leads Whatare Customer Referral Programs? Customer referral programs are a simple, low cost and effective marketing strategy,

More information

Visit salonbooker.com or Call 1.866.966.9798

Visit salonbooker.com or Call 1.866.966.9798 Visit salonbooker.com or Call 1.866.966.9798 What s the Top 5 all about? Welcome curious salon owners and managers! Our years of experience and passion for the beauty industry have left us knowledgeable,

More information

What is the customer journey- and how to do it

What is the customer journey- and how to do it What is the customer journey- and how to do it Leisure Centres Introduction The customer journey is a buzzword that is thrown around a lot. But what on Earth is it?, we hear you ask! Also referred to as

More information

Ai eshots A bespoke email marketing system that helps you reach more customers, more effectively... Ai eshots. design. web. marketing.

Ai eshots A bespoke email marketing system that helps you reach more customers, more effectively... Ai eshots. design. web. marketing. A bespoke email marketing system that helps you reach more customers, more effectively... Ai eshots. web. marketing. branding Contents Email marketing, made easy 3 What can Ai eshots do for you? 4 Tailored,

More information

Automated Marketing Practical Scenarios to Get You Started

Automated Marketing Practical Scenarios to Get You Started Automated Marketing Practical Scenarios to Get You Started 1 Table of Contents Executive Summary 3 Part One: Lead Management Lead Gathering 4 Lead Nurturing before you have Permission to Email 6 Lead Nurturing

More information

SPECIAL REPORT INFUSIONSOFT: 7 KEYS TO TOP RESULTS. What s Inside? OVERVIEW KEY # 1: RESPECT YOUR AUDIENCE

SPECIAL REPORT INFUSIONSOFT: 7 KEYS TO TOP RESULTS. What s Inside? OVERVIEW KEY # 1: RESPECT YOUR AUDIENCE SPECIAL REPORT INFUSIONSOFT: 7 KEYS TO TOP RESULTS OVERVIEW You have your data imported, some follow-up sequences, and some initial results with Infusionsoft. Now what? Infusionsoft is a powerful product,

More information

Ten Strategies for Business To Business Email Marketing

Ten Strategies for Business To Business Email Marketing Ten Strategies for Business To Business Email Marketing Done right, email can be the most highly effective medium for communicating with your customers, clients, or prospects. Measurable and inexpensive,

More information

Basics of Online Marketing ~ Resources and Instructions~

Basics of Online Marketing ~ Resources and Instructions~ Basics of Online Marketing ~ Resources and Instructions~ Successful Email Marketing By Vanessa Salvia What can be done to increase the likelihood that someone will open your email, take the time to read

More information

CREATING EFFECTIVE EMAIL MARKETING CAMPAIGNS TO GROW YOUR BUSINESS.

CREATING EFFECTIVE EMAIL MARKETING CAMPAIGNS TO GROW YOUR BUSINESS. How to guide CREATING EFFECTIVE EMAIL MARKETING CAMPAIGNS TO GROW YOUR BUSINESS. So, by the time you re reading this handy how to guide on creating effective email campaigns to grow your business you will

More information

Hairy Goat D E S I G N

Hairy Goat D E S I G N Hairy Goat D E S I G N Email marketing made easy Hairy Goat D E S I G N Top 5 reasons to use us as part of your marketing strategy 7 Different types of email marketing we offer 9 Email marketing and the

More information

7 Secrets To Websites That Sell. By Alex Nelson

7 Secrets To Websites That Sell. By Alex Nelson 7 Secrets To Websites That Sell By Alex Nelson Website Secret #1 Create a Direct Response Website Did you know there are two different types of websites? It s true. There are branding websites and there

More information

What to Write in Your

What to Write in Your What to Write in Your WHAT TO WRITE IN YOUR EMAILS INCLUDING FILL-IN-THE-BLANKS EMAIL TEMPLATES Emails INCLUDING FILL-IN-THE-BLANK EMAIL TEMPLATES 1 TABLE OF CONTENTS Chapter 1 Thanks for Subscribing Incentives

More information

Entrepreneur Systems: Business Systems Development Tool

Entrepreneur Systems: Business Systems Development Tool Creating Your Follow Up System Create an 8 series autoresponder sequence for a prospect Create a 6 series autoresponder sequence for one of your products or services Create a content template for a newsletter

More information

Marketing Tactics Through Which Marketers and Ad Agencies Worldwide Create a Personalized Customer Experience 72.20% 58.40% 56.00% 53.

Marketing Tactics Through Which Marketers and Ad Agencies Worldwide Create a Personalized Customer Experience 72.20% 58.40% 56.00% 53. E NEWSLETTERS: MORE RELEVANT THAN EVER Angela Schneeman, High Point Creative With all the newer forms of communication like Facebook, Twitter and RSS feeds, it s easy to overlook one of the most effective

More information

Inbound Marketing The ultimate guide

Inbound Marketing The ultimate guide Inbound Marketing The ultimate guide La Casita Del Cuco.EBOOK Inbound Marketing - The ultimate guide Version _ 02 Date _ September 2015 Introduction Inbound Marketing is a marketing philosophy which has

More information

How to Use Easyhits4U

How to Use Easyhits4U How to Use Easyhits4U Table of Contents 1. What are Traffic Exchanges? 1a. What Makes a Good Traffic Exchange? 2. How to use EasyHits4U 2a. Surfing to Earn Credits 2b. Adding a New Site 2c. Assign Credits

More information

Reducing Customer Churn

Reducing Customer Churn Reducing Customer Churn A Love Story smarter customer contact Breaking up is hard to do The old adage that it s cheaper (and better) to hold onto an existing customer than to acquire a new one isn t just

More information

Email Marketing: How to Create an Instant Flow of NEW and REPEAT Customers with Your Website

Email Marketing: How to Create an Instant Flow of NEW and REPEAT Customers with Your Website Email Marketing: How to Create an Instant Flow of NEW and REPEAT Customers with Your Website What is Email Marketing and How Can it Help Your Business? You are about to discover how your website produce

More information

Reaching New Customers With E-Mail Newsletters An Executive White Paper

Reaching New Customers With E-Mail Newsletters An Executive White Paper Reaching New Customers With E-Mail Newsletters An Executive White Paper Coravue, Inc. 7742 Redlands St., #3041 Los Angeles, CA 90293 USA (310) 305-1525 www.coravue.com Table of Contents Introduction...1

More information

6 A/B Tests You Should Be Running In Your App

6 A/B Tests You Should Be Running In Your App 6 A/B Tests You Should Be Running In Your App Introduction Everyone in mobile believes in A/B testing. But if you re wasting your days testing nothing more than various colors or screen layouts: you re

More information

How an Innovative Email Marketing Strategy Can Pave the Way to New Customers

How an Innovative Email Marketing Strategy Can Pave the Way to New Customers How an Innovative Email Marketing Strategy Can Pave the Way to New Customers AN EMAIL MARKETING STRATEGY WHITE PAPER EMAIL MARKETING PROGRAMS According to the Direct Marketing Association, email marketing

More information

Making enewsletters count!

Making enewsletters count! Making enewsletters count! Email newsletters (enewsletters) are a great way to keep in contact with your clients on a regular basis. Not only are they are relatively cheap and easy to produce, enabling

More information

1. EmailBrain Guide to emarketing...3 2. How to Get the Most From emarketing. 3. 1. Creating Your Customer Database...5

1. EmailBrain Guide to emarketing...3 2. How to Get the Most From emarketing. 3. 1. Creating Your Customer Database...5 1 Contents 1. EmailBrain Guide to emarketing...3 2. How to Get the Most From emarketing. 3 1. Creating Your Customer Database.....5 1.1 Collecting Email Addresses via Your Website...7 1.2 Collecting Email

More information

1. EmailBrain Guide to emarketing...4. 2. How to Get the Most From emarketing 5. 1. Creating Your Customer Database...7

1. EmailBrain Guide to emarketing...4. 2. How to Get the Most From emarketing 5. 1. Creating Your Customer Database...7 1 Contents 1. EmailBrain Guide to emarketing.......4 2. How to Get the Most From emarketing 5 1. Creating Your Customer Database....7 1.1 Collecting Email Addresses via Your Website.....10 1.2 Collecting

More information

28 INCREDIBLY ENTICING OFFERS TO BUILD YOUR EMAIL LIST

28 INCREDIBLY ENTICING OFFERS TO BUILD YOUR EMAIL LIST 28 INCREDIBLY ENTICING OFFERS TO BUILD YOUR EMAIL LIST THE ULTIMATE LIST! www.shinealightmedia.com Introduction Email Marketing is one of THE most effective ways to quickly, directly and personally reach

More information

TOP 10 THINGS TO AVOID WHEN BUILDING YOUR EMAIL LIST QUICK TIPS TO GET STARTED THE RIGHT WAY

TOP 10 THINGS TO AVOID WHEN BUILDING YOUR EMAIL LIST QUICK TIPS TO GET STARTED THE RIGHT WAY TOP 10 THINGS TO AVOID WHEN BUILDING YOUR EMAIL LIST QUICK TIPS TO GET STARTED THE RIGHT WAY 1 Having your opt-in form in only one place The more places people see your sign-up form, the more subscribers

More information

Growing Your Business Through Email Marketing

Growing Your Business Through Email Marketing Growing Your Business Through Email Marketing Email marketing can be a cost-effective way to acquire new customers, and to enhance relationships with your current customers. Done correctly, email marketing

More information

How to Find the Right On Demand CRM for the Best Price

How to Find the Right On Demand CRM for the Best Price How to Find the Right On Demand CRM for the Best Price Salesboom.com On demand hosted CRM software (Customer Relationship Management) / web-based SFA (Sales Force Automation) services have been around

More information

27 Killer Facebook Post Ideas for Small Business Owners

27 Killer Facebook Post Ideas for Small Business Owners 27 Killer Facebook Post Ideas for Small Business Owners PUBLISHED BY: Boom! Social 3750 Gunn Highway, Suite 201 Tampa, Florida 33618 Copyright 2015 Boom! Social Media Marketing LLC All rights reserved.

More information

How-To Guide: Email Marketing. Content Provided by

How-To Guide: Email Marketing. Content Provided by How-To Guide: Email Marketing Content Provided by Why Email Marketing? With all the channels available, why use email to market? It s powerful. Every $1 spent on email marketing has a $40 return, according

More information

6 Simple Steps to Email Success

6 Simple Steps to Email Success 6 Simple Steps to Email Success 6 SIMPLE STEPS TO EMAIL SUCCESS AN EMAIL MARKETING WORKBOOK EMAIL WORKS Often abused and overused, email has gotten a bad reputation. But if done well, email can still deliver

More information

Inbound Marketing: Best Practices

Inbound Marketing: Best Practices 423-797-6388 www.nektur.com mgmt@nektur.com Inbound Marketing: Best Practices We believe in empowering brands with the tools to achieve sustainable growth. Outline 1. 10 Suprising Facts 2. Email Marketing

More information

WHAT IS EMAIL MARKETING?

WHAT IS EMAIL MARKETING? Even as hundreds of millions of people visit social networks on a daily basis, and social media becomes a business buzzword, email remains the #1 way we communicate online today. Facebook may boast 1 billion

More information

DESCRIBING OUR COMPETENCIES. new thinking at work

DESCRIBING OUR COMPETENCIES. new thinking at work DESCRIBING OUR COMPETENCIES new thinking at work OUR COMPETENCIES - AT A GLANCE 2 PERSONAL EFFECTIVENESS Influencing Communicating Self-development Decision-making PROVIDING EXCELLENT CUSTOMER SERVICE

More information

E-mail marketing for Beginners

E-mail marketing for Beginners Overview of today E-mail marketing for Beginners Chris Palmer Audiences NI Introductions What is e-marketing? Why do it? Focus on e-mail marketing Data Content MyEmma Tips for effective campaigns 1 Introductions

More information

AN CRM GUIDEBOOK. The complete guide to CRM & Officetrax

AN CRM GUIDEBOOK. The complete guide to CRM & Officetrax AN CRM GUIDEBOOK The complete guide to CRM & Officetrax Streamline your workflow. Work faster than ever before. Table of Contents 02 What is CRM? 03 Does your business need it? 04 Why Officetrax? 05 Vital

More information

Improve Your Email Marketing Subject Lines

Improve Your Email Marketing Subject Lines Improve Your Email Marketing Subject Lines Subject lines are the gatekeepers of your email campaigns. Working for hours to nail an amazing email copy and in return getting no response is really something

More information

The 3 Keys of Email Marketing

The 3 Keys of Email Marketing The 3 Keys of Email Marketing Connect. Inform. Grow Presented by: Pamela Adams Regional Development Director Constant Contact - Georgia www.constantcontact.com/georgia Copyright 2008 Constant Contact Inc.

More information

Quick and Easy Email List Building

Quick and Easy Email List Building Quick and Easy Email List Building A short guide by MailWheel 1 Discover What s Inside In this short guide we will give you an insight into one of the most important procedures in marketing campaign building

More information

INinbox Start-up Pack

INinbox Start-up Pack 2 INspired Email Marketing This is what you should know about sending emails through INinbox and how to get started! Thanks for joining INinbox. choice. You ve made a great In front of you, you find the

More information

30-Day Starter Guide to Email Marketing

30-Day Starter Guide to Email Marketing { 30-Day Starter Guide to Email Marketing { Introduction If you are new to email marketing or to using an email marketing service, we created this 30-day starter guide with you in mind. This guide will

More information

The Guide to: Email Marketing Analytics"

The Guide to: Email Marketing Analytics The Guide to: Email Marketing Analytics" This guide has been lovingly created by Sign-Up.to we provide email marketing, mobile marketing and social media tools and services to organisations of all shapes

More information

Leadership, Attitude, Performance...making learning pay!

Leadership, Attitude, Performance...making learning pay! AP Leadership, Attitude, Performance...making learning pay! Customer Relations LAP 2 Performance Indicator: CR:016 Know When to Hold Em Nature of Customer Relationship Management Built to last Keep em

More information

Written by: Cheryl Baldwin, Director of Marketing Communications

Written by: Cheryl Baldwin, Director of Marketing Communications Written by: Cheryl Baldwin, Director of Marketing Communications The continual expansion and competitive advantage of any company, regardless of its size or industry, relies solely on two things: lead

More information

SUCCESSFUL DENTAL PRACTICES

SUCCESSFUL DENTAL PRACTICES SUCCESSFUL DENTAL PRACTICES 9 Key Strategies of Profitable Practices (844) 433-3328 2013 Copyright Multivariable Solutions. All rights reserved. This material may not be reproduced, displayed, modified

More information

Ecommerce Customer Acquisition:

Ecommerce Customer Acquisition: Ecommerce Customer Acquisition: Tips for Acquiring Subscribers Who Will Become Loyal Customers by Donna Fulmer, Listrak Marketing Communications and PR Manager May 2013 With 55% of marketing professionals

More information

DRIP MARKETING CAMPAIGNS 2012

DRIP MARKETING CAMPAIGNS 2012 DRIP MARKETING CAMPAIGNS 2012 THE DRIP MARKETING CONSOLE EXPLAINED From ACT! select the Sage Emarketing for ACT! icon and choose the Drip Marketing Tab. 1. Drip Marketing Campaigns This window lists all

More information

Ten Days of Pain Lead Conversion Guide

Ten Days of Pain Lead Conversion Guide Ten Days of Pain Lead Conversion Guide The Ten Days of Pain internet lead conversion plan a high touch aggressive tool that is used to identify motivation levels and gather additional contact information

More information

to get more customers online

to get more customers online ONLINE MARKETING WITH 25 MARKETING TIPS & TRICKS to get more customers online @ 2015 ReachLocal, Inc. All Rights Reserved. REACHLOCAL is a registered trademark. reachlocal.com 1 In the perfect world, getting

More information

Lead Generation Quickstart Guide

Lead Generation Quickstart Guide Lead Generation Quickstart Guide 1 2 Lead Generation Quickstart Guide Copyright 2014 Mooloop Ltd All Rights Reserved You re welcome to email, tweet, blog, and pass this ebook around. But please don t change

More information

5 Easy Ways to. Take Your. to the

5 Easy Ways to. Take Your. to the 5 Easy Ways to Take Your Email LIST to the Next Level Though there are a excess of avenues today by which to connect customers, marketers still rely a great deal on email marketing. It is a cost-effective

More information

Email Marketing Success

Email Marketing Success Email Marketing Success Please Consider the following related offers. Thank you. Boost You Email List Sign-Up by 1000% FOR FREE!!! Watch this free video and find out how you can EASILY boost your email

More information

Landing Page Creator 101. Series from HOW TO... Landing Page Creator 101. 1 How to? Series by GetResponse

Landing Page Creator 101. Series from HOW TO... Landing Page Creator 101. 1 How to? Series by GetResponse Series from Landing Page Creator 101 HOW TO... Landing Page Creator 101 1 How to? Series by GetResponse Table of contents What is Landing Page Creator? Know your way around Workspace Settings Blocks History

More information

notifymd notifymd What notifymd Answering Services means to your patients: What notifymd Answering Services means to your staff:

notifymd notifymd What notifymd Answering Services means to your patients: What notifymd Answering Services means to your staff: Answering Services Let your patients and their caregivers know that when they call your office at night, on weekends or even holidays notifymd Care Coordinators are there for them. The Care Coordinator

More information

5 Keys to Email Marketing

5 Keys to Email Marketing 5 Keys to Email Marketing Connect. Inform. Grow. Copyright 2008 Constant Contact Inc. Email Marketing Is Delivering professional email communications to an interested audience containing information they

More information

2015-2016 TAX PRACTICE MARKETING GUIDE

2015-2016 TAX PRACTICE MARKETING GUIDE Checkpoint Marketing for Firms 2015-2016 TAX PRACTICE MARKETING GUIDE Contents Introduction... 1 How to get the most from your Tax Planning Guide... 2 Online tax guide... 2 Email tax guide... 4 Print tax

More information

Start your business transformation now!

Start your business transformation now! If you re like most of the small businesses and organizations we know, you want to find new customers and grow relationships with the ones you have. Follow these easy steps and you ll get a real handle

More information

Twelve Email Marketing Blunders to Avoid

Twelve Email Marketing Blunders to Avoid Twelve Email Marketing Blunders to Avoid Your Guide to Planning an Effective Email Marketing Campaign Make the most of your e-mail budget by avoiding these costly mistakes. 2013 Mentor Tech Group, Inc.

More information

Think about how often you check your own email and find tons of messages with subject lines like this:

Think about how often you check your own email and find tons of messages with subject lines like this: Writing Effective Subject Lines By now you are probably getting pretty anxious to get out there and send your first email promotion. You might even have a great idea all ready for a campaign that you re

More information

Pay per Click Success 5 Easy Ways to Grow Sales and Lower Costs

Pay per Click Success 5 Easy Ways to Grow Sales and Lower Costs Pay per Click Success 5 Easy Ways to Grow Sales and Lower Costs Go Long! The Benefits of Using Long Tail Keywords clogged sewage line, I ll see a higher conversion How many keywords are in your pay-per-click

More information

Social Media Monitoring in Fifteen Minutes

Social Media Monitoring in Fifteen Minutes Social Media Monitoring in Fifteen Minutes By Murray Newlands Murray Newlands 1 Table of Contents Social Media monitoring Guides your Business Introduction: Social Media Monitoring How Social Media monitoring

More information

If you need to alter the sequence, that is okay. Just be sure to complete each point and don t stop until you have implemented them all.

If you need to alter the sequence, that is okay. Just be sure to complete each point and don t stop until you have implemented them all. Introduction This program is simple, but effective. You will have to DO things and they will require some attention and persistence, but overall it is a relatively easy process. Take time to read through

More information

How to Get Started with Email Marketing

How to Get Started with Email Marketing How to Get Started with Email Marketing What is email marketing? It s a form of direct communication with contacts and an essential component of any online marketing strategy. What is email marketing not?

More information

Don t Leak Leads. Insert Copy Here. How To Identify Leaks & Get More Customers. Insert Copy Here

Don t Leak Leads. Insert Copy Here. How To Identify Leaks & Get More Customers. Insert Copy Here Don t Leak Leads Insert Copy Here Insert Copy Here How To Identify Leaks & Get More Customers 1 Our Mantra: Don t Leak Leads In the perfect world, getting every prospect to become a customer would be a

More information

Value of Email Marketing. http://www.constantcontact.com

Value of Email Marketing. http://www.constantcontact.com Value of Email Marketing http://www.constantcontact.com 1 Topics Of Discussion Why Email Marketing? The Power of Relationships Creating a Winning Strategy Constant Contact Customer Examples Constant Contact

More information

Creating a Digital Marketing Strategy

Creating a Digital Marketing Strategy Superfast Business Wales For a digital strategy to deliver success there must be a consistent message in any and all activity. You have to maintain a brand message across a variety of channels so that

More information

10 Ways to Increase Your Recruitment Business Leads. World Class Staffing & Recruitment Software

10 Ways to Increase Your Recruitment Business Leads. World Class Staffing & Recruitment Software 10 Ways to Increase Your Recruitment Business Leads World Class Staffing & Recruitment Software Contents Page 10 Ways to Increase Your Recruitment Business Leads 3 1. Question Time 4 2. Update Candidate

More information

Email Marketing for Website Owners: How to turn Clicks into Customers. Email Marketing from Constant Contact

Email Marketing for Website Owners: How to turn Clicks into Customers. Email Marketing from Constant Contact Email Marketing from Constant Contact Email Marketing for Website Owners: How to turn Clicks into Customers Constant Contact, Inc. 1601 Trapelo Road, Suite 329 Waltham, MA 02451 Phone: 1-866-899-3704 How

More information

Email testing EFFECTIVE TESTS FOR EVERY METRIC OF AN EMAIL CAMPAIGN

Email testing EFFECTIVE TESTS FOR EVERY METRIC OF AN EMAIL CAMPAIGN Email testing guide EFFECTIVE TESTS FOR EVERY METRIC OF AN EMAIL CAMPAIGN GUIDE TO TESTING YOUR EMAIL MARKETING CAMPAIGNS The savvy email marketer knows that to maximize email marketing ROI, testing is

More information

DECC Campaign Toolkit

DECC Campaign Toolkit DECC Campaign Toolkit We know that being a Lead Coordinator takes a lot of dedication and commitment to improving our community and we thank you for your hard work. The most successful campaigns are refreshed

More information

Getting More From Your New App

Getting More From Your New App Getting more from your Platinum App Monthly Analytics & Reporting >>> Your monthly App Analytics You now have monthly analytics installed as part of your Platinum App. This means that from now on you will

More information

Email Marketing System Options

Email Marketing System Options System Options Different Systems for Different Users We run various different types of systems for different users based on their email marketing requirements. If you have your own email marketing system

More information

The Campaigner. EMAIL AUTOMATION Playbook

The Campaigner. EMAIL AUTOMATION Playbook The Campaigner EMAIL AUTOMATION Playbook It s Time to Up Your Game with Email Automation According to a recent study covered by BtoB Magazine1, the average email marketer s open rate defined as one open

More information

LEAD GENERATION STRATEGY

LEAD GENERATION STRATEGY LEAD GENERATION STRATEGY Steps: 1. Create your free guide 2. Upload it to your website and grab the URL 2. Create a separate page on your website 3. Create a webform in your list manager and upload to

More information

What is Marketing Automation? What is Marketing Automation?

What is Marketing Automation? What is Marketing Automation? What is Marketing Automation? Table of Contents What is Marketing Automation?...2 Deficiencies in the Manual Marketing Process...2 Marketing for the Modern World...2 How Marketing Automation Works...................3

More information

SAP Digital CRM. Getting Started Guide. All-in-one customer engagement built for teams. Run Simple

SAP Digital CRM. Getting Started Guide. All-in-one customer engagement built for teams. Run Simple SAP Digital CRM Getting Started Guide All-in-one customer engagement built for teams Run Simple 3 Powerful Tools at Your Fingertips 4 Get Started Now Log on Choose your features Explore your home page

More information

Email Marketing Methods

Email Marketing Methods Email Marketing Methods Brought to You By PLR-MRR-Products.com Buy PLR, MRR or Resale Products through Membership or Direct Purchase Shopping Cart. You are also welcome to visit and download from our free

More information

Trade Show Informational Overview

Trade Show Informational Overview Trade Show Informational Overview 2015 What is a Trade Show? A trade show (also known as a fair, trade exhibition or expo) is: An exhibition for companies and organizations to showcase their latest products,

More information

Top 20 Secrets to Success in Hotel SMS Mobile Marketing

Top 20 Secrets to Success in Hotel SMS Mobile Marketing December 2011 Top 20 Secrets to Success in Hotel SMS Mobile Marketing By Margaret Mastrogiacomo With the rapid growth of the mobile channel, SMS marketing is becoming a vital component of a well-rounded

More information

AFP. Written by: Andrea ~ Provided by: 800-666-3863 www.afpnet.org

AFP. Written by: Andrea ~ Provided by: 800-666-3863 www.afpnet.org AFP Information Exchange Getting Starte ed with Email Fundraising Written by: Andrea Barry, Fundraising Consultant ~ Provided by: http://www.idealware..org info@ @idealware.org 4300 Wilson Boulevard, Suite

More information

Selling Email Marketing

Selling Email Marketing Selling Email Marketing A guide to positioning and selling Email Marketing to your customers PAGE 1 Contents Introduction... 3 What is Email Marketing?... 4 Who are the customers who use Email Marketing?...

More information

Inbound Marketing Driving Results

Inbound Marketing Driving Results Inbound Marketing Driving Results TABLE OF CONTENTS: Introduction.... 3 Chapter 1 Getting Started.. 5 Chapter 2 Conversions Path..8 Chapter 3 Attract.....11 Chapter 4 Convert... 22 Chapter 5 Close......

More information